<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0"><channel><title><![CDATA[Prof G Media: Markets Newsletter]]></title><description><![CDATA[Bold insights on what’s moving markets, delivered every Monday.]]></description><link>https://www.profgmedia.com/s/markets-newsletter</link><image><url>https://substackcdn.com/image/fetch/$s_!a8Hu!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F471c02fa-458e-45c3-8501-ff7807cac637_1067x1067.png</url><title>Prof G Media: Markets Newsletter</title><link>https://www.profgmedia.com/s/markets-newsletter</link></image><generator>Substack</generator><lastBuildDate>Tue, 21 Jul 2026 10:41:39 GMT</lastBuildDate><atom:link href="https://www.profgmedia.com/feed" rel="self" type="application/rss+xml"/><copyright><![CDATA[Prof G Media]]></copyright><language><![CDATA[en]]></language><webMaster><![CDATA[profgmedia@substack.com]]></webMaster><itunes:owner><itunes:email><![CDATA[profgmedia@substack.com]]></itunes:email><itunes:name><![CDATA[Prof G Media]]></itunes:name></itunes:owner><itunes:author><![CDATA[Prof G Media]]></itunes:author><googleplay:owner><![CDATA[profgmedia@substack.com]]></googleplay:owner><googleplay:email><![CDATA[profgmedia@substack.com]]></googleplay:email><googleplay:author><![CDATA[Prof G Media]]></googleplay:author><itunes:block><![CDATA[Yes]]></itunes:block><item><title><![CDATA[OpenAI had another terrible week]]></title><description><![CDATA[50% of the S&P is AI. So much for market broadening.]]></description><link>https://www.profgmedia.com/p/openai-had-another-terrible-week</link><guid isPermaLink="false">https://www.profgmedia.com/p/openai-had-another-terrible-week</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 20 Jul 2026 11:02:45 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/b39935cb-3365-47a3-b9f7-0218bcac3ddc_1572x1048.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><h1><span>57%</span></h1><p><span>Of Americans placed a bet last year. Only 38% read a book.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p><span>OpenAI had another terrible week</span></p></li><li><p><span>Market broadening is a myth: 50% of the S&amp;P 500 is AI</span></p></li><li><p><span>Netflix earnings disappoint as engagement slips</span></p></li></ol><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" 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srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong><span>OpenAI Could Miss Its 2030 Revenue Forecast by 70%. Here&#8217;s Why</span></strong></h3><p><span>It was another terrible, horrible, no good, </span><a href="https://en.wikipedia.org/wiki/Alexander_and_the_Terrible,_Horrible,_No_Good,_Very_Bad_Day"><span>very bad</span></a><span> week for OpenAI. The company was caught </span><strong><span>selling</span></strong><span> advanced AI models to Chinese firms </span><strong><span>blacklisted</span></strong><span> by the Pentagon, its first </span><strong><span>AI device </span></strong><span>leaked (it&#8217;s reportedly a movable speaker), and according to new Emarketer estimates, OpenAI&#8217;s ad business is on track to </span><strong><span>miss</span></strong><span> its own </span><strong><span>forecast</span></strong><span> by 95%.</span></p><p><span>That&#8217;s not all. </span><strong><span>Apple</span></strong><span> sued OpenAI last week, alleging its consumer hardware plans are the product of </span><strong><span>stolen</span></strong><span> intellectual property. S&amp;P Global Ratings also downgraded </span><strong><span>Oracle&#8217;s debt</span></strong><span> to BBB-, just one notch above junk status, citing OpenAI as a </span><strong><span>&#8220;key credit risk.&#8221;</span></strong><span> Plus, </span><strong><span>DeepSeek</span></strong><span> is reportedly preparing for an IPO and could file as early as this year. A successful public debut of a </span><strong><span>cheaper</span></strong><span> Chinese AI model provider could make it even harder for OpenAI and Anthropic to attract capital.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!1CGy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F138499cf-3e87-4026-aed7-1f04841421cf_2501x1928.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!1CGy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F138499cf-3e87-4026-aed7-1f04841421cf_2501x1928.png 424w, https://substackcdn.com/image/fetch/$s_!1CGy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F138499cf-3e87-4026-aed7-1f04841421cf_2501x1928.png 848w, https://substackcdn.com/image/fetch/$s_!1CGy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F138499cf-3e87-4026-aed7-1f04841421cf_2501x1928.png 1272w, https://substackcdn.com/image/fetch/$s_!1CGy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F138499cf-3e87-4026-aed7-1f04841421cf_2501x1928.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!1CGy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F138499cf-3e87-4026-aed7-1f04841421cf_2501x1928.png" width="1456" height="1122" 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srcset="https://substackcdn.com/image/fetch/$s_!1CGy!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F138499cf-3e87-4026-aed7-1f04841421cf_2501x1928.png 424w, https://substackcdn.com/image/fetch/$s_!1CGy!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F138499cf-3e87-4026-aed7-1f04841421cf_2501x1928.png 848w, https://substackcdn.com/image/fetch/$s_!1CGy!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F138499cf-3e87-4026-aed7-1f04841421cf_2501x1928.png 1272w, https://substackcdn.com/image/fetch/$s_!1CGy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F138499cf-3e87-4026-aed7-1f04841421cf_2501x1928.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>Taken together, these issues all call into question </span><strong><span>OpenAI&#8217;s</span></strong><span> ability to hit its revenue projections and fulfill </span><strong><span>hundreds of billions</span></strong><span> of dollars in contractual </span><strong><span>obligations</span></strong><span> to compute providers and chip companies.</span></p><p><span>First, Apple&#8217;s lawsuit could put OpenAI&#8217;s entire </span><strong><span>hardware business</span></strong><span> on hold. Apple alleges that OpenAI poached over </span><strong><span>400</span></strong><span> Apple employees, extracted confidential information from them, and then tricked Apple&#8217;s suppliers into doing proprietary work for OpenAI that they didn&#8217;t have permission to do. Apple is asking the court for monetary damages and an order for OpenAI to </span><strong><span>return</span></strong><span> or </span><strong><span>destroy</span></strong><span> all misappropriated property.</span></p><p><span>Second, the </span><strong><span>AI price wars</span></strong><span> have begun, and Chinese firms like DeepSeek are the biggest threats. Open-source Chinese models now account for nearly </span><strong><span>50%</span></strong><span> of enterprise token usage on OpenRouter, a marketplace for AI models. That&#8217;s up from just </span><strong><span>4.5%</span></strong><span> in the first half of 2025.</span></p><p><span>In response, </span><strong><span>American</span></strong><span> firms are cutting their </span><strong><span>prices</span></strong><span> dramatically. Last week, Meta announced a new model, Muse Spark 1.1, that is up to </span><strong><span>75% </span></strong><span>cheaper than OpenAI and Anthropic. Under industry pressure, OpenAI released a model undercutting itself by </span><strong><span>80%.</span></strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Hej5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2c217ea9-33d6-4bfe-a838-17362f5a5c6b_2501x2100.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Hej5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2c217ea9-33d6-4bfe-a838-17362f5a5c6b_2501x2100.png 424w, https://substackcdn.com/image/fetch/$s_!Hej5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2c217ea9-33d6-4bfe-a838-17362f5a5c6b_2501x2100.png 848w, https://substackcdn.com/image/fetch/$s_!Hej5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2c217ea9-33d6-4bfe-a838-17362f5a5c6b_2501x2100.png 1272w, https://substackcdn.com/image/fetch/$s_!Hej5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2c217ea9-33d6-4bfe-a838-17362f5a5c6b_2501x2100.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Hej5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2c217ea9-33d6-4bfe-a838-17362f5a5c6b_2501x2100.png" width="1456" height="1223" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/2c217ea9-33d6-4bfe-a838-17362f5a5c6b_2501x2100.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1223,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:132377,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/207666697?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2c217ea9-33d6-4bfe-a838-17362f5a5c6b_2501x2100.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Hej5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2c217ea9-33d6-4bfe-a838-17362f5a5c6b_2501x2100.png 424w, https://substackcdn.com/image/fetch/$s_!Hej5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2c217ea9-33d6-4bfe-a838-17362f5a5c6b_2501x2100.png 848w, https://substackcdn.com/image/fetch/$s_!Hej5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2c217ea9-33d6-4bfe-a838-17362f5a5c6b_2501x2100.png 1272w, https://substackcdn.com/image/fetch/$s_!Hej5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2c217ea9-33d6-4bfe-a838-17362f5a5c6b_2501x2100.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>In a </span><strong><span>worst-case scenario</span></strong><span>, if the Apple lawsuit shuts down OpenAI&#8217;s hardware business, ChatGPT advertising revenue is as low as EMarketer&#8217;s projections, and price wars force OpenAI to reduce their model pricing by </span><strong><span>80%</span></strong><span>, OpenAI&#8217;s 2026 </span><strong><span>revenue</span></strong><span> would </span><strong><span>fall</span></strong><span> by </span><strong><span>40%</span></strong><span> and its 2030 revenue would fall by </span><strong><span>70%</span></strong><span>.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!AJGO!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3e3ed1e-b78b-4567-b1ba-8c5455c444ec_2501x1903.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!AJGO!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3e3ed1e-b78b-4567-b1ba-8c5455c444ec_2501x1903.png 424w, https://substackcdn.com/image/fetch/$s_!AJGO!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3e3ed1e-b78b-4567-b1ba-8c5455c444ec_2501x1903.png 848w, https://substackcdn.com/image/fetch/$s_!AJGO!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3e3ed1e-b78b-4567-b1ba-8c5455c444ec_2501x1903.png 1272w, https://substackcdn.com/image/fetch/$s_!AJGO!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3e3ed1e-b78b-4567-b1ba-8c5455c444ec_2501x1903.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!AJGO!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3e3ed1e-b78b-4567-b1ba-8c5455c444ec_2501x1903.png" width="1456" height="1108" 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srcset="https://substackcdn.com/image/fetch/$s_!AJGO!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3e3ed1e-b78b-4567-b1ba-8c5455c444ec_2501x1903.png 424w, https://substackcdn.com/image/fetch/$s_!AJGO!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3e3ed1e-b78b-4567-b1ba-8c5455c444ec_2501x1903.png 848w, https://substackcdn.com/image/fetch/$s_!AJGO!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3e3ed1e-b78b-4567-b1ba-8c5455c444ec_2501x1903.png 1272w, https://substackcdn.com/image/fetch/$s_!AJGO!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3e3ed1e-b78b-4567-b1ba-8c5455c444ec_2501x1903.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>That scenario would be disastrous for a company that is, in an ideal case, covering only about </span><strong><span>80%</span></strong><span> of its</span><strong><span> cash burn</span></strong><span> by 2030.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Qx1X!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fef17595b-61d0-4746-8bb9-0968649b398a_2501x2059.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Qx1X!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fef17595b-61d0-4746-8bb9-0968649b398a_2501x2059.png 424w, https://substackcdn.com/image/fetch/$s_!Qx1X!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fef17595b-61d0-4746-8bb9-0968649b398a_2501x2059.png 848w, https://substackcdn.com/image/fetch/$s_!Qx1X!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fef17595b-61d0-4746-8bb9-0968649b398a_2501x2059.png 1272w, https://substackcdn.com/image/fetch/$s_!Qx1X!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fef17595b-61d0-4746-8bb9-0968649b398a_2501x2059.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Qx1X!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fef17595b-61d0-4746-8bb9-0968649b398a_2501x2059.png" width="1456" height="1199" 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class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>This would also impact when OpenAI becomes </span><strong><span>cash flow positive.</span></strong><span> According to internal projections OpenAI will become cash flow positive by </span><strong><span>2030.</span></strong><span> In this downside case, it would instead</span><strong><span> lose $165 billion</span></strong><span> that year.</span></p><p><span>OpenAI CEO </span><strong><span>Sam Altman</span></strong><span> tried to calm investor concerns with a tweet, but his statement ultimately amounts to a promise to &#8220;do the right thing.&#8221; Whatever that means.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!qt2M!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fad81fced-9dde-42da-a6d4-76bcaf302fb2_2500x2445.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!qt2M!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fad81fced-9dde-42da-a6d4-76bcaf302fb2_2500x2445.png 424w, https://substackcdn.com/image/fetch/$s_!qt2M!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fad81fced-9dde-42da-a6d4-76bcaf302fb2_2500x2445.png 848w, https://substackcdn.com/image/fetch/$s_!qt2M!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fad81fced-9dde-42da-a6d4-76bcaf302fb2_2500x2445.png 1272w, https://substackcdn.com/image/fetch/$s_!qt2M!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fad81fced-9dde-42da-a6d4-76bcaf302fb2_2500x2445.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!qt2M!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fad81fced-9dde-42da-a6d4-76bcaf302fb2_2500x2445.png" width="1456" height="1424" 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srcset="https://substackcdn.com/image/fetch/$s_!qt2M!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fad81fced-9dde-42da-a6d4-76bcaf302fb2_2500x2445.png 424w, https://substackcdn.com/image/fetch/$s_!qt2M!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fad81fced-9dde-42da-a6d4-76bcaf302fb2_2500x2445.png 848w, https://substackcdn.com/image/fetch/$s_!qt2M!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fad81fced-9dde-42da-a6d4-76bcaf302fb2_2500x2445.png 1272w, https://substackcdn.com/image/fetch/$s_!qt2M!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fad81fced-9dde-42da-a6d4-76bcaf302fb2_2500x2445.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div 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stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Y9Ij!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F94b4871e-655d-4134-a0a9-7134df402640_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Y9Ij!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F94b4871e-655d-4134-a0a9-7134df402640_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Y9Ij!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F94b4871e-655d-4134-a0a9-7134df402640_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Y9Ij!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F94b4871e-655d-4134-a0a9-7134df402640_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Y9Ij!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F94b4871e-655d-4134-a0a9-7134df402640_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Y9Ij!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F94b4871e-655d-4134-a0a9-7134df402640_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/94b4871e-655d-4134-a0a9-7134df402640_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/207666697?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F94b4871e-655d-4134-a0a9-7134df402640_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Y9Ij!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F94b4871e-655d-4134-a0a9-7134df402640_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Y9Ij!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F94b4871e-655d-4134-a0a9-7134df402640_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Y9Ij!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F94b4871e-655d-4134-a0a9-7134df402640_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Y9Ij!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F94b4871e-655d-4134-a0a9-7134df402640_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>The </span><strong><span>best business model </span></strong><span>in history is IP theft. Second best: giving 80% of a product&#8217;s value at half the price. That&#8217;s what DeepSeek and the rest of the Chinese open-weight models are trying to do right now.</span></p><p><span>America has made a massive bet on AI, and China just showed up with a </span><strong><span>near-frontier </span></strong><span>product for a </span><strong><span>fraction</span></strong><span> of the cost. This becomes the next </span><strong><span>geopolitical</span></strong><span> football once Trump figures out what&#8217;s happening.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7fxy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" width="1456" height="79" 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srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong><span>The Market Isn&#8217;t Broadening &#8212; It&#8217;s Just Getting Better at Hiding AI</span></strong></h3><p><span>Investors keep </span><a href="https://www.cnbc.com/2026/06/30/small-cap-stocks-enjoy-best-first-half-since-1991-as-ai-trade-expands.html"><span>hearing</span></a><span> that the stock market is </span><a href="https://www.morganstanley.com/insights/podcasts/thoughts-on-the-market/equity-market-broadening-mike-wilson"><span>broadening</span></a><span>. But is it? The deeper you look, the harder it is to argue that stocks, bonds, and even alternative assets are now one big </span><strong><span>bet on AI.</span></strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!llYS!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35a08daf-9a51-4a81-854f-f9ab7ea018c7_2501x1840.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!llYS!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35a08daf-9a51-4a81-854f-f9ab7ea018c7_2501x1840.png 424w, https://substackcdn.com/image/fetch/$s_!llYS!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35a08daf-9a51-4a81-854f-f9ab7ea018c7_2501x1840.png 848w, https://substackcdn.com/image/fetch/$s_!llYS!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35a08daf-9a51-4a81-854f-f9ab7ea018c7_2501x1840.png 1272w, https://substackcdn.com/image/fetch/$s_!llYS!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35a08daf-9a51-4a81-854f-f9ab7ea018c7_2501x1840.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!llYS!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35a08daf-9a51-4a81-854f-f9ab7ea018c7_2501x1840.png" width="1456" height="1071" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/35a08daf-9a51-4a81-854f-f9ab7ea018c7_2501x1840.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1071,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:69534,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/207666697?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35a08daf-9a51-4a81-854f-f9ab7ea018c7_2501x1840.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!llYS!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35a08daf-9a51-4a81-854f-f9ab7ea018c7_2501x1840.png 424w, https://substackcdn.com/image/fetch/$s_!llYS!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35a08daf-9a51-4a81-854f-f9ab7ea018c7_2501x1840.png 848w, https://substackcdn.com/image/fetch/$s_!llYS!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35a08daf-9a51-4a81-854f-f9ab7ea018c7_2501x1840.png 1272w, https://substackcdn.com/image/fetch/$s_!llYS!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35a08daf-9a51-4a81-854f-f9ab7ea018c7_2501x1840.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>This pattern is most </span><strong><span>evident</span></strong><span> across the equity markets. AI-related stocks account for more than </span><strong><span>50% </span></strong><span>of the S&amp;P 500 by weight, and if you removed AI and energy from the S&amp;P this year, the S&amp;P would be in the </span><strong><span>red.</span></strong></p><p><span>AI is the </span><strong><span>hidden catalyst</span></strong><span> driving returns across seemingly unrelated sectors. For example, 3 of the 4 top performers in the S&amp;P 500 real estate sector are real estate investment trusts (REITs) that focus on developing AI data centers.</span></p><p><span>Utilities companies are benefiting from AI&#8217;s skyrocketing demand for power. U.S. electricity demand jumped to a </span><strong><span>record high </span></strong><span>last year, with data centers accounting for around </span><strong><span>50%</span></strong><span> of the demand growth.</span></p><p><span>Industrial stocks are soaring on construction demand from building AI data centers. In fact, for the first time since 2021, </span><strong><span>industrials</span></strong><span> in the S&amp;P 500 are trading at a </span><strong><span>higher</span></strong><span> forward price-to-earnings multiple (</span><strong><span>26x</span></strong><span>) than technology companies (</span><strong><span>24x</span></strong><span>).</span></p><p><span>The</span><strong><span> financial sector </span></strong><span>hinges on AI, too. Big banks are collecting record fees from AI company IPOs and M&amp;A activity and record trading revenues from market hype around AI. The </span><em><span>Financial Times</span></em><span>&#8217;s Robert Armstrong went so far as to </span><a href="https://www.ft.com/content/b77558d3-5f7d-480b-94b3-df6141e7104c?syn-25a6b1a6=1"><span>write</span></a><span>: &#8220;It&#8217;s not too much of a generalisation to say: the big banks are a straight AI play now.&#8221;</span></p><p><span>Even </span><strong><span>52%</span></strong><span> of the Russell 2000 small-cap index&#8217;s return in the first half of the year came from </span><strong><span>AI-related</span></strong><span> companies.</span></p><p><span>Emerging markets are no different. South Korea and Taiwan have accounted for</span><strong><span> 75%</span></strong><span> of </span><strong><span>emerging-market</span></strong><span> returns, and most of those gains came from three suppliers of AI semiconductor chips: TSMC, Samsung, and SK Hynix.</span></p><p><span>And in Europe, just nine AI-winners have accounted for about </span><strong><span>47%</span></strong><span> of returns to the </span><strong><span>Stoxx Europe 600</span></strong><span> this year.</span></p><p><span>Torsten Slok, Apollo&#8217;s chief economist, articulated the implications of this dependence succinctly: &#8220;This AI thing better work out.&#8221;</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!o_AI!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ac1dfff-f10e-4e4b-895c-6bea0cc5a1c6_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!o_AI!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ac1dfff-f10e-4e4b-895c-6bea0cc5a1c6_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!o_AI!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ac1dfff-f10e-4e4b-895c-6bea0cc5a1c6_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!o_AI!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ac1dfff-f10e-4e4b-895c-6bea0cc5a1c6_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!o_AI!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ac1dfff-f10e-4e4b-895c-6bea0cc5a1c6_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!o_AI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ac1dfff-f10e-4e4b-895c-6bea0cc5a1c6_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1ac1dfff-f10e-4e4b-895c-6bea0cc5a1c6_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:51435,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/207666697?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ac1dfff-f10e-4e4b-895c-6bea0cc5a1c6_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!o_AI!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ac1dfff-f10e-4e4b-895c-6bea0cc5a1c6_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!o_AI!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ac1dfff-f10e-4e4b-895c-6bea0cc5a1c6_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!o_AI!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ac1dfff-f10e-4e4b-895c-6bea0cc5a1c6_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!o_AI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ac1dfff-f10e-4e4b-895c-6bea0cc5a1c6_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong><span>A Real Estate Investment Trust (REIT) </span></strong><span>is a company that owns, operates, or finances real estate &#8212; apartment buildings, hotels, or, increasingly, data centers. Many REITs trade publicly like stocks, so buying a share means buying into a professionally managed real estate portfolio. REITs are required to distribute at least 90% of their annual taxable income to shareholders as dividends.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cuUm!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1ea6f1b-2587-47c8-a925-b37376640419_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cuUm!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1ea6f1b-2587-47c8-a925-b37376640419_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cuUm!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1ea6f1b-2587-47c8-a925-b37376640419_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cuUm!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1ea6f1b-2587-47c8-a925-b37376640419_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cuUm!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1ea6f1b-2587-47c8-a925-b37376640419_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cuUm!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1ea6f1b-2587-47c8-a925-b37376640419_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/c1ea6f1b-2587-47c8-a925-b37376640419_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/207666697?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1ea6f1b-2587-47c8-a925-b37376640419_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!cuUm!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1ea6f1b-2587-47c8-a925-b37376640419_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cuUm!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1ea6f1b-2587-47c8-a925-b37376640419_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cuUm!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1ea6f1b-2587-47c8-a925-b37376640419_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cuUm!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1ea6f1b-2587-47c8-a925-b37376640419_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>CNBC pundits own stocks, so they&#8217;re always going to make the case for why everyone else should buy more. But </span><strong><span>don&#8217;t be fooled:</span></strong><span> The market isn&#8217;t </span><strong><span>broadening;</span></strong><span> it&#8217;s just finding new ways to buy Nvidia.</span></p><p><span>Everything&#8217;s becoming an AI stock. That&#8217;s not necessarily bearish, but investors are </span><strong><span>kidding themselves</span></strong><span> when they call that &#8220;broadening,&#8221; like it means diversifying away from AI. It doesn&#8217;t. Buying &#8220;AI-adjacent stocks&#8221; and calling it broadening is like ordering a Diet Coke with your Double-Double from In-N-Out. Be clear: You still bought a cheeseburger.</span></p><p><span>Of the Big Tech names, who&#8217;s least dependent on AI? </span><strong><span>Apple</span></strong><span>. Apple&#8217;s stock is up </span><strong><span>60%</span></strong><span> over the past year and just surpassed Nvidia to again become the</span><strong><span> most valuable</span></strong><span> company in the world. Amazon, still AI related but more diversified than the other hyperscalers, is up 11% over the past year. </span><strong><span>Microsoft</span></strong><span>, ground zero for AI, is down </span><strong><span>23%</span></strong><span>.</span></p><p><span>If I could go long one basket of stocks, it&#8217;d be </span><strong><span>GLP-1s</span></strong><span>. If I could go short one, it&#8217;s AI. But to be clear: I&#8217;m not telling you to hold gold bars or cash. I&#8217;m always in the market &#8212; you never know how fast or how irrational it&#8217;s going to run. But you should understand how exposed the market really is to one sector.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>I&#8217;m a big fan of index funds and </span><strong><span>passive investing</span></strong><span>: Put your money in and let the market do the work. But now we have to ask what true diversification actually means. Putting your money in the S&amp;P doesn&#8217;t do that job anymore, which means you have to start doing some </span><strong><span>homework</span></strong><span>.</span></p><p><span>The question is: Can you find sectors with real distance from AI?</span></p><p><span>One sector I&#8217;d point to: </span><strong><span>healthcare</span></strong><span>. It was one of my picks at the start of the year, and I&#8217;m sticking with it. AI hasn&#8217;t touched it yet &#8212; which means the real </span><strong><span>returns</span></strong><span> might still be </span><strong><span>ahead</span></strong><span>. But finding these sectors is the hard question investors are facing right now.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!fElp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fElp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!fElp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/2be00606-db43-433a-bead-479e6a0627ea_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!fElp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!fElp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong><span>Netflix&#8217;s Engagement Slips as Competitive Pressure Mounts</span></strong></h3><p><span>Netflix reported disappointing second quarter earnings. Revenue grew </span><strong><span>13%</span></strong><span>, short of expectations, and the streaming giant </span><strong><span>spooked</span></strong><span> investors by reporting </span><strong><span>weak</span></strong><span> </span><strong><span>engagement</span></strong><span> data &#8212; and then announcing it would start publishing engagement metrics less frequently. The stock fell as much as </span><strong><span>8%</span></strong><span> Friday.</span></p><p><span>Netflix once boasted of its </span><strong><span>transparency</span></strong><span>; now, that claim seems almost </span><strong><span>ironic</span></strong><span>. In Q1 2025, Netflix stopped reporting quarterly subscriber counts, telling investors to instead focus on </span><strong><span>engagement</span></strong><span>. Last week, the company decided to cut its </span><em><span>What We Watche</span></em><span>d engagement report from twice a year to once a year, starting in 2027.</span></p><p><span>The final biannual engagement report looked weak. Total viewing hours rose just </span><strong><span>2%</span></strong><span>, while the subscriber base grew an estimated 10%, implying an </span><strong><span>8% decline</span></strong><span> in per-subscriber daily engagement.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!35Y9!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1bac6fd0-4142-485a-9bfa-2ee4fba49e32_2501x2024.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!35Y9!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1bac6fd0-4142-485a-9bfa-2ee4fba49e32_2501x2024.png 424w, https://substackcdn.com/image/fetch/$s_!35Y9!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1bac6fd0-4142-485a-9bfa-2ee4fba49e32_2501x2024.png 848w, https://substackcdn.com/image/fetch/$s_!35Y9!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1bac6fd0-4142-485a-9bfa-2ee4fba49e32_2501x2024.png 1272w, https://substackcdn.com/image/fetch/$s_!35Y9!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1bac6fd0-4142-485a-9bfa-2ee4fba49e32_2501x2024.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!35Y9!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1bac6fd0-4142-485a-9bfa-2ee4fba49e32_2501x2024.png" width="1456" height="1178" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1bac6fd0-4142-485a-9bfa-2ee4fba49e32_2501x2024.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1178,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:79177,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/207666697?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1bac6fd0-4142-485a-9bfa-2ee4fba49e32_2501x2024.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!35Y9!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1bac6fd0-4142-485a-9bfa-2ee4fba49e32_2501x2024.png 424w, https://substackcdn.com/image/fetch/$s_!35Y9!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1bac6fd0-4142-485a-9bfa-2ee4fba49e32_2501x2024.png 848w, https://substackcdn.com/image/fetch/$s_!35Y9!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1bac6fd0-4142-485a-9bfa-2ee4fba49e32_2501x2024.png 1272w, https://substackcdn.com/image/fetch/$s_!35Y9!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1bac6fd0-4142-485a-9bfa-2ee4fba49e32_2501x2024.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>Netflix has been facing increasing </span><strong><span>competition</span></strong><span> from short-form video providers, specifically </span><strong><span>YouTube</span></strong><span>. In response, it added &#8220;Clips,&#8221; a TikTok-style scroll feature surfacing </span><strong><span>short content </span></strong><span>from its own library, video </span><strong><span>podcast</span></strong><span> deals with Spotify and Barstool, and new licensing deals with outside publishers (BuzzFeed, Cond&#233; Nast) that </span><a href="https://techcrunch.com/2026/07/07/netflix-dabbles-in-shorter-video-content-with-its-new-set-of-publisher-deals-with-variety-others/"><span>bring</span></a><span> new short-form content onto the platform.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!xOvD!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23c5b7ab-3b6e-4553-920d-84e550fc8c5f_2501x1891.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!xOvD!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23c5b7ab-3b6e-4553-920d-84e550fc8c5f_2501x1891.png 424w, https://substackcdn.com/image/fetch/$s_!xOvD!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23c5b7ab-3b6e-4553-920d-84e550fc8c5f_2501x1891.png 848w, https://substackcdn.com/image/fetch/$s_!xOvD!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23c5b7ab-3b6e-4553-920d-84e550fc8c5f_2501x1891.png 1272w, https://substackcdn.com/image/fetch/$s_!xOvD!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23c5b7ab-3b6e-4553-920d-84e550fc8c5f_2501x1891.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!xOvD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23c5b7ab-3b6e-4553-920d-84e550fc8c5f_2501x1891.png" width="1456" height="1101" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/23c5b7ab-3b6e-4553-920d-84e550fc8c5f_2501x1891.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1101,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:108401,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/207666697?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23c5b7ab-3b6e-4553-920d-84e550fc8c5f_2501x1891.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!xOvD!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23c5b7ab-3b6e-4553-920d-84e550fc8c5f_2501x1891.png 424w, https://substackcdn.com/image/fetch/$s_!xOvD!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23c5b7ab-3b6e-4553-920d-84e550fc8c5f_2501x1891.png 848w, https://substackcdn.com/image/fetch/$s_!xOvD!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23c5b7ab-3b6e-4553-920d-84e550fc8c5f_2501x1891.png 1272w, https://substackcdn.com/image/fetch/$s_!xOvD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F23c5b7ab-3b6e-4553-920d-84e550fc8c5f_2501x1891.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>Netflix has lost more than </span><strong><span>$250 billion</span></strong><span> in market value over the past year, and fellow streaming giant </span><strong><span>Disney</span></strong><span> has lost nearly </span><strong><span>$50 billion.</span></strong><span> Both are well-managed companies that are growing revenues and subscribers, raising prices &#8212; and being punished for it. This raises an important question: Is streaming just a </span><strong><span>bad business?</span></strong><span> Or have Netflix&#8217;s and Disney&#8217;s creative juices run dry? Let us know your take in the comments.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!_Tpk!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcdba95d0-e7b9-49e4-9e31-4dfe90743161_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!_Tpk!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcdba95d0-e7b9-49e4-9e31-4dfe90743161_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!_Tpk!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcdba95d0-e7b9-49e4-9e31-4dfe90743161_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!_Tpk!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcdba95d0-e7b9-49e4-9e31-4dfe90743161_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!_Tpk!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcdba95d0-e7b9-49e4-9e31-4dfe90743161_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!_Tpk!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcdba95d0-e7b9-49e4-9e31-4dfe90743161_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/cdba95d0-e7b9-49e4-9e31-4dfe90743161_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:225270,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/207666697?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcdba95d0-e7b9-49e4-9e31-4dfe90743161_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!_Tpk!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcdba95d0-e7b9-49e4-9e31-4dfe90743161_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!_Tpk!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcdba95d0-e7b9-49e4-9e31-4dfe90743161_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!_Tpk!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcdba95d0-e7b9-49e4-9e31-4dfe90743161_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!_Tpk!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcdba95d0-e7b9-49e4-9e31-4dfe90743161_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>In the next six months, OpenAI is going to acquire </span><strong><span>Sierra</span></strong><span>, an enterprise AI company, and install </span><strong><span>Bret Taylor </span></strong><span>as CEO. Sam Altman will be moved up to chairman. Altman is an innovator, not an operator, and Bret Taylor may be the best enterprise software operator of his generation.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Umw7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Umw7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231382,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Umw7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p><span>Teens give their </span><a href="https://www.theguardian.com/media/2026/jul/15/teenagers-verdic-britain-social-media-curfew-ban-whats-the-point"><span>verdict</span></a><span> on Britain&#8217;s social media curfew</span></p></li><li><p><span>The </span><a href="https://giftarticle.ft.com/giftarticle/actions/redeem/22108541-523e-4a93-9f88-b682f843b90b"><span>Conspiracy</span></a><span> World Cup</span></p></li><li><p><span>Investors now value Eli Lilly more like a </span><a href="https://www.economist.com/business/2026/07/15/eli-lilly-is-reinventing-the-pharma-business?giftId=ZDY3NTlhZTktOTI2OC00MTUzLThmYTItMGM3YzQzYjU2ZjA0&amp;utm_campaign=gifted_article"><span>tech</span></a><span> giant than a drugmaker</span></p></li></ol><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div>]]></content:encoded></item><item><title><![CDATA[30 buy ratings later, SpaceX is down 12%]]></title><description><![CDATA[Plus: crypto has lost its cool]]></description><link>https://www.profgmedia.com/p/30-buy-ratings-later-spacex-is-down</link><guid isPermaLink="false">https://www.profgmedia.com/p/30-buy-ratings-later-spacex-is-down</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 13 Jul 2026 11:03:22 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/6b0b8fe4-9d7b-48aa-b951-7eef5a4cfd77_1572x1048.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><h1><span>18%</span></h1><p><span>of Gen Zers (and 10% of all Americans) have an ongoing personal friendship with an AI chatbot.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p><span>SpaceX joined the Nasdaq 100 and got nearly unanimous &#8220;buy&#8221; ratings &#8212; but still fell 12%</span></p></li><li><p><span>Crypto has lost half its value since October and most of its &#8220;cool&#8221; factor</span></p></li><li><p><span>First-time homebuyers hit a record low, while prices hit a record high</span></p></li></ol><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong><span>Who Decides What SpaceX Is Worth?</span></strong></h3><p><span>SpaceX officially joined the Nasdaq 100 last week. It qualified under </span><strong><span>new</span></strong><span> fast-track listing </span><strong><span>rules</span></strong><span>, which reduced the required trading history from at least</span><strong><span> three months </span></strong><span>to just </span><strong><span>15 days </span></strong><span>and eliminated the minimum public float requirement. Prior to the rule change Nasdaq 100 stocks had to have a minimum float of 10%.</span></p><p><span>The stock also received a torrent of </span><strong><span>new ratings</span></strong><span> from Wall Street analysts. Of the 32 analysts covering SpaceX, only one published a &#8220;sell&#8221; rating &#8212; and it came from CFRA Research, an independent financial intelligence firm with no investment banking, asset management, or trading arms.</span></p><p><span>Financial analysts typically set</span><strong><span> price targets </span></strong><span>that estimate a stock&#8217;s future value and write notes to their clients explaining their reasoning. The price targets for SpaceX were notably </span><strong><span>optimistic</span></strong><span>.</span></p><p><span>Raymond James&#8217; Brian Gesuale projected that SpaceX would be worth</span><strong><span> $800 </span></strong><span>per share over the next 12 to 18 months. SpaceX stock would have to increase more than</span><strong><span> 400%</span></strong><span> for that to happen, and its market capitalization would hit </span><strong><span>$10.5 trillion,</span></strong><span> equivalent to one-third of US GDP. That would make SpaceX worth more than the stock markets of the U.K., France, and Germany, combined.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!kBLD!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd64d9f31-b430-4678-8e13-42f7fe44bda7_2501x2464.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!kBLD!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd64d9f31-b430-4678-8e13-42f7fe44bda7_2501x2464.png 424w, https://substackcdn.com/image/fetch/$s_!kBLD!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd64d9f31-b430-4678-8e13-42f7fe44bda7_2501x2464.png 848w, https://substackcdn.com/image/fetch/$s_!kBLD!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd64d9f31-b430-4678-8e13-42f7fe44bda7_2501x2464.png 1272w, https://substackcdn.com/image/fetch/$s_!kBLD!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd64d9f31-b430-4678-8e13-42f7fe44bda7_2501x2464.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!kBLD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd64d9f31-b430-4678-8e13-42f7fe44bda7_2501x2464.png" width="1456" height="1434" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/d64d9f31-b430-4678-8e13-42f7fe44bda7_2501x2464.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1434,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:172787,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/206716292?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd64d9f31-b430-4678-8e13-42f7fe44bda7_2501x2464.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!kBLD!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd64d9f31-b430-4678-8e13-42f7fe44bda7_2501x2464.png 424w, https://substackcdn.com/image/fetch/$s_!kBLD!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd64d9f31-b430-4678-8e13-42f7fe44bda7_2501x2464.png 848w, https://substackcdn.com/image/fetch/$s_!kBLD!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd64d9f31-b430-4678-8e13-42f7fe44bda7_2501x2464.png 1272w, https://substackcdn.com/image/fetch/$s_!kBLD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd64d9f31-b430-4678-8e13-42f7fe44bda7_2501x2464.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>Research has found evidence that analysts </span><strong><span>bias</span></strong><span> stock recommendations </span><strong><span>upward</span></strong><span>, especially if the bank they work for is </span><strong><span>affiliated</span></strong><span> with the stock they are analyzing. This was particularly rampant during the </span><strong><span>dot-com bubble</span></strong><span>. One notable example: Just two months before Enron went under, 16 of the 17 sell-side analysts covering the stock rated it &#8220;buy&#8221; or &#8220;strong buy.&#8221; Many of them were from banks that did business with Enron.</span></p><p><span>Investor </span><strong><span>protections</span></strong><span> were put in place after the bubble burst, and it is now </span><strong><span>illegal</span></strong><span> for investment banking divisions to influence bank analysts. However, studies have shown that even after these reforms, affiliated analysts (i.e., those covering companies that also do business with their investment banking divisions) are still </span><a href="https://academic.oup.com/rfs/article-abstract/22/10/4189/1589715"><span>reluctant</span></a><span> to issue pessimistic recommendations.</span></p><p><span>Optimism bias in the analyst community runs deep. Even controlling for </span><strong><span>accuracy</span></strong><span>, </span><strong><span>more-optimistic</span></strong><span> analysts are more likely to move up to top brokerages, and more optimistic analysts are more likely to be called on in company </span><strong><span>earnings calls.</span></strong></p><p><span>Today, of all the 84 holdings in the Global X Artificial Intelligence &amp; Technology ETF, only</span><strong><span> 2%</span></strong><span> of them have a net &#8220;sell&#8221; recommendation.</span></p><p><span>The analysts whose banks took SpaceX public were, on the whole,</span><strong><span> more optimistic </span></strong><span>than the group of unaffiliated analysts. </span><strong><span>One hundred percent</span></strong><span> of the affiliated analysts issued &#8220;buy&#8221; recommendations. Of the 17 analysts whose banks did not take SpaceX public, only 65% did.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!iqSg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74d8ed6d-9a05-418e-8b1b-64ab81741bd6_2501x1821.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!iqSg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74d8ed6d-9a05-418e-8b1b-64ab81741bd6_2501x1821.png 424w, https://substackcdn.com/image/fetch/$s_!iqSg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74d8ed6d-9a05-418e-8b1b-64ab81741bd6_2501x1821.png 848w, https://substackcdn.com/image/fetch/$s_!iqSg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74d8ed6d-9a05-418e-8b1b-64ab81741bd6_2501x1821.png 1272w, https://substackcdn.com/image/fetch/$s_!iqSg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74d8ed6d-9a05-418e-8b1b-64ab81741bd6_2501x1821.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!iqSg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74d8ed6d-9a05-418e-8b1b-64ab81741bd6_2501x1821.png" width="1456" height="1060" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/74d8ed6d-9a05-418e-8b1b-64ab81741bd6_2501x1821.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1060,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:103147,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/206716292?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74d8ed6d-9a05-418e-8b1b-64ab81741bd6_2501x1821.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!iqSg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74d8ed6d-9a05-418e-8b1b-64ab81741bd6_2501x1821.png 424w, https://substackcdn.com/image/fetch/$s_!iqSg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74d8ed6d-9a05-418e-8b1b-64ab81741bd6_2501x1821.png 848w, https://substackcdn.com/image/fetch/$s_!iqSg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74d8ed6d-9a05-418e-8b1b-64ab81741bd6_2501x1821.png 1272w, https://substackcdn.com/image/fetch/$s_!iqSg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74d8ed6d-9a05-418e-8b1b-64ab81741bd6_2501x1821.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>Despite the optimistic ratings, SpaceX shares</span><strong><span> fell 12%</span></strong><span> last week and are down </span><strong><span>36%</span></strong><span> from their peak.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>Morgan Stanley&#8217;s price target is $300 &#8212; that&#8217;s </span><strong><span>double</span></strong><span> where the stock is now. They also write that their </span><strong><span>bull case</span></strong><span> is $600 and their </span><strong><span>bear case</span></strong><span> is $75.  They&#8217;re telling us: It could fall 50%, but it could also rise 300%. So they&#8217;re basically </span><strong><span>not telling us anything.</span></strong></p><p><span>What we learned from the dot-com bubble is that there&#8217;s a structural </span><strong><span>conflict of interest </span></strong><span>embedded in equity research. If you assign a company a &#8220;sell&#8221; rating, then it&#8217;s unlikely that the company will be interested in working with you to underwrite their IPO, through which you would receive your 1%. So, Elon is naturally going to choose the investment banks that are nice to him.</span></p><p><span>The SEC tried to fight this with regulation in 2003 that aimed to separate the research arm of investment banks from the banking divisions responsible for getting those underwriting fees. Seven months ago, that rule was </span><strong><span>terminated</span></strong><span> by the SEC.</span></p><p><span>After that happened, former SEC Chair Arthur Levitt wrote an article in</span><em><span> The</span></em><span> </span><em><span>Wall Street Journal </span></em><span>titled &#8220;The SEC May Make Wall Street Analysts Corrupt Again.&#8221; He warned about the </span><strong><span>dangers</span></strong><span> of getting rid of this regulation.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!v2JX!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fec2b8bea-b0c0-43a6-8b5d-129b0f6eb6fb_2501x279.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!v2JX!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fec2b8bea-b0c0-43a6-8b5d-129b0f6eb6fb_2501x279.png 424w, https://substackcdn.com/image/fetch/$s_!v2JX!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fec2b8bea-b0c0-43a6-8b5d-129b0f6eb6fb_2501x279.png 848w, https://substackcdn.com/image/fetch/$s_!v2JX!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fec2b8bea-b0c0-43a6-8b5d-129b0f6eb6fb_2501x279.png 1272w, https://substackcdn.com/image/fetch/$s_!v2JX!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fec2b8bea-b0c0-43a6-8b5d-129b0f6eb6fb_2501x279.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!v2JX!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fec2b8bea-b0c0-43a6-8b5d-129b0f6eb6fb_2501x279.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/ec2b8bea-b0c0-43a6-8b5d-129b0f6eb6fb_2501x279.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:150077,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/206716292?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fec2b8bea-b0c0-43a6-8b5d-129b0f6eb6fb_2501x279.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!v2JX!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fec2b8bea-b0c0-43a6-8b5d-129b0f6eb6fb_2501x279.png 424w, https://substackcdn.com/image/fetch/$s_!v2JX!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fec2b8bea-b0c0-43a6-8b5d-129b0f6eb6fb_2501x279.png 848w, https://substackcdn.com/image/fetch/$s_!v2JX!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fec2b8bea-b0c0-43a6-8b5d-129b0f6eb6fb_2501x279.png 1272w, https://substackcdn.com/image/fetch/$s_!v2JX!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fec2b8bea-b0c0-43a6-8b5d-129b0f6eb6fb_2501x279.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a><figcaption class="image-caption"><em><span>Patrick Boyle is a professor at King&#8217;s College London, a portfolio manager, and host of the podcast </span></em><span>Patrick Boyle On Finance</span><em><span>.</span></em></figcaption></figure></div><p><span>I don&#8217;t think the analysts have as much </span><strong><span>power</span></strong><span> as they used to have. Back in the &#8217;90s, these analysts were all over CNBC all day long. But it&#8217;s not the same today, because there are so many other sources of information.</span></p><p><span>To a certain extent, I view these targets as </span><strong><span>embarrassing</span></strong><span>. Wouldn&#8217;t it be embarrassing like in a couple years&#8217; time, you&#8217;re at parties and people ask you, </span><em><span>you&#8217;re the guy who said SpaceX at $300?</span></em></p><p><span>For those who aren&#8217;t familiar with these ratios, </span><strong><span>no company </span></strong><span>trades at 100x sales. It just doesn&#8217;t happen, and the companies that do trade at very high price-to-sales ratios are software companies where sales basically convert straight into profits &#8212; there aren&#8217;t a lot of fixed costs. In </span><strong><span>SpaceX&#8217;s</span></strong><span> case, it has </span><strong><span>massive costs</span></strong><span>: the rockets, the Nvidia GPUs, etc. It&#8217;s not just losing money, it&#8217;s losing a </span><strong><span>shocking</span></strong><span> amount of money.</span></p><p><span>And do you really want to pay 100x? You have to wait a </span><strong><span>hundred years</span></strong><span> to get your money back. It&#8217;s not really growing much either: It&#8217;s growth rate is close to 15%. SpaceX is presenting itself as an AI company, but it only has a 3.5% market share, so it&#8217;s really just hype.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7fxy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" width="1456" height="79" 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srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong><span>The Great Brotation</span></strong></h3><p><span>The crypto market has now erased</span><strong><span> more than half </span></strong><span>of its value in the past eight months, and bitcoin ETFs have seen $8 billion in outflows in the past eight weeks. Meanwhile, AI has become the new </span><strong><span>frontier</span></strong><span>. It&#8217;s the technology people are most excited about, and it has captured the same sense of </span><strong><span>disruption</span></strong><span> and </span><strong><span>possibility</span></strong><span> that crypto once represented.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!B_6o!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F429c7e8f-e6b1-4350-a741-b09e72d47ac7_2501x2022.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!B_6o!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F429c7e8f-e6b1-4350-a741-b09e72d47ac7_2501x2022.png 424w, https://substackcdn.com/image/fetch/$s_!B_6o!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F429c7e8f-e6b1-4350-a741-b09e72d47ac7_2501x2022.png 848w, https://substackcdn.com/image/fetch/$s_!B_6o!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F429c7e8f-e6b1-4350-a741-b09e72d47ac7_2501x2022.png 1272w, https://substackcdn.com/image/fetch/$s_!B_6o!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F429c7e8f-e6b1-4350-a741-b09e72d47ac7_2501x2022.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!B_6o!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F429c7e8f-e6b1-4350-a741-b09e72d47ac7_2501x2022.png" width="1456" height="1177" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/429c7e8f-e6b1-4350-a741-b09e72d47ac7_2501x2022.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1177,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:88265,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/206716292?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F429c7e8f-e6b1-4350-a741-b09e72d47ac7_2501x2022.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!B_6o!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F429c7e8f-e6b1-4350-a741-b09e72d47ac7_2501x2022.png 424w, https://substackcdn.com/image/fetch/$s_!B_6o!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F429c7e8f-e6b1-4350-a741-b09e72d47ac7_2501x2022.png 848w, https://substackcdn.com/image/fetch/$s_!B_6o!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F429c7e8f-e6b1-4350-a741-b09e72d47ac7_2501x2022.png 1272w, https://substackcdn.com/image/fetch/$s_!B_6o!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F429c7e8f-e6b1-4350-a741-b09e72d47ac7_2501x2022.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>Crypto has </span><strong><span>lost its cool</span></strong><span>, and there&#8217;s academic work backing this up. A recent </span><a href="https://papers.ssrn.com/sol3/papers.cfm?abstract_id=6889118."><span>paper</span></a><span> by David Krause, an associate professor of finance at Marquette University, pins the turning point on a specific date: January 2024, when the first bitcoin ETF launched. Krause&#8217;s thesis is that the moment </span><strong><span>Wall Street</span></strong><span> made crypto easy and mainstream, it stopped being cool.</span></p><p><span>As a proxy for public interest, he measured how often people </span><strong><span>Googled</span></strong><span> crypto terms and how often they visited the related </span><strong><span>Wikipedia</span></strong><span> pages. After the bitcoin ETF launched, he found that Google searches through June 2026 for dogecoin </span><strong><span>dropped 63%</span></strong><span>, searches for &#8220;cryptocurrency&#8221; dropped </span><strong><span>47%</span></strong><span>, and Wikipedia visits to both pages fell </span><strong><span>76%</span></strong><span> and </span><strong><span>56%</span></strong><span>, respectively.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5sZK!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7eb60066-1739-44ba-84f8-00e312847eaf_2501x2088.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5sZK!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7eb60066-1739-44ba-84f8-00e312847eaf_2501x2088.png 424w, https://substackcdn.com/image/fetch/$s_!5sZK!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7eb60066-1739-44ba-84f8-00e312847eaf_2501x2088.png 848w, https://substackcdn.com/image/fetch/$s_!5sZK!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7eb60066-1739-44ba-84f8-00e312847eaf_2501x2088.png 1272w, https://substackcdn.com/image/fetch/$s_!5sZK!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7eb60066-1739-44ba-84f8-00e312847eaf_2501x2088.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5sZK!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7eb60066-1739-44ba-84f8-00e312847eaf_2501x2088.png" width="1456" height="1216" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/7eb60066-1739-44ba-84f8-00e312847eaf_2501x2088.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1216,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:181737,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/206716292?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7eb60066-1739-44ba-84f8-00e312847eaf_2501x2088.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!5sZK!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7eb60066-1739-44ba-84f8-00e312847eaf_2501x2088.png 424w, https://substackcdn.com/image/fetch/$s_!5sZK!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7eb60066-1739-44ba-84f8-00e312847eaf_2501x2088.png 848w, https://substackcdn.com/image/fetch/$s_!5sZK!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7eb60066-1739-44ba-84f8-00e312847eaf_2501x2088.png 1272w, https://substackcdn.com/image/fetch/$s_!5sZK!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7eb60066-1739-44ba-84f8-00e312847eaf_2501x2088.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!d4tk!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fff5bd3c3-c2ec-4e77-80ff-76186b5423aa_2501x279.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!d4tk!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fff5bd3c3-c2ec-4e77-80ff-76186b5423aa_2501x279.png 424w, https://substackcdn.com/image/fetch/$s_!d4tk!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fff5bd3c3-c2ec-4e77-80ff-76186b5423aa_2501x279.png 848w, https://substackcdn.com/image/fetch/$s_!d4tk!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fff5bd3c3-c2ec-4e77-80ff-76186b5423aa_2501x279.png 1272w, https://substackcdn.com/image/fetch/$s_!d4tk!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fff5bd3c3-c2ec-4e77-80ff-76186b5423aa_2501x279.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!d4tk!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fff5bd3c3-c2ec-4e77-80ff-76186b5423aa_2501x279.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/ff5bd3c3-c2ec-4e77-80ff-76186b5423aa_2501x279.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:150077,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/206716292?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fff5bd3c3-c2ec-4e77-80ff-76186b5423aa_2501x279.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!d4tk!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fff5bd3c3-c2ec-4e77-80ff-76186b5423aa_2501x279.png 424w, https://substackcdn.com/image/fetch/$s_!d4tk!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fff5bd3c3-c2ec-4e77-80ff-76186b5423aa_2501x279.png 848w, https://substackcdn.com/image/fetch/$s_!d4tk!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fff5bd3c3-c2ec-4e77-80ff-76186b5423aa_2501x279.png 1272w, https://substackcdn.com/image/fetch/$s_!d4tk!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fff5bd3c3-c2ec-4e77-80ff-76186b5423aa_2501x279.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>Crypto&#8217;s only selling point is that the </span><strong><span>line is going up </span></strong><span>and people want to buy it because they know someone who bought it for $1 and now it&#8217;s worth $60,000. So it&#8217;s really just a trend-based asset, something you talk about at parties.</span></p><p><span>But now, when you say you own bitcoin, you&#8217;re not really doing something exciting anymore. When the </span><strong><span>SEC chair</span></strong><span> is a crypto bro, and Commerce Secretary </span><strong><span>Howard Lutnick</span></strong><span> is a crypto bro, and all of </span><strong><span>Epstein Island </span></strong><span>was involved ... it&#8217;s no longer anti-establishment. The claims of use cases have evaporated as well.</span></p><p><span>If you want to be exciting, you&#8217;re probably telling people that you&#8217;re making bets on prediction markets.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!fElp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fElp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!fElp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/2be00606-db43-433a-bead-479e6a0627ea_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!fElp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!fElp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong><span>Home Prices Aren&#8217;t Meant to Just Go Up</span></strong></h3><p><span>The U.S. housing market is showing new signs of strain. Last month, the median price of a home in the U.S. hit a</span><strong><span> record high</span></strong><span> at $408,838, and in April, the National Association of Realtors reported that the share of first-time homebuyers dropped to</span><strong><span> 21%,</span></strong><span> the </span><strong><span>lowest</span></strong><span> proportion since NAR began tracking the data in 1981.</span></p><p><span>This is part of a broader trend: Homeownership is increasingly out of reach for the average American. In fact, </span><a href="https://www.bankrate.com/mortgages/american-dream-of-homeownership-turning-into-luxury/"><span>75%</span></a><span> of homes currently on the market are </span><strong><span>unaffordable</span></strong><span> for the typical household.</span></p><p><span>For young people, the housing market looks especially bleak. Between 2019 and 2024, the inflation-adjusted median home value rose </span><strong><span>30%</span></strong><span>, while the inflation-adjusted median household income for those under 40 rose </span><strong><span>9%</span></strong><span>.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!tMh0!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb150a8a8-2ab8-40fc-9af5-e6a043050a59_2501x1979.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!tMh0!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb150a8a8-2ab8-40fc-9af5-e6a043050a59_2501x1979.png 424w, https://substackcdn.com/image/fetch/$s_!tMh0!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb150a8a8-2ab8-40fc-9af5-e6a043050a59_2501x1979.png 848w, https://substackcdn.com/image/fetch/$s_!tMh0!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb150a8a8-2ab8-40fc-9af5-e6a043050a59_2501x1979.png 1272w, https://substackcdn.com/image/fetch/$s_!tMh0!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb150a8a8-2ab8-40fc-9af5-e6a043050a59_2501x1979.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!tMh0!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb150a8a8-2ab8-40fc-9af5-e6a043050a59_2501x1979.png" width="1456" height="1152" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/b150a8a8-2ab8-40fc-9af5-e6a043050a59_2501x1979.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1152,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:133917,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/206716292?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb150a8a8-2ab8-40fc-9af5-e6a043050a59_2501x1979.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!tMh0!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb150a8a8-2ab8-40fc-9af5-e6a043050a59_2501x1979.png 424w, https://substackcdn.com/image/fetch/$s_!tMh0!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb150a8a8-2ab8-40fc-9af5-e6a043050a59_2501x1979.png 848w, https://substackcdn.com/image/fetch/$s_!tMh0!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb150a8a8-2ab8-40fc-9af5-e6a043050a59_2501x1979.png 1272w, https://substackcdn.com/image/fetch/$s_!tMh0!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb150a8a8-2ab8-40fc-9af5-e6a043050a59_2501x1979.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>Americans still want to buy homes. Fifty-six percent of Americans say owning a home represents the </span><strong><span>American Dream</span></strong><span>, and nearly two-thirds of Americans who don&#8217;t currently own a house would like to buy one within the next five years. Unaffordability is making that goal harder &#8212; and putting off other </span><strong><span>life milestones</span></strong><span>. Nearly 1 in 5 aspiring homeowners are putting off marriage or having children until they own a home, and 17% are delaying career changes or getting a pet.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Npw7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1d9ba18b-9e18-4767-9772-a8566809e187_2501x1706.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Npw7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1d9ba18b-9e18-4767-9772-a8566809e187_2501x1706.png 424w, https://substackcdn.com/image/fetch/$s_!Npw7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1d9ba18b-9e18-4767-9772-a8566809e187_2501x1706.png 848w, https://substackcdn.com/image/fetch/$s_!Npw7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1d9ba18b-9e18-4767-9772-a8566809e187_2501x1706.png 1272w, https://substackcdn.com/image/fetch/$s_!Npw7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1d9ba18b-9e18-4767-9772-a8566809e187_2501x1706.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Npw7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1d9ba18b-9e18-4767-9772-a8566809e187_2501x1706.png" width="1456" height="993" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1d9ba18b-9e18-4767-9772-a8566809e187_2501x1706.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:993,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:88304,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/206716292?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1d9ba18b-9e18-4767-9772-a8566809e187_2501x1706.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Npw7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1d9ba18b-9e18-4767-9772-a8566809e187_2501x1706.png 424w, https://substackcdn.com/image/fetch/$s_!Npw7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1d9ba18b-9e18-4767-9772-a8566809e187_2501x1706.png 848w, https://substackcdn.com/image/fetch/$s_!Npw7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1d9ba18b-9e18-4767-9772-a8566809e187_2501x1706.png 1272w, https://substackcdn.com/image/fetch/$s_!Npw7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1d9ba18b-9e18-4767-9772-a8566809e187_2501x1706.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>Homeownership is a hallmark of</span><strong><span> American culture</span></strong><span>, but it&#8217;s also seen as a savvy financial decision. Ninety-three percent of Americans believe that buying a home is &#8220;definitely&#8221; or &#8220;probably&#8221; a better investment than buying stocks. That&#8217;s not </span><strong><span>necessarily</span></strong><span> the case.</span></p><p><span>Moody&#8217;s </span><a href="https://www.wsj.com/personal-finance/gen-z-investments-home-ownership-ec0bbe98"><span>compared</span></a><span> two people earning $150,000 a year: a </span><strong><span>homeowner</span></strong><span> who bought a $500,000 house (20% down, 6.25% mortgage) and a </span><strong><span>renter</span></strong><span> paying $2,500 a month with 3% annual increases who invested the difference at a 10% return. After 30 years, assuming average annual rent and home appreciation increases, the renter </span><strong><span>came out ahead </span></strong><span>with a net worth of $2.8 million versus the owner&#8217;s $1.6 million. The analysis did not take taxes into account.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!FQGx!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5c060bc7-0ac5-4454-8a20-e027421f026b_2501x279.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!FQGx!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5c060bc7-0ac5-4454-8a20-e027421f026b_2501x279.png 424w, https://substackcdn.com/image/fetch/$s_!FQGx!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5c060bc7-0ac5-4454-8a20-e027421f026b_2501x279.png 848w, https://substackcdn.com/image/fetch/$s_!FQGx!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5c060bc7-0ac5-4454-8a20-e027421f026b_2501x279.png 1272w, https://substackcdn.com/image/fetch/$s_!FQGx!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5c060bc7-0ac5-4454-8a20-e027421f026b_2501x279.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!FQGx!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5c060bc7-0ac5-4454-8a20-e027421f026b_2501x279.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/5c060bc7-0ac5-4454-8a20-e027421f026b_2501x279.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:150077,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/206716292?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5c060bc7-0ac5-4454-8a20-e027421f026b_2501x279.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!FQGx!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5c060bc7-0ac5-4454-8a20-e027421f026b_2501x279.png 424w, https://substackcdn.com/image/fetch/$s_!FQGx!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5c060bc7-0ac5-4454-8a20-e027421f026b_2501x279.png 848w, https://substackcdn.com/image/fetch/$s_!FQGx!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5c060bc7-0ac5-4454-8a20-e027421f026b_2501x279.png 1272w, https://substackcdn.com/image/fetch/$s_!FQGx!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5c060bc7-0ac5-4454-8a20-e027421f026b_2501x279.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>If you look at the long history of housing prices, there&#8217;s </span><strong><span>no reason </span></strong><span>to think they should go </span><strong><span>up</span></strong><span>. But it&#8217;s become an investment class. If you speak to your grandparents, they&#8217;ll never talk about the concept of real estate investing. They bought a home that they needed to live in.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!mGzJ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62c03e4a-2dc2-44fc-9d44-e334ee9985a6_2501x1995.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!mGzJ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62c03e4a-2dc2-44fc-9d44-e334ee9985a6_2501x1995.png 424w, https://substackcdn.com/image/fetch/$s_!mGzJ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62c03e4a-2dc2-44fc-9d44-e334ee9985a6_2501x1995.png 848w, https://substackcdn.com/image/fetch/$s_!mGzJ!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62c03e4a-2dc2-44fc-9d44-e334ee9985a6_2501x1995.png 1272w, https://substackcdn.com/image/fetch/$s_!mGzJ!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62c03e4a-2dc2-44fc-9d44-e334ee9985a6_2501x1995.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!mGzJ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62c03e4a-2dc2-44fc-9d44-e334ee9985a6_2501x1995.png" width="1456" height="1161" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/62c03e4a-2dc2-44fc-9d44-e334ee9985a6_2501x1995.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1161,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:142590,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/206716292?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62c03e4a-2dc2-44fc-9d44-e334ee9985a6_2501x1995.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!mGzJ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62c03e4a-2dc2-44fc-9d44-e334ee9985a6_2501x1995.png 424w, https://substackcdn.com/image/fetch/$s_!mGzJ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62c03e4a-2dc2-44fc-9d44-e334ee9985a6_2501x1995.png 848w, https://substackcdn.com/image/fetch/$s_!mGzJ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62c03e4a-2dc2-44fc-9d44-e334ee9985a6_2501x1995.png 1272w, https://substackcdn.com/image/fetch/$s_!mGzJ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F62c03e4a-2dc2-44fc-9d44-e334ee9985a6_2501x1995.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>So how did we get in this situation? </span><strong><span>Governments</span></strong><span> have </span><strong><span>incentivized</span></strong><span> people to buy homes, so they want prices to go up or at least stay steady. You see politicians saying, </span><em><span>we want affordable housing for young people</span></em><span>, but they don&#8217;t want to damage the home values of retirees who are relying on it, because young people don&#8217;t vote as much as older people. And, well, you get one or the other.</span></p><p><span>Also, if you&#8217;re buying an asset at an all-time high and it seems really unaffordable to a regular person like you, it might mean that that&#8217;s </span><strong><span>not a great investment.</span></strong></p><p><span>I understand the</span><strong><span> emotional urge</span></strong><span> to own the place you live, but an emotional urge is different from an investment decision. If you look at the long-term return on housing versus the stock market, housing grossly underperforms the stock market.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>This conversation has an interesting parallel to the </span><strong><span>crypto phenomenon</span></strong><span>: The incentive that was keeping the price of crypto up was because people just fundamentally </span><strong><span>believed</span></strong><span> that it would keep going up. I think there is the fundamental belief among Americans and current non-homeowners that the price will go up. And if you believe that, then there&#8217;s more incentive to go out and buy a home as opposed to investing in anything else.</span></p><p><span>The </span><strong><span>only reason</span></strong><span> you should assume that your house is going to be more valuable five years from now than it is today is: if you invest in </span><strong><span>renovation</span></strong><span> and make it nicer or if you believe that the specific locale that you have bought your house in is going to become a </span><strong><span>hot neighborhood</span></strong><span> and everyone&#8217;s going to want to live there.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!QhDX!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!QhDX!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 424w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 848w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!QhDX!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:219039,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!QhDX!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 424w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 848w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>We&#8217;re going to uncover that some very funky stuff has been happening with these price targets for SpaceX.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Umw7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Umw7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231382,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Umw7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p><span>Young San Franciscans </span><a href="https://www.sfgate.com/tech/article/san-francisco-ai-backlash-22325141.php?utm_source=substack&amp;utm_medium=email"><span>hate</span></a><span> AI</span></p></li><li><p><span>Analysts&#8217; stock recommendations are colored by their </span><a href="https://www.economist.com/graphic-detail/2020/02/15/analysts-stock-recommendations-are-coloured-by-their-cultural-biases?giftId=NWViZjIwZjktNWU1ZS00ZjEyLTg1NzItZmQwNTUzZWE3ZDNi&amp;utm_campaign=gifted_article"><span>cultural</span></a><span> biases</span></p></li><li><p><span>The deceptive rise of the </span><a href="https://www.economist.com/graphic-detail/2026/06/19/the-deceptive-rise-of-the-short-king?giftId=Y2U0OGE1MDktNDJiZS00YjAzLTliYTEtMjhkOWU2ODlhMThj&amp;utm_campaign=gifted_article"><span>short king</span></a></p></li></ol><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div>]]></content:encoded></item><item><title><![CDATA[H1 2026: Winners, Losers, and What’s Coming Next]]></title><description><![CDATA[The biggest market rotation of 2026 &#8212; and why inflation could end it all]]></description><link>https://www.profgmedia.com/p/h1-2026-winners-losers-and-whats</link><guid isPermaLink="false">https://www.profgmedia.com/p/h1-2026-winners-losers-and-whats</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 29 Jun 2026 11:04:02 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/9c8f9de9-db0f-4094-b342-452308fe279e_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><h1><span>100 billion</span></h1><p>That's how many transistors IBM says its new prototype chip can fit onto an area roughly the size of a fingernail.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p><span>Why investors are dumping Big Tech for memory chips</span></p></li><li><p><span>How inflation could derail the second half of 2026</span></p></li><li><p><span>The stock market is the second most expensive in history</span></p></li></ol><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" 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srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong><span>H1 2026 Market Review: Why Investors Are Dumping Big Tech for Memory Chips</span></strong></h3><p><span>The first half of 2026 is coming to a close. It&#8217;s been a volatile </span><strong><span>six months</span></strong><span> &#8212; marked by a war with </span><strong><span>Iran</span></strong><span>, persistent </span><strong><span>inflation</span></strong><span>, and a major </span><strong><span>transition</span></strong><span> in the AI trade.</span></p><p><span>The old </span><strong><span>winners</span></strong><span> have become the </span><strong><span>laggards</span></strong><span>. The hyperscalers, Microsoft, Alphabet, Amazon, Meta, and Oracle, have solidly underperformed the market. Microsoft is on track for its worst monthly loss since 2008, down </span><strong><span>20%</span></strong><span> in June alone. Oracle is down </span><strong><span>30%.</span></strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Rm6Z!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35bc32c5-ac68-4b85-8281-ac3d445bec78_2501x2003.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Rm6Z!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35bc32c5-ac68-4b85-8281-ac3d445bec78_2501x2003.png 424w, https://substackcdn.com/image/fetch/$s_!Rm6Z!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35bc32c5-ac68-4b85-8281-ac3d445bec78_2501x2003.png 848w, https://substackcdn.com/image/fetch/$s_!Rm6Z!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35bc32c5-ac68-4b85-8281-ac3d445bec78_2501x2003.png 1272w, https://substackcdn.com/image/fetch/$s_!Rm6Z!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35bc32c5-ac68-4b85-8281-ac3d445bec78_2501x2003.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Rm6Z!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35bc32c5-ac68-4b85-8281-ac3d445bec78_2501x2003.png" width="1456" height="1166" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/35bc32c5-ac68-4b85-8281-ac3d445bec78_2501x2003.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1166,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:142953,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/204026937?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35bc32c5-ac68-4b85-8281-ac3d445bec78_2501x2003.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Rm6Z!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35bc32c5-ac68-4b85-8281-ac3d445bec78_2501x2003.png 424w, https://substackcdn.com/image/fetch/$s_!Rm6Z!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35bc32c5-ac68-4b85-8281-ac3d445bec78_2501x2003.png 848w, https://substackcdn.com/image/fetch/$s_!Rm6Z!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35bc32c5-ac68-4b85-8281-ac3d445bec78_2501x2003.png 1272w, https://substackcdn.com/image/fetch/$s_!Rm6Z!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F35bc32c5-ac68-4b85-8281-ac3d445bec78_2501x2003.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>Meanwhile, investors have piled into </span><strong><span>memory chip</span></strong><span> companies, whose products help power AI and other consumer electronics. Samsung, Micron, and SK Hynix are now the 10th-, 13th-, and 14th-most-valuable public companies in the world, surpassing </span><strong><span>Berkshire Hathaway</span></strong><span> and </span><strong><span>JP Morgan Chase.</span></strong></p><p><span>In many ways, the rotation looks rational. The hyperscalers will spend </span><strong><span>$805 billion</span></strong><span> on capex this year, up from $449 billion in 2025 &#8212; consuming</span><strong><span> 93%</span></strong><span> of their cash flows from operations, compared with </span><strong><span>33% </span></strong><span>in 2023.</span></p><p><span>For that bet to pay off, AI revenues need to be enormous. So far, global AI sales </span><a href="https://www.bloomberg.com/news/articles/2026-06-25/ai-demand-begins-to-justify-massive-cost-of-data-center-buildout?accessToken=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJzb3VyY2UiOiJTdWJzY3JpYmVyR2lmdGVkQXJ0aWNsZSIsImlhdCI6MTc4MjQ4MDQxOCwiZXhwIjoxNzgzMDg1MjE4LCJhcnRpY2xlSWQiOiJUSDU0N1lLSzNOWUEwMCIsImJjb25uZWN0SWQiOiI1MkVEOUZCQThDQkM0RTAzQUU5NzQ3M0Q4RkUxOTVFNCJ9.uHlFlkI3fD4neuZtYU8bMLOrUXAHXjraoTOQQ2EKthg"><span>exceeded</span></a><span> depreciation costs in Q1 &#8212; but just barely, and that margin is </span><strong><span>under pressure</span></strong><span> as competition from </span><strong><span>China</span></strong><span> and business backlash push AI </span><strong><span>prices</span></strong><span> down.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!QrNi!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26404ff2-600d-4638-bd39-bd4ec601fa04_2501x2003.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!QrNi!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26404ff2-600d-4638-bd39-bd4ec601fa04_2501x2003.png 424w, https://substackcdn.com/image/fetch/$s_!QrNi!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26404ff2-600d-4638-bd39-bd4ec601fa04_2501x2003.png 848w, https://substackcdn.com/image/fetch/$s_!QrNi!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26404ff2-600d-4638-bd39-bd4ec601fa04_2501x2003.png 1272w, https://substackcdn.com/image/fetch/$s_!QrNi!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26404ff2-600d-4638-bd39-bd4ec601fa04_2501x2003.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!QrNi!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26404ff2-600d-4638-bd39-bd4ec601fa04_2501x2003.png" width="1456" height="1166" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/26404ff2-600d-4638-bd39-bd4ec601fa04_2501x2003.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1166,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:124693,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/204026937?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26404ff2-600d-4638-bd39-bd4ec601fa04_2501x2003.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!QrNi!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26404ff2-600d-4638-bd39-bd4ec601fa04_2501x2003.png 424w, https://substackcdn.com/image/fetch/$s_!QrNi!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26404ff2-600d-4638-bd39-bd4ec601fa04_2501x2003.png 848w, https://substackcdn.com/image/fetch/$s_!QrNi!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26404ff2-600d-4638-bd39-bd4ec601fa04_2501x2003.png 1272w, https://substackcdn.com/image/fetch/$s_!QrNi!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26404ff2-600d-4638-bd39-bd4ec601fa04_2501x2003.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jSzP!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1942341e-229d-4a04-b4bf-009cfcad1611_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jSzP!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1942341e-229d-4a04-b4bf-009cfcad1611_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!jSzP!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1942341e-229d-4a04-b4bf-009cfcad1611_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!jSzP!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1942341e-229d-4a04-b4bf-009cfcad1611_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!jSzP!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1942341e-229d-4a04-b4bf-009cfcad1611_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jSzP!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1942341e-229d-4a04-b4bf-009cfcad1611_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1942341e-229d-4a04-b4bf-009cfcad1611_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:51435,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/204026937?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1942341e-229d-4a04-b4bf-009cfcad1611_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!jSzP!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1942341e-229d-4a04-b4bf-009cfcad1611_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!jSzP!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1942341e-229d-4a04-b4bf-009cfcad1611_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!jSzP!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1942341e-229d-4a04-b4bf-009cfcad1611_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!jSzP!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1942341e-229d-4a04-b4bf-009cfcad1611_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong><span>Depreciation</span></strong><span> is an accounting method that spreads the cost of a major asset (like a factory, airplane, or computer) over the years it&#8217;s expected to be used. Instead of recording the full cost up front, companies expense a portion each year to reflect the asset&#8217;s loss of value as it ages.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>The memory boom has had a knock-on effect on </span><strong><span>emerging markets</span></strong><span>. SK Hynix and Samsung, which are listed in South Korea, and TSMC, listed in Taiwan, have helped push the emerging markets index excluding the U.S. ($ACWX) up </span><strong><span>13% </span></strong><span>year to date.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-12f!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c0f638a-adb0-4cfe-8204-fe65969a5faa_2501x2126.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-12f!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c0f638a-adb0-4cfe-8204-fe65969a5faa_2501x2126.png 424w, https://substackcdn.com/image/fetch/$s_!-12f!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c0f638a-adb0-4cfe-8204-fe65969a5faa_2501x2126.png 848w, https://substackcdn.com/image/fetch/$s_!-12f!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c0f638a-adb0-4cfe-8204-fe65969a5faa_2501x2126.png 1272w, https://substackcdn.com/image/fetch/$s_!-12f!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c0f638a-adb0-4cfe-8204-fe65969a5faa_2501x2126.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!-12f!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c0f638a-adb0-4cfe-8204-fe65969a5faa_2501x2126.png" width="1456" height="1238" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/9c0f638a-adb0-4cfe-8204-fe65969a5faa_2501x2126.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1238,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:216585,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/204026937?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c0f638a-adb0-4cfe-8204-fe65969a5faa_2501x2126.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!-12f!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c0f638a-adb0-4cfe-8204-fe65969a5faa_2501x2126.png 424w, https://substackcdn.com/image/fetch/$s_!-12f!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c0f638a-adb0-4cfe-8204-fe65969a5faa_2501x2126.png 848w, https://substackcdn.com/image/fetch/$s_!-12f!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c0f638a-adb0-4cfe-8204-fe65969a5faa_2501x2126.png 1272w, https://substackcdn.com/image/fetch/$s_!-12f!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c0f638a-adb0-4cfe-8204-fe65969a5faa_2501x2126.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>Beyond chips, there&#8217;s been a genuine </span><strong><span>broadening</span></strong><span> of the market as investors look for </span><strong><span>value</span></strong><span> in a historically expensive environment. Companies like GE Aerospace, FedEx, and Caterpillar are up </span><strong><span>47%</span></strong><span>, </span><strong><span>82%</span></strong><span>, and </span><strong><span>164%</span></strong><span>, respectively, over the past year, and the Russell 2000, the small-cap index, hit a </span><strong><span>record high </span></strong><span>last week.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!uo-3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb28b0631-3809-4c13-bca7-ac864f2e569f_2501x2280.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!uo-3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb28b0631-3809-4c13-bca7-ac864f2e569f_2501x2280.png 424w, https://substackcdn.com/image/fetch/$s_!uo-3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb28b0631-3809-4c13-bca7-ac864f2e569f_2501x2280.png 848w, https://substackcdn.com/image/fetch/$s_!uo-3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb28b0631-3809-4c13-bca7-ac864f2e569f_2501x2280.png 1272w, https://substackcdn.com/image/fetch/$s_!uo-3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb28b0631-3809-4c13-bca7-ac864f2e569f_2501x2280.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!uo-3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb28b0631-3809-4c13-bca7-ac864f2e569f_2501x2280.png" width="1456" height="1327" 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srcset="https://substackcdn.com/image/fetch/$s_!uo-3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb28b0631-3809-4c13-bca7-ac864f2e569f_2501x2280.png 424w, https://substackcdn.com/image/fetch/$s_!uo-3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb28b0631-3809-4c13-bca7-ac864f2e569f_2501x2280.png 848w, https://substackcdn.com/image/fetch/$s_!uo-3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb28b0631-3809-4c13-bca7-ac864f2e569f_2501x2280.png 1272w, https://substackcdn.com/image/fetch/$s_!uo-3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb28b0631-3809-4c13-bca7-ac864f2e569f_2501x2280.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7fxy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" width="1456" height="79" 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srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong><span>Inflation Returns. Here&#8217;s What It Means for the Second Half of 2026</span></strong></h3><p><span>Inflation is now running at a </span><strong><span>three-year high. </span></strong><span>The Personal Consumption Expenditures Price Index (PCE) rose 4.1% last month, and core PCE, which strips out food and energy, came in at 3.4%.</span></p><p><span>This raises two key questions: Will the Fed </span><strong><span>raise</span></strong><span> interest rates this year to combat inflation, and what do higher prices mean for the American </span><strong><span>consumer</span></strong><span>?</span></p><p><span>Energy has been one of the biggest drivers of inflation, and last week, oil prices declined </span><strong><span>7% </span></strong><span>after a new deal opened the Strait of Hormuz. However, over the weekend, the U.S. and Iran traded </span><strong><span>new attacks,</span></strong><span> and oil futures jumped as much as </span><strong><span>1.5%</span></strong><span>. Even if the truce to keep the strait open holds, it will be </span><strong><span>months</span></strong><span> before lower oil prices register at the gas pump.</span></p><p><span>And &#8212; there&#8217;s a </span><strong><span>new</span></strong><span> inflationary culprit waiting to take energy&#8217;s place.</span></p><p><span>The </span><strong><span>AI buildout </span></strong><span>is becoming an inflation catalyst by driving up costs for </span><strong><span>consumer electronics</span></strong><span> and </span><strong><span>electricity</span></strong><span>.</span></p><p><span>Nintendo, Microsoft, Sony, and Apple have all raised prices on their devices, and data centers are expected to push consumer electricity prices up 6% this year and next. Markets are now pricing in a </span><strong><span>64%</span></strong><span> </span><strong><span>likelihood</span></strong><span> that Fed Chair Kevin Warsh </span><strong><span>raises</span></strong><span> rates as early as September.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!YM72!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc591d5ff-0f21-4ef3-aaa9-6eb55ddc38c8_2501x1916.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!YM72!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc591d5ff-0f21-4ef3-aaa9-6eb55ddc38c8_2501x1916.png 424w, https://substackcdn.com/image/fetch/$s_!YM72!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc591d5ff-0f21-4ef3-aaa9-6eb55ddc38c8_2501x1916.png 848w, https://substackcdn.com/image/fetch/$s_!YM72!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc591d5ff-0f21-4ef3-aaa9-6eb55ddc38c8_2501x1916.png 1272w, https://substackcdn.com/image/fetch/$s_!YM72!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc591d5ff-0f21-4ef3-aaa9-6eb55ddc38c8_2501x1916.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!YM72!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc591d5ff-0f21-4ef3-aaa9-6eb55ddc38c8_2501x1916.png" width="1456" height="1115" 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srcset="https://substackcdn.com/image/fetch/$s_!YM72!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc591d5ff-0f21-4ef3-aaa9-6eb55ddc38c8_2501x1916.png 424w, https://substackcdn.com/image/fetch/$s_!YM72!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc591d5ff-0f21-4ef3-aaa9-6eb55ddc38c8_2501x1916.png 848w, https://substackcdn.com/image/fetch/$s_!YM72!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc591d5ff-0f21-4ef3-aaa9-6eb55ddc38c8_2501x1916.png 1272w, https://substackcdn.com/image/fetch/$s_!YM72!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc591d5ff-0f21-4ef3-aaa9-6eb55ddc38c8_2501x1916.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>Higher prices and higher interest rates would strain the </span><strong><span>engine</span></strong><span> of the American economy: </span><strong><span>consumer spending</span></strong><span>. There are already warning signs. Consumer spending grew 0.5% in Q1 &#8212; the </span><strong><span>weakest</span></strong><span> pace in four years. The personal saving rate fell to</span><strong><span> 2.6%</span></strong><span> in April, lower than at almost any point since </span><strong><span>2008</span></strong><span>, and a recent NY Fed </span><a href="https://libertystreeteconomics.newyorkfed.org/2026/05/food-insecurity-and-consumer-pessimism/"><span>report</span></a><span> noted a </span><strong><span>&#8220;remarkable&#8221; </span></strong><span>increase in food insecurity among American families.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!u3d7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6d06a4f8-423c-4771-b7f2-c9d442c48699_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!u3d7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6d06a4f8-423c-4771-b7f2-c9d442c48699_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!u3d7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6d06a4f8-423c-4771-b7f2-c9d442c48699_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!u3d7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6d06a4f8-423c-4771-b7f2-c9d442c48699_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!u3d7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6d06a4f8-423c-4771-b7f2-c9d442c48699_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!u3d7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6d06a4f8-423c-4771-b7f2-c9d442c48699_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/6d06a4f8-423c-4771-b7f2-c9d442c48699_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:150607,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/204026937?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6d06a4f8-423c-4771-b7f2-c9d442c48699_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!u3d7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6d06a4f8-423c-4771-b7f2-c9d442c48699_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!u3d7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6d06a4f8-423c-4771-b7f2-c9d442c48699_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!u3d7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6d06a4f8-423c-4771-b7f2-c9d442c48699_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!u3d7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6d06a4f8-423c-4771-b7f2-c9d442c48699_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a><figcaption class="image-caption"><em>Robert Armstrong is the U.S. financial commentator at the </em>Financial Times <em>and writer of the </em><a href="https://www.ft.com/unhedged">Unhedged</a><em> newsletter</em></figcaption></figure></div><p><span>Over the past 25 years, </span><strong><span>every time </span></strong><span>inflation has run hot and the Fed has had to hike rates, markets have </span><strong><span>corrected</span></strong><span>. I&#8217;m not saying one causes the other, but the correlation is there. If inflation </span><strong><span>stays</span></strong><span> roughly where it is, markets can probably live with that. But if it starts </span><strong><span>climbing again</span></strong><span>, I don&#8217;t see how stocks hold at these levels.</span></p><p><span>Then there&#8217;s the new Fed chair. Kevin Warsh spent 15 years on the outside criticizing the Federal Reserve, and now he has the keys. I don&#8217;t think Trump is going to </span><strong><span>bully him</span></strong><span> into doing anything &#8212; he tried that with Jerome Powell, and it completely failed. No Fed chair wants to be remembered as the guy who let </span><strong><span>inflation</span></strong><span> get out of control. Warsh is going to have his eye on the ball.</span></p><p><span>What I think he&#8217;s</span><strong><span> actually doing</span></strong><span> with his communications policy is signaling that he wants markets </span><strong><span>more scared</span></strong><span> and less dependent on the idea that the Fed will always step in when things go wrong.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!fElp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fElp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!fElp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/2be00606-db43-433a-bead-479e6a0627ea_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!fElp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!fElp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong><span>Are We in Dot-Com Territory? Does It Matter?</span></strong></h3><p><span>The stock market is trading near its </span><strong><span>most expensive</span></strong><span> valuation ever. The Shiller CAPE ratio, which compares the current price of the S&amp;P 500 to inflation-adjusted earnings over the previous 10 years, is currently at 41. Its historical average is 17, and it has crossed 40 only twice before.</span></p><p><span>The </span><strong><span>first</span></strong><span> time was during the </span><strong><span>dot-com era.</span></strong><span> The ratio peaked at 44 in December 1999, and within months the bubble burst, sending the S&amp;P 500 and Nasdaq down </span><strong><span>49% </span></strong><span>and nearly </span><strong><span>80%</span></strong><span> peak-to-trough respectively. The </span><strong><span>second</span></strong><span> time was January 2022, when the ratio briefly touched 40 before a nine-month bear market wiped out</span><strong><span> 25%</span></strong><span> of the S&amp;P 500&#8217;s value.</span></p><p><span>There&#8217;s one more uncomfortable data point, and it&#8217;s tied to the </span><strong><span>catalyst</span></strong><span> behind the market&#8217;s record gains. The only other time the </span><strong><span>semiconductor</span></strong><span> index gained more than </span><strong><span>230%</span></strong><span> in a 14-month span was December 1998 to February 2000. The dot-com bubble burst the following month.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Mb4V!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7438a7ab-6f9d-4d49-af71-4617fa90012b_2501x2002.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Mb4V!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7438a7ab-6f9d-4d49-af71-4617fa90012b_2501x2002.png 424w, https://substackcdn.com/image/fetch/$s_!Mb4V!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7438a7ab-6f9d-4d49-af71-4617fa90012b_2501x2002.png 848w, https://substackcdn.com/image/fetch/$s_!Mb4V!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7438a7ab-6f9d-4d49-af71-4617fa90012b_2501x2002.png 1272w, https://substackcdn.com/image/fetch/$s_!Mb4V!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7438a7ab-6f9d-4d49-af71-4617fa90012b_2501x2002.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Mb4V!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7438a7ab-6f9d-4d49-af71-4617fa90012b_2501x2002.png" width="1456" height="1165" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/7438a7ab-6f9d-4d49-af71-4617fa90012b_2501x2002.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1165,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:138339,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/204026937?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7438a7ab-6f9d-4d49-af71-4617fa90012b_2501x2002.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Mb4V!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7438a7ab-6f9d-4d49-af71-4617fa90012b_2501x2002.png 424w, https://substackcdn.com/image/fetch/$s_!Mb4V!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7438a7ab-6f9d-4d49-af71-4617fa90012b_2501x2002.png 848w, https://substackcdn.com/image/fetch/$s_!Mb4V!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7438a7ab-6f9d-4d49-af71-4617fa90012b_2501x2002.png 1272w, https://substackcdn.com/image/fetch/$s_!Mb4V!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7438a7ab-6f9d-4d49-af71-4617fa90012b_2501x2002.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a><figcaption class="image-caption"></figcaption></figure></div><p><span>The whole market looks expensive. The only sectors trading below their five-year average price-to-sales multiples are real estate, telecom, and healthcare.</span></p><p><span>That said, I think a </span><strong><span>correction</span></strong><span> from here looks a lot more like </span><strong><span>2022</span></strong><span> than </span><strong><span>2000.</span></strong><span> The big tech companies &#8212;  Meta, Google, Amazon &#8212; have the cash to fund this buildout, so this isn&#8217;t a housing bubble situation where the problem is at the heart of every American family&#8217;s finances.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!0KHE!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd10e2db7-e0cb-405b-8d2b-77de47105df0_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!0KHE!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd10e2db7-e0cb-405b-8d2b-77de47105df0_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!0KHE!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd10e2db7-e0cb-405b-8d2b-77de47105df0_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!0KHE!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd10e2db7-e0cb-405b-8d2b-77de47105df0_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!0KHE!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd10e2db7-e0cb-405b-8d2b-77de47105df0_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!0KHE!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd10e2db7-e0cb-405b-8d2b-77de47105df0_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/d10e2db7-e0cb-405b-8d2b-77de47105df0_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:150607,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/204026937?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd10e2db7-e0cb-405b-8d2b-77de47105df0_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!0KHE!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd10e2db7-e0cb-405b-8d2b-77de47105df0_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!0KHE!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd10e2db7-e0cb-405b-8d2b-77de47105df0_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!0KHE!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd10e2db7-e0cb-405b-8d2b-77de47105df0_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!0KHE!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd10e2db7-e0cb-405b-8d2b-77de47105df0_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>The most expensive thing I&#8217;ve ever done with my own money is get out of a </span><strong><span>bubble too early.</span></strong><span> You </span><strong><span>miss</span></strong><span> out on a lot of gains doing that.</span></p><p><span>What makes me </span><strong><span>nervous</span></strong><span> now, however, is that the </span><strong><span>momentum</span></strong><span> has stopped. For the past six weeks or so, markets keep trying to rally and they can&#8217;t. Micron just put out earnings that were better than anyone expected, but the Nasdaq is still down. What does a man have to do to get this market moving? A </span><strong><span>trendless</span></strong><span> market is the most </span><strong><span>unsettling</span></strong><span> one.</span></p><p><span>There&#8217;s also a data series from FINRA that tracks </span><strong><span>margin debt</span></strong><span> in securities accounts. That line is up and to the right right now. </span><strong><span>Leveraged</span></strong><span> ETFs have been growing, too. So there is clearly an appetite for speculative leverage out there. The </span><strong><span>question</span></strong><span> is whether the people </span><strong><span>outside</span></strong><span> the AI circle are using borrowed money to bet on what happens </span><strong><span>inside</span></strong><span> it. In 2008, European banks had leveraged exposure to American housing and nobody knew. You don&#8217;t find out where the leverage actually is until prices start </span><strong><span>falling</span></strong><span>.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ogti!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc8c8f322-cd9f-4ba4-944d-553f42e5b9fd_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ogti!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc8c8f322-cd9f-4ba4-944d-553f42e5b9fd_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ogti!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc8c8f322-cd9f-4ba4-944d-553f42e5b9fd_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ogti!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc8c8f322-cd9f-4ba4-944d-553f42e5b9fd_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ogti!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc8c8f322-cd9f-4ba4-944d-553f42e5b9fd_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ogti!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc8c8f322-cd9f-4ba4-944d-553f42e5b9fd_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/c8c8f322-cd9f-4ba4-944d-553f42e5b9fd_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:397008,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/204026937?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc8c8f322-cd9f-4ba4-944d-553f42e5b9fd_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Ogti!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc8c8f322-cd9f-4ba4-944d-553f42e5b9fd_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ogti!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc8c8f322-cd9f-4ba4-944d-553f42e5b9fd_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ogti!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc8c8f322-cd9f-4ba4-944d-553f42e5b9fd_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ogti!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc8c8f322-cd9f-4ba4-944d-553f42e5b9fd_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>At the start of every year, I make </span><strong><span>predictions</span></strong><span>. This year, I&#8217;m holding myself accountable by doing a midyear check-in. Join me live on Substack </span><strong><span>Tuesday, June 30</span></strong><span>, at 3 p.m. EDT. The livestream is exclusive to paid subscribers. Register </span><a href="https://www.profgmedia.com/p/predictions-2026-mid-year-check-in"><span>here</span></a><span>. And if you aren&#8217;t a paid subscriber, but want in, upgrade</span><a href="https://www.profgmedia.com/subscribe"><span> here</span></a><span>.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!QhDX!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!QhDX!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 424w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 848w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!QhDX!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:219039,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!QhDX!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 424w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 848w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The midterms will not matter for markets. Why? Midterms are about Congress, and what we&#8217;ve learned about Trump is that he doesn't give a sh*t about checks and balances. Trump has issued more than twice as many executive orders in this term than Congress has passed bills. In contrast, Biden issued four times fewer executive orders than Congress passed bills.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Umw7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Umw7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231382,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Umw7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p><span>The U.S. doesn&#8217;t produce enough </span><a href="https://giftarticle.ft.com/giftarticle/actions/redeem/4d083226-0db3-4cd0-85cb-fb940680d7e6"><span>missiles</span></a></p></li><li><p><span>What do America&#8217;s earliest </span><a href="https://pudding.cool/2026/06/menu-story/?utm_source=chartr&amp;utm_medium=email&amp;utm_campaign=chartr_20260624"><span>menus</span></a><span> teach us about America?</span></p></li><li><p><span>Is the World Cup a festival for </span><a href="https://www.economist.com/business/2026/06/17/tournament-of-losers?giftId=ZmVhZjcyMWItOWJhNS00YjAyLWE2ZjYtMWU2ODhiNGQxNzlm&amp;utm_campaign=gifted_article"><span>corporate</span></a><span> has-beens?</span></p></li></ol><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div>]]></content:encoded></item><item><title><![CDATA[Inside OpenAI's leaked financials]]></title><description><![CDATA[Plus: Trump's Iran deal gets complicated, and Snap loses $1.7 billion on AR glasses]]></description><link>https://www.profgmedia.com/p/inside-openais-leaked-financials</link><guid isPermaLink="false">https://www.profgmedia.com/p/inside-openais-leaked-financials</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 22 Jun 2026 11:03:49 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/a2933208-c556-4d95-bc05-3b7f335daf39_1572x1048.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><h1><span>$250</span><span> million</span></h1><p>That&#8217;s how much Fox could make from hydration break ads during the World Cup, recouping more than half of the $485 million it paid FIFA for the U.S. English-language TV rights.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p><span>The Strait of Hormuz reopens &#8212; but then closes again. Trump&#8217;s MOU explained.</span></p></li><li><p><span>The numbers behind OpenAI&#8217;s leaked financials</span></p></li><li><p><span>Snap&#8217;s new $2,200 AR glasses erase $1.7 billion in market value</span></p></li></ol><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong>The Art of the Unfinished Deal</strong></h3><p><span>The United States and Iran signed a </span><strong><span>memorandum of understanding</span></strong><span> last week that paused the conflict and reopened the Strait of Hormuz free of charge for commercial shipping.</span></p><p><span>However, over the weekend, Iran </span><strong><span>reclosed</span></strong><span> the waterway, citing continued fighting between </span><strong><span>Israel</span></strong><span> and </span><strong><span>Lebanon</span></strong><span> and the U.S. military&#8217;s continued presence in the region. In response, President Trump threatened to </span><strong><span>restart</span></strong><span> the war and take control of the strait.</span></p><p><span>The now fragile-looking memorandum covers </span><strong><span>14 key points,</span></strong><span> including the U.S. lifting its naval blockade immediately, unfreezing billions of dollars in Iranian assets, terminating all sanctions, and creating a </span><strong><span>$300 billion</span></strong><span> reconstruction fund (equal to roughly 80% of Iran&#8217;s entire GDP) financed by private companies based in the U.S., the Gulf Arab states, Asia, South America, and Africa. In exchange, Iran reaffirmed that it will not develop </span><strong><span>nuclear weapons</span></strong><span> &#8212; a key component of President Obama&#8217;s 2015 deal.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!mZKj!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F33e1352d-701e-498d-923c-dff6b6da211c_2501x1667.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!mZKj!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F33e1352d-701e-498d-923c-dff6b6da211c_2501x1667.png 424w, https://substackcdn.com/image/fetch/$s_!mZKj!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F33e1352d-701e-498d-923c-dff6b6da211c_2501x1667.png 848w, https://substackcdn.com/image/fetch/$s_!mZKj!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F33e1352d-701e-498d-923c-dff6b6da211c_2501x1667.png 1272w, https://substackcdn.com/image/fetch/$s_!mZKj!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F33e1352d-701e-498d-923c-dff6b6da211c_2501x1667.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!mZKj!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F33e1352d-701e-498d-923c-dff6b6da211c_2501x1667.png" width="1456" height="970" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/33e1352d-701e-498d-923c-dff6b6da211c_2501x1667.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:970,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:72647,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/203012457?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F33e1352d-701e-498d-923c-dff6b6da211c_2501x1667.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!mZKj!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F33e1352d-701e-498d-923c-dff6b6da211c_2501x1667.png 424w, https://substackcdn.com/image/fetch/$s_!mZKj!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F33e1352d-701e-498d-923c-dff6b6da211c_2501x1667.png 848w, https://substackcdn.com/image/fetch/$s_!mZKj!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F33e1352d-701e-498d-923c-dff6b6da211c_2501x1667.png 1272w, https://substackcdn.com/image/fetch/$s_!mZKj!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F33e1352d-701e-498d-923c-dff6b6da211c_2501x1667.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>But the agreement leaves some of the</span><strong><span> toughest issues </span></strong><span>unresolved. Key negotiations, including the future of Iran&#8217;s nuclear program, as well as the disposition of existing stockpiles of enriched uranium, have been deferred to a </span><strong><span>second round of talks</span></strong><span> scheduled over the next two months.</span></p><p><span>President Trump acknowledged the ambiguity, stating: &#8220;It&#8217;s a very strong deal. Nobody knows what it is, but it&#8217;s very strong.&#8221;</span></p><p><span>Along with the $300 billion reconstruction fund, Iran could access up to</span><strong><span> $100 billion</span></strong><span> in frozen assets.</span></p><p><span>The price of oil fell 6% last week in anticipation of the deal, but climbed 1% over the weekend as talks broke down.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!VE9x!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F52839c59-629e-409c-b424-44a89a530169_2501x1758.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" 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stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, 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data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>This agreement </span><strong><span>will not hold</span></strong><span>. Israel isn&#8217;t a signatory and has continued to strike Lebanon, Iran has already fired drones at commercial ships since this was signed, Trump has called reports of the $300 billion reconstruction fund fake news &#8212; and it&#8217;s only a 60-day agreement, so by definition it&#8217;s a pause, not a resolution.</span></p><p><span>The </span><strong><span>clearest signals</span></strong><span> are coming from </span><strong><span>Trump</span></strong><span> himself. He&#8217;s said if he doesn&#8217;t like it, </span><em><span>&#8220;we&#8217;ll go back to shooting at them, dropping bombs on their head.&#8221;</span></em></p><p><span>When asked if the 60-day window was a hard deadline for finalizing negotiations, Trump said </span><em><span>&#8220;No, I don&#8217;t &#8230; just as long as they&#8217;re behaving I really don&#8217;t care that much.&#8221;</span></em></p><p><span>If the president </span><strong><span>isn&#8217;t treating this as real,</span></strong><span> I don&#8217;t see why we should.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!N2LL!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>The perfect reflection of the stupidity of this &#8220;deal&#8221; was the </span><strong><span>signing at Versailles,</span></strong><span> where nobody in the Trump administration has taken a history course and realized that Versailles is </span><strong><span>known</span></strong><span> for elaborate signings that don&#8217;t mean a f*cking thing.</span></p><p><span>This isn&#8217;t an agreement, it&#8217;s a</span><strong><span> memo of understanding.</span></strong><span> Those convert to real agreements less than half the time. The JCPOA, Obama&#8217;s deal, cut Iran&#8217;s enriched uranium stockpile by 98%, dismantled two-thirds of its centrifuges, capped enrichment at 3.7%, and required unannounced International Atomic Energy Agency inspections. This memo has </span><strong><span>none of that.</span></strong></p><p><span>In addition, something that hasn&#8217;t gotten any coverage and is really important is the JCPOA was a </span><strong><span>multilateral agreement</span></strong><span>. Its signatories included the U.S., Iran, the EU, U.K., France, Germany, and &#8212; get this &#8212; China and Russia. This deal is just us and Iran.</span></p><p><span>We have reduced our </span><strong><span>credibility</span></strong><span> globally. We have given up </span><strong><span>leverage</span></strong><span> of our military. We have </span><strong><span>alienated</span></strong><span> European allies. We have sent the world into economic disarray. We have shown the Gulf states and every other nation around the world that when you put a U.S. military base on your territory, it&#8217;s not protection, it&#8217;s a </span><strong><span>bull&#8217;s-eye.</span></strong></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7fxy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img 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loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>OpenAI vs. Anthropic, by the Numbers </strong></h3><p><span>Last week, </span><a href="https://www.wheresyoured.at/exclusive-openai-financials/"><span>leaked</span></a><span> financial statements revealed that OpenAI lost </span><strong><span>$39 billion</span></strong><span> in 2025, raising questions about how long the company can sustain its current level of spending, and whether its $852 billion valuation is justified.</span></p><p><span>The financials are particularly relevant as investors prepare for OpenAI&#8217;s and Anthropic&#8217;s </span><strong><span>IPOs</span></strong><span> later this year. Both companies have filed confidentially and are expected to list early this fall.</span></p><p><span>OpenAI&#8217;s revenue more than </span><strong><span>tripled</span></strong><span> from $3.7 billion to $13.1 billion in 2025, but </span><strong><span>research and development</span></strong><span> costs (most likely referring to model training) ballooned to </span><strong><span>$19 billion </span></strong><span>from $8 billion the year before. That makes OpenAI more R&amp;D intensive than Eli Lilly, which spent 13% of its revenue, or $13 billion, last year on R&amp;D.</span></p><p><span>Sales and marketing spend also jumped </span><strong><span>418%</span></strong><span> last year, from $1.1 billion to $5.7 billion &#8212; and now comprise 44% of revenue. For context, Facebook&#8217;s marketing peaked at 28% of revenue in 2008. Google hit 13% in 2003.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!H10K!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F32e60b30-fa76-4975-87d8-3c55279974a2_2501x2017.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!H10K!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F32e60b30-fa76-4975-87d8-3c55279974a2_2501x2017.png 424w, https://substackcdn.com/image/fetch/$s_!H10K!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F32e60b30-fa76-4975-87d8-3c55279974a2_2501x2017.png 848w, https://substackcdn.com/image/fetch/$s_!H10K!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F32e60b30-fa76-4975-87d8-3c55279974a2_2501x2017.png 1272w, https://substackcdn.com/image/fetch/$s_!H10K!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F32e60b30-fa76-4975-87d8-3c55279974a2_2501x2017.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!H10K!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F32e60b30-fa76-4975-87d8-3c55279974a2_2501x2017.png" width="1456" height="1174" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/32e60b30-fa76-4975-87d8-3c55279974a2_2501x2017.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1174,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:74320,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/203012457?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F32e60b30-fa76-4975-87d8-3c55279974a2_2501x2017.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!H10K!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F32e60b30-fa76-4975-87d8-3c55279974a2_2501x2017.png 424w, https://substackcdn.com/image/fetch/$s_!H10K!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F32e60b30-fa76-4975-87d8-3c55279974a2_2501x2017.png 848w, https://substackcdn.com/image/fetch/$s_!H10K!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F32e60b30-fa76-4975-87d8-3c55279974a2_2501x2017.png 1272w, https://substackcdn.com/image/fetch/$s_!H10K!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F32e60b30-fa76-4975-87d8-3c55279974a2_2501x2017.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><strong><span>Anthropic</span></strong><span>, meanwhile, appears to be on a different trajectory. According to reporting from </span><em><span>The Wall Street Journal</span></em><span>, the company expects revenue to surge 130% year over year to $10.9 billion in the second quarter, putting it on track to generate its first </span><strong><span>operating profit.</span></strong></p><p><span>The </span><em><span>Prof G Markets </span></em><span>team used OpenAI&#8217;s leaked financials, estimates from </span><em><span>The Wall Street Journal </span></em><span>and </span><em><span>The Information,</span></em><span> and publicly available information to </span><strong><span>approximate</span></strong><span> Anthropic&#8217;s 2025 financials.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Yh4X!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe361966c-0ef1-4d9f-bd53-f50d47bd4b03_2501x2731.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Yh4X!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe361966c-0ef1-4d9f-bd53-f50d47bd4b03_2501x2731.png 424w, https://substackcdn.com/image/fetch/$s_!Yh4X!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe361966c-0ef1-4d9f-bd53-f50d47bd4b03_2501x2731.png 848w, https://substackcdn.com/image/fetch/$s_!Yh4X!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe361966c-0ef1-4d9f-bd53-f50d47bd4b03_2501x2731.png 1272w, https://substackcdn.com/image/fetch/$s_!Yh4X!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe361966c-0ef1-4d9f-bd53-f50d47bd4b03_2501x2731.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Yh4X!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe361966c-0ef1-4d9f-bd53-f50d47bd4b03_2501x2731.png" width="1456" height="1590" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e361966c-0ef1-4d9f-bd53-f50d47bd4b03_2501x2731.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1590,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:654093,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/203012457?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe361966c-0ef1-4d9f-bd53-f50d47bd4b03_2501x2731.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Yh4X!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe361966c-0ef1-4d9f-bd53-f50d47bd4b03_2501x2731.png 424w, https://substackcdn.com/image/fetch/$s_!Yh4X!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe361966c-0ef1-4d9f-bd53-f50d47bd4b03_2501x2731.png 848w, https://substackcdn.com/image/fetch/$s_!Yh4X!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe361966c-0ef1-4d9f-bd53-f50d47bd4b03_2501x2731.png 1272w, https://substackcdn.com/image/fetch/$s_!Yh4X!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe361966c-0ef1-4d9f-bd53-f50d47bd4b03_2501x2731.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>OpenAI&#8217;s headline numbers need some </span><strong><span>unpacking.</span></strong><span> Revenue hit $13 billion in 2025, up 240% year over year, and the reported net loss was $38.5 billion. Supposedly around $30 billion of it came from a one-time charge tied to their </span><strong><span>restructuring</span></strong><span> out of nonprofit status. But what isn&#8217;t up for debate is the $21 billion operating loss. That&#8217;s what they lost </span><strong><span>running the actual business.</span></strong></p><p><span>Anthropic, by our estimate, lost around </span><strong><span>$11 billion </span></strong><span>last year, about </span><strong><span>half</span></strong><span> of OpenAI&#8217;s loss. We got there by correcting </span><em><span>The Wall Street Journal</span></em><span>&#8217;s compute cost estimate, which undercounted OpenAI&#8217;s real spend by roughly 60%, and applying the same correction to Anthropic&#8217;s numbers.</span></p><p><span>Anthropic claims $47 billion in current ARR. If that revenue is real and they manage to keep cost growth under </span><strong><span>200%,</span></strong><span> there&#8217;s an actual </span><strong><span>path to profitability.</span></strong></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!N2LL!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>The SpaceX IPO demonstrated that the numbers </span><strong><span>don&#8217;t even matter </span></strong><span>anymore, and now everyone at OpenAI and Anthropic is asking themselves: </span><em><span>How can we manufacture the same artificial scarcity and infinite TAM?</span></em></p><p><span>This feels like </span><strong><span>1999</span></strong><span> to me. The tech sector has gotten so hot that the fundamentals have stopped mattering and multiples just keep expanding.</span></p><p><span>I think both of these IPOs </span><strong><span>pop</span></strong><span> hard on day one </span><strong><span>regardless</span></strong><span> of what the income statement says, and I&#8217;m telling anyone who calls me asking about allocation to take it, but as a </span><strong><span>trade</span></strong><span>, </span><strong><span>not an investment</span></strong><span>. Wait for the first couple of trades and then sell into the strength.</span></p><p><span>Unless something like 40% of jobs actually get displaced by AI, I don&#8217;t see how the math holds up long term. But the trade is working right now, and that&#8217;s what&#8217;s pulling in more capital.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!fElp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fElp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!fElp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/2be00606-db43-433a-bead-479e6a0627ea_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!fElp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!fElp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Snap Keeps Betting on AR, and Shareholders Keep Paying</strong></h3><p><span>Last week, Snap unveiled its new augmented reality glasses, the Snap Specs.</span></p><p><span>CEO Evan Spiegel called the glasses, which are as </span><strong><span>heavy</span></strong><span> as a baseball and cost </span><strong><span>$2,200</span></strong><span>, his &#8220;life&#8217;s work.&#8221; Investors were less impressed. Snap shares fell </span><strong><span>14%</span></strong><span> last week, erasing </span><strong><span>$1.7 billion</span></strong><span> in market value.</span></p><p><span>Snap, which has never achieved full-year profitability, has doggedly pursued augmented reality projects. It has launched </span><strong><span>five</span></strong><span> previous generations of smart glasses and plowed $3.5 billion into AR initiatives since 2014 &#8212; 11% of its total revenue over that period.</span></p><p><span>These efforts have attracted </span><strong><span>activist investors </span></strong><span>who, this spring, </span><a href="https://www.wsj.com/business/deals/irenic-capital-discloses-snapchat-stake-seeks-strategy-changes-to-boost-valuation-3c745143"><span>urged</span></a><span> Spiegel to focus on the core business and divest or shut down Specs, its AR division.</span></p><p><span>Refocusing on its core assets, its user base, could unlock </span><strong><span>substantial value</span></strong><span>. If Snap were to achieve Reddit&#8217;s forward earnings multiple, it would be worth </span><strong><span>3.5x</span></strong><span> what it is today.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wJ6E!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff5087301-1e73-41e9-b786-f843d6edf790_2501x1727.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wJ6E!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff5087301-1e73-41e9-b786-f843d6edf790_2501x1727.png 424w, https://substackcdn.com/image/fetch/$s_!wJ6E!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff5087301-1e73-41e9-b786-f843d6edf790_2501x1727.png 848w, https://substackcdn.com/image/fetch/$s_!wJ6E!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff5087301-1e73-41e9-b786-f843d6edf790_2501x1727.png 1272w, https://substackcdn.com/image/fetch/$s_!wJ6E!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff5087301-1e73-41e9-b786-f843d6edf790_2501x1727.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wJ6E!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff5087301-1e73-41e9-b786-f843d6edf790_2501x1727.png" width="1456" height="1005" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/f5087301-1e73-41e9-b786-f843d6edf790_2501x1727.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1005,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:72769,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/203012457?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff5087301-1e73-41e9-b786-f843d6edf790_2501x1727.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!wJ6E!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff5087301-1e73-41e9-b786-f843d6edf790_2501x1727.png 424w, https://substackcdn.com/image/fetch/$s_!wJ6E!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff5087301-1e73-41e9-b786-f843d6edf790_2501x1727.png 848w, https://substackcdn.com/image/fetch/$s_!wJ6E!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff5087301-1e73-41e9-b786-f843d6edf790_2501x1727.png 1272w, https://substackcdn.com/image/fetch/$s_!wJ6E!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff5087301-1e73-41e9-b786-f843d6edf790_2501x1727.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><span>But activist progress will be challenging. Snap is a </span><strong><span>dual-class</span></strong><span> shareholder company, and Spiegel and his co-founder have 99% of the voting power in the company. In practice, that means they can </span><strong><span>block</span></strong><span> any board or governance changes they don&#8217;t support, making it difficult for outside investors to force leadership or strategy shifts.</span></p><p><span>Dual-class companies have only become more common. More than </span><strong><span>40% </span></strong><span>of tech companies that went public last year did so with dual-class stock. In the &#8217;90s, that number was less than 10%.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!N2LL!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>When I saw him in those glasses, I thought: </span><em><span>For the first time in my life, I am much cooler than Evan Spiegel.</span></em></p><p><span>This is the</span><strong><span> beginning of the end</span></strong><span> of Snap as a hardware company. The stock is down 90% over five years, while the S&amp;P is up 80%. And the tragedy is that the core business is actually good. Snap has a young, engaged user base. American Snapchatters open the app, and I can testify to this as the father of teenagers, </span><strong><span>30 times per day</span></strong><span>.</span></p><p><span>On a larger level, this reflects the </span><strong><span>danger</span></strong><span> of dual class shareholder stocks. Investors value Meta&#8217;s daily users at $400 each and Snap&#8217;s daily users at $16 each. The reason is Evan Spiegel. Spiegel is the controlling shareholder. He&#8217;s already a </span><strong><span>billionaire</span></strong><span> married to a </span><strong><span>model</span></strong><span>. He does not care what the stock price is.</span></p><p><span>The board needs to either </span><strong><span>spin out </span></strong><span>the Specs business or </span><strong><span>kill it</span></strong><span>, and focus on what Snap actually is: a great messaging platform with one of the most </span><strong><span>attractive user bases</span></strong><span> in media. This is a $5 stock, but it could easily be a $20 or a $30 stock if they get this guy&#8217;s lips off of the crack pipe of believing he&#8217;s Steve Jobs and can come up with the next iPhone.</span></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!aeXn!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfac3b60-c60f-45a0-97a8-5abcf54e30d4_2501x1819.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!aeXn!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfac3b60-c60f-45a0-97a8-5abcf54e30d4_2501x1819.png 424w, https://substackcdn.com/image/fetch/$s_!aeXn!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfac3b60-c60f-45a0-97a8-5abcf54e30d4_2501x1819.png 848w, https://substackcdn.com/image/fetch/$s_!aeXn!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfac3b60-c60f-45a0-97a8-5abcf54e30d4_2501x1819.png 1272w, https://substackcdn.com/image/fetch/$s_!aeXn!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfac3b60-c60f-45a0-97a8-5abcf54e30d4_2501x1819.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!aeXn!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfac3b60-c60f-45a0-97a8-5abcf54e30d4_2501x1819.png" width="1456" height="1059" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/dfac3b60-c60f-45a0-97a8-5abcf54e30d4_2501x1819.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1059,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:137955,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/203012457?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfac3b60-c60f-45a0-97a8-5abcf54e30d4_2501x1819.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!aeXn!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfac3b60-c60f-45a0-97a8-5abcf54e30d4_2501x1819.png 424w, https://substackcdn.com/image/fetch/$s_!aeXn!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfac3b60-c60f-45a0-97a8-5abcf54e30d4_2501x1819.png 848w, https://substackcdn.com/image/fetch/$s_!aeXn!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfac3b60-c60f-45a0-97a8-5abcf54e30d4_2501x1819.png 1272w, https://substackcdn.com/image/fetch/$s_!aeXn!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdfac3b60-c60f-45a0-97a8-5abcf54e30d4_2501x1819.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><span>Snap has a market cap of $8 billion. It&#8217;s </span><strong><span>less valuable </span></strong><span>than </span><strong><span>Domino&#8217;s</span></strong><span> Pizza. It&#8217;s roughly as valuable as the Gap. This is a very acquirable company, and I would be shocked if other firms aren&#8217;t looking at that market cap and thinking, let&#8217;s make an offer, acquire the audience, maybe some of the hardware and wearables tech.</span></p><p><span>Our producer Claire Miller suggested a company that I think will probably do it: </span><strong><span>OpenAI</span></strong><span>. OpenAI loves spending money on stupid bullsh*t. They&#8217;ve acquired 18 companies so far. If they&#8217;re trying to build a wearable device with Jony Ive, they could justify this.</span></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!QhDX!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!QhDX!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 424w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 848w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!QhDX!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:219039,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!QhDX!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 424w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 848w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>AI lab Midjourney&#8217;s new full-body ultrasound scanner is going to inspire a hardware revolution. Hardware is about to become the new software, where the coolest thing to be working on isn&#8217;t the next large language model, but something physical.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://merch.profgmedia.com/" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!ImAk!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F09eff6b9-0a87-4326-ae5f-c4bb1fa6fc3f_8001x3750.jpeg 424w, https://substackcdn.com/image/fetch/$s_!ImAk!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F09eff6b9-0a87-4326-ae5f-c4bb1fa6fc3f_8001x3750.jpeg 848w, https://substackcdn.com/image/fetch/$s_!ImAk!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F09eff6b9-0a87-4326-ae5f-c4bb1fa6fc3f_8001x3750.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!ImAk!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F09eff6b9-0a87-4326-ae5f-c4bb1fa6fc3f_8001x3750.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!ImAk!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F09eff6b9-0a87-4326-ae5f-c4bb1fa6fc3f_8001x3750.jpeg" width="1456" height="682" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/09eff6b9-0a87-4326-ae5f-c4bb1fa6fc3f_8001x3750.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:682,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:7188283,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:&quot;https://merch.profgmedia.com/&quot;,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/203012457?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F09eff6b9-0a87-4326-ae5f-c4bb1fa6fc3f_8001x3750.jpeg&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!ImAk!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F09eff6b9-0a87-4326-ae5f-c4bb1fa6fc3f_8001x3750.jpeg 424w, https://substackcdn.com/image/fetch/$s_!ImAk!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F09eff6b9-0a87-4326-ae5f-c4bb1fa6fc3f_8001x3750.jpeg 848w, https://substackcdn.com/image/fetch/$s_!ImAk!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F09eff6b9-0a87-4326-ae5f-c4bb1fa6fc3f_8001x3750.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!ImAk!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F09eff6b9-0a87-4326-ae5f-c4bb1fa6fc3f_8001x3750.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Umw7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Umw7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231382,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Umw7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p><span>Midjourney pivots to </span><a href="https://www.bloomberg.com/news/articles/2026-06-18/ai-startup-midjourney-pivots-to-health-with-ultrasound-machine?accessToken=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJzb3VyY2UiOiJTdWJzY3JpYmVyR2lmdGVkQXJ0aWNsZSIsImlhdCI6MTc4MjA2NDU3OCwiZXhwIjoxNzgyNjY5Mzc4LCJhcnRpY2xlSWQiOiJUR1NYSE1OM04wOVIwMCIsImJjb25uZWN0SWQiOiI1MkVEOUZCQThDQkM0RTAzQUU5NzQ3M0Q4RkUxOTVFNCJ9.bxBH9Mp7g2sk0OdTOirfHhZ2pX-kVlhgqLhhhV1Bh8A"><span>health</span></a><span> with ultrasound machine</span></p></li><li><p><span>Aswath </span><a href="https://aswathdamodaran.blogspot.com/"><span>Damodaran&#8217;s</span></a><span> updated take on OpenAI, SpaceX, and Anthropic</span></p></li><li><p><span>Human wealth managers need to focus on the </span><a href="https://www.bloomberg.com/news/articles/2026-06-21/mass-affluent-lose-allure-for-wealth-managers-navigating-ai?accessToken=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJzb3VyY2UiOiJTdWJzY3JpYmVyR2lmdGVkQXJ0aWNsZSIsImlhdCI6MTc4MjA2NDg3NCwiZXhwIjoxNzgyNjY5Njc0LCJhcnRpY2xlSWQiOiJURUlLTkRLSkg2VjQwMCIsImJjb25uZWN0SWQiOiI1MkVEOUZCQThDQkM0RTAzQUU5NzQ3M0Q4RkUxOTVFNCJ9.3FiJdbPXFRgdKDzKAg0nFUM5oAaXXB8EAzpt7QPag3s"><span>emotional</span></a><span> needs of the truly rich</span></p></li></ol><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div>]]></content:encoded></item><item><title><![CDATA[SpaceX Just Made History]]></title><description><![CDATA[Plus: The World Cup is pricing out fans]]></description><link>https://www.profgmedia.com/p/spacex-just-made-history</link><guid isPermaLink="false">https://www.profgmedia.com/p/spacex-just-made-history</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 15 Jun 2026 11:03:21 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/ade806c6-83c9-494d-af83-1ee5bc478802_1572x1048.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><h1>~4,400</h1><p>That&#8217;s how many current and former SpaceX employees became millionaires after its record-breaking IPO last week.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p>SpaceX IPO: Everything you need to know</p></li><li><p>World Cup 2026 by the numbers: $9 billion for FIFA, $50 billion in bets, and $38,000 tickets</p></li><li><p>U.S. inflation surges to a three-year high as wages fall</p></li></ol><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong>SpaceX&#8217;s IPO Just Made Elon Musk a Trillionaire</strong></h3><p>We have blastoff for the <strong>biggest IPO</strong> in history. SpaceX began trading under the ticker SPCX at $150 on Friday, an <strong>11%</strong> jump from its IPO price, and ended the day up <strong>19%</strong>. As of Friday&#8217;s close, SpaceX&#8217;s market cap was <strong>$2.1 trillion</strong>, making it the 6th most valuable public company in the U.S.</p><p>IPOs often start strong but typically <strong>fizzle</strong> over time. According to JP Morgan, the average IPO this decade popped <strong>32%</strong> on the first day of trading &#8212; but was down<strong> 26%</strong> from its offering price after one year.</p><p>The debut marks a historic milestone for Elon Musk, whose net worth has now surpassed <strong>$1 trillion</strong>. That makes Musk richer than the <strong>bottom 46%</strong> of humanity, and worth 3.4% of U.S. GDP. At peak wealth, John D. Rockefeller was worth 1.5% of GDP.</p><p>It&#8217;s also a major moment for the broader market. After years of waiting for the biggest private companies to go public, investors are finally getting their chance. With Anthropic and OpenAI expected to follow, SpaceX is the first in a wave of <strong>blockbuster IPOs</strong> that could define the next era of the public markets.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jSgn!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb2ac93c6-dd84-4391-846e-ba78b72d25fd_2501x1826.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jSgn!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb2ac93c6-dd84-4391-846e-ba78b72d25fd_2501x1826.png 424w, https://substackcdn.com/image/fetch/$s_!jSgn!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb2ac93c6-dd84-4391-846e-ba78b72d25fd_2501x1826.png 848w, https://substackcdn.com/image/fetch/$s_!jSgn!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb2ac93c6-dd84-4391-846e-ba78b72d25fd_2501x1826.png 1272w, https://substackcdn.com/image/fetch/$s_!jSgn!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb2ac93c6-dd84-4391-846e-ba78b72d25fd_2501x1826.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jSgn!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb2ac93c6-dd84-4391-846e-ba78b72d25fd_2501x1826.png" width="1456" height="1063" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/b2ac93c6-dd84-4391-846e-ba78b72d25fd_2501x1826.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1063,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:74084,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb2ac93c6-dd84-4391-846e-ba78b72d25fd_2501x1826.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!jSgn!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb2ac93c6-dd84-4391-846e-ba78b72d25fd_2501x1826.png 424w, https://substackcdn.com/image/fetch/$s_!jSgn!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb2ac93c6-dd84-4391-846e-ba78b72d25fd_2501x1826.png 848w, https://substackcdn.com/image/fetch/$s_!jSgn!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb2ac93c6-dd84-4391-846e-ba78b72d25fd_2501x1826.png 1272w, https://substackcdn.com/image/fetch/$s_!jSgn!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb2ac93c6-dd84-4391-846e-ba78b72d25fd_2501x1826.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>SpaceX is currently trading at <strong>112x revenue,</strong> growing at 33% year over year. Google went public at 10x revenue growing at 240% a year, and Meta at 28x revenue growing 88% a year.</p><p>Despite the astronomical valuation, SpaceX&#8217;s IPO was nearly <strong>5x oversubscribed.</strong> Orders from retail investors hit $70 billion &#8212; almost enough to fund the entire $75 billion IPO.</p><p>Part of SpaceX&#8217;s big first-day pop was a function of simple supply-and-demand dynamics. SpaceX sold just over <strong>4%</strong> of the company&#8217;s total shares on Friday &#8212; most companies going public sell<strong> 10% or more </strong>of their shares. Heavy demand for the relatively small float<em> </em>led to a sharp increase in price.</p><p>Strong demand will likely continue over the short term, as SpaceX will be eligible for inclusion in the <strong>Nasdaq 100 index</strong> after just 15 trading days &#8212; after the index <a href="https://www.nytimes.com/2026/06/05/technology/spacex-indexes-401k.html">changed</a> its listing rules.</p><p>The key<strong> tipping point </strong>will be SpaceX&#8217;s first earnings report in late July or early August. Two days after that, insiders will be allowed to sell the equivalent of 7% of outstanding shares &#8212; nearly double the amount sold during the IPO.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!FTSb!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcf0c3fbe-96b3-41f9-88c4-970dd02741d7_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!FTSb!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcf0c3fbe-96b3-41f9-88c4-970dd02741d7_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!FTSb!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcf0c3fbe-96b3-41f9-88c4-970dd02741d7_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!FTSb!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcf0c3fbe-96b3-41f9-88c4-970dd02741d7_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!FTSb!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcf0c3fbe-96b3-41f9-88c4-970dd02741d7_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!FTSb!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcf0c3fbe-96b3-41f9-88c4-970dd02741d7_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/cf0c3fbe-96b3-41f9-88c4-970dd02741d7_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:51435,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcf0c3fbe-96b3-41f9-88c4-970dd02741d7_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!FTSb!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcf0c3fbe-96b3-41f9-88c4-970dd02741d7_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!FTSb!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcf0c3fbe-96b3-41f9-88c4-970dd02741d7_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!FTSb!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcf0c3fbe-96b3-41f9-88c4-970dd02741d7_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!FTSb!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcf0c3fbe-96b3-41f9-88c4-970dd02741d7_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Float</strong> is the number of shares a company has available for public trading. Generally, a larger float means less price volatility.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!N2LL!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>What freaks me out isn&#8217;t the SpaceX lockup period. What <strong>freaks me out</strong> is that a man who is estranged from one or more of his children, has a substance abuse issue, sleeps with a loaded gun next to his bed, and believes there&#8217;s a white genocide taking place in South Africa is now the <strong>most powerful person</strong> to ever exist on the planet.</p><p><strong>Wealth</strong> in a capitalist society means <strong>power</strong>, and my guess is Donald Trump has had many conversations with Elon Musk in advance of him becoming a trillionaire about the different ways they can help each other.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>When a massive new position hits the market, like this SpaceX IPO, people who want to buy in have to<strong> fund it</strong> somehow. They&#8217;re not selling their house, they won&#8217;t sell their defensive positions &#8212; they&#8217;ll <strong>sell their existing tech stocks.</strong></p><p>That&#8217;s why you saw Rocket Lab, EchoStar, and SpaceMobile decline as much as 10%, 12%, and 14%, respectively, on Friday. You&#8217;ll start to see this same <strong>pressure</strong> across the Mag 7 and chip stocks, and it will only get worse when OpenAI and Anthropic go public.</p><p>Also &#8212; to clarify, retail investors that bought in can<strong> sell their SpaceX </strong>shares immediately, but supposedly if they do sell, then they&#8217;re not gonna be allowed to buy into future IPOs.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!o7Ja!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F36ce5a9c-9e0a-49a4-a73e-220df1ace687_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!o7Ja!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F36ce5a9c-9e0a-49a4-a73e-220df1ace687_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!o7Ja!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F36ce5a9c-9e0a-49a4-a73e-220df1ace687_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!o7Ja!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F36ce5a9c-9e0a-49a4-a73e-220df1ace687_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!o7Ja!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F36ce5a9c-9e0a-49a4-a73e-220df1ace687_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!o7Ja!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F36ce5a9c-9e0a-49a4-a73e-220df1ace687_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/36ce5a9c-9e0a-49a4-a73e-220df1ace687_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:154384,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F36ce5a9c-9e0a-49a4-a73e-220df1ace687_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!o7Ja!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F36ce5a9c-9e0a-49a4-a73e-220df1ace687_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!o7Ja!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F36ce5a9c-9e0a-49a4-a73e-220df1ace687_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!o7Ja!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F36ce5a9c-9e0a-49a4-a73e-220df1ace687_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!o7Ja!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F36ce5a9c-9e0a-49a4-a73e-220df1ace687_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Whatever your take is on the morality of trillionaires or the valuation of SpaceX, the world is a more scientifically advanced &#8212; and better &#8212; place with SpaceX in it. In this moment, it&#8217;s worth  considering the economic and political decisions that <strong>made SpaceX possible</strong>. Specifically: This is a company founded by a genius immigrant. His enterprise wouldn&#8217;t have been possible without the <strong>U.S. government</strong>, specifically <strong>NASA</strong>, which provided loans, grants, and tax subsidies, and, ultimately, became a paying customer.</p><p>Thanks to the Trump administration, the <strong>next SpaceX founder </strong>will be barred from entering the U.S. or will run out of money after its grants get canceled.</p><p>Anyone who wants to see the next SpaceX should also want to see a change in DC.</p><p>For more on how the Trump administration is canceling funding for science, check out my colleague Kristin&#8217;s latest piece <a href="https://www.profgmedia.com/p/the-cost-of-killing-silly-science">here</a>.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" 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loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>The 2026 World Cup Is the Most Expensive in History. Here&#8217;s Why.</strong></h3><p>The FIFA World Cup has officially started, and it will be the <strong>most watched</strong> and <strong>most lucrative</strong> sports event ever.</p><p>An estimated 6 billion people &#8212; almost <strong>three-quarters</strong> of Earth&#8217;s entire population &#8212;  will engage with the tournament, and FIFA will rake in almost $9 billion, <strong>54% more</strong> than its payoff from the 2022 Qatar World Cup.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!ZNB-!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F58895f61-40de-4b03-accc-77071ec13b5d_2501x2287.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" 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srcset="https://substackcdn.com/image/fetch/$s_!ZNB-!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F58895f61-40de-4b03-accc-77071ec13b5d_2501x2287.png 424w, https://substackcdn.com/image/fetch/$s_!ZNB-!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F58895f61-40de-4b03-accc-77071ec13b5d_2501x2287.png 848w, https://substackcdn.com/image/fetch/$s_!ZNB-!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F58895f61-40de-4b03-accc-77071ec13b5d_2501x2287.png 1272w, https://substackcdn.com/image/fetch/$s_!ZNB-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F58895f61-40de-4b03-accc-77071ec13b5d_2501x2287.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Football (soccer) fans are lining FIFA&#8217;s pockets. Adjusted for inflation, ticket prices are up an estimated<strong> 1,000%</strong> since the U.S. last hosted in 1994. The cheapest seats this year range from $450 to $990. In 2022, tickets started at $262. If you want to watch the final match, it&#8217;ll cost you at least $10,000.</p><p>Ticketing historically accounts for around 10% of World Cup revenue; this year it will account for 27%.</p><p>Two <strong>strategies</strong> are driving this increased haul. FIFA used to sell tickets at a fixed price, but this year, they&#8217;re using <strong>dynamic pricing,</strong> algorithmically adjusting ticket prices based on supply and demand. FIFA is also running its own resale platform, where it takes a <strong>15% cut </strong>from both the buyer and the seller on every transaction.</p><p>These new practices have generated <strong>backlash</strong>. Sixty-nine members of Congress signed a letter to FIFA President Gianni Infantino calling it the most<strong> &#8220;financially exclusionary&#8221; </strong>World Cup to date, and attorneys general in New York, New Jersey, and Texas have opened <strong>investigations</strong> into the pricing strategy.</p><p>It might be more advantageous to be a <strong>second-order beneficiary</strong> of this spending frenzy. The World Cup is set to be the biggest betting event in history with an expected $50 billion in wagers, up from $35 billion wagered in the 2022 tournament.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6P20!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6cfa3493-74c3-463e-a038-69cdf34fc5d2_2501x1981.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6P20!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6cfa3493-74c3-463e-a038-69cdf34fc5d2_2501x1981.png 424w, https://substackcdn.com/image/fetch/$s_!6P20!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6cfa3493-74c3-463e-a038-69cdf34fc5d2_2501x1981.png 848w, https://substackcdn.com/image/fetch/$s_!6P20!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6cfa3493-74c3-463e-a038-69cdf34fc5d2_2501x1981.png 1272w, https://substackcdn.com/image/fetch/$s_!6P20!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6cfa3493-74c3-463e-a038-69cdf34fc5d2_2501x1981.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6P20!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6cfa3493-74c3-463e-a038-69cdf34fc5d2_2501x1981.png" width="1456" height="1153" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/6cfa3493-74c3-463e-a038-69cdf34fc5d2_2501x1981.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1153,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:101904,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6cfa3493-74c3-463e-a038-69cdf34fc5d2_2501x1981.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!6P20!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6cfa3493-74c3-463e-a038-69cdf34fc5d2_2501x1981.png 424w, https://substackcdn.com/image/fetch/$s_!6P20!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6cfa3493-74c3-463e-a038-69cdf34fc5d2_2501x1981.png 848w, https://substackcdn.com/image/fetch/$s_!6P20!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6cfa3493-74c3-463e-a038-69cdf34fc5d2_2501x1981.png 1272w, https://substackcdn.com/image/fetch/$s_!6P20!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6cfa3493-74c3-463e-a038-69cdf34fc5d2_2501x1981.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><strong>Video game maker </strong>Electronic Arts is also well positioned. During the 2022 World Cup in Qatar, sales of EA&#8217;s FIFA video game grew by<strong> 40%</strong> in the U.S.</p><p>The Scots are also winners. King Charles approved June 15 as a<strong> national bank holiday</strong> so Scots can watch their country&#8217;s first match against Haiti without worrying about making it to work the next day.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!N2LL!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>This will be my <strong>fourth</strong> World Cup. I take my boys every time, and I&#8217;m absolutely going. But here&#8217;s the math. The first time I went to the World Cup, in 1994, the average ticket cost $58 and the most expensive final ticket was $475. Inflation-adjusted, that&#8217;s $131 and about $1,069. Now it&#8217;s <strong>$38,000.</strong></p><p>That number tells you <strong>who</strong> FIFA is pricing this tournament for. The rich have seen an explosion in their wealth, and when you have a scarce asset that appeals to rich people, your <strong>pricing power </strong>is out of control.</p><p>FIFA has made a choice to take every dollar off the table and, in doing so, <strong>sacrifice the vibe and electricity</strong> of a live game. Because here&#8217;s the thing: Nobody buying a $38,000 seat paints their face. Those are people invited by corporations, sipping Pimm&#8217;s Cups and asking who this Ronaldo character is.</p><p>It&#8217;s easy for me to say, but I don&#8217;t think that&#8217;s what a steward of the beautiful game &#8212; and a nonprofit &#8212; should be doing.</p><p>I hope they get stuck with a lot of tickets, similar to F-1 in Vegas, where they vastly overestimated demand and sold only 40% of capacity.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Let&#8217;s be clear about one thing: FIFA already crushed it. The headline about 180,000 unsold tickets is <strong>misleading</strong>. Those tickets were sold; they&#8217;re now sitting on the resale market, where prices have fallen <strong>20% over the past month.</strong> That decline doesn&#8217;t hurt FIFA at all. It sold those tickets once, and through its own resale portal it will sell them a second time. As a pure exercise in extracting profit, this was a <strong>master class.</strong></p><p>The real question is which parts of it <strong>should be legal.</strong> The congressional letter is mostly constituent theater, but the state investigations cite opaque pricing, artificial scarcity, and dynamic pricing that quietly raises rates, and all of that sounds valid to me.</p><p>FIFA President Gianni Infantino&#8217;s defense was essentially that if this is a problem for FIFA, it&#8217;s a problem across all of America.<strong> He&#8217;s right,</strong> and that&#8217;s exactly why this matters. Target, Walmart, and Whole Foods are experimenting with digital price labels that adjust prices instantaneously.</p><p>With AI and personal consumer data, a store could recognize that a wealthy customer walked in and raise the price on the spot. State legislatures are now asking whether pricing regulation needs a fundamental rethink, and the World Cup has become the <strong>case study</strong> for that debate.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!k8gx!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F844a3e14-a114-4d2d-be4e-e111cd3d2d99_2501x1877.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!k8gx!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F844a3e14-a114-4d2d-be4e-e111cd3d2d99_2501x1877.png 424w, 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srcset="https://substackcdn.com/image/fetch/$s_!k8gx!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F844a3e14-a114-4d2d-be4e-e111cd3d2d99_2501x1877.png 424w, https://substackcdn.com/image/fetch/$s_!k8gx!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F844a3e14-a114-4d2d-be4e-e111cd3d2d99_2501x1877.png 848w, https://substackcdn.com/image/fetch/$s_!k8gx!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F844a3e14-a114-4d2d-be4e-e111cd3d2d99_2501x1877.png 1272w, https://substackcdn.com/image/fetch/$s_!k8gx!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F844a3e14-a114-4d2d-be4e-e111cd3d2d99_2501x1877.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div 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stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!fElp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fElp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!fElp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/2be00606-db43-433a-bead-479e6a0627ea_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!fElp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!fElp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Energy Prices Are Driving the Worst Inflation in Three Years</strong></h3><p>Inflation rose <strong>4.2%</strong> in May from a year ago, marking the highest reading in <strong>three years. </strong>Meanwhile, real wages fell for the second straight month, meaning Americans are once again seeing <strong>prices</strong> rise faster than their <strong>incomes</strong>.</p><p>Adjusted for inflation, Americans&#8217; hourly earnings have now <strong>fallen</strong> 0.7% over the past year.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!rCg-!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41acdbc3-bb3c-4670-a711-9657445c5b62_2501x1756.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!rCg-!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41acdbc3-bb3c-4670-a711-9657445c5b62_2501x1756.png 424w, https://substackcdn.com/image/fetch/$s_!rCg-!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41acdbc3-bb3c-4670-a711-9657445c5b62_2501x1756.png 848w, https://substackcdn.com/image/fetch/$s_!rCg-!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41acdbc3-bb3c-4670-a711-9657445c5b62_2501x1756.png 1272w, https://substackcdn.com/image/fetch/$s_!rCg-!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41acdbc3-bb3c-4670-a711-9657445c5b62_2501x1756.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!rCg-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41acdbc3-bb3c-4670-a711-9657445c5b62_2501x1756.png" width="1456" height="1022" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/41acdbc3-bb3c-4670-a711-9657445c5b62_2501x1756.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1022,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:164879,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41acdbc3-bb3c-4670-a711-9657445c5b62_2501x1756.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!rCg-!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41acdbc3-bb3c-4670-a711-9657445c5b62_2501x1756.png 424w, https://substackcdn.com/image/fetch/$s_!rCg-!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41acdbc3-bb3c-4670-a711-9657445c5b62_2501x1756.png 848w, https://substackcdn.com/image/fetch/$s_!rCg-!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41acdbc3-bb3c-4670-a711-9657445c5b62_2501x1756.png 1272w, https://substackcdn.com/image/fetch/$s_!rCg-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41acdbc3-bb3c-4670-a711-9657445c5b62_2501x1756.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>When President Trump was asked about the inflation report, he quipped:<strong> &#8220;I love the inflation&#8221; </strong>and promised that prices would come down &#8220;like a rock&#8221; once the war with Iran ended.</p><p>Most of the inflation surge came from energy, which increased nearly <strong>24%</strong> year over year. This has had a trickle-down effect on the rest of the economy: Gas prices are up more than 40%, airfares are up 27%, and grocery prices have increased more than 6% year over year.</p><p>The report <strong>adds</strong> <strong>pressure</strong> on the Federal Reserve ahead of Wednesday&#8217;s interest rate decision, the first with Kevin Warsh serving as Fed chair. On Kalshi, the odds of a rate hike before 2027 have climbed to roughly 50%, up from single digits at the start of the year.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!N2LL!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Inflation is also yet another<strong> transfer of wealth</strong> from earners to owners. Inflation has been out of control in Argentina since the end of World War II, yet the same wealthy families are still wealthy, because if you own land and assets, you&#8217;re hedged. As prices rise, so does rent, so does the price of an iPhone, so my real estate and my Apple shares go up.</p><p>Those who get hurt are earners, because their wages don&#8217;t keep pace with inflation. Revolutions aren&#8217;t started by the unemployed. They&#8217;re started by people working two jobs who are still hungry. Inflation literally <strong>brings down nations.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The consensus among the analysts and economists I speak with is that this <strong>inflation increase is temporary </strong>because Trump will cut a deal with Iran, the oil blocked in the Strait of Hormuz will flow again, and prices will come back down.</p><p>I think that is wrong. They said Iraq would be eight weeks; it was eight years<strong>. </strong>They said Afghanistan would be a few months; it was two decades. Trump said this would be four weeks; it&#8217;s been 14. Why are we all assuming this won&#8217;t last <strong>multiple years?</strong></p><p>So the oil will stay blocked, and inflation will <strong>keep rising</strong>. The oil price increases we&#8217;ve already seen still need time to funnel through the rest of the economy, and the longer this drags on, the higher oil price expectations climb, which raises prices outright.</p><p>Earlier this year I predicted 4.5% inflation by year-end and was told I had<strong> Trump derangement syndrome</strong>. We&#8217;re at 4.2%. I&#8217;m updating the call: at least 5%, sustained for at least <strong>six months.</strong> Rate hikes are inevitable, especially with unemployment coming in better than expected.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!QhDX!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!QhDX!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 424w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 848w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!QhDX!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:219039,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!QhDX!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 424w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 848w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!QhDX!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8c25eb6-64b1-4251-b668-d61b5264b98f_2501x279.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The World Cup will spark a relationship boom as young people get together in bars and parks to watch the beautiful game.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Umw7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Umw7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231382,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/202026607?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Umw7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Umw7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F03cc8e39-4af1-4340-8efb-9a3e1d7ec289_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p>California&#8217;s public universities spent $16.9 million on A.I. and the result has been <a href="https://www.nytimes.com/2026/06/01/magazine/ai-university-college-california.html?smid=url-share">chaos</a></p></li><li><p>Today&#8217;s biggest tastemakers predict the <a href="https://www.theupandup.us/p/irl-summer-is-here-gen-z-2026-trend-predictions">trends</a> of the summer</p></li><li><p>The <a href="https://www.nytimes.com/live/2026/06/12/business/spacex-ipo-elon-musk#the-steady-hand-at-spacex-is-not-elon-musks">adult</a> in the room at SpaceX</p></li></ol><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div>]]></content:encoded></item><item><title><![CDATA[Google Just Raised $85 Billion — The Biggest Stock Sale Ever]]></title><description><![CDATA[Plus, what we learned from the Prof G Markets tour]]></description><link>https://www.profgmedia.com/p/google-just-raised-85-billion-the</link><guid isPermaLink="false">https://www.profgmedia.com/p/google-just-raised-85-billion-the</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 08 Jun 2026 11:02:31 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/a9cd5e18-76b0-42b2-aec6-325c540a4727_1572x1048.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><h1>59%</h1><p>That&#8217;s the percentage of Americans who say they will not watch any World Cup matches.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p>Google is planning the largest public stock sale in history</p></li><li><p>Fast food is in crisis, and GLP-1s might be to blame</p></li><li><p>The Prof G Markets tour is over. Here&#8217;s what we learned</p></li></ol><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong>The Biggest Stock Sale in History</strong></h3><p>Google is planning the largest public stock sale in history &#8212; <strong>an $85 billion equity offering</strong> &#8212; to fund its AI buildout. The raise was initially announced at $80 billion, and then upsized after the first tranche was so oversubscribed that it raised $45 billion on its own. Around <strong>$10 billion</strong> of that is expected to come from Berkshire Hathaway, which will receive a 6.5% discount on shares. Google stock fell 4% after the announcement.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!33xO!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbdae024-de79-476e-bd06-86bfa17bdbcd_2501x1858.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!33xO!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbdae024-de79-476e-bd06-86bfa17bdbcd_2501x1858.png 424w, https://substackcdn.com/image/fetch/$s_!33xO!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbdae024-de79-476e-bd06-86bfa17bdbcd_2501x1858.png 848w, https://substackcdn.com/image/fetch/$s_!33xO!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbdae024-de79-476e-bd06-86bfa17bdbcd_2501x1858.png 1272w, https://substackcdn.com/image/fetch/$s_!33xO!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbdae024-de79-476e-bd06-86bfa17bdbcd_2501x1858.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!33xO!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbdae024-de79-476e-bd06-86bfa17bdbcd_2501x1858.png" width="1456" height="1082" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/dbdae024-de79-476e-bd06-86bfa17bdbcd_2501x1858.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1082,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:95698,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbdae024-de79-476e-bd06-86bfa17bdbcd_2501x1858.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!33xO!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbdae024-de79-476e-bd06-86bfa17bdbcd_2501x1858.png 424w, https://substackcdn.com/image/fetch/$s_!33xO!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbdae024-de79-476e-bd06-86bfa17bdbcd_2501x1858.png 848w, https://substackcdn.com/image/fetch/$s_!33xO!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbdae024-de79-476e-bd06-86bfa17bdbcd_2501x1858.png 1272w, https://substackcdn.com/image/fetch/$s_!33xO!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbdae024-de79-476e-bd06-86bfa17bdbcd_2501x1858.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>The move comes as Gemini has surpassed <strong>nearly 900 million monthly active users</strong> and Google has already projected capital expenditures of <strong>$180 to $190 billion</strong> for the year, with 2027 expected to be even higher.</p><p>At the same time, SpaceX and Anthropic have both filed for IPOs. SpaceX is targeting a <strong>$75 billion raise at a $1.75 trillion valuation</strong>, with shares set to trade on Nasdaq as early as June 12. The offering bundles its <strong>rocket business, Starlink, and xAI</strong>, the AI company Musk merged with SpaceX earlier this year. Anthropic filed confidentially last week just days after closing a $65 billion Series H that pushed its valuation to $965 billion, with a <strong>debut above $1 trillion</strong> now the base case. OpenAI is expected to follow later this year.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!N2LL!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Ruth Porat, Google&#8217;s President and Chief Investment Officer, doesn&#8217;t get enough credit. Google could probably fund this off its balance sheet; it&#8217;s one of the <strong>most cash-generative companies</strong> in the world. But why do that when you can raise $80 billion in cheap capital, and step in front of everyone else doing it? <strong>Every resource is finite,</strong> including investor appetite for AI infrastructure bets. Google just took $80 billion off the table before Anthropic or OpenAI could.</p><p>The pitch to investors is simple: you want exposure to the AI buildout, but you are not sure Anthropic or OpenAI are worth those multiples? <strong>Buy Google</strong>. It is already one of the greatest businesses ever built, priced reasonably by comparison, and it gives you the upside with a fraction of the downside. If AI disappoints, Alphabet does not disappear. You cannot say that about the others.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The supply dynamic here is what keeps me up at night. The largest IPO year ever was 2021, when roughly $140 billion was raised. We are about to <strong>triple that in a single wave</strong> &#8212; and that is just the headline names. When you add Google&#8217;s offering and the rest of the 2026 pipeline, <strong>total issuance could top $400 billion</strong>. That is 9x what the IPO market raised all of last year. At some point, supply outstrips demand and prices come down. That is Econ 101.</p><p>If you are an investor wondering whether to buy at the public offering, across 30 major IPOs, the average maximum drawdown within a year of going public was <strong>55%.</strong> That does not mean these companies are bad long-term bets. But it does mean that the IPO moment is <strong>peak hype, peak demand.</strong> You are competing with every fund manager on the planet for shares that everyone wants right now. The smarter play is usually to wait for the hype to fade and find your entry when fear is higher than greed.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7fxy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" width="1456" height="79" 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srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Fast Food&#8217;s Real Problem</strong></h3><p>It has been a rough year for fast-food franchise operators. In January alone, a 43-unit Subway franchisee and a 130-unit <strong>Popeyes</strong> operator <strong>both filed for bankruptcy,</strong> followed by a 53-unit <strong>Applebee&#8217;s</strong> operator in March and a 59-unit <strong>Carl&#8217;s Jr.</strong> franchisee in April. Some operators are blaming the franchise model, with McDonald&#8217;s franchisee saying operators <strong>cannot absorb rising costs</strong>, fund discounting programs, and still pay for restaurant renovations.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!nZW6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa40af1de-80cd-45bd-8c35-0cac1adf5015_2501x2675.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!nZW6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa40af1de-80cd-45bd-8c35-0cac1adf5015_2501x2675.png 424w, https://substackcdn.com/image/fetch/$s_!nZW6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa40af1de-80cd-45bd-8c35-0cac1adf5015_2501x2675.png 848w, https://substackcdn.com/image/fetch/$s_!nZW6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa40af1de-80cd-45bd-8c35-0cac1adf5015_2501x2675.png 1272w, https://substackcdn.com/image/fetch/$s_!nZW6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa40af1de-80cd-45bd-8c35-0cac1adf5015_2501x2675.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!nZW6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa40af1de-80cd-45bd-8c35-0cac1adf5015_2501x2675.png" width="1456" height="1557" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a40af1de-80cd-45bd-8c35-0cac1adf5015_2501x2675.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1557,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:172073,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa40af1de-80cd-45bd-8c35-0cac1adf5015_2501x2675.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!nZW6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa40af1de-80cd-45bd-8c35-0cac1adf5015_2501x2675.png 424w, https://substackcdn.com/image/fetch/$s_!nZW6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa40af1de-80cd-45bd-8c35-0cac1adf5015_2501x2675.png 848w, https://substackcdn.com/image/fetch/$s_!nZW6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa40af1de-80cd-45bd-8c35-0cac1adf5015_2501x2675.png 1272w, https://substackcdn.com/image/fetch/$s_!nZW6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa40af1de-80cd-45bd-8c35-0cac1adf5015_2501x2675.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>McDonald&#8217;s has responded with an initiative called McDonald&#8217;s &gt; NEXT, focused on making restaurants easier to run and better for franchisees. Given that franchised and affiliated locations account for more than <strong>95%</strong> of its restaurants, the health of its operators matters a great deal to the company.</p><p>But foot traffic data suggests the problem runs deeper. Fast-food visits fell more than 1% last quarter and around 2% the quarter before. Even chains posting positive sales, like McDonald&#8217;s with 3.9% same-store sales growth in Q1 2026, are doing it through price hikes and value promotions, not more customers walking in.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!N2LL!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>I don&#8217;t think this is primarily a story about the franchise model. I think it&#8217;s about GLP-1s. One in eight American adults (30 million people) are now on GLP-1 drugs. That is the <strong>population of Texas</strong>. Fast food has always relied on the fact that cheap, engineered, salty, fatty food is hard to resist. GLP-1s are changing that calculus.</p><p>Think about what happened to <strong>newspapers</strong>. The New York Times thought its problem was the LA Times or the Chicago Tribune. It was not. The real threat was a <strong>structural shift</strong> in how people consumed news, and by the time the industry understood that, it was too late. Fast food is facing the same thing. This is not a competitor problem or a franchise model problem. It is a <strong>demand problem.</strong></p><p>I want to be clear about what I think the math looks like here. Four in five Americans eat fast food at least once a month. Around <strong>two in three eat it weekly</strong> or more, roughly <strong>140 million adults</strong>. If 30 million of them are now on GLP-1 drugs, you are reducing the addressable market by roughly <strong>27%</strong>. That number is only going up. At some point these companies are going to have to stop saying they are not worried about GLP-1 penetration and start answering it.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>I agree with the GLP-1 thesis.</p><p>There is also a downstream winner worth flagging: Victoria&#8217;s Secret stock rose <strong>40%</strong> last week after reporting <strong>revenues up 15% to $1.56 billion,</strong> with sales increases across every income group. We have been talking for years about GLP-1s creating <strong>downstream beneficiaries</strong> in apparel and fitness. The theory is that when people lose weight and feel better about themselves, they want a new wardrobe. It is difficult to prove causation from one quarter, but it is also difficult to look at that number and not wonder.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!fElp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fElp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!fElp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/2be00606-db43-433a-bead-479e6a0627ea_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!fElp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!fElp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!fElp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2be00606-db43-433a-bead-479e6a0627ea_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>What We Learned On Tour</strong></h3><p>Over the past two weeks, Prof G Markets traveled to five cities: San Francisco, Los Angeles, Miami, Chicago, and New York. We met listeners, talked about markets, and got a firsthand look at what people around the country are thinking about the economy. It was a blast.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!l_fI!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd7393034-c454-4280-aa4f-bb172a3c1e5d_2501x1442.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!l_fI!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd7393034-c454-4280-aa4f-bb172a3c1e5d_2501x1442.png 424w, https://substackcdn.com/image/fetch/$s_!l_fI!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd7393034-c454-4280-aa4f-bb172a3c1e5d_2501x1442.png 848w, https://substackcdn.com/image/fetch/$s_!l_fI!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd7393034-c454-4280-aa4f-bb172a3c1e5d_2501x1442.png 1272w, https://substackcdn.com/image/fetch/$s_!l_fI!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd7393034-c454-4280-aa4f-bb172a3c1e5d_2501x1442.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!l_fI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd7393034-c454-4280-aa4f-bb172a3c1e5d_2501x1442.png" width="1456" height="839" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/d7393034-c454-4280-aa4f-bb172a3c1e5d_2501x1442.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:839,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:89509,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd7393034-c454-4280-aa4f-bb172a3c1e5d_2501x1442.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!l_fI!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd7393034-c454-4280-aa4f-bb172a3c1e5d_2501x1442.png 424w, https://substackcdn.com/image/fetch/$s_!l_fI!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd7393034-c454-4280-aa4f-bb172a3c1e5d_2501x1442.png 848w, https://substackcdn.com/image/fetch/$s_!l_fI!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd7393034-c454-4280-aa4f-bb172a3c1e5d_2501x1442.png 1272w, https://substackcdn.com/image/fetch/$s_!l_fI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd7393034-c454-4280-aa4f-bb172a3c1e5d_2501x1442.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!N2LL!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!N2LL!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!N2LL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ce303b-8e7d-4909-a7b0-77a26a2babbb_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The experience was stressful but ultimately very rewarding. If you record a podcast and it bombs, the listener can turn it off and go back to walking their dogs. When you have 1,200 people show up for an event and they&#8217;ve spent $100 or more, you really want them to enjoy themselves.</p><p>A couple observations: <strong>Live events are booming</strong>, because people want to get out and touch grass. That&#8217;s why Flexjet is doing well and LVMH isn&#8217;t: People are realizing that they overestimate the happiness they&#8217;ll get from things and underestimate the pleasure they&#8217;ll get from experiences. Also, every brand needs a certain number of <strong>evangelists. </strong>Getting out there and finding them is important.</p><p>There&#8217;s been an interesting transition in the Q&amp;A. A few years ago, people wanted stock tips &#8212; it was about greed. Now, it&#8217;s more about anxiety. People were asking about AI, housing, and, quite frankly, whether their kids are going to do as well or better than they did. The catastrophizing coming out of the AI community is working.</p><p>It was also great bonding for all of us. I felt like Mick Jagger traveling around with NSYNC.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>It&#8217;s important to note: This doesn&#8217;t make that much sense for us financially. The tour is profitable, but we could do other things that would be a lot more profitable, But, there are some important reasons why it pays off for us to do this in the long run.</p><p>First, it&#8217;s a lot of fun! <strong>Boosting team morale</strong> is essential when you have a team working as hard as we are, producing content every day. Second, it&#8217;s really important for us to understand who the audience is, to connect with them, and to deliver a payoff for our superfans.</p><p>In the business of advertising, there are two things that you want to do. One: You want to get as many downloads and clicks as possible. Two: You want to demonstrate to advertisers that there is a <strong>depth</strong> and <strong>strength</strong> in your relationship with the audience, and that the audience has a level of loyalty to you. If you can show that 1,300 people in New York showed up on a Tuesday night and paid hundreds of dollars for a ticket to your show, that&#8217;s very meaningful. It was also genuinely so fun meeting everyone who listens to this show.</p><p>Finally, we got a lot of clips from the tour. We wanted to inspire a massive sense of <strong>FOMO</strong> among anyone who wasn&#8217;t showing up to these live events, and I think we accomplished that.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!aA9T!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F21cfadc8-04b4-4edb-93ce-90954964e2c1_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!aA9T!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F21cfadc8-04b4-4edb-93ce-90954964e2c1_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!aA9T!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F21cfadc8-04b4-4edb-93ce-90954964e2c1_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!aA9T!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F21cfadc8-04b4-4edb-93ce-90954964e2c1_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!aA9T!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F21cfadc8-04b4-4edb-93ce-90954964e2c1_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!aA9T!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F21cfadc8-04b4-4edb-93ce-90954964e2c1_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/21cfadc8-04b4-4edb-93ce-90954964e2c1_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:154384,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F21cfadc8-04b4-4edb-93ce-90954964e2c1_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!aA9T!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F21cfadc8-04b4-4edb-93ce-90954964e2c1_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!aA9T!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F21cfadc8-04b4-4edb-93ce-90954964e2c1_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!aA9T!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F21cfadc8-04b4-4edb-93ce-90954964e2c1_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!aA9T!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F21cfadc8-04b4-4edb-93ce-90954964e2c1_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>People care about issues more when they feel personal &#8212; even in the context of a business podcast. Scott is very good at bringing data down to the &#8220;every-person level.&#8221; For example, when talking about inflation data, he would make it personal by telling the crowd to imagine how a single mom would afford her child&#8217;s asthma medication and also an extra $400 per month in fuel costs.</p><p>Also, &#8220;<strong>fake it till you make it</strong>&#8221; is one of the most powerful techniques in the world. We started this podcast knowing next to nothing about markets. We worked hard and frankly pretended to know more than we knew at the beginning, and now we are cogent analysts selling out live shows.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!ufh1!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa707da1b-a7db-450b-9491-a0a294ca1586_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!ufh1!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa707da1b-a7db-450b-9491-a0a294ca1586_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!ufh1!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa707da1b-a7db-450b-9491-a0a294ca1586_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!ufh1!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa707da1b-a7db-450b-9491-a0a294ca1586_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!ufh1!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa707da1b-a7db-450b-9491-a0a294ca1586_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!ufh1!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa707da1b-a7db-450b-9491-a0a294ca1586_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a707da1b-a7db-450b-9491-a0a294ca1586_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231785,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/201051690?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa707da1b-a7db-450b-9491-a0a294ca1586_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!ufh1!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa707da1b-a7db-450b-9491-a0a294ca1586_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!ufh1!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa707da1b-a7db-450b-9491-a0a294ca1586_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!ufh1!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa707da1b-a7db-450b-9491-a0a294ca1586_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!ufh1!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa707da1b-a7db-450b-9491-a0a294ca1586_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>It&#8217;s hard to feel close to an audience you&#8217;ve built online. It&#8217;s especially difficult when the loudest among them are often the most negative. But hearing our audience&#8217;s laughter, questions, and heckles in person, across the nation, reminded me that not only is our audience real &#8212; <strong>they are wonderful people</strong>.</p><p>In Miami, on the third stop of our tour, Scott answered a question about relationships. He gave the answer you might expect: the most important decision you&#8217;ll make is who you choose to partner with. While he delivered that message, I watched from the wings as couples in the front row moved to put their arms around each other. Being there with our audience in each city made me realize that our podcast is actually <strong>bringing people together</strong>, even when we can&#8217;t see them in front of us.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!pmek!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8a30be98-8a77-4dd5-ad8f-24801731b444_5712x4284.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!pmek!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8a30be98-8a77-4dd5-ad8f-24801731b444_5712x4284.jpeg 424w, 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srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!qpxo!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!qpxo!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 424w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 848w, 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data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:746,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:5167324,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/197133086?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!qpxo!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 424w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 848w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 1272w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!hP4B!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:225270,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>If I were to rank the three big IPOs, I think that Anthropic has the biggest first-day pop.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!UkvD!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6ad592fd-2859-4d47-89c3-d2c863b48d99_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!UkvD!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6ad592fd-2859-4d47-89c3-d2c863b48d99_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!UkvD!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6ad592fd-2859-4d47-89c3-d2c863b48d99_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!UkvD!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6ad592fd-2859-4d47-89c3-d2c863b48d99_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!UkvD!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6ad592fd-2859-4d47-89c3-d2c863b48d99_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!UkvD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6ad592fd-2859-4d47-89c3-d2c863b48d99_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!UkvD!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6ad592fd-2859-4d47-89c3-d2c863b48d99_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!UkvD!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6ad592fd-2859-4d47-89c3-d2c863b48d99_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!UkvD!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6ad592fd-2859-4d47-89c3-d2c863b48d99_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!UkvD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6ad592fd-2859-4d47-89c3-d2c863b48d99_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Check out this week&#8217;s live episode from New York City, the final stop of the Prof G Markets tour, where Scott and Ed were joined by surprise guest Secretary Hillary Clinton. Watch <a href="https://www.youtube.com/watch?v=1jbRIcZEoZE">here</a>.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div>]]></content:encoded></item><item><title><![CDATA[Is AI More Expensive Than the Employees It's Replacing? ]]></title><description><![CDATA[Plus: Ted Sarandos on Netflix&#8217;s Plan to Compete with the Clip Economy]]></description><link>https://www.profgmedia.com/p/is-ai-more-expensive-than-the-employees</link><guid isPermaLink="false">https://www.profgmedia.com/p/is-ai-more-expensive-than-the-employees</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 01 Jun 2026 11:03:59 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/22f9ed50-36f1-4056-bec9-82b400398d12_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><h1>$109,700</h1><p>That&#8217;s the threshold the San Francisco Housing Authority considers &#8220;low income&#8221; for a single person annually.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p>The hidden costs of AI efficiency</p></li><li><p>Can Netflix survive the clip economy? Ft. Netflix Co-CEO Ted Sarandos</p></li></ol><p>The <em>Markets</em> team is on tour! We&#8217;ve hit San Francisco, Los Angeles, and Miami so far, and we&#8217;re in Chicago tonight and New York tomorrow. Follow along on <a href="https://x.com/ProfGMarkets">X (Twitter)</a>, <a href="https://www.instagram.com/profgmarkets/">Instagram</a>, and <a href="https://www.profgmedia.com/s/prof-g-markets">Substack</a>.</p><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong>Is AI More Expensive Than the Humans It&#8217;s Replacing?</strong></h3><p>Nearly <strong>50,000</strong> workers have been laid off this year &#8212; (supposedly) because of <strong>AI</strong>. That&#8217;s almost as many as in all of 2025. For companies adopting AI, the thesis is simple: AI will do much of the work that humans do.</p><p>In recent weeks, however, that thesis has hit a <strong>roadblock</strong>. More and more companies are reporting that, despite the enormous power of AI, the technology is actually <strong>more expensive than the humans</strong> it&#8217;s supposed to replace.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!KpN6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F413a8bcd-bce7-4fa2-b1b1-81a6e58facbb_2501x2357.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!KpN6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F413a8bcd-bce7-4fa2-b1b1-81a6e58facbb_2501x2357.png 424w, https://substackcdn.com/image/fetch/$s_!KpN6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F413a8bcd-bce7-4fa2-b1b1-81a6e58facbb_2501x2357.png 848w, https://substackcdn.com/image/fetch/$s_!KpN6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F413a8bcd-bce7-4fa2-b1b1-81a6e58facbb_2501x2357.png 1272w, https://substackcdn.com/image/fetch/$s_!KpN6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F413a8bcd-bce7-4fa2-b1b1-81a6e58facbb_2501x2357.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!KpN6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F413a8bcd-bce7-4fa2-b1b1-81a6e58facbb_2501x2357.png" width="1456" height="1372" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/413a8bcd-bce7-4fa2-b1b1-81a6e58facbb_2501x2357.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1372,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:119940,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/200029541?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F413a8bcd-bce7-4fa2-b1b1-81a6e58facbb_2501x2357.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!KpN6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F413a8bcd-bce7-4fa2-b1b1-81a6e58facbb_2501x2357.png 424w, https://substackcdn.com/image/fetch/$s_!KpN6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F413a8bcd-bce7-4fa2-b1b1-81a6e58facbb_2501x2357.png 848w, https://substackcdn.com/image/fetch/$s_!KpN6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F413a8bcd-bce7-4fa2-b1b1-81a6e58facbb_2501x2357.png 1272w, https://substackcdn.com/image/fetch/$s_!KpN6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F413a8bcd-bce7-4fa2-b1b1-81a6e58facbb_2501x2357.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><strong>Uber</strong>, for example, just blew through its <strong>entire 2026 AI budget</strong> in four months. According to the COO, it&#8217;s now getting harder to justify AI costs within the company. <strong>Microsoft</strong> is <strong>canceling</strong> its Claude Code licenses across multiple divisions because it&#8217;s simply gotten too expensive.</p><p>At <strong>Nvidia</strong>, one executive said that the cost of compute is now &#8220;<strong>far beyond</strong> the costs of employees.&#8221; Meta, Pinterest, and Spotify all cited rising inference costs as a drag on their margins in the first quarter.</p><p>How much are enterprise AI budgets? Some <strong>45%</strong> of firms surveyed by cloud cost company <a href="https://www.cloudzero.com/state-of-ai-costs/">CloudZero</a> said they spent more than <strong>$100,000</strong> per month on AI in 2025, up from 20% the year before.</p><p>At Anthropic, a single employee used <strong>$150,000</strong> worth of Claude Code in<strong> one month</strong>. To justify this bill, that engineer would have had to do the work of more than <strong>11</strong> average engineers.</p><p>In this market, the <em>appearance</em> of <strong>efficiency</strong> has been so consistently rewarded that actually <strong>calculating</strong> it hasn&#8217;t been necessary. Seventy-nine percent of S&amp;P 500 companies talked about AI on their most recent earnings call, but <strong>only 8%</strong> disclosed <strong>any AI revenue</strong>.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!ncVa!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26086e95-0172-47d3-a10f-7333016e7581_2501x1751.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!ncVa!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26086e95-0172-47d3-a10f-7333016e7581_2501x1751.png 424w, https://substackcdn.com/image/fetch/$s_!ncVa!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26086e95-0172-47d3-a10f-7333016e7581_2501x1751.png 848w, https://substackcdn.com/image/fetch/$s_!ncVa!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26086e95-0172-47d3-a10f-7333016e7581_2501x1751.png 1272w, https://substackcdn.com/image/fetch/$s_!ncVa!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26086e95-0172-47d3-a10f-7333016e7581_2501x1751.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!ncVa!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26086e95-0172-47d3-a10f-7333016e7581_2501x1751.png" width="1456" height="1019" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/26086e95-0172-47d3-a10f-7333016e7581_2501x1751.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1019,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:72731,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/200029541?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26086e95-0172-47d3-a10f-7333016e7581_2501x1751.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!ncVa!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26086e95-0172-47d3-a10f-7333016e7581_2501x1751.png 424w, https://substackcdn.com/image/fetch/$s_!ncVa!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26086e95-0172-47d3-a10f-7333016e7581_2501x1751.png 848w, https://substackcdn.com/image/fetch/$s_!ncVa!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26086e95-0172-47d3-a10f-7333016e7581_2501x1751.png 1272w, https://substackcdn.com/image/fetch/$s_!ncVa!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26086e95-0172-47d3-a10f-7333016e7581_2501x1751.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>The same CloudZero report found that only <strong>half</strong> of organizations surveyed said they could confidently evaluate the <strong>return on their AI investments</strong>. Spencer Rascoff, Match Group CEO, said AI is costing the company between $5 million and $10 million per year. When asked about ROI, he said, &#8220;I think we&#8217;re benefiting from it, but it&#8217;s hard to feel it.&#8221;</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Here&#8217;s what I think is gonna happen: companies will start to resort to the <strong>cheapest models</strong>, which are Chinese LLMs. Chinese models are <strong>10x to 30x</strong> cheaper than U.S. models. We&#8217;re already seeing evidence of this: Chinese models went from about <strong>1%</strong> of developer usage in 2024 to more than <strong>60%</strong> in May, and <strong>80%</strong> of U.S. AI startups are now using Chinese open-source AI models.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Lt6p!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F655f170b-4bbc-4cdb-89b6-7a81f2ffe64d_2501x2299.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Lt6p!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F655f170b-4bbc-4cdb-89b6-7a81f2ffe64d_2501x2299.png 424w, 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srcset="https://substackcdn.com/image/fetch/$s_!Lt6p!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F655f170b-4bbc-4cdb-89b6-7a81f2ffe64d_2501x2299.png 424w, https://substackcdn.com/image/fetch/$s_!Lt6p!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F655f170b-4bbc-4cdb-89b6-7a81f2ffe64d_2501x2299.png 848w, https://substackcdn.com/image/fetch/$s_!Lt6p!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F655f170b-4bbc-4cdb-89b6-7a81f2ffe64d_2501x2299.png 1272w, https://substackcdn.com/image/fetch/$s_!Lt6p!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F655f170b-4bbc-4cdb-89b6-7a81f2ffe64d_2501x2299.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p 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srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img 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loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Netflix vs. the Clip Economy</strong></h3><p>Long-form content is under siege. The new competitor? <strong>Short-form video</strong>. Since 2019, the amount of time Americans spend watching short-form video has more than <strong>doubled</strong>. <strong>TikTok&#8217;s</strong> revenues have grown tenfold, <strong>YouTube</strong> now beats Netflix on TV watch time, and <strong>Reels</strong> now account for <strong>50%</strong> of all time spent on Instagram. For more on the clip economy, check out <a href="https://www.profgmedia.com/p/the-clip-economy">Ed&#8217;s piece</a> in his newsletter, <em>Simply Put.</em></p><p>No company has more to lose from this shift than <strong>Netflix</strong>. With 325 million subscribers and $45 billion in annual revenue, it is the world&#8217;s dominant long-form streaming platform &#8212; and investors are starting to worry about this <strong>new threat.</strong></p><p>Despite reporting strong revenue growth and profitability gains, Netflix has <strong>underperformed</strong> the market over the past year and now trades at a <strong>25% discount</strong> to its 5-year average price-to-earnings multiple.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!t1Mq!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdd0b071d-929b-4ce3-96b6-6f8c32fa6061_2501x1799.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!t1Mq!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdd0b071d-929b-4ce3-96b6-6f8c32fa6061_2501x1799.png 424w, https://substackcdn.com/image/fetch/$s_!t1Mq!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdd0b071d-929b-4ce3-96b6-6f8c32fa6061_2501x1799.png 848w, https://substackcdn.com/image/fetch/$s_!t1Mq!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdd0b071d-929b-4ce3-96b6-6f8c32fa6061_2501x1799.png 1272w, https://substackcdn.com/image/fetch/$s_!t1Mq!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdd0b071d-929b-4ce3-96b6-6f8c32fa6061_2501x1799.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!t1Mq!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdd0b071d-929b-4ce3-96b6-6f8c32fa6061_2501x1799.png" width="1456" height="1047" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/dd0b071d-929b-4ce3-96b6-6f8c32fa6061_2501x1799.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1047,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:147714,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/200029541?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdd0b071d-929b-4ce3-96b6-6f8c32fa6061_2501x1799.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!t1Mq!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdd0b071d-929b-4ce3-96b6-6f8c32fa6061_2501x1799.png 424w, https://substackcdn.com/image/fetch/$s_!t1Mq!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdd0b071d-929b-4ce3-96b6-6f8c32fa6061_2501x1799.png 848w, https://substackcdn.com/image/fetch/$s_!t1Mq!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdd0b071d-929b-4ce3-96b6-6f8c32fa6061_2501x1799.png 1272w, https://substackcdn.com/image/fetch/$s_!t1Mq!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdd0b071d-929b-4ce3-96b6-6f8c32fa6061_2501x1799.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>The question is, <strong>how</strong> will the largest streaming service in the world <strong>respond</strong>?</p><p>Netflix is expanding beyond its traditional business model. Its <strong>ad tier</strong> now has 250 million subscribers, up 30% from November, and the company is on track to <strong>double</strong> its ad revenue to $3 billion in 2026.</p><p>It&#8217;s also building out a suite of more than 30 video <strong>podcasts</strong>. Just last week it announced a joint $100 million deal with Spotify for Jay Shetty&#8217;s self-help podcast, <em>On Purpose.</em></p><p><strong>Thirteen percent </strong>of U.S. Netflix households have watched at least a minute of a podcast on the platform. For context, 21% of Netflix households watched <em>KPop Demon Hunters</em> within 30 days of its release.</p><div class="callout-block" data-callout="true"><p><em>Note: This interview with Ted Sarandos, co-CEO of Netflix, is condensed for clarity.</em></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!vyji!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F40ea31df-1725-42fb-b6c7-35bdc196e45f_2500x395.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!vyji!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F40ea31df-1725-42fb-b6c7-35bdc196e45f_2500x395.png 424w, https://substackcdn.com/image/fetch/$s_!vyji!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F40ea31df-1725-42fb-b6c7-35bdc196e45f_2500x395.png 848w, https://substackcdn.com/image/fetch/$s_!vyji!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F40ea31df-1725-42fb-b6c7-35bdc196e45f_2500x395.png 1272w, https://substackcdn.com/image/fetch/$s_!vyji!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F40ea31df-1725-42fb-b6c7-35bdc196e45f_2500x395.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!vyji!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F40ea31df-1725-42fb-b6c7-35bdc196e45f_2500x395.png" width="1456" height="230" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/40ea31df-1725-42fb-b6c7-35bdc196e45f_2500x395.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:230,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:94144,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/200029541?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F40ea31df-1725-42fb-b6c7-35bdc196e45f_2500x395.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!vyji!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F40ea31df-1725-42fb-b6c7-35bdc196e45f_2500x395.png 424w, https://substackcdn.com/image/fetch/$s_!vyji!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F40ea31df-1725-42fb-b6c7-35bdc196e45f_2500x395.png 848w, https://substackcdn.com/image/fetch/$s_!vyji!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F40ea31df-1725-42fb-b6c7-35bdc196e45f_2500x395.png 1272w, https://substackcdn.com/image/fetch/$s_!vyji!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F40ea31df-1725-42fb-b6c7-35bdc196e45f_2500x395.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Ed:</strong> Netflix is competing with YouTube for TV time, but, increasingly, <strong>people aren&#8217;t even turning on the TV.</strong> They&#8217;re taking their phones out and <strong>scrolling.</strong> For Gen Z, we&#8217;re spending around eight hours a day on our phones. How are you thinking about <strong>competing</strong> with short-form content?</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!GN0l!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e08f0bd-53fc-4d64-b580-f7f468745b99_2500x395.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!GN0l!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e08f0bd-53fc-4d64-b580-f7f468745b99_2500x395.png 424w, https://substackcdn.com/image/fetch/$s_!GN0l!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e08f0bd-53fc-4d64-b580-f7f468745b99_2500x395.png 848w, https://substackcdn.com/image/fetch/$s_!GN0l!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e08f0bd-53fc-4d64-b580-f7f468745b99_2500x395.png 1272w, https://substackcdn.com/image/fetch/$s_!GN0l!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e08f0bd-53fc-4d64-b580-f7f468745b99_2500x395.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!GN0l!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e08f0bd-53fc-4d64-b580-f7f468745b99_2500x395.png" width="1456" height="230" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/5e08f0bd-53fc-4d64-b580-f7f468745b99_2500x395.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:230,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:110728,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/200029541?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e08f0bd-53fc-4d64-b580-f7f468745b99_2500x395.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!GN0l!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e08f0bd-53fc-4d64-b580-f7f468745b99_2500x395.png 424w, https://substackcdn.com/image/fetch/$s_!GN0l!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e08f0bd-53fc-4d64-b580-f7f468745b99_2500x395.png 848w, https://substackcdn.com/image/fetch/$s_!GN0l!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e08f0bd-53fc-4d64-b580-f7f468745b99_2500x395.png 1272w, https://substackcdn.com/image/fetch/$s_!GN0l!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e08f0bd-53fc-4d64-b580-f7f468745b99_2500x395.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Ted:</strong> What&#8217;s really <strong>remarkable</strong> is that through the entire advent of the internet, phones, YouTube, and all these free options &#8212; television consumption and movie watching on bigger screens is <strong>remarkably stable.</strong> How is that possible? People are <strong>multitasking.</strong></p><p>There&#8217;s this idea that people don&#8217;t have the attention span for TV anymore &#8212; well, wait till the new season of <em>Wednesday</em> comes out. People will sit in front of their TVs and watch eight hours straight. It happens every season.</p><p>Netflix provides entertainment worth paying for. Our big mantra was always that our content has to be <strong>better than free.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!1p3q!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F738d4686-9199-4fde-8bae-215414ee2652_2500x395.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!1p3q!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F738d4686-9199-4fde-8bae-215414ee2652_2500x395.png 424w, https://substackcdn.com/image/fetch/$s_!1p3q!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F738d4686-9199-4fde-8bae-215414ee2652_2500x395.png 848w, https://substackcdn.com/image/fetch/$s_!1p3q!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F738d4686-9199-4fde-8bae-215414ee2652_2500x395.png 1272w, https://substackcdn.com/image/fetch/$s_!1p3q!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F738d4686-9199-4fde-8bae-215414ee2652_2500x395.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!1p3q!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F738d4686-9199-4fde-8bae-215414ee2652_2500x395.png" width="1456" height="230" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/738d4686-9199-4fde-8bae-215414ee2652_2500x395.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:230,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:108539,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/200029541?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F738d4686-9199-4fde-8bae-215414ee2652_2500x395.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!1p3q!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F738d4686-9199-4fde-8bae-215414ee2652_2500x395.png 424w, https://substackcdn.com/image/fetch/$s_!1p3q!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F738d4686-9199-4fde-8bae-215414ee2652_2500x395.png 848w, https://substackcdn.com/image/fetch/$s_!1p3q!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F738d4686-9199-4fde-8bae-215414ee2652_2500x395.png 1272w, https://substackcdn.com/image/fetch/$s_!1p3q!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F738d4686-9199-4fde-8bae-215414ee2652_2500x395.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Scott:</strong> You made a big bet on <strong>advertising</strong> back in 2022. A lot of people said Netflix needs to stay <strong>premium.</strong> How did you think about that decision?</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!niU-!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F723afc0e-1219-4909-bda9-7f2848ac2786_2500x395.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!niU-!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F723afc0e-1219-4909-bda9-7f2848ac2786_2500x395.png 424w, https://substackcdn.com/image/fetch/$s_!niU-!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F723afc0e-1219-4909-bda9-7f2848ac2786_2500x395.png 848w, https://substackcdn.com/image/fetch/$s_!niU-!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F723afc0e-1219-4909-bda9-7f2848ac2786_2500x395.png 1272w, https://substackcdn.com/image/fetch/$s_!niU-!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F723afc0e-1219-4909-bda9-7f2848ac2786_2500x395.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!niU-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F723afc0e-1219-4909-bda9-7f2848ac2786_2500x395.png" width="1456" height="230" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/723afc0e-1219-4909-bda9-7f2848ac2786_2500x395.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:230,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:110728,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/200029541?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F723afc0e-1219-4909-bda9-7f2848ac2786_2500x395.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!niU-!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F723afc0e-1219-4909-bda9-7f2848ac2786_2500x395.png 424w, https://substackcdn.com/image/fetch/$s_!niU-!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F723afc0e-1219-4909-bda9-7f2848ac2786_2500x395.png 848w, https://substackcdn.com/image/fetch/$s_!niU-!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F723afc0e-1219-4909-bda9-7f2848ac2786_2500x395.png 1272w, https://substackcdn.com/image/fetch/$s_!niU-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F723afc0e-1219-4909-bda9-7f2848ac2786_2500x395.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Ted:</strong> The one part of the <strong>audience</strong> we were not addressing was the one who wanted a lower price point and <strong>didn&#8217;t care about ads</strong> &#8212; and there&#8217;s a lot of them, it turns out.</p><p>The reason we were not in the advertising business at the beginning was that &#8220;no ads&#8221; was a <strong>counterposition.</strong> When we got into streaming, our competition was TV. What didn&#8217;t people like about TV? Advertising, and having to wait till next week for an episode. So we were the no-ads company.</p><p>When we first got into DVD, our competition was Blockbuster Video. What did people hate about video stores? Late fees. So we were the no-late-fee company.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!nsI4!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffac95c8e-d14a-4d97-9c28-36ba53dd1f0b_2500x395.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!nsI4!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffac95c8e-d14a-4d97-9c28-36ba53dd1f0b_2500x395.png 424w, https://substackcdn.com/image/fetch/$s_!nsI4!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffac95c8e-d14a-4d97-9c28-36ba53dd1f0b_2500x395.png 848w, https://substackcdn.com/image/fetch/$s_!nsI4!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffac95c8e-d14a-4d97-9c28-36ba53dd1f0b_2500x395.png 1272w, https://substackcdn.com/image/fetch/$s_!nsI4!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffac95c8e-d14a-4d97-9c28-36ba53dd1f0b_2500x395.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!nsI4!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffac95c8e-d14a-4d97-9c28-36ba53dd1f0b_2500x395.png" width="1456" height="230" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/fac95c8e-d14a-4d97-9c28-36ba53dd1f0b_2500x395.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:230,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:108539,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/200029541?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffac95c8e-d14a-4d97-9c28-36ba53dd1f0b_2500x395.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!nsI4!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffac95c8e-d14a-4d97-9c28-36ba53dd1f0b_2500x395.png 424w, https://substackcdn.com/image/fetch/$s_!nsI4!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffac95c8e-d14a-4d97-9c28-36ba53dd1f0b_2500x395.png 848w, https://substackcdn.com/image/fetch/$s_!nsI4!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffac95c8e-d14a-4d97-9c28-36ba53dd1f0b_2500x395.png 1272w, https://substackcdn.com/image/fetch/$s_!nsI4!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffac95c8e-d14a-4d97-9c28-36ba53dd1f0b_2500x395.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a><figcaption class="image-caption"></figcaption></figure></div><p><strong>Scott:</strong> What is your counterposition today?</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!qbV3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb13f8e98-b2f3-41ae-a655-9cb81b48db43_2500x395.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!qbV3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb13f8e98-b2f3-41ae-a655-9cb81b48db43_2500x395.png 424w, https://substackcdn.com/image/fetch/$s_!qbV3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb13f8e98-b2f3-41ae-a655-9cb81b48db43_2500x395.png 848w, https://substackcdn.com/image/fetch/$s_!qbV3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb13f8e98-b2f3-41ae-a655-9cb81b48db43_2500x395.png 1272w, https://substackcdn.com/image/fetch/$s_!qbV3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb13f8e98-b2f3-41ae-a655-9cb81b48db43_2500x395.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!qbV3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb13f8e98-b2f3-41ae-a655-9cb81b48db43_2500x395.png" width="1456" height="230" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/b13f8e98-b2f3-41ae-a655-9cb81b48db43_2500x395.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:230,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:110728,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/200029541?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb13f8e98-b2f3-41ae-a655-9cb81b48db43_2500x395.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!qbV3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb13f8e98-b2f3-41ae-a655-9cb81b48db43_2500x395.png 424w, https://substackcdn.com/image/fetch/$s_!qbV3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb13f8e98-b2f3-41ae-a655-9cb81b48db43_2500x395.png 848w, https://substackcdn.com/image/fetch/$s_!qbV3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb13f8e98-b2f3-41ae-a655-9cb81b48db43_2500x395.png 1272w, https://substackcdn.com/image/fetch/$s_!qbV3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb13f8e98-b2f3-41ae-a655-9cb81b48db43_2500x395.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Ted: </strong>People are already complaining about <strong>AI slop,</strong> so I think people will increasingly value high-quality production.</p><p>You also have to remember everything is being viewed through the lens of <strong>affordability.</strong> And I&#8217;d say we have the highest-quality programming at [an] unbelievably low price. If you take what you spend for Netflix every month and how much time you spend watching it, it ends up costing about 30 cents an hour. It&#8217;s probably one of the <strong>greatest values</strong> in the history of entertainment. So the <strong>counterposition</strong> really is: <strong>You can afford it.</strong></p></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!qpxo!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!qpxo!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 424w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 848w, 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srcset="https://substackcdn.com/image/fetch/$s_!qpxo!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 424w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 848w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 1272w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!hP4B!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:225270,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Trump is going to ban or restrict Chinese LLMs. He has too much to lose if the American AI trade collapses.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5hQ6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231382,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p>Ferrari&#8217;s new EV sparks Italian <a href="https://giftarticle.ft.com/giftarticle/actions/redeem/ebf916ae-a368-4044-8b06-455c766901aa">angst</a></p></li><li><p>Five emerging <a href="https://giftarticle.ft.com/giftarticle/actions/redeem/8981b723-d357-475d-924c-09214ea45328">themes</a> for US stock investors</p></li><li><p><a href="https://qz.com/1298341/world-cup-2018-soccer-tournaments-can-promote-national-identity-and-reduce-ethnic-violence">Research</a> shows the World Cup brings countries together</p></li></ol>]]></content:encoded></item><item><title><![CDATA[SpaceX IPO: Why the $2 Trillion Valuation Doesn't Add Up]]></title><description><![CDATA[Scott Galloway's take: this is a $600 billion company asking for $2 trillion]]></description><link>https://www.profgmedia.com/p/spacex-ipo-why-the-2-trillion-valuation</link><guid isPermaLink="false">https://www.profgmedia.com/p/spacex-ipo-why-the-2-trillion-valuation</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 25 May 2026 11:03:25 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/bcfb541c-10f0-4383-8342-49e54212dc29_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><h1>80%</h1><p> Women account for 80% of all fiction sales in the U.S., U.K., and Canada.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p>SpaceX filed to go public; the numbers are ugly</p></li><li><p>Bond yields just hit a 19-year high. Why does that matter?</p></li><li><p>What the $300 million Vox sale says about the future of media</p></li></ol><p>Are you a teacher? Prof G Media wants to hear from you. Help us understand how AI is impacting learning in schools by filling out this <strong>fully anonymous,</strong> <a href="https://forms.gle/naS7xQJxyuqpPDPQ6">five-minute survey</a>.</p><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong>Starlink Is a Great Business. SpaceX Is Asking You To Ignore Everything Else</strong></h3><p>One of the most anticipated IPOs in years is<strong> finally happening</strong>. SpaceX officially filed to go public last week, giving investors their first detailed look at the company&#8217;s financials ahead of its planned June 12 debut.</p><p>The company is looking to raise at least $75 billion at a valuation of up to <strong>$2 trillion</strong>, which would make it the<strong> largest IPO</strong> in history.</p><p>SpaceX made $18.7 billion in revenue in 2025, up <strong>33%</strong> from the previous year. But losses have ballooned from a profit of $791 million in 2024 to a <strong>loss of $4.94 billion </strong>last year.</p><p>The company&#8217;s new <strong>AI division</strong> is to blame. Out of SpaceX&#8217;s nearly $21 billion in capex spending last year, $12.7 billion went to building out data centers for xAI &#8212; that&#8217;s <strong>more</strong> than the company spent building rockets or satellites.</p><p>Sixty percent of SpaceX&#8217;s revenue comes from <strong>Starlink</strong>, its satellite internet business that now has more than 10 million subscribers. Its core rocket launching business accounted for <strong>22%</strong> of total revenues.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!opde!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda8c6853-ad00-4e9b-bb85-b075b11f1b85_2501x2108.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!opde!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda8c6853-ad00-4e9b-bb85-b075b11f1b85_2501x2108.png 424w, https://substackcdn.com/image/fetch/$s_!opde!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda8c6853-ad00-4e9b-bb85-b075b11f1b85_2501x2108.png 848w, https://substackcdn.com/image/fetch/$s_!opde!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda8c6853-ad00-4e9b-bb85-b075b11f1b85_2501x2108.png 1272w, https://substackcdn.com/image/fetch/$s_!opde!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda8c6853-ad00-4e9b-bb85-b075b11f1b85_2501x2108.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!opde!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda8c6853-ad00-4e9b-bb85-b075b11f1b85_2501x2108.png" width="1456" height="1227" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/da8c6853-ad00-4e9b-bb85-b075b11f1b85_2501x2108.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1227,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:91873,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/199102404?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda8c6853-ad00-4e9b-bb85-b075b11f1b85_2501x2108.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!opde!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda8c6853-ad00-4e9b-bb85-b075b11f1b85_2501x2108.png 424w, https://substackcdn.com/image/fetch/$s_!opde!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda8c6853-ad00-4e9b-bb85-b075b11f1b85_2501x2108.png 848w, https://substackcdn.com/image/fetch/$s_!opde!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda8c6853-ad00-4e9b-bb85-b075b11f1b85_2501x2108.png 1272w, https://substackcdn.com/image/fetch/$s_!opde!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda8c6853-ad00-4e9b-bb85-b075b11f1b85_2501x2108.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>SpaceX&#8217;s target <strong>valuation</strong> is hard to square with the <strong>reality</strong> of its financial statement. At $1.75 trillion, the low end of the target, SpaceX would trade at <strong>94x sales</strong>. To understand how high that is, <strong>Palantir</strong> has the highest trailing P/S multiple in the S&amp;P 500 &#8212; and it trades at 67x sales.</p><p>If investors take the sum of the three business lines &#8212; space, connectivity, and AI &#8212; and assume that each segment will command a multiple that is <strong>twice as high</strong> as competitors, the sum of those parts equals about <strong>$1 trillion.</strong></p><p>So how are SpaceX&#8217;s bankers <strong>explaining</strong> the target $1.75 trillion valuation? By telling investors that the company&#8217;s <strong>total addressable market </strong>(TAM) is the <strong>size of the entire U.S. economy</strong> &#8212; $28 trillion. That target market includes an estimated $22.7 trillion in revenue from enterprise applications. That is <strong>30x</strong> larger than the entire existing enterprise software market.</p><ul><li><p>It also assumes that <strong>every single household</strong> in the world will start using Starlink for WiFi.</p></li></ul><p>The implied growth is so ambitious that SpaceX is targeting a valuation <strong>higher than Meta,</strong> Broadcom, and Berkshire Hathaway &#8212; while having lower revenues than <strong>Macy&#8217;s</strong>.</p><p>SpaceX&#8217;s governance is also unusual. Elon Musk, who will likely become the <strong>world&#8217;s first trillionaire</strong> after the IPO, will be CEO, CTO, <em>and</em> chairman of the board. With 85% of total voting power, Musk essentially cannot be fired without his own consent.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>This feels like an amazing company with bags of sh*t strapped onto it.</p><p>Start with the S-1, which reads like an <strong>ayahuasca trip</strong>. The first 14 pages are <strong>pictures of rockets</strong>. A direct quote from the filing: &#8220;We do not want humans to have the same fate as dinosaurs.&#8221; Well, thank God you&#8217;re here.</p><p>Here&#8217;s the reality: <strong>Starlink</strong> is genuinely <strong>excellent</strong> &#8212; $3.3 billion in revenue in a single quarter, $1.2 billion in operating income, a 36% margin, no serious competitor. If that were the whole company, it would be one of the great businesses of our era.</p><p>But stapled onto that rocket ship is xAI, which is &#8212; clinically speaking &#8212; a money furnace.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!vLY1!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb59bbc91-ab57-4c09-ba71-f33695786066_2501x1893.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!vLY1!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb59bbc91-ab57-4c09-ba71-f33695786066_2501x1893.png 424w, 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srcset="https://substackcdn.com/image/fetch/$s_!vLY1!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb59bbc91-ab57-4c09-ba71-f33695786066_2501x1893.png 424w, https://substackcdn.com/image/fetch/$s_!vLY1!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb59bbc91-ab57-4c09-ba71-f33695786066_2501x1893.png 848w, https://substackcdn.com/image/fetch/$s_!vLY1!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb59bbc91-ab57-4c09-ba71-f33695786066_2501x1893.png 1272w, https://substackcdn.com/image/fetch/$s_!vLY1!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb59bbc91-ab57-4c09-ba71-f33695786066_2501x1893.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div 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https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>This valuation <strong>doesn&#8217;t hold up</strong> against the IPO comparables. When <strong>Meta</strong> went public, it was growing <strong>88%</strong> and traded at <strong>28x </strong>trailing revenue. <strong>Google</strong> was growing <strong>240%</strong> and traded at <strong>10x</strong>. Saudi Aramco &#8212; not exactly a growth darling &#8212; traded at 5x trailing revenue and was actually growing faster than SpaceX is today.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!oJPK!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f10a9a0-2730-4501-97b0-d2fcb253bfd8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!oJPK!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f10a9a0-2730-4501-97b0-d2fcb253bfd8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!oJPK!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f10a9a0-2730-4501-97b0-d2fcb253bfd8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!oJPK!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f10a9a0-2730-4501-97b0-d2fcb253bfd8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!oJPK!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f10a9a0-2730-4501-97b0-d2fcb253bfd8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!oJPK!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f10a9a0-2730-4501-97b0-d2fcb253bfd8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/6f10a9a0-2730-4501-97b0-d2fcb253bfd8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:154384,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/199102404?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f10a9a0-2730-4501-97b0-d2fcb253bfd8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!oJPK!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f10a9a0-2730-4501-97b0-d2fcb253bfd8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!oJPK!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f10a9a0-2730-4501-97b0-d2fcb253bfd8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!oJPK!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f10a9a0-2730-4501-97b0-d2fcb253bfd8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!oJPK!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f10a9a0-2730-4501-97b0-d2fcb253bfd8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Most IPOs allocate between <strong>5%</strong> and <strong>10%</strong> of shares to <strong>retail investors</strong>. SpaceX is making as much as <strong>30%</strong> of shares available to retail investors through Robinhood, Charles Schwab, and Fidelity.</p><p>Musk isn&#8217;t doing this out of the goodness of his heart. He knows that the only way SpaceX gets to this valuation is if it becomes a <strong>meme stock.</strong> He&#8217;s betting that the same retail investors who have stanned Tesla will buy SpaceX shares at any cost.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7fxy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" width="1456" height="79" 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srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Bond Markets Are Flashing Red, and This Time, Trump Can&#8217;t Tweet His Way Out</strong></h3><p>Inflation fears drove the yield on 30-year Treasurys to the <strong>highest level since 2007 </strong>last week, and 10-year notes hit a <strong>15-month peak </strong>of 4.613%.</p><p>Surging yields weren&#8217;t just an American story: The average <strong>10-year yield</strong> across the Group of Seven (G7) nations (Canada, France, Germany, Italy, Japan, United Kingdom, and the United States) hit the <strong>highest</strong> since 2004.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cD9V!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F71bd7804-9af2-4be4-bb14-6dfc8644d8a1_2501x1831.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cD9V!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F71bd7804-9af2-4be4-bb14-6dfc8644d8a1_2501x1831.png 424w, https://substackcdn.com/image/fetch/$s_!cD9V!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F71bd7804-9af2-4be4-bb14-6dfc8644d8a1_2501x1831.png 848w, https://substackcdn.com/image/fetch/$s_!cD9V!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F71bd7804-9af2-4be4-bb14-6dfc8644d8a1_2501x1831.png 1272w, https://substackcdn.com/image/fetch/$s_!cD9V!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F71bd7804-9af2-4be4-bb14-6dfc8644d8a1_2501x1831.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cD9V!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F71bd7804-9af2-4be4-bb14-6dfc8644d8a1_2501x1831.png" width="1456" height="1066" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/71bd7804-9af2-4be4-bb14-6dfc8644d8a1_2501x1831.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1066,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:463067,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/199102404?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F71bd7804-9af2-4be4-bb14-6dfc8644d8a1_2501x1831.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!cD9V!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F71bd7804-9af2-4be4-bb14-6dfc8644d8a1_2501x1831.png 424w, https://substackcdn.com/image/fetch/$s_!cD9V!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F71bd7804-9af2-4be4-bb14-6dfc8644d8a1_2501x1831.png 848w, https://substackcdn.com/image/fetch/$s_!cD9V!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F71bd7804-9af2-4be4-bb14-6dfc8644d8a1_2501x1831.png 1272w, https://substackcdn.com/image/fetch/$s_!cD9V!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F71bd7804-9af2-4be4-bb14-6dfc8644d8a1_2501x1831.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Why is this happening? Conflict in the Middle East is driving prices higher, and when <strong>inflation rises</strong>, bond yields rise. Inflation also increases the <strong>likelihood</strong> that the Federal Reserve will have to hike interest rates &#8212; which will only push bond yields higher.</p><ul><li><p>On Kalshi, the odds of a Fed <strong>rate hike</strong> before year-end have climbed from 15% a month ago, to <strong>above 42%</strong> last week. At the beginning of the year, investors were expecting <strong>rate cuts.</strong></p></li></ul><p>Gas prices are <strong>up 45%</strong> year over year, and there&#8217;s still no end in sight for the Iran war. President Trump has now promised that it is almost over on<strong> 28 separate days </strong>since the war began; but without any real progress, his assurances have become &#8230; less reassuring.</p><p>Higher yields don&#8217;t just impact bond investors; they can have a significant impact on the <strong>equity market </strong>and <strong>consumers</strong>. This is because the 10-year Treasury yield serves as a <strong>benchmark</strong> for lending rates across the economy. So, when Treasury yields rise, banks charge higher interest rates on mortgages, student loans, car loans, and business loans.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!a0tb!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F256fbb2a-3617-4e01-9a56-e367501dca0d_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!a0tb!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F256fbb2a-3617-4e01-9a56-e367501dca0d_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!a0tb!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F256fbb2a-3617-4e01-9a56-e367501dca0d_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!a0tb!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F256fbb2a-3617-4e01-9a56-e367501dca0d_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!a0tb!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F256fbb2a-3617-4e01-9a56-e367501dca0d_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!a0tb!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F256fbb2a-3617-4e01-9a56-e367501dca0d_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/256fbb2a-3617-4e01-9a56-e367501dca0d_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:51435,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/199102404?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F256fbb2a-3617-4e01-9a56-e367501dca0d_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!a0tb!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F256fbb2a-3617-4e01-9a56-e367501dca0d_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!a0tb!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F256fbb2a-3617-4e01-9a56-e367501dca0d_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!a0tb!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F256fbb2a-3617-4e01-9a56-e367501dca0d_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!a0tb!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F256fbb2a-3617-4e01-9a56-e367501dca0d_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>A <strong>bond yield</strong> is the annual return you earn based on the price you pay for the bond. If you buy a <strong>10&#8209;year bond </strong>for <strong>$100</strong> and its yield is <strong>5%</strong>, you earn $<strong>5</strong> per year for 10 years. Bond yields and bond prices move in opposite directions: when prices go up, yields go down, and vice versa.</p><p><strong>Three main factors</strong> cause bond yields to <strong>move</strong>: recession risk, inflation, and expectations of Fed rate cuts or hikes.</p><ul><li><p>If investors believe the economy is headed for a <strong>recession</strong>, there&#8217;s more demand for bonds (they&#8217;re safer than stocks), and that demand pushes prices up and yields down.</p></li><li><p>If investors believe the economy is going to experience <strong>higher inflation</strong>, they&#8217;re going to demand a higher yield to compensate for the loss of purchasing power over time.</p></li></ul><p>If investors believe the Fed is going to keep <strong>interest rates high </strong>for the next few years (because inflation is sticky), they&#8217;re going to demand higher yields.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>A year ago, the bond market was the <strong>adult in the room</strong>. Trump <strong>dropped his tariffs</strong> after the 10-year yield jumped more than 50 basis points in three days &#8212; the biggest three-day move in over two decades.</p><p>The question now is whether the same mechanism works with <strong>Iran</strong>. And the honest answer is probably not. We&#8217;ve already spent north of <strong>$25 billion</strong>, lost <strong>13 lives</strong>, nearly <strong>400 wounded. </strong>Trump&#8217;s already requested $1.5 trillion for next year&#8217;s defense budget. This isn&#8217;t a tariff you can pause with a tweet.</p><p>The difference between now and last year is that the <strong>escape hatch is gone</strong>, and that&#8217;s what makes this potentially more dangerous &#8212; not just economically, but structurally.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>When interest rates go up, the first casualty is speculation, and right now, the <strong>market is basically all speculation </strong>&#8212; 75% of S&amp;P gains have come from AI companies.</p><p>Here&#8217;s the thing about growth stocks: These companies <strong>aren&#8217;t making much money today</strong>. The entire bet is that in five or 10 years, they&#8217;ll be generating Microsoft-level revenue. But that future revenue is only valuable if you can translate it back to what it&#8217;s worth right now. And that&#8217;s where interest rates come in.</p><p>Higher rates and higher inflation <strong>make future money worth less </strong>&#8212; and growth stocks are essentially just a pile of future money. So when interest rates spike, their valuations get cut in half.</p><p>But here&#8217;s the thing &#8212; and this is why capitalism is such a gorgeous organism &#8212; rate spikes are <strong>painful</strong> because they&#8217;re <strong>supposed to be</strong>. It&#8217;s the economy destroying excess and repricing risk. It&#8217;s the cold shower we&#8217;ve all needed to take for a while.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!czmf!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Why Did James Murdoch Buy Half of Vox Media?</strong></h3><p>There&#8217;s a shake-up happening in the media industry. James Murdoch is acquiring the Vox Media<em> </em>Podcast Network, along with<em> New York </em>magazine<em> </em>and the Vox news site, in a deal reportedly worth around <strong>$300 million.</strong></p><p>The sale reflects the realities of the changing <strong>media landscape</strong>. Google&#8217;s AI overviews are <strong>cutting off traffic </strong>to digital media outlets, and, at the same time, consumers increasingly favor podcasts and video formats. The result is that <strong>organic search traffic</strong> has plummeted for written publications. Vox&#8217;s properties that are primarily text-based, including The Verge, Popsugar, and SB Nation, are not included in the deal.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!_80W!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f88f154-0793-4625-b1a1-601790c263d6_2501x1976.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!_80W!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f88f154-0793-4625-b1a1-601790c263d6_2501x1976.png 424w, https://substackcdn.com/image/fetch/$s_!_80W!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f88f154-0793-4625-b1a1-601790c263d6_2501x1976.png 848w, https://substackcdn.com/image/fetch/$s_!_80W!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f88f154-0793-4625-b1a1-601790c263d6_2501x1976.png 1272w, https://substackcdn.com/image/fetch/$s_!_80W!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f88f154-0793-4625-b1a1-601790c263d6_2501x1976.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!_80W!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f88f154-0793-4625-b1a1-601790c263d6_2501x1976.png" width="1456" height="1150" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f88f154-0793-4625-b1a1-601790c263d6_2501x1976.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1150,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:162349,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/199102404?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f88f154-0793-4625-b1a1-601790c263d6_2501x1976.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!_80W!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f88f154-0793-4625-b1a1-601790c263d6_2501x1976.png 424w, https://substackcdn.com/image/fetch/$s_!_80W!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f88f154-0793-4625-b1a1-601790c263d6_2501x1976.png 848w, https://substackcdn.com/image/fetch/$s_!_80W!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f88f154-0793-4625-b1a1-601790c263d6_2501x1976.png 1272w, https://substackcdn.com/image/fetch/$s_!_80W!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f88f154-0793-4625-b1a1-601790c263d6_2501x1976.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Media executives have been frank about the impact of AI overviews going forward. <em>The Atlantic</em>&#8217;s CEO, Nicholas Thompson, told staff to assume Google traffic would &#8220;drop toward zero.&#8221;</p><p><strong>Podcasts</strong> are a different story. Last year, podcast advertising grew nearly 18% and 55% of Americans reported watching or listening to a podcast monthly. That&#8217;s up from 17% in 2015.</p><p>Vox&#8217;s podcasts, which generated about <strong>$80 million</strong> in revenues last year and together have almost 15 million subscribers on YouTube, were a major driver of the deal.</p><p>The Vox Media Podcast Network sells advertising for <em>Pivot</em> and <em>Prof G Media&#8217;s</em> pods.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><em>New York </em>magazine is a trophy asset. It punches above its weight &#8212; it&#8217;s like the<strong> HBO of magazines. </strong>But at the end of the day it&#8217;s a magazine business. It&#8217;s like the New York Jets: Nobody makes money owning it, but there&#8217;s always someone who wants to.</p><p>James Murdoch seems genuinely <strong>civic-minded,</strong> so part of the draw was probably the cultural influence and the ability to punch out stories that actually matter.</p><p>I&#8217;ve said this before: <strong>Billionaire Republicans</strong> buy football teams. <strong>Billionaire Democrats</strong> buy media properties.</p><p>The crown jewel, though, is the podcast business. That&#8217;s what Murdoch actually wanted.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!qpxo!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!qpxo!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 424w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 848w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 1272w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!qpxo!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png" width="1456" height="746" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:746,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:5167324,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/197133086?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!qpxo!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 424w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 848w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 1272w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!hP4B!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:225270,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>SpaceX does not price at $2 trillion. This thing is a $600 billion company.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5hQ6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p>Tech Bros Are Going to <a href="https://www.wsj.com/lifestyle/careers/slow-ventures-tech-etiquette-class-20feced9?st=i5GSYb&amp;reflink=desktopwebshare_permalink">Etiquette</a> School</p></li><li><p>What Jeff Bezos Got <a href="https://paulkrugman.substack.com/p/bezos-backlash-and-zombies">Wrong</a> About Billionaire Taxes</p></li><li><p>Why <a href="https://giftarticle.ft.com/giftarticle/actions/redeem/4082d5a5-ade0-4541-b5fe-84f07b01fcb9">IPO</a> Mania Could Signal the Top of the Market</p></li></ol>]]></content:encoded></item><item><title><![CDATA[Is Cerebras the Pets.com of the AI Boom?]]></title><description><![CDATA[Plus: Why young people are opting out of romance]]></description><link>https://www.profgmedia.com/p/is-cerebras-the-petscom-of-the-ai</link><guid isPermaLink="false">https://www.profgmedia.com/p/is-cerebras-the-petscom-of-the-ai</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 18 May 2026 11:02:31 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/a92f0f16-04e8-49cc-9c49-b2717495318a_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://incogni.com/deal?transaction_id=1029b9b4b8cdeb72a35c7d4691644b&amp;offer_id=6&amp;affiliate_id=1773&amp;source=&amp;aff_sub=&amp;utm_source=Affiliates&amp;utm_medium=1773icg&amp;utm_campaign=affiliate&amp;utm_term=&amp;utm_content=6" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png" width="1456" height="293" 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class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h1>$109 billion</h1><p>That&#8217;s how much Americans spent on lottery tickets last year, which is more than they spent on movies, books, concerts, and sports tickets combined.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p>Trump&#8217;s inflation problem is now worse than Biden&#8217;s</p></li><li><p>Is Cerebras the Pets.com of the AI boom?</p></li><li><p>Is dating too expensive &#8212; or has AI just made it too easy to quit?</p></li></ol><p>This <strong>Wednesday, May 20, at 12:30 p.m. ET</strong>, Ed debuts a <strong>new</strong> <strong>presentation</strong> exclusively for Prof G+ subscribers. He&#8217;ll cover how loneliness is producing the next generation of billion-dollar businesses, how the &#8220;inheritocracy&#8221; is rewriting the rules of economic mobility, and the erosion of &#8220;brand America.&#8221; Subscribe <a href="https://www.profgmedia.com/subscribe?utm_source=subscribe-widget&amp;utm_campaign=email-checkout&amp;next=https%3A%2F%2Fwww.profgmedia.com%2Fpublish%2Fpost%2F198180997&amp;utm_medium=email&amp;utm_content=198180997">here</a> for access.</p><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Could Inflation Be What Finally Bursts the AI Bubble?</strong></h3><p>For the<strong> first time</strong> in three years, American <strong>wages</strong> are not keeping pace with <strong>inflation. </strong>Two new inflation reports last week painted a discouraging picture: Consumer prices rose 3.8% in April from a year ago, marking the<strong> highest inflation</strong> reading in <strong>three years</strong>, and producer prices, which measure wholesale inflation, climbed 6% year over year. That was not only hotter than expected, but the <strong>biggest increase</strong> since <strong>2022.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!akFI!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ec60335-6a14-4ad4-b2cd-a51ad6398c7f_2501x1753.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!akFI!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ec60335-6a14-4ad4-b2cd-a51ad6398c7f_2501x1753.png 424w, https://substackcdn.com/image/fetch/$s_!akFI!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ec60335-6a14-4ad4-b2cd-a51ad6398c7f_2501x1753.png 848w, https://substackcdn.com/image/fetch/$s_!akFI!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ec60335-6a14-4ad4-b2cd-a51ad6398c7f_2501x1753.png 1272w, https://substackcdn.com/image/fetch/$s_!akFI!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ec60335-6a14-4ad4-b2cd-a51ad6398c7f_2501x1753.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!akFI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ec60335-6a14-4ad4-b2cd-a51ad6398c7f_2501x1753.png" width="1456" height="1021" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1ec60335-6a14-4ad4-b2cd-a51ad6398c7f_2501x1753.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1021,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:129001,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/198180997?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ec60335-6a14-4ad4-b2cd-a51ad6398c7f_2501x1753.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!akFI!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ec60335-6a14-4ad4-b2cd-a51ad6398c7f_2501x1753.png 424w, https://substackcdn.com/image/fetch/$s_!akFI!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ec60335-6a14-4ad4-b2cd-a51ad6398c7f_2501x1753.png 848w, https://substackcdn.com/image/fetch/$s_!akFI!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ec60335-6a14-4ad4-b2cd-a51ad6398c7f_2501x1753.png 1272w, https://substackcdn.com/image/fetch/$s_!akFI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1ec60335-6a14-4ad4-b2cd-a51ad6398c7f_2501x1753.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>The conflict in Iran is partly to blame. Higher <strong>energy prices</strong> accounted for over <strong>40% </strong>of the total increase in inflation last month. Nationally, gas costs more than $4.50 per gallon, up more than <strong>40%</strong> from a year ago.</p><p>Despite increasing prices, overall <strong>consumer spending </strong>stayed resilient; however, the most recent University of Michigan consumer survey showed sentiment has plunged to the <strong>lowest level on record </strong>going back to 1952. Why?</p><p>According to Federal Reserve economists, consumers put <strong>more weight on higher prices</strong> than on <strong>higher incomes </strong>when assessing their current economic conditions.</p><p>Inflation is also influencing how Americans view the president. President Trump won reelection in 2024 in large part because of his <strong>promise to reduce prices</strong>, but now his approval on how he&#8217;s handling the economy is<strong> worse than President Biden&#8217;s</strong> ever was</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!TagZ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eb6cb23-4b6e-40c1-8ff3-7b2ea8a8b142_2501x2089.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!TagZ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eb6cb23-4b6e-40c1-8ff3-7b2ea8a8b142_2501x2089.png 424w, 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data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/9eb6cb23-4b6e-40c1-8ff3-7b2ea8a8b142_2501x2089.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1216,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:212069,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/198180997?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eb6cb23-4b6e-40c1-8ff3-7b2ea8a8b142_2501x2089.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!TagZ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eb6cb23-4b6e-40c1-8ff3-7b2ea8a8b142_2501x2089.png 424w, https://substackcdn.com/image/fetch/$s_!TagZ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eb6cb23-4b6e-40c1-8ff3-7b2ea8a8b142_2501x2089.png 848w, https://substackcdn.com/image/fetch/$s_!TagZ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eb6cb23-4b6e-40c1-8ff3-7b2ea8a8b142_2501x2089.png 1272w, https://substackcdn.com/image/fetch/$s_!TagZ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eb6cb23-4b6e-40c1-8ff3-7b2ea8a8b142_2501x2089.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>We are <strong>underestimating</strong> the impact that lower consumer spending could have on the <strong>stock market.</strong></p><p>This is what happened in 2022. Consumer spending growth fell <strong>70%</strong>, and suddenly because consumers didn&#8217;t have as much money to spend, <strong>advertisers</strong> decided to stop spending too.</p><p>This was what really <strong>killed the tech sector </strong>in 2022, which by the way, fell around<strong> 30%</strong> that year &#8212; a bigger drop than the S&amp;P, which fell around <strong>20%.</strong> These companies are still very <strong>dependent on advertising</strong> as a business. Advertising makes up<strong> 97%</strong> of Meta&#8217;s revenues; for Google, it&#8217;s about<strong> 75%.</strong> These companies still need regular people to spend money such that advertisers go out there and buy ad inventory.</p><p>To summarize, <strong>inflation</strong> had a material impact on<strong> consumer spending</strong>, which had a material impact on <strong>advertising budgets,</strong> which had a material impact on the businesses of <strong>Big Tech</strong>.</p><p>This feels very much like what could happen this year. The entire market is <strong>dependent on the capex</strong> guidance of a few tech companies that happen to get their cash from <strong>digital advertising.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The narrative Ed outlines is a logical one, but there are two reasons why<strong> I disagree.</strong></p><p>First, the <strong>AI companies</strong> are gonna spend tens of billions of dollars on <strong>marketing,</strong> and that&#8217;s money that didn&#8217;t exist three years ago.</p><p>OpenAI and Anthropic are in a celebrity death match, and in the next 12 or 24 months, I think some marketing executives will talk Dario and Sam into spending $10 billion on branding.</p><p>In addition, we&#8217;re about to see the most obnoxious, unhealthy, <strong>antidemocratic tsunami of money</strong> going to the<strong> midterm elections.</strong> For example, two or three years ago, Andreessen Horowitz spent $0 on elections. This year, they&#8217;re gonna spend<strong> $115 million.</strong></p><p>All this spending is going to flow through podcasts, print ads, direct mail, and local news stations. So I&#8217;m actually <strong>less bearish on the ad market</strong> than Ed is.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7fxy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img 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srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Cerebras Keeps the Chip Rally Going With the Biggest IPO of the Year</strong></h3><p>AI chipmaker Cerebras pulled off the <strong>biggest IPO of the year</strong> so far. Shares were priced at $185, but opened at $350 &#8211; an <strong>89% pop.</strong> That&#8217;s the biggest since 2000 for a listing raising more than $2 billion. On Friday, the day after the IPO, Cerebras shares <strong>declined 10%.</strong></p><p>Cerebras&#8217; market cap is now more than <strong>$60 billion.</strong> On just $510 million in revenues, it&#8217;s trading at a price-to-sales multiple far above its competition.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!x5Ju!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1b16ca4b-b9eb-44f4-a973-acea5f2246d6_2501x2288.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!x5Ju!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1b16ca4b-b9eb-44f4-a973-acea5f2246d6_2501x2288.png 424w, https://substackcdn.com/image/fetch/$s_!x5Ju!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1b16ca4b-b9eb-44f4-a973-acea5f2246d6_2501x2288.png 848w, https://substackcdn.com/image/fetch/$s_!x5Ju!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1b16ca4b-b9eb-44f4-a973-acea5f2246d6_2501x2288.png 1272w, https://substackcdn.com/image/fetch/$s_!x5Ju!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1b16ca4b-b9eb-44f4-a973-acea5f2246d6_2501x2288.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!x5Ju!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1b16ca4b-b9eb-44f4-a973-acea5f2246d6_2501x2288.png" width="1456" height="1332" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1b16ca4b-b9eb-44f4-a973-acea5f2246d6_2501x2288.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1332,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:102028,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/198180997?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1b16ca4b-b9eb-44f4-a973-acea5f2246d6_2501x2288.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!x5Ju!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1b16ca4b-b9eb-44f4-a973-acea5f2246d6_2501x2288.png 424w, https://substackcdn.com/image/fetch/$s_!x5Ju!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1b16ca4b-b9eb-44f4-a973-acea5f2246d6_2501x2288.png 848w, https://substackcdn.com/image/fetch/$s_!x5Ju!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1b16ca4b-b9eb-44f4-a973-acea5f2246d6_2501x2288.png 1272w, https://substackcdn.com/image/fetch/$s_!x5Ju!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1b16ca4b-b9eb-44f4-a973-acea5f2246d6_2501x2288.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>It&#8217;s hard to imagine a <strong>better time to IPO</strong> as a <strong>small, unprofitable</strong> <strong>chip</strong> company. The Philadelphia Semiconductor Index (PHLX) is up more than <strong>150% </strong>over the past year, and now, semiconductor stocks account for more than <strong>15% </strong>of the S&amp;P 500.</p><ul><li><p>That kind of concentration has only happened to a <strong>few sectors in history </strong>&#8212; tech hardware during the dot-com bubble, energy companies around the financial crisis, and software firms in the late 2010s.</p></li></ul><p>Still, Cerebras doesn&#8217;t have it easy. Breaking into the highly competitive chip market means taking on <strong>Nvidia,</strong> which still dominates with <strong>85% market share.</strong> In fact, Nvidia&#8217;s AI chip business is more than <strong>400x larger </strong>than Cerebras&#8217; and is growing almost as quickly.</p><p>However, Cerebras products <em>are</em> <strong>meaningfully different:</strong> Unlike most postage-stamp-sized semiconductor chips, Cerebras&#8217; are about the size of dinner plates. For context: 57 H100s (Nvidia&#8217;s premium GPUs) can fit onto each one. Their <strong>size,</strong> in addition to other, more complex factors, makes them <strong>more powerful</strong> than traditional GPUs.</p><p>Most AI workloads are powered by groups of chips strapped together. Some chips handle memory, while others handle processing. With Cerebras, all of that happens on the same chip, making them, reportedly, <strong>15x faster </strong>than other GPUs for standard tasks.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Last year, Scott and I discussed this company and we pointed out that they were getting<strong> 85%</strong> of their revenue from<strong> G42,</strong> which is this UAE state-backed AI firm. Investors agreed that this was risky, and there was scrutiny from CFIUS, The Committee on Foreign Investment in the United States.</p><p>They ultimately got cleared, and this year, they said, <em>don&#8217;t worry, we&#8217;ve reduced our G42 revenue exposure to 24%</em>. But<strong> 62% of revenue</strong> now comes from Mohamed bin Zayed University of AI &#8212; <strong>another UAE state-backed entity,</strong> which means 86% of their revenue is still coming from one customer, which is the sovereign wealth fund of the UAE. So they didn&#8217;t fix the problem, and the part that really bugs me is that they&#8217;re <strong>lying about it.</strong></p><p>The finances aren&#8217;t great either. Revenue doubled, but in AI, that&#8217;s not that impressive.</p><p>The exciting part, supposedly, is <strong>OpenAI.</strong> They have a deal where OpenAI deploys 750 megawatts of Cerebras chips &#8212; at full capacity, that&#8217;s roughly <strong>$7 billion</strong> in annual revenue, more than 13x their 2025 total. However, they have an <strong>exclusivity</strong> <strong>agreement</strong> in there, which says that you can&#8217;t sell your chips to these other competitors.</p><p>The real issue is who Cerebras is asking investors to <strong>trust.</strong> The stock only makes sense if OpenAI pays. And if Altman is who they say he is (a serial liar), that&#8217;s not a bet I&#8217;d make.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>I f*cking hate this company. And it&#8217;s not just revenue mix; it&#8217;s the <strong>quality</strong> and <strong>incentives</strong> of the <strong>customer base.</strong></p><p>Both customers are UAE government entities. When I sold L2 and Prophet, the reason we got extra turns on revenue was <strong>customer quality.</strong> We had Nike, P&amp;G, Toyota &#8212; quality companies as clients. That&#8217;s what institutional buyers want to see. This is the opposite. This is <strong>Pets.com </strong>out of the UAE.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-miQ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/bbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw" 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class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw" 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srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw"><img 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srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!czmf!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>The $200 Date and the Free AI Girlfriend: Why Young People Are Opting Out</strong></h3><p>The<strong> romantic recession</strong> isn&#8217;t letting up. Recent earnings from Match Group and Bumble showed continued <strong>weakness</strong> in <strong>dating apps,</strong> with paying users declining across the board. Match Group&#8217;s total paying users fell 5%, while Bumble&#8217;s dropped 21%.</p><p>Young people just aren&#8217;t dating. Only <strong>31%</strong> of young adults &#8212; a quarter of women (26%) and 36% of men &#8212; regularly go on <strong>dates.</strong> Even more troubling, only about <strong>half</strong> of young, single adults are interested in starting a relationship.</p><p>One problem? Romance has gotten <strong>expensive.</strong> According to a survey from BMO&#8217;s Real Financial Progress Index, the average <a href="https://www.businessinsider.com/date-flation-average-date-costs-gen-z-millenials-2026-4">cost</a> of a date in the U.S. has climbed nearly 13% year over year, to <strong>$189.</strong></p><p>Nearly half of single Americans say dating is <strong>no longer financially worth it.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!A-xF!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9533af7f-18eb-40b2-b3b6-9a31cc6cc8ca_2501x1708.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!A-xF!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9533af7f-18eb-40b2-b3b6-9a31cc6cc8ca_2501x1708.png 424w, https://substackcdn.com/image/fetch/$s_!A-xF!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9533af7f-18eb-40b2-b3b6-9a31cc6cc8ca_2501x1708.png 848w, https://substackcdn.com/image/fetch/$s_!A-xF!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9533af7f-18eb-40b2-b3b6-9a31cc6cc8ca_2501x1708.png 1272w, https://substackcdn.com/image/fetch/$s_!A-xF!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9533af7f-18eb-40b2-b3b6-9a31cc6cc8ca_2501x1708.png 1456w" sizes="100vw"><img 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data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/9533af7f-18eb-40b2-b3b6-9a31cc6cc8ca_2501x1708.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:994,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:71480,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/198180997?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9533af7f-18eb-40b2-b3b6-9a31cc6cc8ca_2501x1708.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" 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class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>But the romantic recession starts even before the financial challenges of adulthood. In 2024, only<strong> 46%</strong> of <strong>high school seniors</strong> said they ever went on dates, down from nearly 90% in the 1980s. Now, only <strong>56% </strong>of Gen Z enter adulthood having engaged in a<strong> romantic relationship,</strong> compared with <strong>75%</strong> of members of older generations.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!e1W-!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e49555c-1c91-4cdb-b5eb-4d838eafe2c3_2501x1887.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!e1W-!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e49555c-1c91-4cdb-b5eb-4d838eafe2c3_2501x1887.png 424w, https://substackcdn.com/image/fetch/$s_!e1W-!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e49555c-1c91-4cdb-b5eb-4d838eafe2c3_2501x1887.png 848w, https://substackcdn.com/image/fetch/$s_!e1W-!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e49555c-1c91-4cdb-b5eb-4d838eafe2c3_2501x1887.png 1272w, https://substackcdn.com/image/fetch/$s_!e1W-!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e49555c-1c91-4cdb-b5eb-4d838eafe2c3_2501x1887.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!e1W-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e49555c-1c91-4cdb-b5eb-4d838eafe2c3_2501x1887.png" width="1456" height="1099" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/0e49555c-1c91-4cdb-b5eb-4d838eafe2c3_2501x1887.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1099,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:96161,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/198180997?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e49555c-1c91-4cdb-b5eb-4d838eafe2c3_2501x1887.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!e1W-!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e49555c-1c91-4cdb-b5eb-4d838eafe2c3_2501x1887.png 424w, https://substackcdn.com/image/fetch/$s_!e1W-!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e49555c-1c91-4cdb-b5eb-4d838eafe2c3_2501x1887.png 848w, https://substackcdn.com/image/fetch/$s_!e1W-!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e49555c-1c91-4cdb-b5eb-4d838eafe2c3_2501x1887.png 1272w, https://substackcdn.com/image/fetch/$s_!e1W-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0e49555c-1c91-4cdb-b5eb-4d838eafe2c3_2501x1887.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The <strong>elephant</strong> in the room is <strong>AI.</strong> Specifically, young men being slowly sequestered from real relationships into frictionless ones with Character AI and porn.</p><p>When they&#8217;re speaking to an AI girlfriend or absorbing porn, they <strong>never feel rejected,</strong> they never feel insecure.</p><p>I mean, we&#8217;ve all had those feelings. We&#8217;ve all texted people and not heard back and wondered, what did I do wrong? We&#8217;ve had our hearts trampled on. It sucks, and now AI tells you that you can have a <strong>reasonable facsimile of life</strong> without any friction. And it is such a hollow, empty promise.</p><p>The most rewarding things in life are relationships, but you have to endure rejection, persevere, figure out <strong>what a woman wants</strong> &#8230; Frankly, it&#8217;s just very difficult. And that&#8217;s why it&#8217;s so wonderful.</p><p>On the economics of dates, I think<strong> men should pay.</strong> When a woman who is of childbearing age is spending time with you, quite frankly, her time is <strong>more valuable than yours.</strong> In addition, she spent $400 on her appearance before she even showed up.</p><p>But it&#8217;s not just paying for everything; it&#8217;s demonstrating <strong>excellence</strong> and <strong>effort</strong>.</p><p>Unfortunately, impressing a woman in a capitalist age with Instagram has become all about money. What I would offer to men is: You can <strong>replace money with effort.</strong> Think of something cool to do, and even if it&#8217;s cheap, you come across as cultured, like you know what&#8217;s going on.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>I saw this <a href="https://x.com/TheICHpodcast/status/2053837530844328089">clip</a> recently go viral in which this YouTuber Mike Majlak was asked how much he <strong>spends on his dates.</strong> And obviously this isn&#8217;t representative of everyone, but he said <strong>$700 to $800.</strong></p><p>That<strong> isn&#8217;t normal. </strong>It also <strong>isn&#8217;t cool.</strong> But the trouble is when you see more and more of these clips, which go viral because they&#8217;re so absurd, I think it&#8217;s starting to make people think that it is normal to spend thousands of dollars on a date.</p><p>People want to be like these famous influencers, and it affects both men and women. Women start to expect it: <em>He didn&#8217;t spend enough money on this date. I saw this clip of this guy spending thousands of dollars. Clearly this guy isn&#8217;t a baller; clearly he doesn&#8217;t respect me enough</em>. And then the same thing goes for men: They start thinking <em>I need to spend thousands of dollars on this date because real men do, so I&#8217;m a loser if I don&#8217;t.</em></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!qpxo!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!qpxo!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 424w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 848w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 1272w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!qpxo!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png" width="1456" height="746" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:746,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:5167324,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/197133086?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!qpxo!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 424w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 848w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 1272w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!hP4B!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:225270,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Cerebras will be below $50/share in 12 months.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5hQ6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231382,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p>Trump&#8217;s and Xi&#8217;s <a href="https://www.nytimes.com/2026/05/14/world/asia/trump-xi-body-language.html?unlocked_article_code=1.jFA._Esj.YWWi6pIIF9-Q&amp;smid=url-share">Body Language</a> at the Summit Mirrored Their Styles</p></li><li><p>What AI Did to My <a href="https://www.nytimes.com/2026/05/17/opinion/chatgpt-ai-college-school-graduation.html?unlocked_article_code=1.jFA.VvLW.-dhD-lvDLB3w&amp;smid=url-share">College Class</a></p></li><li><p>Typing Is Being Replaced by <a href="https://www.wsj.com/tech/typing-is-being-replaced-by-whisperingand-its-way-more-annoying-a804fee7?st=JJ3jhL&amp;reflink=desktopwebshare_permalink">Whispering</a></p></li></ol>]]></content:encoded></item><item><title><![CDATA[AI Is Coming for Your Manager]]></title><description><![CDATA[Plus: the $830B alcohol wipeout and Ken Griffin's feud with NYC]]></description><link>https://www.profgmedia.com/p/ai-is-coming-for-your-manager</link><guid isPermaLink="false">https://www.profgmedia.com/p/ai-is-coming-for-your-manager</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 11 May 2026 11:02:35 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/8c16c9f1-fd32-44bb-89e7-70a092641833_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://incogni.com/deal?transaction_id=1029b9b4b8cdeb72a35c7d4691644b&amp;offer_id=6&amp;affiliate_id=1773&amp;source=&amp;aff_sub=&amp;utm_source=Affiliates&amp;utm_medium=1773icg&amp;utm_campaign=affiliate&amp;utm_term=&amp;utm_content=6" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png" width="1456" height="293" 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class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h1>54%</h1><p>54% of Democrats think an 8-year-old boy could beat Donald Trump in a fight. Only 6% of Republicans think the same.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p>Middle management is the new target of AI cost-cutting</p></li><li><p>Ken Griffin vs. Zohran Mamdani: The pied-&#224;-terre tax fight, explained</p></li><li><p>GLP-1 drugs are coming for big alcohol</p></li></ol><p>Today at 10 a.m. ET, Scott and Ed are <strong>going live</strong> with Professor <strong>Aswath Damodaran.</strong> On tap: Big Tech earnings, the SpaceX IPO, OpenAI vs. Anthropic, and the market&#8217;s disconnect from the Iran war. Prof G+ subscribers get <strong>access to the livestream</strong> and can <strong>submit questions. </strong><a href="https://www.profgmedia.com/p/q1-markets-in-review">Register</a> here.</p><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>AI Will Replace Your Manager&#8230; Or Will It?</strong></h3><p>The conversation around AI and jobs is <strong>evolving</strong>. It&#8217;s no longer just about AI replacing individual workers &#8212; company leaders are starting to suggest that AI could <strong>eliminate layers of management,</strong> or even <strong>managers</strong> entirely.</p><p>Last week, Coinbase CEO Brian Armstrong announced plans to cut roughly <strong>14%</strong> of staff. He blamed challenging market conditions, reinforced by the company&#8217;s dismal first quarter earnings in which revenue plunged <strong>31%</strong> &#8212; but also AI. Specifically, Armstrong said that the restructuring was designed to eliminate &#8220;pure&#8221; managers.</p><p>Last year, Microsoft laid off <strong>6,800</strong> employees, citing AI and an effort to become more streamlined and have fewer managers.</p><p>Perhaps the clearest expression of this new thinking came from <strong>Jack Dorsey, </strong>who, in a blog post about his company, Block, wrote: &#8220;For the first time, a system can maintain a continuously updated model of an entire business and use it to coordinate work in ways that<strong> </strong>previously required humans<strong> </strong>relaying information through layers of management.&#8221;</p><p>Eliminating managers has become the <strong>go-to solution</strong> for companies looking to <strong>prove returns</strong> on their AI investments. Gartner projects that 1 in 5 companies will <strong>eliminate more than half</strong> their middle managers by the end of this year.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Every generation of executives has a<strong> fever dream of flattening the organization.</strong> The version from the 1980s was called Reengineering. But the truth is, management is the connective tissue in any organization. A lot of companies are about to discover that institutional memory was not inefficiency, it was the f*cking company. This was the subject of my <em>No Mercy / No Malice </em><a href="https://www.profgmedia.com/p/apocalypse-no">post</a> last week.</p><p>We work to create economic prosperity and shareholder value, sure. But the <strong>whole shooting match of work</strong> is you have the opportunity to build something<strong> with someone else</strong>. The most rewarding thing in life is <strong>relationships</strong>, and the things that fuse relationships are building things together. If you take away coworkers, it&#8217;s like you&#8217;ve literally sucked the soul and humanity around what it means to work.</p><p>Does that mean there aren&#8217;t cases where management layers become fat and add negative value? No. But I actually think this is one place where AI is absolutely not going to live up to the hype. AI is <strong>not going to replace </strong>management and mentoring.</p><p>What&#8217;s really happening here is that a group of CEOs who overhired want to juice their valuations.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Brian Armstrong articulated his vision pretty clearly in his email to employees. The goal isn&#8217;t just cutting head count, it&#8217;s<strong> rebuilding the entire company around AI</strong> with humans managing agents <strong>rather than managing each other.</strong> Sam Altman, Dario Amodei, and others have been pushing the same idea: the one-person billion-dollar company, where a single person manages fleets of AI agents that do everything for them. They&#8217;re just glorifying how much value and power you can put into one person&#8217;s hands.</p><p>I don&#8217;t think it&#8217;s going to work, and not because it can&#8217;t technically, but because <strong>people don&#8217;t actually want it. </strong>You don&#8217;t spend years building something meaningful and then celebrate alone with your AI agents. Sam Altman said AI consumes less energy than human beings and children. That framing tells you everything about where this thinking has gone wrong.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7fxy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img 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srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Why New York&#8217;s Second-Home Tax Is Smart Policy</strong></h3><p>The wealth tax debate is escalating. Billionaire investor and Citadel CEO Ken Griffin is now <strong>publicly feuding </strong>with New York City <strong>Mayor Zohran Mamdani</strong> over a proposed pied-&#224;-terre tax. If passed, it would levy a new annual fee on properties worth more than $5 million that are not used as a primary residence.</p><p>The tax, which New York Gov. Kathy Hochul has included in the state&#8217;s tentative budget, would raise approximately <strong>$500 million </strong>annually, per the city comptroller. Montana and Florida are also reportedly exploring measures that would increase taxes on second homes.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-GER!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1fb78aeb-b02c-4fb7-ab8b-0de58557767d_2501x1948.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-GER!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1fb78aeb-b02c-4fb7-ab8b-0de58557767d_2501x1948.png 424w, https://substackcdn.com/image/fetch/$s_!-GER!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1fb78aeb-b02c-4fb7-ab8b-0de58557767d_2501x1948.png 848w, 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srcset="https://substackcdn.com/image/fetch/$s_!-GER!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1fb78aeb-b02c-4fb7-ab8b-0de58557767d_2501x1948.png 424w, https://substackcdn.com/image/fetch/$s_!-GER!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1fb78aeb-b02c-4fb7-ab8b-0de58557767d_2501x1948.png 848w, https://substackcdn.com/image/fetch/$s_!-GER!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1fb78aeb-b02c-4fb7-ab8b-0de58557767d_2501x1948.png 1272w, https://substackcdn.com/image/fetch/$s_!-GER!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1fb78aeb-b02c-4fb7-ab8b-0de58557767d_2501x1948.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div 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https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>I own a pied-&#224;-terre in New York. Under this tax, it would <strong>cost me an additional $100,000 per year.</strong> I&#8217;m in favor of it anyway.</p><p><strong>Property taxes</strong> are the largest source of revenue in New York City, and they work. Unlike income taxes, which chase high earners to Florida and Texas, taxing real estate tends to raise revenue before it drives people out. A second home worth $10 million sitting empty adds nothing to the city&#8217;s tax base and removes housing supply, which drives up prices for everyone else.</p><p>If it cost me another <strong>$100,000 t</strong>o have a second home in New York, I don&#8217;t love it. But here&#8217;s the bottom line: If I can go to Jack&#8217;s Wife Freda and watch all the hot men and women and the world pass me by, and then I can go out for the best food in the world and walk around looking at the absolute wondrous freak show that is New York, f*cking A, <strong>I&#8217;m not going anywhere.</strong> It is the pinnacle of America, the greatest collision of culture, commerce, creativity, fashion, art, and media. People who own second homes in New York will spend a lot more than that to stay and be witness to that amazing experiment.</p><p>No one likes taxes, but<strong> I hate this tax less</strong> than any other idea. But here is where Mamdani made a real <strong>mistake</strong>: He announced the pied-&#224;-terre tax right in front of Ken Griffin&#8217;s building. Griffin has given $650 million to New York charities. He&#8217;s planning a multi-billion-dollar development project he&#8217;s now considering putting on hold. His <strong>only crime </strong>here is being very wealthy in New York. That&#8217;s not a crime.</p><p>Folks, let me be clear, most <strong>billionaires</strong> are really good people. Some are OK, and some are bad. Most poor people are really good people. Some are OK, and some are bad. The demonization of rich people and the<strong> demonization of success</strong> is how we get JD Vance as president.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The pied-&#224;-terre tax is the<strong> right policy tool.</strong> It&#8217;s so funny to hear the argument where people say, <em>if you add additional taxes, these billionaires are going to leave.</em> And it&#8217;s like, brother &#8212; they already have. It&#8217;s their <strong>second home</strong> that we&#8217;re talking about. They&#8217;re not New York residents. Their income isn&#8217;t being taxed in the city. Their empty apartments just inflate the price of housing for everyone who actually lives there. Taxing them is not driving anyone out because<strong> they&#8217;re already out.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-miQ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, 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class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!czmf!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Two Trends Are Destroying the Alcohol Industry: GLP-1s and Sober Culture</strong></h3><p>Alcohol companies are on the rocks, and two major shifts are to blame: <strong>GLP-1 drugs</strong> and a growing<strong> cultural wariness</strong> toward drinking.</p><p><strong>Diageo,</strong> the maker of Johnnie Walker and Smirnoff, reported a <strong>9% </strong>year-over-year decline in North American sales last week. Revenue dropped <strong>11%</strong> at <strong>Constellation Brands,</strong> the company behind drinks like Corona and Modelo, and at<strong> Pernod Ricard,</strong> the world&#8217;s second-largest wine and spirits seller, revenue fell <strong>15%</strong> in the six months through March.</p><p>Shares of the world&#8217;s top listed beer, wine, and spirits makers have shed more than <strong>$830 billion</strong> since 2021.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!QfYZ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17b977b8-dd0a-4ebf-9f4d-e60c75b89457_2501x2016.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!QfYZ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17b977b8-dd0a-4ebf-9f4d-e60c75b89457_2501x2016.png 424w, https://substackcdn.com/image/fetch/$s_!QfYZ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17b977b8-dd0a-4ebf-9f4d-e60c75b89457_2501x2016.png 848w, https://substackcdn.com/image/fetch/$s_!QfYZ!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17b977b8-dd0a-4ebf-9f4d-e60c75b89457_2501x2016.png 1272w, https://substackcdn.com/image/fetch/$s_!QfYZ!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17b977b8-dd0a-4ebf-9f4d-e60c75b89457_2501x2016.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!QfYZ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17b977b8-dd0a-4ebf-9f4d-e60c75b89457_2501x2016.png" width="1456" height="1174" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/17b977b8-dd0a-4ebf-9f4d-e60c75b89457_2501x2016.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1174,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:273002,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/197133086?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17b977b8-dd0a-4ebf-9f4d-e60c75b89457_2501x2016.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!QfYZ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17b977b8-dd0a-4ebf-9f4d-e60c75b89457_2501x2016.png 424w, https://substackcdn.com/image/fetch/$s_!QfYZ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17b977b8-dd0a-4ebf-9f4d-e60c75b89457_2501x2016.png 848w, https://substackcdn.com/image/fetch/$s_!QfYZ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17b977b8-dd0a-4ebf-9f4d-e60c75b89457_2501x2016.png 1272w, https://substackcdn.com/image/fetch/$s_!QfYZ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17b977b8-dd0a-4ebf-9f4d-e60c75b89457_2501x2016.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>The outlook for booze companies doesn&#8217;t look promising. According to a <a href="https://jamanetwork.com/journals/jamanetworkopen/fullarticle/2827069">study</a> of 14,000 Weight Watchers members, roughly<strong> 50% of patients </strong>who drink alcohol prior to starting a GLP-1 <strong>decrease</strong> their <strong>alcohol consumption</strong> after starting the drugs. Morgan Stanley estimates that GLP-1s, can suppress alcohol consumption by up to<strong> 75%.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!USq8!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e3a9470-de2f-429c-9ad5-6becbb93b819_2501x1797.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!USq8!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e3a9470-de2f-429c-9ad5-6becbb93b819_2501x1797.png 424w, https://substackcdn.com/image/fetch/$s_!USq8!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e3a9470-de2f-429c-9ad5-6becbb93b819_2501x1797.png 848w, https://substackcdn.com/image/fetch/$s_!USq8!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e3a9470-de2f-429c-9ad5-6becbb93b819_2501x1797.png 1272w, https://substackcdn.com/image/fetch/$s_!USq8!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e3a9470-de2f-429c-9ad5-6becbb93b819_2501x1797.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!USq8!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e3a9470-de2f-429c-9ad5-6becbb93b819_2501x1797.png" width="1456" height="1046" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/5e3a9470-de2f-429c-9ad5-6becbb93b819_2501x1797.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1046,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:70303,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/197133086?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e3a9470-de2f-429c-9ad5-6becbb93b819_2501x1797.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!USq8!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e3a9470-de2f-429c-9ad5-6becbb93b819_2501x1797.png 424w, https://substackcdn.com/image/fetch/$s_!USq8!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e3a9470-de2f-429c-9ad5-6becbb93b819_2501x1797.png 848w, https://substackcdn.com/image/fetch/$s_!USq8!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e3a9470-de2f-429c-9ad5-6becbb93b819_2501x1797.png 1272w, https://substackcdn.com/image/fetch/$s_!USq8!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e3a9470-de2f-429c-9ad5-6becbb93b819_2501x1797.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>The companies behind<strong> GLP-1 drugs</strong> crushed earnings. Novo Nordisk&#8217;s sales rose more than <strong>30%,</strong> reflecting growing demand for its new Wegovy pill. Revenue from Eli Lilly&#8217;s weight loss drug Mounjaro rose <strong>125%</strong> year over year to $8.66 billion.</p><p>GLP-1s aren&#8217;t the only problem for booze companies &#8212; they also face a growing cultural movement away from <strong>alcohol</strong>. Increasingly, the <strong>new status symbol</strong> isn&#8217;t buying a bottle of Grey Goose, it&#8217;s red light therapy, and NAD treatments, and <strong>wellness retreats.</strong></p><p>Fifty-four percent of Americans say they drink alcohol &#8212; the <a href="https://news.gallup.com/poll/693362/drinking-rate-new-low-alcohol-concerns-surge.aspx">lowest</a> rate since records began in <strong>1939.</strong> The decline is even more pronounced among <strong>younger generations.</strong> Of people ages 18 to 34, only <strong>50%</strong> say they drink, down from <strong>72%</strong> two decades prior. Young people are also increasingly driving wellness spending: Gen Z and millennials are 36% of the U.S. adult population but drive 41% of annual wellness expenditures.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!VEgQ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b30207a-a517-4105-8496-784f13a93644_2501x1997.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!VEgQ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b30207a-a517-4105-8496-784f13a93644_2501x1997.png 424w, https://substackcdn.com/image/fetch/$s_!VEgQ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b30207a-a517-4105-8496-784f13a93644_2501x1997.png 848w, https://substackcdn.com/image/fetch/$s_!VEgQ!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b30207a-a517-4105-8496-784f13a93644_2501x1997.png 1272w, https://substackcdn.com/image/fetch/$s_!VEgQ!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b30207a-a517-4105-8496-784f13a93644_2501x1997.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!VEgQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b30207a-a517-4105-8496-784f13a93644_2501x1997.png" width="1456" height="1163" 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class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>AB InBev&#8217;s nonalcoholic sales grew 27% this quarter and actually drove growth in overall sales. So they are figuring out a way to avoid the <strong>alcohol bogeyman.</strong></p><p>AB InBev&#8217;s CEO also pointed out on CNBC last week that<strong> beer has protein,</strong> which I thought was one of the greatest quotes ever.</p><p>People are definitely moving away from alcohol. On Eventbrite,<strong> sober curious </strong>gatherings have risen <strong>92%,</strong> and sauna raves, which are DJ sets and dance parties that happen in saunas, are up 256% this year. Sidenote: What the hell is a sauna rave?</p><p>Finally, one of our research team members, Dan Chiolan, highlighted that there seems to be this idea that if Gen Z isn&#8217;t drinking alcohol, then they must not have a <strong>substance abuse problem.</strong> He argued &#8212; and I think this is really smart &#8212; that actually they <em>do</em> have a substance abuse problem, but their <strong>substance is screens.</strong></p><p>It&#8217;s a different addiction, and it certainly has its own set of negative effects.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>People don&#8217;t realize how <strong>severe</strong> it is. In London, I have a couple of friends who are super into wine, and they&#8217;ve said you can get amazing wine now for<strong> 70% less </strong>than you could get it three or four years ago. There are wineries supposedly in Italy and France where if you just take on the debt, you <strong>can own the winery </strong>because they just can&#8217;t sell.</p><p>At some point, it will bottom out, and these companies will be <strong>overshot to the downside.</strong> They have <strong>incredible brands,</strong> and there&#8217;s few businesses with <strong>greater margins</strong> than alcohol. I think it still has a ways to go. But typically these stocks bottom before their businesses bottom.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, 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srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!qpxo!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!qpxo!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 424w, https://substackcdn.com/image/fetch/$s_!qpxo!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7227d685-760c-4b8f-ab37-abf92c76d1ad_4584x2349.png 848w, 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https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!hP4B!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Last week, this really talented <a href="https://www.tiktok.com/t/ZTk7TC4MA/">TikToker</a> named Hunter Peterson crowdfunded $132 million in nonbinding pledges to buy Spirit Airlines. I think we&#8217;re gonna see a company in distress that&#8217;s got a big brand be <strong>crowdfunded</strong> and either brought out of bankruptcy or acquired.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5hQ6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p>Bad government <a href="https://www.economist.com/finance-and-economics/2026/05/04/bad-government-statistics-can-cost-the-economy-billions?giftId=ZWI0ZTZlYzAtNzM4MC00ZDgyLWE2NjEtOTEyNjAwNjdlMmJk&amp;utm_campaign=gifted_article">statistics</a> can cost the economy billions</p></li><li><p>The power of patience at <a href="https://giftarticle.ft.com/giftarticle/actions/redeem/7c885bf6-a081-46b8-982a-0c86ac6aec4a">Apple</a> and Berkshire Hathaway</p></li><li><p>You can buy a sorority rush consultant for <a href="https://www.wsj.com/lifestyle/trisha-addicks-rush-bible-sorority-coach-tiktok-ab1ed1f8?st=DJvRCh&amp;reflink=desktopwebshare_permalink">$5,000</a></p></li></ol>]]></content:encoded></item><item><title><![CDATA[OpenAI’s Week From Hell]]></title><description><![CDATA[Plus: Spirit shuts down, and Big Tech spends $131B in a single quarter.]]></description><link>https://www.profgmedia.com/p/openais-week-from-hell</link><guid isPermaLink="false">https://www.profgmedia.com/p/openais-week-from-hell</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 04 May 2026 11:00:54 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/911c0607-080f-41cf-b07f-0a1257d62f53_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://incogni.com/deal?transaction_id=1029b9b4b8cdeb72a35c7d4691644b&amp;offer_id=6&amp;affiliate_id=1773&amp;source=&amp;aff_sub=&amp;utm_source=Affiliates&amp;utm_medium=1773icg&amp;utm_campaign=affiliate&amp;utm_term=&amp;utm_content=6" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png" width="1456" height="293" 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class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h1>19</h1><p>Of the 20 horses in the Kentucky Derby lineup this weekend, 19 were related to Secretariat, the record-breaking winner of the 1973 Triple Crown. The winner, Golden Tiempo, was one of the descendants.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p>OpenAI&#8217;s week from hell</p></li><li><p>Spirit Airlines cancels all its flights and shuts down</p></li><li><p>Big Tech&#8217;s earnings report card</p></li></ol><div><hr></div><p><em>There are 23 days left &#8217;til the<strong> Prof G Markets Tour</strong> kicks off in San Francisco. Join Scott, Ed, Claire and surprise guests live in the Bay, LA, Miami, Chicago, or New York. </em>Visit <a href="https://events.voxmedia.com/profgmarketstour">profgmarketstour.com</a> to get your tickets.</p><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Courts, Cash, and Competition: OpenAI&#8217;s Week From Hell</strong></h3><p>Last week, the <em>WSJ</em> reported that OpenAI <strong>missed</strong> its own targets for new users and revenue. CFO Sarah Friar has privately told company leaders that she is worried OpenAI <strong>might not be able to pay</strong> for future computing contracts if revenue doesn&#8217;t grow fast enough.</p><p>Related: The board of directors have been more closely scrutinizing Sam Altman&#8217;s data center deals as the business slows down.</p><p>Meanwhile, <strong>court proceedings </strong>kicked off in Elon Musk&#8217;s lawsuit against OpenAI, seeking to oust Altman and unwind the company&#8217;s conversion into a for-profit entity. The case centers on claims that OpenAI abandoned its original nonprofit mission.</p><p>Separately, families of victims from a<strong> mass shooting in Canada</strong> have filed a lawsuit against OpenAI and Sam Altman, alleging that ChatGPT played a role in the attack and that company safeguards fell short.</p><p>Taken together, these three stories touch on three concerns that have been raised about OpenAI: <strong>financial viability, leadership, and safety. </strong>OpenAI said there is &#8220;no truth&#8221; to the <em>Journal</em>&#8217;s reporting, and that the business is &#8220;firing on all cylinders.&#8221; But the company that has spent years selling the world on a more intelligent future is now struggling to convince its own board, its critics, and the courts that it has things under control.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!el9l!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2874558-f347-4638-99db-5b4a93ef507b_2501x1965.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!el9l!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2874558-f347-4638-99db-5b4a93ef507b_2501x1965.png 424w, https://substackcdn.com/image/fetch/$s_!el9l!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2874558-f347-4638-99db-5b4a93ef507b_2501x1965.png 848w, https://substackcdn.com/image/fetch/$s_!el9l!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2874558-f347-4638-99db-5b4a93ef507b_2501x1965.png 1272w, https://substackcdn.com/image/fetch/$s_!el9l!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2874558-f347-4638-99db-5b4a93ef507b_2501x1965.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!el9l!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2874558-f347-4638-99db-5b4a93ef507b_2501x1965.png" width="1456" height="1144" 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srcset="https://substackcdn.com/image/fetch/$s_!el9l!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2874558-f347-4638-99db-5b4a93ef507b_2501x1965.png 424w, https://substackcdn.com/image/fetch/$s_!el9l!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2874558-f347-4638-99db-5b4a93ef507b_2501x1965.png 848w, https://substackcdn.com/image/fetch/$s_!el9l!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2874558-f347-4638-99db-5b4a93ef507b_2501x1965.png 1272w, https://substackcdn.com/image/fetch/$s_!el9l!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe2874558-f347-4638-99db-5b4a93ef507b_2501x1965.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div 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https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>OpenAI set extraordinarily ambitious internal goals, so the financial miss is more an issue of optics than substance. But the real story is how fast the competitive picture has <strong>shifted.</strong></p><p>Anthropic, a company that was a distant second just six months ago, is now squarely the leader. Anthropic recently hit a $30 billion run rate; OpenAI is now at $25 billion. Anthropic expects to break even by 2028; OpenAI not until 2030, and it plans to <strong>burn 14x more cash.</strong></p><p>On the Musk-Altman lawsuit, I actually think <strong>Altman</strong> comes out on top. According to people close to the matter, Musk was the one who pushed to convert OpenAI into a for-profit company, demanding 80% ownership and control. When OpenAI said no, he walked and signed away all rights. He then went and founded xAI, arguably the AI company with the fewest safety guardrails. This isn&#8217;t about principle; <strong>it&#8217;s seller&#8217;s regret.</strong> The one corner of the internet he didn&#8217;t get to own. The defense will have no trouble painting that picture.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>One of our team members, Kristin O&#8217;Donoghue, said it best: We&#8217;re not in an AI bubble right now. We&#8217;re in an <strong>OpenAI bubble.</strong></p><p>AI businesses broadly are doing exactly what you&#8217;d expect: <strong>growing off enormous bases</strong> at startup-like rates, posting the kind of numbers that shouldn&#8217;t be possible for companies this size. The problem is that OpenAI has spent the last year making <strong>commitments that don&#8217;t match its actual capabilities.</strong> They announced plans to spend $1.5 trillion over the coming years on a $13 billion revenue base. When that number became <strong>embarrassing,</strong> they<strong> revised it down to $600 billion</strong> by 2030. That&#8217;s still an extraordinary figure for a company generating what Meta spends in a single quarter. Yet they&#8217;re valued on secondary markets at around $880 billion, roughly 35x sales. The math only works if you believe the growth trajectory is essentially guaranteed. This week suggests it isn&#8217;t.</p><p>What&#8217;s changed is that Anthropic has emerged as the more credible operation. A year ago, OpenAI had a <strong>75% chance</strong> of IPOing before Anthropic. That&#8217;s now down to 34%. Anthropic is trading at a $1 trillion valuation on secondary markets, ahead of OpenAI. The revenue gap has closed fast.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p 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srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Spirit Airlines Is Going Out of Business</strong></h3><p>After 34 years of operation, Spirit Airlines<strong> shut down</strong> for good this weekend after failing to reach a <strong>bailout</strong> agreement with the federal government.</p><p>Spirit filed for <strong>bankruptcy twice</strong> in the past two years, including most recently last August. It was aiming to emerge from its second bankruptcy this summer, but those plans were derailed by an <strong>80% increase</strong> in the price of jet fuel since the start of the U.S. war in Iran.</p><p>The airline&#8217;s closure means that thousands of <strong>travelers</strong> with Spirit Airlines tickets now need to file for a refund and rebook, and Spirit&#8217;s <strong>9,500 employees</strong> and 7,500 contractors need to find new jobs.</p><p>Ultimately, the <strong>government bailout deal </strong>didn&#8217;t materialize because the Trump administration insisted the government get paid back first if Spirit went under &#8212; meaning existing lenders would have <strong>little chance</strong> of getting any of their money back.</p><p>Industry analysts worry that Spirit&#8217;s closure will lead to <strong>higher ticket prices</strong>. Spirit exited 90 routes between 2024 and 2025, and those tickets rose on an average of about $19, or 14%. That compares with a 6% to 7% typical airfare inflation on routes where it continued to operate.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The only time a government bailout makes sense is when the <strong>failure is systemic</strong>. The <strong>2008 bank bailouts </strong>were defensible because if JP Morgan or Bank of America had gone under, you would have had lines around the block and food shortages. That&#8217;s an <strong>existential</strong> risk. In contrast, Spirit Airlines had a<strong> 3% share </strong>of the U.S. airline market.</p><p>A government bailout would have been conscripting taxpayers into being unwilling, unwitting equity holders in f*cking Spirit Airlines.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-miQ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, 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https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/bbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!czmf!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Microsoft, Amazon, Meta, Google, Apple: Earnings Season Recap</strong></h3><p>Big Tech delivered across the board last week, with Microsoft, Amazon, Meta, Google, and Apple all reporting <strong>objectively strong earnings.</strong></p><p>However, the market&#8217;s reaction was mixed &#8212; perhaps in part due to the <strong>massive capital expenditure</strong> commitments that these once-capital-light businesses are making.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!yZI-!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72b7886a-7c97-43a8-b0db-594eeb5f67c2_2501x1989.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!yZI-!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72b7886a-7c97-43a8-b0db-594eeb5f67c2_2501x1989.png 424w, https://substackcdn.com/image/fetch/$s_!yZI-!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72b7886a-7c97-43a8-b0db-594eeb5f67c2_2501x1989.png 848w, https://substackcdn.com/image/fetch/$s_!yZI-!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72b7886a-7c97-43a8-b0db-594eeb5f67c2_2501x1989.png 1272w, https://substackcdn.com/image/fetch/$s_!yZI-!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72b7886a-7c97-43a8-b0db-594eeb5f67c2_2501x1989.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!yZI-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72b7886a-7c97-43a8-b0db-594eeb5f67c2_2501x1989.png" width="1456" height="1158" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/72b7886a-7c97-43a8-b0db-594eeb5f67c2_2501x1989.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1158,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:124745,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/196343125?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72b7886a-7c97-43a8-b0db-594eeb5f67c2_2501x1989.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!yZI-!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72b7886a-7c97-43a8-b0db-594eeb5f67c2_2501x1989.png 424w, https://substackcdn.com/image/fetch/$s_!yZI-!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72b7886a-7c97-43a8-b0db-594eeb5f67c2_2501x1989.png 848w, https://substackcdn.com/image/fetch/$s_!yZI-!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72b7886a-7c97-43a8-b0db-594eeb5f67c2_2501x1989.png 1272w, https://substackcdn.com/image/fetch/$s_!yZI-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F72b7886a-7c97-43a8-b0db-594eeb5f67c2_2501x1989.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>In the first quarter alone, Microsoft, Amazon, Meta, and Google spent<strong> $131 billion </strong>on capex, up 71% from a year ago. In other words, these four companies are spending the equivalent of the Manhattan Project every month.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Microsoft</strong></p><p>Microsoft&#8217;s revenue <strong>rose 18% </strong>year over year, and <strong>Azure</strong> revenue grew <strong>40%.</strong> However, shares are still down 12% year to date amid uncertainty about capex spending and Microsoft&#8217;s<strong> relationship with OpenAI.</strong></p><p>Microsoft&#8217;s own AI products are now generating<strong> $37 billion in ARR</strong>, up 123% year to date. That&#8217;s more than OpenAI and Anthropic are making on AI. Microsoft also reported that engagement with its AI assistant, <strong>Copilot</strong>, is now at the same level as <strong>Outlook</strong>, its email app.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Amazon</strong><br>Amazon also <strong>topped expectations</strong> with strong cloud and AI growth. Amazon Web Services (AWS) revenue increased<strong> 28%</strong>, the <strong>fastest</strong> growth in 15 quarters, and its AI revenue run rate is now over $15 billion &#8212; nearly 260x larger than it was three years ago.</p><p>Another highlight noted on the call was Amazon&#8217;s progress in developing and <strong>selling its own AI chips</strong>. CEO Andy Jassy called Amazon &#8220;one of the <strong>top three</strong> data center chip businesses in the world,&#8221; noting that if Amazon&#8217;s chips were a stand-alone business, it would be generating<strong> $50 billion in ARR</strong> (that&#8217;s more than AMD and about as much as Intel).</p><p>Amazon&#8217;s earnings beat expectations as well, but notably, <strong>more than half </strong>of Amazon&#8217;s pretax income for the quarter came from gains from its investment in <strong>Anthropic</strong>. The company&#8217;s $8 billion investment in Anthropic is now worth more than <strong>$70 billion.</strong></p><p>Prof G Media&#8217;s Big Tech stock pick of the year (Amazon) is looking pretty good so far.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>A former colleague of mine at NYU Stern, Peter Golder, had a piece of research I&#8217;ve held on to for 15 years: <strong>Innovators</strong> aren&#8217;t the ones that <strong>reward shareholders.</strong> If you look at the first movers in PCs, smartphones, and online platforms, those companies probably don&#8217;t exist anymore &#8212; CompuServe, AltaVista. It&#8217;s usually the <strong>second mouse</strong> that gets the cheese.</p><p><strong>Amazon</strong> is second-mousing like no one&#8217;s business. They saw an opportunity to be number two in space connectivity behind SpaceX, and they created<strong> Amazon Leo</strong>. Now Jassy is saying Amazon is one of the top three data center chip businesses in the world.</p><p>And I think what the market is responding to is a <strong>narrative shift. </strong>The street no longer wants <em>I&#8217;m going to raise a trillion dollars and buy $300 billion of compute</em>. That&#8217;s the <strong>Altman narrative</strong>. What they want is: <em>We&#8217;re participating in the AI boom, our core businesses are strong, and we&#8217;re adults about capex.</em></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!ta-9!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fabffc3b4-72d4-4ba5-856d-433de899052d_2501x1874.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!ta-9!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fabffc3b4-72d4-4ba5-856d-433de899052d_2501x1874.png 424w, https://substackcdn.com/image/fetch/$s_!ta-9!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fabffc3b4-72d4-4ba5-856d-433de899052d_2501x1874.png 848w, https://substackcdn.com/image/fetch/$s_!ta-9!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fabffc3b4-72d4-4ba5-856d-433de899052d_2501x1874.png 1272w, https://substackcdn.com/image/fetch/$s_!ta-9!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fabffc3b4-72d4-4ba5-856d-433de899052d_2501x1874.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!ta-9!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fabffc3b4-72d4-4ba5-856d-433de899052d_2501x1874.png" width="1456" height="1091" 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srcset="https://substackcdn.com/image/fetch/$s_!ta-9!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fabffc3b4-72d4-4ba5-856d-433de899052d_2501x1874.png 424w, https://substackcdn.com/image/fetch/$s_!ta-9!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fabffc3b4-72d4-4ba5-856d-433de899052d_2501x1874.png 848w, https://substackcdn.com/image/fetch/$s_!ta-9!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fabffc3b4-72d4-4ba5-856d-433de899052d_2501x1874.png 1272w, https://substackcdn.com/image/fetch/$s_!ta-9!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fabffc3b4-72d4-4ba5-856d-433de899052d_2501x1874.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Alphabet</strong></p><p>Alphabet had the<strong> best quarter</strong> of the group. Revenue grew <strong>20%</strong>, and net income grew over 80%, but <strong>Google Cloud </strong>was the highlight. Sales increased <strong>63%</strong>, and now represent <strong>18% </strong>of Alphabet&#8217;s total business, up from 14% a year ago.</p><ul><li><p>Cloud margins have also expanded from 9.4% a year ago to 32.9% in Q1.</p></li></ul><p>Shares rose 10% on the news, adding <strong>$421 billion</strong> in market cap &#8212; the second-largest <strong>single-day market-cap gain</strong> for any stock in <strong>history</strong>. Alphabet finished April up 33%, its <strong>best month</strong> since October 2004, the month it went public.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ryu7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9cf25fca-0919-4ebb-ba73-5b71b69af8c1_2501x1874.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ryu7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9cf25fca-0919-4ebb-ba73-5b71b69af8c1_2501x1874.png 424w, https://substackcdn.com/image/fetch/$s_!Ryu7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9cf25fca-0919-4ebb-ba73-5b71b69af8c1_2501x1874.png 848w, https://substackcdn.com/image/fetch/$s_!Ryu7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9cf25fca-0919-4ebb-ba73-5b71b69af8c1_2501x1874.png 1272w, https://substackcdn.com/image/fetch/$s_!Ryu7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9cf25fca-0919-4ebb-ba73-5b71b69af8c1_2501x1874.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ryu7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9cf25fca-0919-4ebb-ba73-5b71b69af8c1_2501x1874.png" width="1456" height="1091" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/9cf25fca-0919-4ebb-ba73-5b71b69af8c1_2501x1874.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1091,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:134624,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/196343125?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9cf25fca-0919-4ebb-ba73-5b71b69af8c1_2501x1874.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Ryu7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9cf25fca-0919-4ebb-ba73-5b71b69af8c1_2501x1874.png 424w, https://substackcdn.com/image/fetch/$s_!Ryu7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9cf25fca-0919-4ebb-ba73-5b71b69af8c1_2501x1874.png 848w, https://substackcdn.com/image/fetch/$s_!Ryu7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9cf25fca-0919-4ebb-ba73-5b71b69af8c1_2501x1874.png 1272w, https://substackcdn.com/image/fetch/$s_!Ryu7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9cf25fca-0919-4ebb-ba73-5b71b69af8c1_2501x1874.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" 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https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Meta</strong></p><p>Despite posting <strong>33% revenue growth</strong> &#8212; its <strong>fastest</strong> in five years &#8212; Meta fell 10% after raising capex guidance. The company also reported its<strong> first decline</strong> in daily active users across all its properties since it began tracking the metric seven years ago. Management pointed to internet disruptions in Iran and a WhatsApp restriction in Russia.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The <strong>only company</strong> with a gigantic question mark &#8212; explained by both its valuation and its stock performance since earnings &#8212; is <strong>Meta</strong>. Meta raised capex guidance to $125 to $145 billion for the year, comparable to Microsoft, Amazon, and Google. The difference is Meta is the <strong>only one</strong> without a cloud business. Microsoft has Azure, Amazon has AWS, Google has Cloud. Meta generates 97% of its revenue from advertising. It is <strong>purely an ad business.</strong></p><p>So <strong>the question for Meta</strong> is: What are you actually going to do with these data centers? Are you going to <strong>monetize</strong> them, or just use them to <strong>turbocharge</strong> your existing ad business? They haven&#8217;t explained it. They&#8217;ve used <strong>vague allusions </strong>to AI being the next big thing &#8212; okay, fair enough &#8212; but with the other companies you can see the ROI right now. Meta can&#8217;t show you that. They need to get their messaging straight and tell Wall Street what the actual <strong>monetization plan</strong> is.</p><p>Because right now you&#8217;re basically <strong>praying</strong> Zuckerberg figures it out. And given what happened with the metaverse &#8212; where he plowed billions into a distant dream and said trust me &#8212; <strong>you&#8217;re asking a lot</strong> from investors. Meta&#8217;s forward PE is now 20, the lowest of the group. Google&#8217;s at 34, Amazon 33, Apple 32, Microsoft 21.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Apple</strong></p><p>Apple reported revenue growth of <strong>17%</strong>, its <strong>fastest</strong> quarterly growth in four years. iPhone revenue grew<strong> 22%</strong>, Services hit an <strong>all-time high</strong>, and sales in China jumped<strong> 28%</strong>. Unlike its peers, Apple made no significant changes to capex guidance.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>There are <strong>different types of risk</strong>. Apple risks missing out on upside by not making forward-leaning AI capex bets &#8212; but they <strong>don&#8217;t</strong> face an<strong> existential threat</strong> from AI. They&#8217;re the plumber of Big Tech. Nobody is talking about vibe-coding an iPhone or replacing the App Store with the latest Claude update.</p><p>But I think Apple&#8217;s saying, no,<em> our job is to create the most aspirational signaling ecosystem in history.</em> Nothing signals that you&#8217;re part of the 1 billion most attractive mates in the world more than having an <strong>iPhone. And</strong> that supply chain,I don&#8217;t think it can be replaced by AI. Figuring out a way to <strong>get 2,000 distinct parts</strong> from probably 400 different sources to different regions in China and then build a phone for $400 that would cost $3,000 anywhere else is really hard.</p><p>Apple got <strong>criticized</strong> for not getting into the search wars and for killing the car project. Both turned out to be smart. They&#8217;re making the <strong>same call</strong> on the <strong>capex race </strong>around AI. They might be wrong &#8212; but if they are, the <strong>consequence</strong> is they miss out on earnings growth. Not that they get <strong>disrupted</strong>.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!hP4B!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:225270,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Intel</strong> gets cut in <strong>half</strong> within the next 12 months. Intel is up roughly fivefold since we called it a buy, and at these levels now<strong> it is a short. </strong>The stock is now trading at<strong> 118x forward earnings</strong>, the highest forward PE of any large-cap chip stock, while its business is expected to grow slower than every peer trading at a lower multiple. Good for anyone who bought in when the thing was nearly left for dead. But at 118x earnings, look out below.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5hQ6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p>Chinese court rules that a worker cannot be <a href="https://futurism.com/artificial-intelligence/china-legal-ai-automation">replaced</a> by AI</p></li><li><p>ChatGPT became so obsessed with <a href="https://www.wsj.com/tech/ai/chatgpt-became-so-obsessed-with-goblins-that-openai-had-to-intervene-a6644e66?st=NxPZzx&amp;reflink=desktopwebshare_permalink">goblins</a> that OpenAI had to intervene</p></li><li><p>Must we really, <em><a href="https://giftarticle.ft.com/giftarticle/actions/redeem/f7ec7514-18c5-411d-ac21-8583c5d1437e">do lunch</a>?</em></p></li></ol>]]></content:encoded></item><item><title><![CDATA[SpaceX’s $60 Billion AI Bet]]></title><description><![CDATA[SpaceX is racing to rebrand as an AI company before its IPO]]></description><link>https://www.profgmedia.com/p/spacexs-60-billion-ai-bet</link><guid isPermaLink="false">https://www.profgmedia.com/p/spacexs-60-billion-ai-bet</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 27 Apr 2026 11:03:36 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/c62ee226-d6d2-42f8-b880-bacd0c69af19_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://incogni.com/deal?transaction_id=1029b9b4b8cdeb72a35c7d4691644b&amp;offer_id=6&amp;affiliate_id=1773&amp;source=&amp;aff_sub=&amp;utm_source=Affiliates&amp;utm_medium=1773icg&amp;utm_campaign=affiliate&amp;utm_term=&amp;utm_content=6" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png" width="1456" height="293" 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class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h1>$150</h1><p>That&#8217;s how much New Jersey Transit will charge for a round-trip train ticket between Manhattan and MetLife Stadium during the World Cup this summer.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, 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data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p>Two months into the Iran war: The standout markets and the stragglers</p></li><li><p>What makes a great leader? Learnings from Tim Cook and Reed Hastings</p></li><li><p>SpaceX strikes $60 billion deal to buy AI coding startup Cursor</p></li><li><p>Justice Department drops its criminal probe into Powell</p></li></ol><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong>Two Months Into the Iran War: The Biggest Market Winners and Losers</strong></h3><p>The war with Iran reaches its two-month mark tomorrow, <strong>double</strong> the four-week timeline the Trump administration initially promised &#8211; and there&#8217;s no end in sight.</p><p>Since the start of the conflict, <strong>Israel</strong> and <strong>Taiwan&#8217;s</strong> stock markets have outperformed, both up 6%. Israel&#8217;s performance is likely tied to the war. A weaker Iran ultimately lowers Israel&#8217;s long&#8209;term risk premium.</p><p>Taiwan&#8217;s growth is a reflection of continued investment in <strong>AI,</strong> and, specifically,<strong> TSMC</strong>. The company makes up<strong> 40%</strong> of the entire Taiwan Stock Exchange&#8217;s value, and its run-up helped the Taiwan Stock Exchange <strong>overtake the U.K. stock market</strong> for the first time.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!UQs3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87c56ae2-7510-45a1-9042-fc00a00f35d5_2501x1928.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!UQs3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87c56ae2-7510-45a1-9042-fc00a00f35d5_2501x1928.png 424w, https://substackcdn.com/image/fetch/$s_!UQs3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87c56ae2-7510-45a1-9042-fc00a00f35d5_2501x1928.png 848w, https://substackcdn.com/image/fetch/$s_!UQs3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87c56ae2-7510-45a1-9042-fc00a00f35d5_2501x1928.png 1272w, https://substackcdn.com/image/fetch/$s_!UQs3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87c56ae2-7510-45a1-9042-fc00a00f35d5_2501x1928.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!UQs3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87c56ae2-7510-45a1-9042-fc00a00f35d5_2501x1928.png" width="1456" height="1122" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/87c56ae2-7510-45a1-9042-fc00a00f35d5_2501x1928.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1122,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:157794,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/195545339?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87c56ae2-7510-45a1-9042-fc00a00f35d5_2501x1928.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!UQs3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87c56ae2-7510-45a1-9042-fc00a00f35d5_2501x1928.png 424w, https://substackcdn.com/image/fetch/$s_!UQs3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87c56ae2-7510-45a1-9042-fc00a00f35d5_2501x1928.png 848w, https://substackcdn.com/image/fetch/$s_!UQs3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87c56ae2-7510-45a1-9042-fc00a00f35d5_2501x1928.png 1272w, https://substackcdn.com/image/fetch/$s_!UQs3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87c56ae2-7510-45a1-9042-fc00a00f35d5_2501x1928.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Among the worst performers have been <strong>India</strong>, the <strong>Philippines</strong>, and <strong>Indonesia</strong>; their main indexes are down 4%, 9%, and 10%, respectively. All three countries depend on <strong>oil imports</strong>, which have gotten scarcer and more expensive &#8212; especially as their own local currencies <strong>weaken against the dollar.</strong> A weaker local currency makes imports and<strong> foreign debt</strong> more expensive.</p><ul><li><p>The Indonesian rupiah and the Philippine peso are down nearly 4% against the U.S. dollar this year, and the Indian rupee is at its <strong>cheapest valuation</strong> in nearly 12 years.</p></li></ul><p>Meanwhile, <strong>U.S. markets </strong>have surged to <strong>record highs</strong> since the start of the cease-fire on April 8. What may have been optimism about the conflict coming to an end has turned into a rally fueled by <strong>strong earnings</strong> and <strong>AI hype.</strong></p><p>Every sector&#8217;s earnings estimates have risen since the war began, especially tech, where earnings projections have seen the<strong> largest increase</strong> in recorded history.</p><p><strong>Energy</strong> is still the standout sector this year, with U.S. crude on track for its two <strong>strongest months ever</strong> in April and May. Even so, the sector is down nearly 7% this month as hopes for an Iran peace deal deflated some of the war premium in oil prices.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ylqn!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F614e3072-f4c5-49a0-9612-7458b675e87b_2501x1791.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ylqn!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F614e3072-f4c5-49a0-9612-7458b675e87b_2501x1791.png 424w, https://substackcdn.com/image/fetch/$s_!Ylqn!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F614e3072-f4c5-49a0-9612-7458b675e87b_2501x1791.png 848w, https://substackcdn.com/image/fetch/$s_!Ylqn!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F614e3072-f4c5-49a0-9612-7458b675e87b_2501x1791.png 1272w, https://substackcdn.com/image/fetch/$s_!Ylqn!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F614e3072-f4c5-49a0-9612-7458b675e87b_2501x1791.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ylqn!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F614e3072-f4c5-49a0-9612-7458b675e87b_2501x1791.png" width="1456" height="1043" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/614e3072-f4c5-49a0-9612-7458b675e87b_2501x1791.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1043,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:111358,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/195545339?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F614e3072-f4c5-49a0-9612-7458b675e87b_2501x1791.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Ylqn!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F614e3072-f4c5-49a0-9612-7458b675e87b_2501x1791.png 424w, https://substackcdn.com/image/fetch/$s_!Ylqn!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F614e3072-f4c5-49a0-9612-7458b675e87b_2501x1791.png 848w, https://substackcdn.com/image/fetch/$s_!Ylqn!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F614e3072-f4c5-49a0-9612-7458b675e87b_2501x1791.png 1272w, https://substackcdn.com/image/fetch/$s_!Ylqn!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F614e3072-f4c5-49a0-9612-7458b675e87b_2501x1791.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div 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stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>It feels like there are <strong>two main things</strong> that determine how you&#8217;re doing in the market right now: your <strong>proximity to AI</strong>, and whether you have a <strong>trade surplus of oil </strong>&#8212; but one is stronger than the other.</p><p>Israel and Taiwan have tremendous proximity to AI, but they&#8217;re both oil importers. What that says to me is that proximity to AI beats out your need for energy.</p><p>Then you look at the U.S. We&#8217;re not only <strong>ground zero for AI</strong>, but we&#8217;re also an <strong>oil exporter. </strong>Increases in oil prices will cost consumers money, but the only difference for oil companies is that they&#8217;re now getting 40% more per barrel.</p><p>The market has just become this incredibly resilient organism. It&#8217;s surviving wars and pandemics. But it still feels like we&#8217;re in uncharted territory.</p><p>How do you play this market? <strong>You don&#8217;t</strong>. If you&#8217;re worried about the world, then <strong>diversify</strong>. But my view is: always be in the market, and don&#8217;t try to time it. It would have been very easy to make an <strong>emotional decision</strong> in March. <em>Well, of course, the market is down 10 percent. It&#8217;s going to be a forever war.</em> But now the markets are back up at record highs.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p 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loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>What Makes a Great Leader?</strong></h3><p>2026 is shaping up to be a landmark year for <strong>corporate succession</strong>. Last week, news broke that <strong>Tim Cook</strong> will step down as CEO of Apple. He&#8217;ll be succeeded by John Ternus, senior vice president of hardware engineering.</p><p>The week before, Netflix co-founder <strong>Reed Hastings</strong> announced he would be leaving as executive chairman of the board.</p><p>2025 was already a record year for CEO turnover. One in nine CEOs was replaced last year across 1,500 of the biggest publicly traded companies, according to an analysis by executive-recruiting firm Spencer Stuart. That&#8217;s the <strong>highest rate</strong> since 2010.</p><p>The new leaders were, on average, <strong>younger</strong> and <strong>less experienced</strong>. The average CEO appointee in 2025 was 54 years old, down from nearly 56 in 2024. Ternus, the future CEO of Apple, is 51 years old.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!OZSF!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8f7d07c5-fd85-41f1-8187-03cd4c6d54d5_2501x1740.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!OZSF!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8f7d07c5-fd85-41f1-8187-03cd4c6d54d5_2501x1740.png 424w, https://substackcdn.com/image/fetch/$s_!OZSF!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8f7d07c5-fd85-41f1-8187-03cd4c6d54d5_2501x1740.png 848w, 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srcset="https://substackcdn.com/image/fetch/$s_!OZSF!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8f7d07c5-fd85-41f1-8187-03cd4c6d54d5_2501x1740.png 424w, https://substackcdn.com/image/fetch/$s_!OZSF!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8f7d07c5-fd85-41f1-8187-03cd4c6d54d5_2501x1740.png 848w, https://substackcdn.com/image/fetch/$s_!OZSF!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8f7d07c5-fd85-41f1-8187-03cd4c6d54d5_2501x1740.png 1272w, https://substackcdn.com/image/fetch/$s_!OZSF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8f7d07c5-fd85-41f1-8187-03cd4c6d54d5_2501x1740.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div 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https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Tim Cook is the most <strong>successful successor</strong> <strong>in history.</strong> He inherited the hardest role in business history after Steve Jobs left. Jobs had become something closer to a deity than a CEO. Tim Cook didn&#8217;t have to fill shoes. He had to fill Jesus&#8217; sandals.</p><p>Cook&#8217;s most impressive achievement was reengineering <strong>Apple&#8217;s supply chain</strong>. He cut the number of component suppliers by <strong>75%</strong> and established a massive production hub in &#8220;iPhone City&#8221; in Zhengzhou, where specially trained workers can make up to<strong> 350 iPhones per minute.</strong> In fact, Apple has trained more than 28 million workers in China since 2008 &#8212; larger than the <strong>entire labor force</strong> of California. Put all of this together, and it&#8217;s estimated Cook reduced labor costs per iPhone by nearly 23% while tripling the price.</p><p>Generally the<strong> rules of marketing</strong> are you can have an <strong>aspirational, niche</strong> product like a Ferrari that is <strong>highly differentiated</strong> and has <strong>huge margins</strong>, or you can have a product that&#8217;s <strong>great value</strong> where you focus on cost and you have huge production volumes, like Toyota. Apple&#8217;s iPhone is the only product I can think of that has the <strong>margins of Ferrari </strong>with the production <strong>volumes of Toyota</strong>. It&#8217;s arguably the most successful product in history.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!ECK-!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20822513-6901-4608-8a61-4892ad5a57d7_2501x1653.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!ECK-!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20822513-6901-4608-8a61-4892ad5a57d7_2501x1653.png 424w, https://substackcdn.com/image/fetch/$s_!ECK-!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20822513-6901-4608-8a61-4892ad5a57d7_2501x1653.png 848w, https://substackcdn.com/image/fetch/$s_!ECK-!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20822513-6901-4608-8a61-4892ad5a57d7_2501x1653.png 1272w, https://substackcdn.com/image/fetch/$s_!ECK-!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20822513-6901-4608-8a61-4892ad5a57d7_2501x1653.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!ECK-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20822513-6901-4608-8a61-4892ad5a57d7_2501x1653.png" width="1456" height="962" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/20822513-6901-4608-8a61-4892ad5a57d7_2501x1653.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:962,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:189768,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/195545339?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20822513-6901-4608-8a61-4892ad5a57d7_2501x1653.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!ECK-!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20822513-6901-4608-8a61-4892ad5a57d7_2501x1653.png 424w, https://substackcdn.com/image/fetch/$s_!ECK-!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20822513-6901-4608-8a61-4892ad5a57d7_2501x1653.png 848w, https://substackcdn.com/image/fetch/$s_!ECK-!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20822513-6901-4608-8a61-4892ad5a57d7_2501x1653.png 1272w, https://substackcdn.com/image/fetch/$s_!ECK-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20822513-6901-4608-8a61-4892ad5a57d7_2501x1653.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Tim Cook&#8217;s management style was quiet and methodical. He reportedly embraced the &#8220;rule of awkward silence&#8221;: When faced with a tough question, you pause and think before you answer. A 2008 <em>Fortune</em> profile said that in meetings Cook was &#8220;known for long, uncomfortable pauses, when all you hear is the sound of his tearing the wrapper of the energy bars he constantly eats.&#8221;</p><p>In another account of Apple&#8217;s culture, a manager described how he tried to follow Cook&#8217;s example by spending the first 10 minutes of every one&#8209;on&#8209;one just  listening, keeping his body language neutral.</p><div class="pullquote"><p>&#8220;If I gave any reaction at all, people would often tell me what they thought I wanted to hear,&#8221; he said. &#8220;I found that they were much more likely to say what they really thought &#8212; even if it wasn&#8217;t what I was hoping to hear &#8212; when I was careful not to show what I thought.&#8221; </p></div><p>He did have some failures. The <strong>Vision Pro </strong>was a <strong>flop.</strong> The car project burned years and resources before he shut it down. Apple Intelligence has underwhelmed. But a CEO without gigantic flops isn&#8217;t operating at the frontier, and killing the car project rather than keeping it on life support is the mark of a good operator.</p><p>People might say his Trump sycophancy is a bit of a stain on his legacy. But look &#8212; I think he decided to take one for the team, and the <strong>team was shareholders.</strong> I can&#8217;t imagine that his skin didn&#8217;t crawl going to the <em>Melania</em> premiere.</p><p>No one gets it right all of the time. Try and find a CEO who&#8217;s been more right than Tim Cook. It is really difficult.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Reed Hastings</strong> is known for taking these bold, risky bets that paid off. He took on a <strong>$6 billion incumbent </strong>(Blockbuster) and invested in <strong>original content </strong>before any other streaming service. And what happened? Netflix stock returned <strong>26,000%</strong> over his tenure against the <strong>S&amp;P&#8217;s 340%.</strong></p><p>He also co-created the Netflix <a href="https://www.eosworldwide.com/blog/103242-eos-netflix-culture-deck">Culture Deck</a> in 2009, which played a foundational role in setting <strong>Silicon Valley work culture</strong>. Sheryl Sandberg called it one of the most important documents ever to come out of the Valley.</p><p>Some of its core principles are:</p><ul><li><p><strong>Adequate performance gets you a generous severance.</strong> The fastest way to destroy morale is to let mediocre performers survive.</p></li><li><p><strong>We are a sports team, not a family.</strong> Netflix leaders were instructed to hire, develop, and cut smartly such that there were &#8220;stars in every position.&#8221; Families don&#8217;t lay people off.</p></li><li><p><strong>The keeper test.</strong> Managers were encouraged to regularly ask themselves: <em>If this person quit tomorrow, would I fight to keep them? </em>If the answer was no, they would get generous severance. The woman who co-created the test with him, Patty McCord, was eventually let go by the very standard she helped build.</p></li><li><p><strong>Take recruiter calls.</strong> Hastings encouraged employees to take calls from competitors. Transparency about market value benefits everyone.</p></li><li><p><strong>When someone was fired, the whole team was told why.</strong> The philosophy behind it was the same one that ran through everything Hastings built: Honesty, even when it&#8217;s uncomfortable, produces better outcomes than the alternative.</p></li><li><p><strong>No vacation policy, no expense approvals.</strong> Just act in Netflix&#8217;s best interest. This eventually became a norm across Silicon Valley.</p></li></ul><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-miQ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw" 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class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw" 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Take control of your identity</strong></p><p>Over 422 million people had their personal data exposed last year alone. And the easiest targets? People whose info is still floating around online.</p><p><strong><a href="https://deal.incogni.io/aff_c?offer_id=6&amp;aff_id=1773">Incogni </a></strong><a href="https://deal.incogni.io/aff_c?offer_id=6&amp;aff_id=1773">tracks down and removes </a>your personal details from over 420+ data broker sites, people-search pages, public records, and more&#8212;automatically. They periodically check if your information appears on the data broker sites and remove it, so you get total peace of mind.</p><p>With their <a href="https://deal.incogni.io/aff_c?offer_id=6&amp;aff_id=1773">Unlimited plan</a>, you can go even further. Google yourself and send them any link you find with your info on it. Their privacy team will assist you in getting it wiped.</p><p>Stop making it easy for identity thieves. 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https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/bbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!czmf!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>SpaceX Moves to Acquire Cursor as It Preps for a Massive IPO</strong></h3><p>Last week, SpaceX secured the option to acquire AI coding startup <strong>Cursor</strong> for <strong>$60 billion</strong>. If SpaceX doesn&#8217;t exercise the option, it will pay Cursor $10 billion (essentially a breakup fee). The timing is notable, as SpaceX prepares for what could be the<strong> biggest IPO in history.</strong></p><p>Standard breakup fees are usually<strong> 2%</strong> to <strong>4%</strong> of deal value, so this one (17% of deal value) is unusually large.</p><p>Cursor was founded in 2023 by a group of MIT students. In <strong>less than two years</strong>, the company hit $100 million in annualized revenue; now, ARR sits at <strong>$2 billion</strong> and <strong>67%</strong> of Fortune 500 companies use the product.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!c4zH!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b9e2df-d95b-4110-b411-f11c75717f02_2501x1949.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!c4zH!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b9e2df-d95b-4110-b411-f11c75717f02_2501x1949.png 424w, https://substackcdn.com/image/fetch/$s_!c4zH!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b9e2df-d95b-4110-b411-f11c75717f02_2501x1949.png 848w, https://substackcdn.com/image/fetch/$s_!c4zH!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b9e2df-d95b-4110-b411-f11c75717f02_2501x1949.png 1272w, https://substackcdn.com/image/fetch/$s_!c4zH!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b9e2df-d95b-4110-b411-f11c75717f02_2501x1949.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!c4zH!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b9e2df-d95b-4110-b411-f11c75717f02_2501x1949.png" width="1456" height="1135" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a3b9e2df-d95b-4110-b411-f11c75717f02_2501x1949.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1135,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:197473,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/195545339?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b9e2df-d95b-4110-b411-f11c75717f02_2501x1949.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!c4zH!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b9e2df-d95b-4110-b411-f11c75717f02_2501x1949.png 424w, https://substackcdn.com/image/fetch/$s_!c4zH!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b9e2df-d95b-4110-b411-f11c75717f02_2501x1949.png 848w, https://substackcdn.com/image/fetch/$s_!c4zH!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b9e2df-d95b-4110-b411-f11c75717f02_2501x1949.png 1272w, https://substackcdn.com/image/fetch/$s_!c4zH!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3b9e2df-d95b-4110-b411-f11c75717f02_2501x1949.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>This acquisition makes slightly more sense than headlines reveal. Cursor has a <strong>real AI product </strong>and valuable <strong>coding data</strong> &#8212; both assets that SpaceX&#8217;s subcompany xAI will use. SpaceX and xAI have <strong>excess compute capacity </strong>after building Colossus, the xAI supercomputer that Elon Musk has described as having compute equivalent to 1 million Nvidia H100 chips. Together, Cursor will help <strong>improve xAI&#8217;s models</strong>, while Cursor gets access to a <strong>giant pool of GPUs.</strong></p><p>The deal may help convince potential IPO investors that SpaceX isn&#8217;t just a space company &#8212; it&#8217;s an AI company. Either way, it will be huge. SpaceX is reportedly working with 21 banks and targeting a June IPO.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>xAI</strong> is desperate, and I think Cursor is an attempt to establish a front end that might help them get more actual revenues going.</p><p>There&#8217;s a saying that <em>statisticians lie, and liars use statistics. </em>The thing that struck me about the deal is that this <strong>$60 billion</strong> number just feels like such bullsh*t to me. First off, nobody&#8217;s cashing a check for $60 billion. SpaceX only has <strong>$25 billion in cash</strong> on hand. I&#8217;d love to see the actual deal terms, but it&#8217;s something along the lines of, <em>if we go public and you stay for a couple years, you&#8217;ll get options on 3% of the company.</em></p><p>These numbers are more about a <strong>press release</strong> and a jaw drop-value than they are about something that&#8217;s actually real. Musk is just stuffing more rabbits into the hat.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>If you add the valuations of OpenAI, Anthropic, and SpaceX, their combined market cap could exceed the value of<strong> every single IPO</strong> from the dot-com era combined.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!fhB-!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b712784-ec7f-4538-92d5-70e84eef6017_2501x2120.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fhB-!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b712784-ec7f-4538-92d5-70e84eef6017_2501x2120.png 424w, https://substackcdn.com/image/fetch/$s_!fhB-!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b712784-ec7f-4538-92d5-70e84eef6017_2501x2120.png 848w, https://substackcdn.com/image/fetch/$s_!fhB-!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b712784-ec7f-4538-92d5-70e84eef6017_2501x2120.png 1272w, https://substackcdn.com/image/fetch/$s_!fhB-!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b712784-ec7f-4538-92d5-70e84eef6017_2501x2120.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fhB-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b712784-ec7f-4538-92d5-70e84eef6017_2501x2120.png" width="1456" height="1234" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/5b712784-ec7f-4538-92d5-70e84eef6017_2501x2120.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1234,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:128794,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/195545339?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b712784-ec7f-4538-92d5-70e84eef6017_2501x2120.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!fhB-!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b712784-ec7f-4538-92d5-70e84eef6017_2501x2120.png 424w, https://substackcdn.com/image/fetch/$s_!fhB-!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b712784-ec7f-4538-92d5-70e84eef6017_2501x2120.png 848w, https://substackcdn.com/image/fetch/$s_!fhB-!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b712784-ec7f-4538-92d5-70e84eef6017_2501x2120.png 1272w, https://substackcdn.com/image/fetch/$s_!fhB-!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5b712784-ec7f-4538-92d5-70e84eef6017_2501x2120.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>We&#8217;re looking at one of the<strong> biggest moments </strong>in financial markets in a really long time. Between the OpenAI, Anthropic, and SpaceX IPOs, we&#8217;re going to be inserting almost <strong>$4 trillion in value</strong> into the markets, while, at the same time, adding <strong>zero dollars in earnings </strong>because all of them are burning billions in cash. SpaceX lost $5 billion last year. OpenAI is expected to lose $14 billion this year.</p><p>We&#8217;re now getting to a point where <strong>private companies</strong> are doing all of the things that gigantic public corporations would do. They&#8217;re spending tens of billions of dollars on huge M&amp;A transactions; they have valuations in the hundreds of billions. But they have no obligation to actually disclose the facts. We don&#8217;t even know Cursor&#8217;s exact revenue.</p><p>When we finally see the S-1s, there&#8217;s gonna be <strong>no more capacity for the bullsh*t</strong> we&#8217;ve been receiving in the past several years. I think it&#8217;s very possible that suddenly investors realize that the SpaceX conglomerate is pretty ugly.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!lGc5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff8b319d0-bba6-4fdb-9fdf-e1fe1ab394d8_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!lGc5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff8b319d0-bba6-4fdb-9fdf-e1fe1ab394d8_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!lGc5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff8b319d0-bba6-4fdb-9fdf-e1fe1ab394d8_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!lGc5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff8b319d0-bba6-4fdb-9fdf-e1fe1ab394d8_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!lGc5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff8b319d0-bba6-4fdb-9fdf-e1fe1ab394d8_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!lGc5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff8b319d0-bba6-4fdb-9fdf-e1fe1ab394d8_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/f8b319d0-bba6-4fdb-9fdf-e1fe1ab394d8_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3478,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/195545339?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff8b319d0-bba6-4fdb-9fdf-e1fe1ab394d8_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!lGc5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff8b319d0-bba6-4fdb-9fdf-e1fe1ab394d8_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!lGc5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff8b319d0-bba6-4fdb-9fdf-e1fe1ab394d8_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!lGc5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff8b319d0-bba6-4fdb-9fdf-e1fe1ab394d8_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!lGc5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff8b319d0-bba6-4fdb-9fdf-e1fe1ab394d8_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Justice Department Drops Its Criminal Probe Into Powell</strong></h3><p>The Department of Justice <strong>dropped</strong> its criminal investigation of Federal Reserve Chair Jerome Powell on Friday. The decision clears the way for <strong>Kevin Warsh&#8217;s confirmation</strong> as the next Fed Chair.</p><p>Prosecutors were focused on whether Powell <strong>lied</strong> to Congress about the cost of Federal Reserve office renovations. However, many saw the case as a <strong>thinly veiled attempt </strong>by the President to remove Powell from his position. Trump has repeatedly criticized Powell for keeping interest rates higher than he&#8217;d like.</p><p>Now that the case has been dropped, the Senate banking committee is expected to vote to advance Warsh&#8217;s nomination on Wednesday, putting him on track to be confirmed before Powell&#8217;s term as Fed chair ends on <strong>May 15</strong>.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!hP4B!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:225270,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The biggest IPO in history will be <strong>SpaceX</strong>. The best-performing IPO will be <strong>Anthropic</strong>, and I don&#8217;t think <strong>OpenAI</strong> gets out. OpenAI has been so overshadowed by the upward trajectory of Anthropic, that I think they&#8217;re gonna come up with a jazz hands reason for why they&#8217;re delaying a public offering.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!tvqF!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!tvqF!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:397008,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!tvqF!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>We&#8217;re recording live shows in San Francisco, LA, Miami, Chicago, and New York. May 27&#8211;June 2. Get your tickets <a href="https://events.voxmedia.com/profgmarketstour">here</a> and tell us what kinds of bonus content you&#8217;d like to see, in the comments (Scott-ism Bingo, drinking games, etc.).</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5hQ6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231382,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p>How the Iran war put billions of Gulf-backed <a href="https://giftarticle.ft.com/giftarticle/actions/redeem/d7f409e5-2fd5-44d9-aea5-7600336ad6bd">dealmaking</a> in doubt</p></li><li><p>Does your boss have <a href="https://www.milkkarten.net/p/boss-obsessed-ai-marketing">AI brain?</a></p></li><li><p>Is the US falling out of love with <a href="https://www.theguardian.com/us-news/2026/apr/21/cocaine-ketamine-psychedelics-ghb">cocaine</a>?</p></li></ol>]]></content:encoded></item><item><title><![CDATA[Why Are Markets Hitting Record Highs? ]]></title><description><![CDATA[Three reasons stocks keep ripping through a war]]></description><link>https://www.profgmedia.com/p/why-are-markets-hitting-record-highs</link><guid isPermaLink="false">https://www.profgmedia.com/p/why-are-markets-hitting-record-highs</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 20 Apr 2026 11:03:46 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/e670878c-9feb-4659-b375-9b07dcf37ab5_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://incogni.com/deal?transaction_id=1029b9b4b8cdeb72a35c7d4691644b&amp;offer_id=6&amp;affiliate_id=1773&amp;source=&amp;aff_sub=&amp;utm_source=Affiliates&amp;utm_medium=1773icg&amp;utm_campaign=affiliate&amp;utm_term=&amp;utm_content=6" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png" width="1456" height="293" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:293,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:44298,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:&quot;https://incogni.com/deal?transaction_id=1029b9b4b8cdeb72a35c7d4691644b&amp;offer_id=6&amp;affiliate_id=1773&amp;source=&amp;aff_sub=&amp;utm_source=Affiliates&amp;utm_medium=1773icg&amp;utm_campaign=affiliate&amp;utm_term=&amp;utm_content=6&quot;,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h1>100</h1><p>Sally Ride, the first American woman in space, was asked by NASA engineers if 100 tampons would be enough for her week-long voyage.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p>If the news is bad, why are stocks at all-time highs?</p></li><li><p>AI&#8217;s newest obstacle is &#8230; humanity</p></li><li><p>The real reason Amazon is buying Globalstar, plus a check-in on Prof G Media&#8217;s stock pick of 2026</p></li></ol><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong>Why Markets Are Ignoring the Iran Crisis</strong></h3><p>Last week, <strong>peace talks</strong> with Iran collapsed, the U.S. <strong>blockaded</strong> the Strait of Hormuz, and the International Monetary Fund warned that further disruptions in oil markets could raise the risk of a<strong> global recession</strong>.</p><p>Still, the S&amp;P 500 and Nasdaq both hit fresh <strong>all-time highs</strong>. With so much uncertainty, why are markets so bullish?</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!h05j!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe635f4c7-62fb-454d-88ae-1ff32a9896ca_2501x1866.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!h05j!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe635f4c7-62fb-454d-88ae-1ff32a9896ca_2501x1866.png 424w, https://substackcdn.com/image/fetch/$s_!h05j!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe635f4c7-62fb-454d-88ae-1ff32a9896ca_2501x1866.png 848w, https://substackcdn.com/image/fetch/$s_!h05j!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe635f4c7-62fb-454d-88ae-1ff32a9896ca_2501x1866.png 1272w, https://substackcdn.com/image/fetch/$s_!h05j!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe635f4c7-62fb-454d-88ae-1ff32a9896ca_2501x1866.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!h05j!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe635f4c7-62fb-454d-88ae-1ff32a9896ca_2501x1866.png" width="1456" height="1086" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e635f4c7-62fb-454d-88ae-1ff32a9896ca_2501x1866.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1086,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:111497,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe635f4c7-62fb-454d-88ae-1ff32a9896ca_2501x1866.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!h05j!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe635f4c7-62fb-454d-88ae-1ff32a9896ca_2501x1866.png 424w, https://substackcdn.com/image/fetch/$s_!h05j!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe635f4c7-62fb-454d-88ae-1ff32a9896ca_2501x1866.png 848w, https://substackcdn.com/image/fetch/$s_!h05j!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe635f4c7-62fb-454d-88ae-1ff32a9896ca_2501x1866.png 1272w, https://substackcdn.com/image/fetch/$s_!h05j!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe635f4c7-62fb-454d-88ae-1ff32a9896ca_2501x1866.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>There are a couple potential explanations. First, historically, <strong>wars aren&#8217;t </strong><em><strong>that</strong></em><strong> bad for U.S. markets</strong>. The U.S. is isolated geographically and insulated by having the largest and most liquid financial markets in the world. During times of uncertainty, the American equity and credit markets are seen as <strong>safe havens.</strong></p><p>The average U.S. stock market decline during 30 major geopolitical events since 1939 was just <strong>4%</strong>, and stocks typically <strong>bounced back</strong> within six weeks.</p><ul><li><p>One year later, outcomes improved even more: the S&amp;P 500 posted <strong>double-digit gains </strong>in the 12 months following Pearl Harbor, the Cuban missile crisis, the John F. Kennedy assassination, and the start of the Israel-Hamas war.</p></li></ul><p>Second, company earnings are strong. The S&amp;P 500 just posted its fifth consecutive quarter of <strong>double-digit earnings growth </strong>&#8212; the last time that happened was in 2018.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!OJU5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e49d481-d1c6-470d-a375-3d2f02288f88_2500x2041.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!OJU5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e49d481-d1c6-470d-a375-3d2f02288f88_2500x2041.png 424w, https://substackcdn.com/image/fetch/$s_!OJU5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e49d481-d1c6-470d-a375-3d2f02288f88_2500x2041.png 848w, https://substackcdn.com/image/fetch/$s_!OJU5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e49d481-d1c6-470d-a375-3d2f02288f88_2500x2041.png 1272w, https://substackcdn.com/image/fetch/$s_!OJU5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e49d481-d1c6-470d-a375-3d2f02288f88_2500x2041.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!OJU5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e49d481-d1c6-470d-a375-3d2f02288f88_2500x2041.png" width="1456" height="1189" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/9e49d481-d1c6-470d-a375-3d2f02288f88_2500x2041.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1189,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:76587,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e49d481-d1c6-470d-a375-3d2f02288f88_2500x2041.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!OJU5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e49d481-d1c6-470d-a375-3d2f02288f88_2500x2041.png 424w, https://substackcdn.com/image/fetch/$s_!OJU5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e49d481-d1c6-470d-a375-3d2f02288f88_2500x2041.png 848w, https://substackcdn.com/image/fetch/$s_!OJU5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e49d481-d1c6-470d-a375-3d2f02288f88_2500x2041.png 1272w, https://substackcdn.com/image/fetch/$s_!OJU5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e49d481-d1c6-470d-a375-3d2f02288f88_2500x2041.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Third, <strong>rising gas prices </strong>may be affecting big companies and consumer spending <strong>less</strong> than expected. In the 1970s, spikes in oil prices triggered a recession. But since then, the U.S. economy has grown less dependent on oil: GDP has <strong>tripled</strong>, while oil consumption has stayed about <strong>the same</strong>.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!FHNl!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f3ef16e-c644-4ec2-acc6-ea0b77e73999_2500x1943.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!FHNl!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f3ef16e-c644-4ec2-acc6-ea0b77e73999_2500x1943.png 424w, https://substackcdn.com/image/fetch/$s_!FHNl!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f3ef16e-c644-4ec2-acc6-ea0b77e73999_2500x1943.png 848w, https://substackcdn.com/image/fetch/$s_!FHNl!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f3ef16e-c644-4ec2-acc6-ea0b77e73999_2500x1943.png 1272w, https://substackcdn.com/image/fetch/$s_!FHNl!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f3ef16e-c644-4ec2-acc6-ea0b77e73999_2500x1943.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!FHNl!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f3ef16e-c644-4ec2-acc6-ea0b77e73999_2500x1943.png" width="1456" height="1132" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/0f3ef16e-c644-4ec2-acc6-ea0b77e73999_2500x1943.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1132,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:112619,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f3ef16e-c644-4ec2-acc6-ea0b77e73999_2500x1943.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!FHNl!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f3ef16e-c644-4ec2-acc6-ea0b77e73999_2500x1943.png 424w, https://substackcdn.com/image/fetch/$s_!FHNl!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f3ef16e-c644-4ec2-acc6-ea0b77e73999_2500x1943.png 848w, https://substackcdn.com/image/fetch/$s_!FHNl!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f3ef16e-c644-4ec2-acc6-ea0b77e73999_2500x1943.png 1272w, https://substackcdn.com/image/fetch/$s_!FHNl!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f3ef16e-c644-4ec2-acc6-ea0b77e73999_2500x1943.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Furthermore, <strong>consumer spending</strong> now hinges more on the <strong>wealthy</strong> than the middle class, and high-income consumers are less affected by energy costs.</p><p>The top 10% of earners account for <strong>half</strong> of consumer spending, or a third of GDP, and the highest-income quintile spends only <strong>2% of their budget </strong>on <strong>gasoline</strong>. That&#8217;s compared with low income households that spend nearly 20% of their budgets on gas.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>I&#8217;ve been calling this the <strong>ketamine economy.</strong> Ketamine is dissociative. You leave your body and watch your life from the outside. That&#8217;s exactly what the Dow and the Nasdaq do. They give the <strong>illusion</strong> that society is doing well, but they&#8217;re not a measure of prosperity. They&#8217;re a proxy for earnings and the wealth of the top 10%.</p><p>Think about what&#8217;s actually driving this market. Fifty percent of consumer spending comes from the top 10%. Do they care that gas is $6 a gallon?<strong> It doesn&#8217;t register. </strong>Tech dominates the market indexes. What does chaos in the Strait of Hormuz do to Nvidia&#8217;s margins? <strong>Nothing.</strong></p><p>In addition, there&#8217;s this phenomenon of <strong>buying the dip</strong>. If you look at the last four major exogenous events, the Gulf War, 9/11, the Iraq War, and COVID, basically, there was a dip and then the markets ripped back the following year.</p><p>We did have a drawdown here in March, but it&#8217;s rebounded since. I think what&#8217;s happening is the<strong> cycle time </strong>between fear and uncertainty around a war and the opportunity to buy is <strong>compressing</strong>. Now people are like<em>, let&#8217;s move to the part of the program where we make money.</em></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Let me break down what&#8217;s actually happened in the markets. Year to date, the biggest winners were <strong>industrials</strong>, <strong>materials</strong>, and <strong>energy</strong>. That made sense &#8212; war in the Middle East, oil prices surge, and energy stocks move higher.</p><p>On March 30, we hit the market bottom. Since then, it&#8217;s completely reversed. Energy is down 11%. Meanwhile,  financials are up 8%, <strong>communication services</strong> up 10%, <strong>tech</strong> up 21%.</p><p>So what happened? For weeks, investors were doing <strong>what you&#8217;d expect.</strong> They were pricing in the risk of the Iran war. Then something switched. I call it <strong>timeline fatigue.</strong> The Iran story kept producing plot points with no resolution. Ceasefire, then no ceasefire. Blockade, then no blockade. Trump says negotiations are going somewhere, then they don&#8217;t. At a certain point, investors just <strong>gave up </strong>trying to interpret the headlines.</p><p>When investors stopped looking at the <strong>geopolitics</strong>, they looked at the <strong>fundamentals</strong>. Earnings are strong, guidance is strong. Microsoft and Nvidia are trading at some of their lowest forward multiples in years. Suddenly the math was simple: Big Tech is executing, multiples are attractive, let&#8217;s buy.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7fxy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img 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loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>The AI Industry Faces a New Threat: An Angry Public</strong></h3><p>The AI backlash is turning <strong>violent</strong>. On April 10, a man threw an incendiary device at OpenAI CEO Sam Altman&#8217;s house, and then went to OpenAI headquarters and <strong>threatened to burn it down</strong>. A few days earlier, a gunman fired 13 rounds into the front door of an Indianapolis councilman&#8217;s home. The perpetrator left a note that read <strong>&#8220;No Data Centers.&#8221;</strong></p><p>Americans are making it increasingly clear they don&#8217;t like where AI is headed.</p><p>Data centers, the most physical manifestations of AI, are an obvious target. Last year, <strong>48 data center projects</strong>, representing at least <strong>$156 billion</strong> in investment, were blocked or stalled by local opposition, predominantly in the form of peaceful protests.</p><p>Anti-AI sentiment is starting to <strong>shape policy:</strong> Maine just introduced a bill to ban data centers altogether, joining 11 other states with active bills proposing restrictions or outright bans.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!fcb3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba5058dd-d0c6-45ed-b38c-2b25ddac0c9b_2500x2022.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fcb3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba5058dd-d0c6-45ed-b38c-2b25ddac0c9b_2500x2022.png 424w, https://substackcdn.com/image/fetch/$s_!fcb3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba5058dd-d0c6-45ed-b38c-2b25ddac0c9b_2500x2022.png 848w, https://substackcdn.com/image/fetch/$s_!fcb3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba5058dd-d0c6-45ed-b38c-2b25ddac0c9b_2500x2022.png 1272w, https://substackcdn.com/image/fetch/$s_!fcb3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba5058dd-d0c6-45ed-b38c-2b25ddac0c9b_2500x2022.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fcb3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba5058dd-d0c6-45ed-b38c-2b25ddac0c9b_2500x2022.png" width="1456" height="1178" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/ba5058dd-d0c6-45ed-b38c-2b25ddac0c9b_2500x2022.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1178,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:100032,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba5058dd-d0c6-45ed-b38c-2b25ddac0c9b_2500x2022.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" 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class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Opposing data centers is one of the few topics popular on <strong>both sides of the aisle</strong>. Of the elected officials who&#8217;ve taken positions against AI data centers, 55% are Republicans and 45% are Democrats.</p><p>Another, perhaps surprising cohort coming out against AI is Gen Z. A recent survey found that <a href="https://go.writer.com/hubfs/pdfs/ai-adoption-survey-2026-wpi.pdf?hsLang=en">44%</a> of Gen Z admitted to having <strong>sabotaged</strong> their company&#8217;s AI rollout in some way.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!1BG4!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F746489a6-43d7-426d-9941-f629b6a11fec_2500x2311.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!1BG4!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F746489a6-43d7-426d-9941-f629b6a11fec_2500x2311.png 424w, https://substackcdn.com/image/fetch/$s_!1BG4!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F746489a6-43d7-426d-9941-f629b6a11fec_2500x2311.png 848w, https://substackcdn.com/image/fetch/$s_!1BG4!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F746489a6-43d7-426d-9941-f629b6a11fec_2500x2311.png 1272w, https://substackcdn.com/image/fetch/$s_!1BG4!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F746489a6-43d7-426d-9941-f629b6a11fec_2500x2311.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!1BG4!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F746489a6-43d7-426d-9941-f629b6a11fec_2500x2311.png" width="1456" height="1346" 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srcset="https://substackcdn.com/image/fetch/$s_!1BG4!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F746489a6-43d7-426d-9941-f629b6a11fec_2500x2311.png 424w, https://substackcdn.com/image/fetch/$s_!1BG4!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F746489a6-43d7-426d-9941-f629b6a11fec_2500x2311.png 848w, https://substackcdn.com/image/fetch/$s_!1BG4!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F746489a6-43d7-426d-9941-f629b6a11fec_2500x2311.png 1272w, https://substackcdn.com/image/fetch/$s_!1BG4!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F746489a6-43d7-426d-9941-f629b6a11fec_2500x2311.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>This isn&#8217;t really about AI &#8212; it&#8217;s about <strong>inequality</strong>, and AI has become the most visible symbol of it.</p><p>The top 19 households in America own 2% of all wealth, up from 0.1% just 40 years ago. We have more <strong>private security guards</strong> in this country than <strong>high school teachers</strong>. Now you have this technology that promises to reshape the entire economy, and the <strong>people positioned to benefit </strong>are the <strong>same people</strong> who already own everything. Meanwhile, local communities are watching their electricity bills go up to power data centers they had no say in building.</p><p>That&#8217;s the context for the violence. And when you look at the reaction online, it mirrors the <strong>Luigi Mangione response</strong>. People sending support, asking about bail funds. That&#8217;s not fringe behavior. That&#8217;s a signal about where a meaningful portion of the country actually is.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!cWcp!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!cWcp!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!cWcp!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1f8b057b-5938-4cbe-8368-daa5264087fa_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>There&#8217;s <strong>no justifying the violence</strong>. Full stop. And I&#8217;d push back a little on the idea that this is specifically an AI problem. Historically, public figures have been targets of violence. One in three presidents has been shot at. The difference is,<strong> CEOs are now famous.</strong> Nobody knew who CEOs were when I was growing up. Now they&#8217;re the figureheads of the American economy, and that makes them targets. Oh, and there&#8217;s access to assault weapons and guns at every f*cking corner.</p><p>But separate from the violence, there&#8217;s a real story here about <strong>brand collapse</strong>. Sam Altman used to be the tech CEO we actually wanted. He spoke in hushed tones to Congress about the dangers of the thing he was building. He didn&#8217;t own equity in OpenAI. He was going to save us from AI while building it responsibly.</p><p>Then <strong>the mask slipped.</strong> He started sh*tposting Microsoft. He compared data center energy use to the calories it takes to raise a child, essentially telling critics to stop complaining. Then Marc Andreessen started saying he doesn&#8217;t believe in reflection, only forward momentum. These are not people who are winning hearts and minds.</p><p>The result is that AI&#8217;s brand has collapsed, and it&#8217;s <strong>self-inflicted.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-miQ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, 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class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!czmf!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Amazon Buys Globalstar in $11.6 Billion Satellite Deal</strong></h3><p>Last week, Amazon announced it will acquire satellite communications firm Globalstar for <strong>$11.57 billion</strong>. Globalstar&#8217;s infrastructure will help accelerate Amazon&#8217;s plans to develop its own satellite network, deemed <strong>Amazon Leo.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!u8dD!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17a943a7-c650-4dc3-9c37-5222ede2d0f5_2500x1501.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!u8dD!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17a943a7-c650-4dc3-9c37-5222ede2d0f5_2500x1501.png 424w, https://substackcdn.com/image/fetch/$s_!u8dD!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17a943a7-c650-4dc3-9c37-5222ede2d0f5_2500x1501.png 848w, https://substackcdn.com/image/fetch/$s_!u8dD!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17a943a7-c650-4dc3-9c37-5222ede2d0f5_2500x1501.png 1272w, https://substackcdn.com/image/fetch/$s_!u8dD!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17a943a7-c650-4dc3-9c37-5222ede2d0f5_2500x1501.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!u8dD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17a943a7-c650-4dc3-9c37-5222ede2d0f5_2500x1501.png" width="1456" height="874" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/17a943a7-c650-4dc3-9c37-5222ede2d0f5_2500x1501.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:874,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:118070,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17a943a7-c650-4dc3-9c37-5222ede2d0f5_2500x1501.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!u8dD!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17a943a7-c650-4dc3-9c37-5222ede2d0f5_2500x1501.png 424w, https://substackcdn.com/image/fetch/$s_!u8dD!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17a943a7-c650-4dc3-9c37-5222ede2d0f5_2500x1501.png 848w, https://substackcdn.com/image/fetch/$s_!u8dD!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17a943a7-c650-4dc3-9c37-5222ede2d0f5_2500x1501.png 1272w, https://substackcdn.com/image/fetch/$s_!u8dD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F17a943a7-c650-4dc3-9c37-5222ede2d0f5_2500x1501.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>On news of the deal, Amazon&#8217;s shares increased almost<strong> 4%,</strong> adding almost <strong>$100 billion</strong> in market capitalization &#8212; essentially paying for the acquisition eight times over. Globalstar shares rose almost <strong>10%.</strong></p><p>Still, the deal will be Amazon&#8217;s second-largest acquisition after Whole Foods, and it wasn&#8217;t cheap, especially given the size of Globalstar&#8217;s business. Globalstar operates just 24 satellites and has never been profitable.</p><p>So, why is Amazon paying so much for an <strong>unprofitable</strong> satellite company?</p><p>Amazon isn&#8217;t buying Globalstar for its 24 satellites, but rather the <strong>spectrum</strong> that Globalstar owns.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!c1bd!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F416b8871-ca46-4d2d-a510-7b7e44aa3541_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!c1bd!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F416b8871-ca46-4d2d-a510-7b7e44aa3541_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!c1bd!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F416b8871-ca46-4d2d-a510-7b7e44aa3541_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!c1bd!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F416b8871-ca46-4d2d-a510-7b7e44aa3541_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!c1bd!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F416b8871-ca46-4d2d-a510-7b7e44aa3541_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!c1bd!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F416b8871-ca46-4d2d-a510-7b7e44aa3541_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/416b8871-ca46-4d2d-a510-7b7e44aa3541_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:51435,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F416b8871-ca46-4d2d-a510-7b7e44aa3541_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!c1bd!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F416b8871-ca46-4d2d-a510-7b7e44aa3541_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!c1bd!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F416b8871-ca46-4d2d-a510-7b7e44aa3541_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!c1bd!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F416b8871-ca46-4d2d-a510-7b7e44aa3541_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!c1bd!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F416b8871-ca46-4d2d-a510-7b7e44aa3541_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Spectrum</strong> refers to the invisible radio frequencies that wireless signals travel on. Some spectra carry Wi-Fi signals, some carry broadcast TV signals, some carry our smartphone data.</p><p>There is a<strong> finite amount</strong> of spectra, and the government, specifically the Federal Communications Commission, <strong>auctions off licenses</strong> for them every few years. But since there&#8217;s a fixed amount, they are <strong>expensive</strong> and<strong> hard to get.</strong> The last auction was in 2022, and Verizon paid more than $50 billion for its licenses.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Amazon wants Globalstar&#8217;s spectrum so that it can create its own <strong>private wireless network</strong>. In his annual letter to shareholders, Amazon CEO Andy Jassy described the company&#8217;s plans to use Amazon Leo to sell Wi-Fi to rural customers, airlines (Amazon already has a contract with Delta), and to integrate it into AWS.</p><p>But there&#8217;s another, even more important angle. Amazon&#8217;s<strong> industrial robots </strong>and expanding fleet of drones need to <strong>communicate constantly</strong>, and they will be able to operate more efficiently on a private wireless network. Essentially, Amazon&#8217;s purchase of Globalstar is an <strong>extension</strong> of their <strong>investment in their logistics infrastructure.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrHu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!jrHu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ub18!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffe9492b5-1e6b-480d-8e72-302c0e949845_5001x557.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ub18!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffe9492b5-1e6b-480d-8e72-302c0e949845_5001x557.png 424w, https://substackcdn.com/image/fetch/$s_!Ub18!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffe9492b5-1e6b-480d-8e72-302c0e949845_5001x557.png 848w, https://substackcdn.com/image/fetch/$s_!Ub18!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffe9492b5-1e6b-480d-8e72-302c0e949845_5001x557.png 1272w, https://substackcdn.com/image/fetch/$s_!Ub18!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffe9492b5-1e6b-480d-8e72-302c0e949845_5001x557.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ub18!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffe9492b5-1e6b-480d-8e72-302c0e949845_5001x557.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!Ub18!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffe9492b5-1e6b-480d-8e72-302c0e949845_5001x557.png 424w, https://substackcdn.com/image/fetch/$s_!Ub18!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffe9492b5-1e6b-480d-8e72-302c0e949845_5001x557.png 848w, https://substackcdn.com/image/fetch/$s_!Ub18!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffe9492b5-1e6b-480d-8e72-302c0e949845_5001x557.png 1272w, https://substackcdn.com/image/fetch/$s_!Ub18!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffe9492b5-1e6b-480d-8e72-302c0e949845_5001x557.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Prof G Media&#8217;s <strong>Big Tech stock pick of the year </strong>was <strong>Amazon</strong>. Why? Over the past few years, excitement about AI has made it easy to overlook the importance of <strong>hard assets</strong>. But this year, the rise of the <strong>HALO trade</strong> (heavy assets, low obsolescence) has made Amazon the best-performing member of the Magnificent 7.</p><p>Amazon&#8217;s hard assets are its <strong>biggest moat.</strong> It has as many airplanes as the Austrian or Norwegian military (110 aircraft), and more industrial robots in operation than all other companies in the U.S. combined.</p><p>These investments in automation are expected to boost productivity by roughly <strong>25%</strong> at fulfillment centers.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!E7Mn!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1b46aa6b-8a71-4c3f-a0f9-a5b2a7e2cc0e_2501x2097.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" 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src="https://substackcdn.com/image/fetch/$s_!E7Mn!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1b46aa6b-8a71-4c3f-a0f9-a5b2a7e2cc0e_2501x2097.png" width="1456" height="1221" 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https://substackcdn.com/image/fetch/$s_!jrHu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrHu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f3fdbc1-eff1-4418-86dd-bf99562fec3e_2500x25.png" width="1456" height="15" 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class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!hP4B!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:225270,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194709861?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!hP4B!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!hP4B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa15500d3-60e0-4511-bde8-f313babc1d92_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The Allbirds pivot to AI is gonna inspire a bunch of copycats. Think: Kmart AI.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!tvqF!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!tvqF!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:397008,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!tvqF!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><em>Prof G Markets</em> is going on tour! Join us in San Francisco, Los Angeles, Miami, Chicago, and New York City. Expect special guests, unfiltered conversation, and the jokes that don&#8217;t make it on-air&#8230; Get your tickets <a href="https://events.voxmedia.com/profgmarketstour">here</a>.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5hQ6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231382,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p>AI <a href="https://www.straitstimes.com/multimedia/graphics/2026/04/ai-chatbots-privacy-risk/index.html?utm_source=chartr&amp;utm_medium=email&amp;utm_campaign=chartr_20260415">knows</a> more about you than you realize</p></li><li><p>The big business of survival <a href="https://www.economist.com/united-states/2026/04/16/the-big-business-of-survival-bunkers?giftId=ZDM5NDQ4NjAtNGRkMy00MWJhLTkyM2QtYmY3ODFkNWUxMjJh&amp;utm_campaign=gifted_article">bunkers</a></p></li><li><p>A group of middle-aged <a href="https://www.wsj.com/lifestyle/careers/wall-street-has-an-elite-coffee-tasting-force-its-struggling-to-find-recruits-feb223cc?st=Vy7N2T&amp;reflink=desktopwebshare_permalink">caffeine</a> addicts keeps the commodities market running</p></li></ol>]]></content:encoded></item><item><title><![CDATA[NASA Is the Most Underrated Brand]]></title><description><![CDATA[American excellence still exists &#8212; if only under the NASA logo]]></description><link>https://www.profgmedia.com/p/nasa-is-the-most-underrated-brand</link><guid isPermaLink="false">https://www.profgmedia.com/p/nasa-is-the-most-underrated-brand</guid><dc:creator><![CDATA[Mia Silverio]]></dc:creator><pubDate>Mon, 13 Apr 2026 14:56:00 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/b2b40149-041b-4772-ac5b-29413caddc8f_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>On Friday, four astronauts returned to Earth after venturing<strong> deeper into space</strong> than anyone has gone before. The mission, Artemis II, sent a rocket weighing<strong> 5.7 million pounds</strong> around the moon and back, setting the stage for a future lunar landing. This incredible feat is a timely reminder that <strong>American excellence</strong> still exists &#8212; if only under the <strong>NASA</strong> logo.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><p>NASA is a point of national pride, a driver of technological progress, and a reason for top minds around the world to choose America. It is one of the most <strong>underrated brands</strong> in the world.</p><p>What unites humanity more than space exploration? Passion for sport? Love for our families? The list is short. A<strong> fifth of the world&#8217;s population</strong> &#8212; 650 million people &#8212; watched Neil Armstrong and Buzz Aldrin walk on the moon in 1969. Five decades later, Americans are still excited about it.</p><ul><li><p>In 2019,<strong> 45%</strong> of Americans said there hadn&#8217;t yet been <em>any</em> other national accomplishment that gave them <strong>as much pride</strong> in the U.S. as the moon landing.</p></li></ul><p>The <strong>NASA website </strong>gets more site visits than <em>The Economist</em>, twice as many as SpaceX, and almost as many as Tesla. Of all traffic, less than half is from the U.S.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!XfUx!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!XfUx!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 424w, https://substackcdn.com/image/fetch/$s_!XfUx!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 848w, https://substackcdn.com/image/fetch/$s_!XfUx!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 1272w, https://substackcdn.com/image/fetch/$s_!XfUx!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!XfUx!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png" width="1456" height="1317" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/b6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1317,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:173433,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194003506?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!XfUx!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 424w, https://substackcdn.com/image/fetch/$s_!XfUx!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 848w, https://substackcdn.com/image/fetch/$s_!XfUx!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 1272w, https://substackcdn.com/image/fetch/$s_!XfUx!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 1456w" sizes="100vw" loading="lazy" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Today, <strong>NASA</strong> is the <strong>most popular federal institution</strong>, ahead of the U.S. Postal Service and the Department of Veteran Affairs. That is despite the fact that NASA is vastly <strong>less efficient</strong> than the privately run SpaceX. Over 118 space missions, NASA saw an average cost overrun of <strong>90%</strong>. Over 16 missions, SpaceX saw an average cost overrun of <strong>1.1%.</strong></p><p>Yet, as recently as last week, <strong>80%</strong> of Americans hold a favorable view of NASA. What other seemingly inefficient government agency do 80% of Americans like?</p><p>The NASA logo is so broadly admired that it has become a<strong> status symbol.</strong> Coach, Balenciaga, Kith, Est&#233;e Lauder, Nike, Adidas, and Vans have all collaborated with NASA or used its iconic red branding. Ariana Grande <strong>named a song</strong> after the agency, and NASA has been mentioned more than <strong>230 times</strong> in rap lyrics since the 1990s. How many other icons can claim that kind of cachet?</p><p><strong>ROI</strong></p><p>NASA may look inefficient compared with SpaceX, but be clear: Its <strong>second-order effects on innovation </strong>and America&#8217;s reputation make it one of the most <strong>valuable U.S. assets.</strong> President George H.W. Bush reportedly called the Apollo program &#8220;the best return on investment since Leonardo da Vinci bought himself a sketchpad.&#8221;</p><p>For each dollar invested in the Apollo program, the U.S. got $7 back. Today, NASA creates <strong>more jobs per million dollars</strong> in budget than federal spending on defense, healthcare, or infrastructure.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-1We!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-1We!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 424w, https://substackcdn.com/image/fetch/$s_!-1We!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 848w, https://substackcdn.com/image/fetch/$s_!-1We!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 1272w, https://substackcdn.com/image/fetch/$s_!-1We!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!-1We!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png" width="1456" height="1005" 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srcset="https://substackcdn.com/image/fetch/$s_!-1We!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 424w, https://substackcdn.com/image/fetch/$s_!-1We!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 848w, https://substackcdn.com/image/fetch/$s_!-1We!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 1272w, https://substackcdn.com/image/fetch/$s_!-1We!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>It is also the launchpad for crucial<strong> American innovations</strong>. NASA calls the commercial products and services that have emerged from its research &#8220;spinoffs.&#8221; Most notably, NASA funding kick-started microchip and computer innovation in the 1960s. It is estimated that the Apollo program<strong> accelerated computer technology </strong>by 10 to 15 years.</p><p>Other spinoffs include products as <strong>impressive</strong> as precision GPS, solar panels, satellite TV, implantable heart monitors, and LASIK surgery, and as <strong>mundane</strong> as memory foam, golf ball dimples, and invisible braces.</p><p>Even more importantly, NASA&#8217;s achievements have <strong>inspired</strong> <a href="https://x.com/pintleinjector/status/2043173779577446727">students</a> and innovators. In the decade following the 1961 launch of the Apollo program, the rate of<strong> doctoral degrees</strong> in physics conferred in the U.S. <strong>tripled</strong>. Even as late as 2009,<strong> 50% of high-profile scientists</strong> named the Apollo missions as a major reason they pursued science.</p><p><strong>Elon Musk</strong>, one of the most gifted entrepreneurs of this century said, &#8220;Landing on the moon was probably the most inspiring thing in history. It certainly inspired me. I&#8217;m not sure SpaceX would exist if not for Apollo 11.&#8221;</p><p>Vivek Ranadiv&#233;, a tech entrepreneur and billionaire, decided he wanted to study in the U.S. after hearing the <strong>moon landing broadcast</strong> on a <strong>transistor radio in Bombay</strong>. He now owns the Sacramento Kings.</p><p><strong>NASA&#8217;s future</strong></p><p>&#8203;&#8203;In many ways, space is Trumpian. It&#8217;s full of superlative opportunities &#8212; the farthest flight, the most powerful engine, the biggest rocket, etc. Space also provides <strong>another frontier</strong> &#8212; a key ingredient in America&#8217;s <strong>manifest destiny ideology</strong>. Last December, Trump signed an executive order calling for the U.S. to return to the moon by 2028, and establish a permanent lunar base by 2030. (Prediction: Trump names a moon crater after himself.)</p><p>Future lunar missions depend on <strong>SpaceX&#8217;s Starship</strong> to transport astronauts to the moon. NASA&#8217;s reliance on SpaceX makes the American space program vulnerable to Elon Musk&#8217;s whims &#8212; but that&#8217;s a separate post.</p><p>Another motivating factor behind our return to the moon is that <strong>China</strong> is trying to beat us there. Since 2015, China has increased funding for its space program by over <strong>1,000%</strong>, and its <strong>robotic space missions</strong> have already retrieved samples from the far side of the moon &#8212; a feat the U.S. has not achieved.</p><p><strong>National treasure</strong></p><p>When Americans were asked what our country&#8217;s <strong>greatest achievement of the 20th century </strong>was, the most common answer was <strong>our space program.</strong> That sentiment doesn&#8217;t seem to have faded. Today, nearly <strong>70%</strong> of Americans say it is &#8220;essential&#8221; that the U.S. continue to be a leader in space exploration.</p><p>We may be more divided than ever, we may be at war, and the American brand may be tarnished &#8212; but the American spirit is alive and well in NASA. In fact, NASA might be the last bastion of <strong>American patriotism, </strong>and it is undoubtedly a<strong> timely reminder of human unity.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!zwmw!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!zwmw!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png 424w, 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Source: Jose Luis Gonzalez/Reuters</em></p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/p/nasa-is-the-most-underrated-brand?utm_source=substack&utm_medium=email&utm_content=share&action=share&quot;,&quot;text&quot;:&quot;Share&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.profgmedia.com/p/nasa-is-the-most-underrated-brand?utm_source=substack&utm_medium=email&utm_content=share&action=share"><span>Share</span></a></p><p style="text-align: center;"></p>]]></content:encoded></item><item><title><![CDATA[Nine of 10 biggest S&P gains have been tied to Iran or tariffs]]></title><description><![CDATA[Plus: NASA is America&#8217;s most underrated brand]]></description><link>https://www.profgmedia.com/p/oil-spikes-on-news-of-strait-blockade</link><guid isPermaLink="false">https://www.profgmedia.com/p/oil-spikes-on-news-of-strait-blockade</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 13 Apr 2026 10:03:12 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/04d36de7-bfe8-44bb-93fc-36b85dd08977_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://incogni.com/deal?transaction_id=1029b9b4b8cdeb72a35c7d4691644b&amp;offer_id=6&amp;affiliate_id=1773&amp;source=&amp;aff_sub=&amp;utm_source=Affiliates&amp;utm_medium=1773icg&amp;utm_campaign=affiliate&amp;utm_term=&amp;utm_content=6" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" 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src="https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png" width="1456" height="293" 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class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h1>28%</h1><p>Of Americans think they would lose in an unarmed fight with a rat</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p>Markets in review: Trump, Iran, and the worst consumer sentiment on record</p></li><li><p>Is the $2 trillion tech sell-off a buying opportunity?</p></li><li><p>Newsletter Exclusive: NASA is America&#8217;s most underrated brand</p></li></ol><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong>US-Iran Talks End With No Deal</strong></h3><p>President Trump said that the U.S. Navy would begin <strong>blockading</strong> the Strait of Hormuz after peace talks fell through over the weekend. Oil prices spiked more than 8% and major indices fell more than 1% on Sunday night.</p><p>In a <a href="https://x.com/mb_ghalibaf/status/2043251931124990055">post</a> on X, Iran&#8217;s lead negotiator cited<strong> lack of trust</strong> in the U.S. as a primary reason for the failure of the peace talks.</p><p>News about the conflict has changed quickly. Just last week, President Trump threatened to <strong>destroy</strong> Iranian civilization unless its leaders reopened the Strait of Hormuz. Hours later, he announced a two-week ceasefire, contingent on Iran <strong>reopening</strong> the strait.</p><p>In response, U.S. crude<strong> plunged 16%</strong> and the Dow had its best day in a year.<a href="https://www.cnn.com/2026/04/08/world/live-news/iran-war-trump-us-ceasefire"> </a>But within 24 hours, the strait remained effectively closed, and the deal unraveled over a dispute about scope &#8212; specifically whether the ceasefire applied to Lebanon, where Israel had continued to strike Hezbollah. By the following day, stocks were retreating, and oil was climbing again.</p><p>Throughout this entire conflict, there&#8217;s been one consistent dynamic: Trump promises to end the war and the market rallies, only to fall when his promises don&#8217;t materialize.</p><p>In fact, since Trump took office last year, nine of the S&amp;P 500&#8217;s 10<strong> biggest gains</strong> have had to do with <strong>Iran or tariff relief.</strong> If one were able to perfectly time these nine occasions, they would have earned a 52% return compared with 12% for buying and holding an index fund throughout.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!j1YW!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa4cc334f-9b32-43a6-9655-12c7a1f4da36_2501x2303.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!j1YW!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa4cc334f-9b32-43a6-9655-12c7a1f4da36_2501x2303.png 424w, https://substackcdn.com/image/fetch/$s_!j1YW!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa4cc334f-9b32-43a6-9655-12c7a1f4da36_2501x2303.png 848w, https://substackcdn.com/image/fetch/$s_!j1YW!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa4cc334f-9b32-43a6-9655-12c7a1f4da36_2501x2303.png 1272w, https://substackcdn.com/image/fetch/$s_!j1YW!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa4cc334f-9b32-43a6-9655-12c7a1f4da36_2501x2303.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!j1YW!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa4cc334f-9b32-43a6-9655-12c7a1f4da36_2501x2303.png" width="1456" height="1341" 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class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Last week ended with news that the Consumer Price Index, a key measure of <strong>inflation,</strong> rose <strong>3.3%</strong> year over year in March &#8212; the largest increase since 2022. The increase was driven by a <strong>12.5%</strong> year-over-year rise in energy prices.</p><p>Meanwhile, consumer sentiment has dropped to its <strong>lowest level ever.</strong> In other words, consumers feel worse about the economy now than they did during the depths of the Great Recession.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!bIPD!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c20d4de-5541-47b2-af5f-41ecfc223228_2048x1580.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!bIPD!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c20d4de-5541-47b2-af5f-41ecfc223228_2048x1580.png 424w, 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https://substackcdn.com/image/fetch/$s_!bIPD!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c20d4de-5541-47b2-af5f-41ecfc223228_2048x1580.png 848w, https://substackcdn.com/image/fetch/$s_!bIPD!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c20d4de-5541-47b2-af5f-41ecfc223228_2048x1580.png 1272w, https://substackcdn.com/image/fetch/$s_!bIPD!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c20d4de-5541-47b2-af5f-41ecfc223228_2048x1580.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" 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y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!UFHs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc14e358f-7fef-400e-a30a-c322d86a8422_2501x279.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!UFHs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc14e358f-7fef-400e-a30a-c322d86a8422_2501x279.png 424w, https://substackcdn.com/image/fetch/$s_!UFHs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc14e358f-7fef-400e-a30a-c322d86a8422_2501x279.png 848w, https://substackcdn.com/image/fetch/$s_!UFHs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc14e358f-7fef-400e-a30a-c322d86a8422_2501x279.png 1272w, https://substackcdn.com/image/fetch/$s_!UFHs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc14e358f-7fef-400e-a30a-c322d86a8422_2501x279.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!UFHs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc14e358f-7fef-400e-a30a-c322d86a8422_2501x279.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!UFHs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc14e358f-7fef-400e-a30a-c322d86a8422_2501x279.png 424w, https://substackcdn.com/image/fetch/$s_!UFHs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc14e358f-7fef-400e-a30a-c322d86a8422_2501x279.png 848w, https://substackcdn.com/image/fetch/$s_!UFHs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc14e358f-7fef-400e-a30a-c322d86a8422_2501x279.png 1272w, https://substackcdn.com/image/fetch/$s_!UFHs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc14e358f-7fef-400e-a30a-c322d86a8422_2501x279.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p style="text-align: center;"><em><strong>Josh Brown is the CEO and co-founder of Ritholtz Wealth Management</strong></em></p><p>Paradoxically<strong>, </strong>the investor who <em>looks</em> least equipped to trade a market like this, the normal guy with a brokerage account, is actually in the <strong>best position.</strong> A professional hedge fund manager charging two and twenty has made an<strong> explicit promise</strong> to <strong>outperform</strong> the market for a significant fee. In normal times, that&#8217;s a hard promise to keep. In an environment where markets swing violently on a presidential tweet and reverse just as violently two hours later, it&#8217;s close to <strong>impossible</strong>.</p><p>Arguably, the<strong> market is less risky </strong>now than it was three months ago. I know that sounds insane, but valuations have compressed and earnings are growing across most S&amp;P 500 sectors.</p><p>The war &#8212; whether it lasts three weeks or three years &#8212; will resolve itself. You can&#8217;t speed it up, and you can&#8217;t fully understand its depth or duration. But if you have earnings growth, which we do, and interest rates that aren&#8217;t rising, history says stocks<strong> resume their upward trend</strong> once the conflict ends.</p><p>Now step back and look at a <strong>global portfolio</strong>. On a rolling one-year basis, developed markets ex-US are up <strong>46%</strong>, emerging markets up <strong>55%</strong>, and the U.S. is up <strong>27%.</strong> The U.S. underperformance reflects political instability and uncertainty around Trump.</p><p>But for investors with global portfolios, the answer to how you navigate an environment like this is: <strong>You already did.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!BnnK!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8185427b-2c63-4ad0-afa3-22cc5d130132_2501x2019.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!BnnK!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8185427b-2c63-4ad0-afa3-22cc5d130132_2501x2019.png 424w, https://substackcdn.com/image/fetch/$s_!BnnK!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8185427b-2c63-4ad0-afa3-22cc5d130132_2501x2019.png 848w, https://substackcdn.com/image/fetch/$s_!BnnK!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8185427b-2c63-4ad0-afa3-22cc5d130132_2501x2019.png 1272w, https://substackcdn.com/image/fetch/$s_!BnnK!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8185427b-2c63-4ad0-afa3-22cc5d130132_2501x2019.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!BnnK!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8185427b-2c63-4ad0-afa3-22cc5d130132_2501x2019.png" width="1456" height="1175" 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class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" 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https://substackcdn.com/image/fetch/$s_!9qLI!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9ab3ab85-4c4b-46b4-bd77-1fe0b12cc0e5_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!9qLI!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9ab3ab85-4c4b-46b4-bd77-1fe0b12cc0e5_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!9qLI!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9ab3ab85-4c4b-46b4-bd77-1fe0b12cc0e5_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!9qLI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9ab3ab85-4c4b-46b4-bd77-1fe0b12cc0e5_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!9qLI!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9ab3ab85-4c4b-46b4-bd77-1fe0b12cc0e5_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!9qLI!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9ab3ab85-4c4b-46b4-bd77-1fe0b12cc0e5_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!9qLI!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9ab3ab85-4c4b-46b4-bd77-1fe0b12cc0e5_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!9qLI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9ab3ab85-4c4b-46b4-bd77-1fe0b12cc0e5_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>&#8221;Two and Twenty&#8221;?</strong></p><p><strong>Two and twenty </strong>is the standard <strong>fee structure</strong> that <strong>hedge funds</strong> charge their clients. Two refers to a 2% annual fee on everything you invest, regardless of performance. Twenty refers to the 20% cut that hedge funds take of any profits above a certain benchmark.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Even if you had perfect insight into the geopolitical situation, it might not help you. Trump&#8217;s decision-making is genuinely opaque and erratic.</p><p>What does help, though, is <strong>access.</strong> In the prediction markets, three accounts made over <strong>$600,000 </strong>betting correctly on the ceasefire timing. These were the very <strong>same accounts</strong> that had already nailed the date and timing of the initial U.S. strikes on Iran.</p><p>SEC Enforcement Division Director Margaret Ryan was investigating this but <strong>abruptly resigned </strong>last month. Apparently she clashed with agency leaders over how to handle cases tied to President Trump and his family.</p><p>Markets function because participants believe prices reflect<strong> publicly available information</strong>. When that<strong> faith erodes</strong>, and when a generation of investors concludes the <strong>game is rigged</strong>, they leave. It happened after 2008, and the damage was lasting.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7fxy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img 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loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Is the Tech Sell-Off Creating the Trade of the Year?</strong></h3><p>Since the start of the year, the Magnificent 7 have lost nearly <strong>$2 trillion in market cap.</strong> Goldman Sachs told investors in a note last week that this has been one &#8204;of the<strong> weakest periods </strong>of relative returns for technology over the past 50 years.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!S6hG!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fada0917b-9e36-4d2b-8f9c-105b9c7dba5e_2501x1914.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!S6hG!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fada0917b-9e36-4d2b-8f9c-105b9c7dba5e_2501x1914.png 424w, https://substackcdn.com/image/fetch/$s_!S6hG!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fada0917b-9e36-4d2b-8f9c-105b9c7dba5e_2501x1914.png 848w, https://substackcdn.com/image/fetch/$s_!S6hG!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fada0917b-9e36-4d2b-8f9c-105b9c7dba5e_2501x1914.png 1272w, https://substackcdn.com/image/fetch/$s_!S6hG!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fada0917b-9e36-4d2b-8f9c-105b9c7dba5e_2501x1914.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!S6hG!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fada0917b-9e36-4d2b-8f9c-105b9c7dba5e_2501x1914.png" width="1456" height="1114" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/ada0917b-9e36-4d2b-8f9c-105b9c7dba5e_2501x1914.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1114,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:173904,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194003506?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fada0917b-9e36-4d2b-8f9c-105b9c7dba5e_2501x1914.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!S6hG!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fada0917b-9e36-4d2b-8f9c-105b9c7dba5e_2501x1914.png 424w, https://substackcdn.com/image/fetch/$s_!S6hG!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fada0917b-9e36-4d2b-8f9c-105b9c7dba5e_2501x1914.png 848w, https://substackcdn.com/image/fetch/$s_!S6hG!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fada0917b-9e36-4d2b-8f9c-105b9c7dba5e_2501x1914.png 1272w, https://substackcdn.com/image/fetch/$s_!S6hG!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fada0917b-9e36-4d2b-8f9c-105b9c7dba5e_2501x1914.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Globally, the technology sector now has a price-to-earnings ratio <strong>lower</strong> than that of the consumer staples and industrials sectors. Microsoft now trades at a lower forward price-to-earnings ratio than the broader S&amp;P 500.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6ur4!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff16d8853-7144-4756-86c6-a9d18c0fb2ef_2501x2263.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6ur4!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff16d8853-7144-4756-86c6-a9d18c0fb2ef_2501x2263.png 424w, https://substackcdn.com/image/fetch/$s_!6ur4!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff16d8853-7144-4756-86c6-a9d18c0fb2ef_2501x2263.png 848w, https://substackcdn.com/image/fetch/$s_!6ur4!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff16d8853-7144-4756-86c6-a9d18c0fb2ef_2501x2263.png 1272w, https://substackcdn.com/image/fetch/$s_!6ur4!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff16d8853-7144-4756-86c6-a9d18c0fb2ef_2501x2263.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6ur4!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff16d8853-7144-4756-86c6-a9d18c0fb2ef_2501x2263.png" width="1456" height="1317" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/f16d8853-7144-4756-86c6-a9d18c0fb2ef_2501x2263.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1317,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:115632,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194003506?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff16d8853-7144-4756-86c6-a9d18c0fb2ef_2501x2263.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!6ur4!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff16d8853-7144-4756-86c6-a9d18c0fb2ef_2501x2263.png 424w, https://substackcdn.com/image/fetch/$s_!6ur4!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff16d8853-7144-4756-86c6-a9d18c0fb2ef_2501x2263.png 848w, https://substackcdn.com/image/fetch/$s_!6ur4!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff16d8853-7144-4756-86c6-a9d18c0fb2ef_2501x2263.png 1272w, https://substackcdn.com/image/fetch/$s_!6ur4!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff16d8853-7144-4756-86c6-a9d18c0fb2ef_2501x2263.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>The tech sector has gotten hammered over fears that AI will disrupt traditional software workflows. Concerns over skyrocketing capex spending and broader macroeconomic uncertainty have pushed investors toward &#8220;safer&#8221; sectors like industrials, utilities, and materials.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!W_Dx!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20f78bd3-7ac6-4b9e-8a19-7b5513276623_2501x2229.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!W_Dx!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20f78bd3-7ac6-4b9e-8a19-7b5513276623_2501x2229.png 424w, https://substackcdn.com/image/fetch/$s_!W_Dx!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20f78bd3-7ac6-4b9e-8a19-7b5513276623_2501x2229.png 848w, https://substackcdn.com/image/fetch/$s_!W_Dx!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20f78bd3-7ac6-4b9e-8a19-7b5513276623_2501x2229.png 1272w, https://substackcdn.com/image/fetch/$s_!W_Dx!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20f78bd3-7ac6-4b9e-8a19-7b5513276623_2501x2229.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!W_Dx!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20f78bd3-7ac6-4b9e-8a19-7b5513276623_2501x2229.png" width="1456" height="1298" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/20f78bd3-7ac6-4b9e-8a19-7b5513276623_2501x2229.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1298,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:86115,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194003506?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20f78bd3-7ac6-4b9e-8a19-7b5513276623_2501x2229.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!W_Dx!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20f78bd3-7ac6-4b9e-8a19-7b5513276623_2501x2229.png 424w, https://substackcdn.com/image/fetch/$s_!W_Dx!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20f78bd3-7ac6-4b9e-8a19-7b5513276623_2501x2229.png 848w, https://substackcdn.com/image/fetch/$s_!W_Dx!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20f78bd3-7ac6-4b9e-8a19-7b5513276623_2501x2229.png 1272w, https://substackcdn.com/image/fetch/$s_!W_Dx!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F20f78bd3-7ac6-4b9e-8a19-7b5513276623_2501x2229.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>However, <strong>earnings projections</strong> for the upcoming quarter paint the tech sector in a different light. According to Goldman Sachs, the market consensus is for IT earnings per share to grow by <strong>44%</strong>, accounting for <strong>87%</strong> of index earnings-per-share growth in the first quarter.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Investors are punishing Big Tech companies for overspending on capex, for plowing money into AI infrastructure with no clear path to profitability.</p><p>But here&#8217;s what doesn&#8217;t make sense: Anthropic and OpenAI are doing <strong>the exact same thing</strong>, just without the scrutiny. They&#8217;re spending <strong>enormous amounts</strong> with unit economics that don&#8217;t add up. If the market is punishing Microsoft for overspending, why aren&#8217;t OpenAI and Anthropic facing the same reckoning? Probably because they&#8217;re<strong> not public </strong>yet.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!NeZs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa48bab05-c2d8-4fb2-8206-bb5a043b39c2_2501x279.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!NeZs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa48bab05-c2d8-4fb2-8206-bb5a043b39c2_2501x279.png 424w, https://substackcdn.com/image/fetch/$s_!NeZs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa48bab05-c2d8-4fb2-8206-bb5a043b39c2_2501x279.png 848w, https://substackcdn.com/image/fetch/$s_!NeZs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa48bab05-c2d8-4fb2-8206-bb5a043b39c2_2501x279.png 1272w, https://substackcdn.com/image/fetch/$s_!NeZs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa48bab05-c2d8-4fb2-8206-bb5a043b39c2_2501x279.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!NeZs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa48bab05-c2d8-4fb2-8206-bb5a043b39c2_2501x279.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a48bab05-c2d8-4fb2-8206-bb5a043b39c2_2501x279.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:154222,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194003506?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa48bab05-c2d8-4fb2-8206-bb5a043b39c2_2501x279.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!NeZs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa48bab05-c2d8-4fb2-8206-bb5a043b39c2_2501x279.png 424w, https://substackcdn.com/image/fetch/$s_!NeZs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa48bab05-c2d8-4fb2-8206-bb5a043b39c2_2501x279.png 848w, https://substackcdn.com/image/fetch/$s_!NeZs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa48bab05-c2d8-4fb2-8206-bb5a043b39c2_2501x279.png 1272w, https://substackcdn.com/image/fetch/$s_!NeZs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa48bab05-c2d8-4fb2-8206-bb5a043b39c2_2501x279.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The market has been indiscriminately selling software for months &#8212; Salesforce, Microsoft, Palantir, CrowdStrike, Palo Alto. These are some of the best companies in the world, down anywhere from 25% to 50%. And yes, some face real AI disruption risk. But <strong>it&#8217;s gone too far.</strong></p><p>The moment I decided to step in was when I saw a story claiming Anthropic was about to <strong>disrupt all of cybersecurity </strong>&#8212; that companies would rip out their Palo Alto infrastructure and just <strong>vibe-code</strong> something with Claude.</p><p>There&#8217;s <strong>no board of directors </strong>at any public company anywhere in the world that would sign off on that kind of cybersecurity plan. It&#8217;ll never happen.</p><p>I run a business. I&#8217;m a Salesforce customer. I&#8217;d love to cut that six-figure expense. But it&#8217;s a system of record. It&#8217;s the operating system of the firm. Any AI-driven alternative is going to<strong> cost money</strong> too &#8212; it&#8217;s not free just because it runs on AI.</p><p>The deeper story here is a revaluation that I flagged on February 9: The market has been <strong>overpaying for asset-light SaaS </strong>companies and <strong>underpaying</strong> for companies with real, heavy assets. Here&#8217;s what that correction looks like year to date &#8212; energy up <strong>36%</strong>, materials up <strong>10%</strong>, utilities up <strong>9%,</strong> staples up<strong> 7%</strong>, industrials up <strong>6%,</strong> real estate up <strong>5%</strong>. Every one of those sectors owns things a <strong>chatbot</strong> cannot replace. Metal, steel, timber, bricks. That&#8217;s the adjustment we&#8217;re watching play out.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-miQ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, 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Incogni scrubbed my data and after 4-5 weeks the calls literally stopped like they hit a brick wall!&#8221; &#8212; Jamey</p><p>Your personal data is being collected and sold every time you go online. <a href="https://deal.incogni.io/aff_c?offer_id=6&amp;aff_id=1773">Take action now to protect your privacy.</a></p><p><a href="https://deal.incogni.io/aff_c?offer_id=6&amp;aff_id=1773">Get 55% off Incogni using code PROFG</a></p><p><em><strong>sponsored content</strong></em></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-miQ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!czmf!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!S7mi!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9a52e9ba-d36d-4fb9-98bb-dd6bde34f00b_2500x288.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!S7mi!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9a52e9ba-d36d-4fb9-98bb-dd6bde34f00b_2500x288.png 424w, https://substackcdn.com/image/fetch/$s_!S7mi!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9a52e9ba-d36d-4fb9-98bb-dd6bde34f00b_2500x288.png 848w, https://substackcdn.com/image/fetch/$s_!S7mi!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9a52e9ba-d36d-4fb9-98bb-dd6bde34f00b_2500x288.png 1272w, https://substackcdn.com/image/fetch/$s_!S7mi!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9a52e9ba-d36d-4fb9-98bb-dd6bde34f00b_2500x288.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!S7mi!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9a52e9ba-d36d-4fb9-98bb-dd6bde34f00b_2500x288.png" width="1456" height="168" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/9a52e9ba-d36d-4fb9-98bb-dd6bde34f00b_2500x288.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:168,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:182189,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194003506?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9a52e9ba-d36d-4fb9-98bb-dd6bde34f00b_2500x288.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!S7mi!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9a52e9ba-d36d-4fb9-98bb-dd6bde34f00b_2500x288.png 424w, https://substackcdn.com/image/fetch/$s_!S7mi!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9a52e9ba-d36d-4fb9-98bb-dd6bde34f00b_2500x288.png 848w, https://substackcdn.com/image/fetch/$s_!S7mi!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9a52e9ba-d36d-4fb9-98bb-dd6bde34f00b_2500x288.png 1272w, https://substackcdn.com/image/fetch/$s_!S7mi!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9a52e9ba-d36d-4fb9-98bb-dd6bde34f00b_2500x288.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Is NASA the Last Bastion of American Pride?</strong></h3><p>On Friday, four astronauts returned to Earth after venturing<strong> deeper into space</strong> than anyone has gone before. The mission, Artemis II, sent a rocket weighing<strong> 5.7 million pounds</strong> around the moon and back, setting the stage for a future lunar landing. This incredible feat is a timely reminder that <strong>American excellence</strong> still exists &#8212; if only under the <strong>NASA</strong> logo.</p><p>NASA is a point of national pride, a driver of technological progress, and a reason for top minds around the world to choose America. It is one of the most <strong>underrated brands</strong> in the world.</p><p>What unites humanity more than space exploration? Passion for sport? Love for our families? The list is short. A<strong> fifth of the world&#8217;s population</strong> &#8212; 650 million people &#8212; watched Neil Armstrong and Buzz Aldrin walk on the moon in 1969. Five decades later, Americans are still excited about it.</p><ul><li><p>In 2019,<strong> 45%</strong> of Americans said there hadn&#8217;t yet been <em>any</em> other national accomplishment that gave them <strong>as much pride</strong> in the U.S. as the moon landing.</p></li></ul><p>The <strong>NASA website </strong>gets more site visits than <em>The Economist</em>, twice as many as SpaceX, and  almost as many as Tesla. Of all traffic, less than half is from the U.S.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!XfUx!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!XfUx!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 424w, https://substackcdn.com/image/fetch/$s_!XfUx!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 848w, https://substackcdn.com/image/fetch/$s_!XfUx!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 1272w, https://substackcdn.com/image/fetch/$s_!XfUx!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!XfUx!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png" width="1456" height="1317" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/b6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1317,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:173433,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194003506?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!XfUx!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 424w, https://substackcdn.com/image/fetch/$s_!XfUx!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 848w, https://substackcdn.com/image/fetch/$s_!XfUx!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 1272w, https://substackcdn.com/image/fetch/$s_!XfUx!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb6ff63da-967a-47d8-bf39-ee696e8c10ff_2501x2263.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Today, <strong>NASA</strong> is the <strong>most popular federal institution</strong>, ahead of the U.S. Postal Service and the Department of Veteran Affairs. That is despite the fact that NASA is vastly <strong>less efficient</strong> than the privately run SpaceX. Over 118 space missions, NASA saw an average cost overrun of <strong>90%</strong>. Over 16 missions, SpaceX saw an average cost overrun of <strong>1.1%.</strong></p><p>Yet, as recently as last week, <strong>80%</strong> of Americans hold a favorable view of NASA. What other seemingly inefficient government agency do 80% of Americans like?</p><p>The NASA logo is so broadly admired that it has become a<strong> status symbol.</strong> Coach, Balenciaga, Kith, Est&#233;e Lauder, Nike, Adidas, and Vans have all collaborated with NASA or used its iconic red branding. Ariana Grande <strong>named a song</strong> after the agency, and NASA has been mentioned more than <strong>230 times</strong> in rap lyrics since the 1990s. How many other icons can claim that kind of cachet?</p><p><strong>ROI</strong></p><p>NASA may look inefficient compared with SpaceX, but be clear: Its <strong>second-order effects on innovation </strong>and America&#8217;s reputation make it one of the most <strong>valuable U.S. assets.</strong> President George H.W. Bush reportedly called the Apollo program &#8220;the best return on investment since Leonardo da Vinci bought himself a sketchpad.&#8221;</p><p>For each dollar invested in the Apollo program, the U.S. got $7 back. Today, NASA creates <strong>more jobs per million dollars</strong> in budget than federal spending on defense, healthcare, or infrastructure.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-1We!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-1We!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 424w, https://substackcdn.com/image/fetch/$s_!-1We!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 848w, https://substackcdn.com/image/fetch/$s_!-1We!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 1272w, https://substackcdn.com/image/fetch/$s_!-1We!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!-1We!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png" width="1456" height="1005" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/b3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1005,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:68108,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194003506?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!-1We!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 424w, https://substackcdn.com/image/fetch/$s_!-1We!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 848w, https://substackcdn.com/image/fetch/$s_!-1We!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 1272w, https://substackcdn.com/image/fetch/$s_!-1We!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3658f45-426a-465e-91ac-4898d1caef5d_2501x1727.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>It is also the launchpad for crucial<strong> American innovations</strong>. NASA calls the commercial products and services that have emerged from its research &#8220;spinoffs.&#8221; Most notably, NASA funding kick-started microchip and computer innovation in the 1960s. It is estimated that the Apollo program<strong> accelerated computer technology </strong>by 10 to 15 years.</p><p>Other spinoffs include products as <strong>impressive</strong> as precision GPS, solar panels, satellite TV, implantable heart monitors, and LASIK surgery, and as <strong>mundane</strong> as memory foam, golf ball dimples, and invisible braces.</p><p>Even more importantly, NASA&#8217;s achievements have <strong>inspired</strong> <a href="https://x.com/pintleinjector/status/2043173779577446727">students</a> and innovators. In the decade following the 1961 launch of the Apollo program, the rate of<strong> doctoral degrees</strong> in physics conferred in the U.S. <strong>tripled</strong>. Even as late as 2009,<strong> 50% of high-profile scientists</strong> named the Apollo missions as a major reason they pursued science.</p><p><strong>Elon Musk</strong>, one of the most gifted entrepreneurs of this century said, &#8220;Landing on the moon was probably the most inspiring thing in history. It certainly inspired me. I&#8217;m not sure SpaceX would exist if not for Apollo 11.&#8221;</p><p>Vivek Ranadiv&#233;, a tech entrepreneur and billionaire, decided he wanted to study in the U.S. after hearing the <strong>moon landing broadcast</strong> on a <strong>transistor radio in Bombay</strong>. He now owns the Sacramento Kings.</p><p><strong>NASA&#8217;s future</strong></p><p>&#8203;&#8203;In many ways, space is Trumpian. It&#8217;s full of superlative opportunities &#8212; the farthest flight, the most powerful engine, the biggest rocket, etc. Space also provides <strong>another frontier</strong> &#8212; a key ingredient in America&#8217;s <strong>manifest destiny ideology</strong>. Last December, Trump signed an executive order calling for the U.S. to return to the moon by 2028, and establish a permanent lunar base by 2030. (Prediction: Trump names a moon crater after himself.)</p><p>Future lunar missions depend on <strong>SpaceX&#8217;s Starship</strong> to transport astronauts to the moon. NASA&#8217;s reliance on SpaceX makes the American space program vulnerable to Elon Musk&#8217;s whims &#8212; but that&#8217;s a separate post.</p><p>Another motivating factor behind our return to the moon is that <strong>China</strong> is trying to beat us there. Since 2015, China has increased funding for its space program by over <strong>1,000%</strong>, and its <strong>robotic space missions</strong> have already retrieved samples from the far side of the moon &#8212; a feat the U.S. has not achieved.</p><p><strong>National treasure</strong></p><p>When Americans were asked what our country&#8217;s <strong>greatest achievement of the 20th century </strong>was, the most common answer was <strong>our space program.</strong> That sentiment doesn&#8217;t seem to have faded. Today, nearly <strong>70%</strong> of Americans say it is &#8220;essential&#8221; that the U.S. continue to be a leader in space exploration.</p><p>We may be more divided than ever, we may be at war, and the American brand may be tarnished &#8212; but the American spirit is alive and well in NASA. In fact, NASA might be the last bastion of <strong>American patriotism, </strong>and it is undoubtedly a<strong> timely reminder of human unity.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!zwmw!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!zwmw!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png 424w, https://substackcdn.com/image/fetch/$s_!zwmw!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png 848w, https://substackcdn.com/image/fetch/$s_!zwmw!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png 1272w, https://substackcdn.com/image/fetch/$s_!zwmw!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!zwmw!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png" width="1064" height="750" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:750,&quot;width&quot;:1064,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:1234155,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/194003506?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!zwmw!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png 424w, https://substackcdn.com/image/fetch/$s_!zwmw!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png 848w, https://substackcdn.com/image/fetch/$s_!zwmw!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png 1272w, https://substackcdn.com/image/fetch/$s_!zwmw!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3d738991-fa2f-4631-8268-f01fde815c5b_1064x750.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p style="text-align: center;"><em>Children in Ju&#225;rez, Mexico, watched the launch livestream of NASA&#8217;s Artemis II mission. Source: Jose Luis Gonzalez/Reuters</em></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!tvqF!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!tvqF!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:397008,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!tvqF!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Birth rates are falling across the developed world, but the usual explanations miss the point. In this Prof G+ <a href="https://www.profgmedia.com/p/the-economics-behind-falling-birth">exclusive video</a>, Scott explains why the real drivers are economic: housing costs, stagnant wages, and fewer stable partnerships.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5hQ6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231382,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Instead of bonus reads this week, please enjoy a collection of the best X posts about Artemis II.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!IouW!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba65e481-0773-4769-9741-d97a8133b49e_886x152.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!IouW!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba65e481-0773-4769-9741-d97a8133b49e_886x152.png 424w, https://substackcdn.com/image/fetch/$s_!IouW!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba65e481-0773-4769-9741-d97a8133b49e_886x152.png 848w, https://substackcdn.com/image/fetch/$s_!IouW!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba65e481-0773-4769-9741-d97a8133b49e_886x152.png 1272w, https://substackcdn.com/image/fetch/$s_!IouW!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba65e481-0773-4769-9741-d97a8133b49e_886x152.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!IouW!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba65e481-0773-4769-9741-d97a8133b49e_886x152.png" width="886" height="152" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/ba65e481-0773-4769-9741-d97a8133b49e_886x152.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:152,&quot;width&quot;:886,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!IouW!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba65e481-0773-4769-9741-d97a8133b49e_886x152.png 424w, https://substackcdn.com/image/fetch/$s_!IouW!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba65e481-0773-4769-9741-d97a8133b49e_886x152.png 848w, https://substackcdn.com/image/fetch/$s_!IouW!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba65e481-0773-4769-9741-d97a8133b49e_886x152.png 1272w, https://substackcdn.com/image/fetch/$s_!IouW!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fba65e481-0773-4769-9741-d97a8133b49e_886x152.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Bf4V!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F63ddb9c8-b746-4fd4-94ac-e1cbadfa954a_896x238.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Bf4V!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F63ddb9c8-b746-4fd4-94ac-e1cbadfa954a_896x238.png 424w, https://substackcdn.com/image/fetch/$s_!Bf4V!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F63ddb9c8-b746-4fd4-94ac-e1cbadfa954a_896x238.png 848w, https://substackcdn.com/image/fetch/$s_!Bf4V!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F63ddb9c8-b746-4fd4-94ac-e1cbadfa954a_896x238.png 1272w, https://substackcdn.com/image/fetch/$s_!Bf4V!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F63ddb9c8-b746-4fd4-94ac-e1cbadfa954a_896x238.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Bf4V!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F63ddb9c8-b746-4fd4-94ac-e1cbadfa954a_896x238.png" width="896" height="238" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/63ddb9c8-b746-4fd4-94ac-e1cbadfa954a_896x238.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:238,&quot;width&quot;:896,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Bf4V!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F63ddb9c8-b746-4fd4-94ac-e1cbadfa954a_896x238.png 424w, https://substackcdn.com/image/fetch/$s_!Bf4V!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F63ddb9c8-b746-4fd4-94ac-e1cbadfa954a_896x238.png 848w, https://substackcdn.com/image/fetch/$s_!Bf4V!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F63ddb9c8-b746-4fd4-94ac-e1cbadfa954a_896x238.png 1272w, https://substackcdn.com/image/fetch/$s_!Bf4V!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F63ddb9c8-b746-4fd4-94ac-e1cbadfa954a_896x238.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!rjZ5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd3283a00-9c15-4a48-bb4a-31a9d7a3b469_890x230.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!rjZ5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd3283a00-9c15-4a48-bb4a-31a9d7a3b469_890x230.png 424w, https://substackcdn.com/image/fetch/$s_!rjZ5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd3283a00-9c15-4a48-bb4a-31a9d7a3b469_890x230.png 848w, https://substackcdn.com/image/fetch/$s_!rjZ5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd3283a00-9c15-4a48-bb4a-31a9d7a3b469_890x230.png 1272w, 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data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/d3283a00-9c15-4a48-bb4a-31a9d7a3b469_890x230.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:230,&quot;width&quot;:890,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!rjZ5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd3283a00-9c15-4a48-bb4a-31a9d7a3b469_890x230.png 424w, https://substackcdn.com/image/fetch/$s_!rjZ5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd3283a00-9c15-4a48-bb4a-31a9d7a3b469_890x230.png 848w, https://substackcdn.com/image/fetch/$s_!rjZ5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd3283a00-9c15-4a48-bb4a-31a9d7a3b469_890x230.png 1272w, https://substackcdn.com/image/fetch/$s_!rjZ5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd3283a00-9c15-4a48-bb4a-31a9d7a3b469_890x230.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!vTeU!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F39c4bb95-e673-4f2c-9b5d-f858a9562290_898x954.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!vTeU!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F39c4bb95-e673-4f2c-9b5d-f858a9562290_898x954.png 424w, https://substackcdn.com/image/fetch/$s_!vTeU!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F39c4bb95-e673-4f2c-9b5d-f858a9562290_898x954.png 848w, https://substackcdn.com/image/fetch/$s_!vTeU!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F39c4bb95-e673-4f2c-9b5d-f858a9562290_898x954.png 1272w, 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x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div>]]></content:encoded></item><item><title><![CDATA[Is SpaceX Really Worth $2 Trillion?]]></title><description><![CDATA[Plus: Nike&#8217;s struggle continues, and OpenAI buys TBPN]]></description><link>https://www.profgmedia.com/p/is-spacex-really-worth-2-trillion</link><guid isPermaLink="false">https://www.profgmedia.com/p/is-spacex-really-worth-2-trillion</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 06 Apr 2026 10:03:57 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/238c9d62-d44f-4a84-a243-410255a214b2_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://incogni.com/deal?transaction_id=1029b9b4b8cdeb72a35c7d4691644b&amp;offer_id=6&amp;affiliate_id=1773&amp;source=&amp;aff_sub=&amp;utm_source=Affiliates&amp;utm_medium=1773icg&amp;utm_campaign=affiliate&amp;utm_term=&amp;utm_content=6" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png" width="1456" height="293" 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class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h1>$23 million</h1><p>That&#8217;s how much the <a href="https://www.smithsonianmag.com/science-nature/nasa-just-sent-new-23-million-space-toilet-international-space-station-180976037/">toilet</a> in NASA&#8217;s Artemis II spaceship cost to develop.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p>Is SpaceX really worth $2 trillion?</p></li><li><p>Nike&#8217;s struggle continues, and Allbirds is closing all its U.S. stores</p></li><li><p>The most underrated lesson from the OpenAI-TBPN deal</p></li><li><p>Newsletter Exclusive: Why is America turning away doctors when there&#8217;s about to be a shortage?</p></li></ol><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" 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data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong>SpaceX&#8217;s IPO Could Make Musk the World&#8217;s First Trillionaire</strong></h3><p>SpaceX has confidentially filed with the SEC for what could be the <strong>largest IPO ever.</strong> The company is targeting a<strong> $2 trillion valuation </strong>and could raise up to $75 billion in the offering, which could come as soon as June.</p><p>If the IPO prices are as expected, Elon Musk&#8217;s 40% stake in SpaceX, in addition to his other holdings, will make him the world&#8217;s <strong>first trillionaire.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!hl3y!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F04f27134-3160-4e4b-8d17-41cae1d362c8_2501x1605.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!hl3y!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F04f27134-3160-4e4b-8d17-41cae1d362c8_2501x1605.png 424w, https://substackcdn.com/image/fetch/$s_!hl3y!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F04f27134-3160-4e4b-8d17-41cae1d362c8_2501x1605.png 848w, https://substackcdn.com/image/fetch/$s_!hl3y!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F04f27134-3160-4e4b-8d17-41cae1d362c8_2501x1605.png 1272w, https://substackcdn.com/image/fetch/$s_!hl3y!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F04f27134-3160-4e4b-8d17-41cae1d362c8_2501x1605.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!hl3y!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F04f27134-3160-4e4b-8d17-41cae1d362c8_2501x1605.png" width="1456" height="934" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/04f27134-3160-4e4b-8d17-41cae1d362c8_2501x1605.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:934,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:264450,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/193276921?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F04f27134-3160-4e4b-8d17-41cae1d362c8_2501x1605.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!hl3y!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F04f27134-3160-4e4b-8d17-41cae1d362c8_2501x1605.png 424w, https://substackcdn.com/image/fetch/$s_!hl3y!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F04f27134-3160-4e4b-8d17-41cae1d362c8_2501x1605.png 848w, https://substackcdn.com/image/fetch/$s_!hl3y!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F04f27134-3160-4e4b-8d17-41cae1d362c8_2501x1605.png 1272w, https://substackcdn.com/image/fetch/$s_!hl3y!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F04f27134-3160-4e4b-8d17-41cae1d362c8_2501x1605.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>SpaceX is by far the most dominant player in the<strong> largest ever addressable market:</strong> the cosmos. It controls <strong>two-thirds </strong>of the satellites orbiting Earth, accounted for <strong>85%</strong> of all U.S. space launches last year, and operates at <strong>one-fifth the cost </strong>of its closest domestic competitor.</p><p>Some perspective: NASA&#8217;s Space Launch System rocket that jettisoned astronauts on a path around the moon last week has launched <strong>twice</strong> since its development in 2011; SpaceX&#8217;s Falcon 9 rocket has launched more than <strong>640 times.</strong> The Falcon also cost half as much to develop.</p><p>SpaceX generated $8 billion in profits in 2025 off of roughly $16 billion in revenues, and analysts expect sales to increase 25% this year. A $2 trillion valuation would imply a <strong>125x </strong>price-to-sales multiple.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!sECi!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2022ff3c-35e5-479d-a76f-7fef97a25903_2501x1896.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!sECi!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2022ff3c-35e5-479d-a76f-7fef97a25903_2501x1896.png 424w, https://substackcdn.com/image/fetch/$s_!sECi!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2022ff3c-35e5-479d-a76f-7fef97a25903_2501x1896.png 848w, https://substackcdn.com/image/fetch/$s_!sECi!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2022ff3c-35e5-479d-a76f-7fef97a25903_2501x1896.png 1272w, https://substackcdn.com/image/fetch/$s_!sECi!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2022ff3c-35e5-479d-a76f-7fef97a25903_2501x1896.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!sECi!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2022ff3c-35e5-479d-a76f-7fef97a25903_2501x1896.png" width="1456" height="1104" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/2022ff3c-35e5-479d-a76f-7fef97a25903_2501x1896.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1104,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:79468,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/193276921?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2022ff3c-35e5-479d-a76f-7fef97a25903_2501x1896.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!sECi!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2022ff3c-35e5-479d-a76f-7fef97a25903_2501x1896.png 424w, https://substackcdn.com/image/fetch/$s_!sECi!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2022ff3c-35e5-479d-a76f-7fef97a25903_2501x1896.png 848w, https://substackcdn.com/image/fetch/$s_!sECi!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2022ff3c-35e5-479d-a76f-7fef97a25903_2501x1896.png 1272w, https://substackcdn.com/image/fetch/$s_!sECi!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2022ff3c-35e5-479d-a76f-7fef97a25903_2501x1896.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>SpaceX&#8217;s out-of-this world valuation sent <strong>ripple effects</strong> through the broader space economy. These only intensified when, on Thursday, the <em>FT</em> reported that <strong>Amazon</strong> is in advanced talks to acquire the satellite telecom group <strong>Globalstar</strong> for roughly <strong>$9 billion.</strong> Satellite services stocks Planet Lab, Viasat, EchoStar, and Rocket Lab closed the week up 29%, 22%, 18%, and 15%, respectively.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!C8o7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Is this an<strong> amazing company </strong>or is it <strong>ridiculously overvalued?</strong> The answer is <strong>yes.</strong></p><p>This man of the people bullsh*t where Elon is reserving <strong>30%</strong> of the shares for the <strong>retail investors?</strong> He&#8217;s doing that because retail investors are the only ones stupid enough to <strong>pay this price.</strong> Institutions weren&#8217;t going to cover the allotment here.</p><p><a href="https://download.ssrn.com/2025/5/21/4961899.pdf?response-content-disposition=inline&amp;X-Amz-Security-Token=IQoJb3JpZ2luX2VjEMT%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEaCXVzLWVhc3QtMSJIMEYCIQCeCI5KomirnCMw1XpexB6OshxDWTEt0TnhYc20R9IKyQIhAJrtl2rM8eKGChzWNvFWX6BUYC3QpZ7flrTl56P3c%2F%2F7KsYFCI3%2F%2F%2F%2F%2F%2F%2F%2F%2F%2FwEQBBoMMzA4NDc1MzAxMjU3Igx5iEuB8uGk4yjilucqmgVCsrZ4qjshxN%2B4oCc5KI1LqbftvjtfzVHKEOas7ytdNaSYfxOoAzFEx7QPH7PfaXEpYm7ojTD83aA6FlwU4RGzEZzvqHJuwM5lRExrp8xWm2nFRIGGgzuYMHuycnJ4nQvkXN7H91lLPxo0QgfRWVVjWSgn3l3%2Fxw2djWseetlepQO9kklDA19H%2FmKKsdrehmN6E1co1naD4I2JHjKzE%2FlmaOM6Xb8MDWZB7%2BH8l6NhViyo9%2BCz4sYPI2%2BqYir0HnVP%2BJ6pU1bQgLnUHPao4a1XyaSrwAZsI13h8d3AjI1KZN6Okdn9ShxDVsShGQoulD1IvKUu0mJkrbCNLTzr6K5sF4ql6YGtOtHnnUIV5eNY9Qbo4D187Ca%2F1KDz0uRXbbXH7EjAuGTtMTVr7AUD31n9p3Ca6NHgFox4EPX3DW3sUD5YmEcRr%2FHKxP3ESTKdDXSIRchQ37EcS2tMwYAJnAqdslCQ6ztzOZzxtred%2BUAO%2FIhJy4x5HZWvkB6WlGFcSsoQE6Oju7JheoiIt0T%2BYWwRIhUhKSgrgGK586fRd%2BsVAFC5f6MdrZsLfDXiGnWCVCjMROaCBIHdURm2lj%2BPB8KI3gCDfY0oAWIRkHFezZOyp0uZulivOU9U4Kt45RpFFNOnJEdHvZMmOfbi4AISqWzLRu4mrtYwIzu1qhtIQNp1N%2Byr%2FysltiFbp0MI4kOu2ng9rwryREl6frNSDF4dLPf7Xz8fy1qrNB3AYCl8ioVqzXHBm4pMzU4QxDYX6Nlw5TqNJoxvWobLOLmOq6dTW4UfHjJqSWgeitX%2F3YwyMnxrENVA3anskc4C31LATY6Sm0VLsj82S6oowmyXgJNxyhpRd4lrWUk3L9hBZdNTtZtdJ1DIcosxeZXscQEworPAzgY6sAEP5jTCO3z9jIYQW%2FW1mmRKt1fNyGXReizYpnw%2B%2FKKK1MgPgWJ5CoVKQFI2S1s7Pa%2FZ08RI9z1enpY8RXSLytHmJdhMCx5R16e3snXD4tmLjv14oApBOy06o0AK%2B2OM6gI5F56sgtgJSYEX5c%2Fs2kRwmKvdNRn1ohsNealbCa235lduLne9ahy%2FPC93P2Zj7lfC2yhupD4BhMs9ASpa02ivy6ugq0tZ8fc0GLg%2Bi71oAg%3D%3D&amp;X-Amz-Algorithm=AWS4-HMAC-SHA256&amp;X-Amz-Date=20260403T204737Z&amp;X-Amz-SignedHeaders=host&amp;X-Amz-Expires=300&amp;X-Amz-Credential=ASIAUPUUPRWE7J3NKFDQ%2F20260403%2Fus-east-1%2Fs3%2Faws4_request&amp;X-Amz-Signature=5f91bf207dcc4d88b51ce5524ffea21ed88b23f1ef8da5802c2667971f9197bf&amp;abstractId=4961899">Research</a> shows that IPOs that allocate directly to retail investors<strong> lose over 60% of their value,</strong> on average, within a year, underperforming their peers by about <strong>20%.</strong> Why? They&#8217;re priced more aggressively, and retail trading platforms push shares and hype companies up, leading to big IPO spikes.</p><p>If this thing gets out anywhere near a $2 trillion valuation, you do not want to be in this stock three, six months out. Even Musk and his jazz hands can&#8217;t figure out a way to justify anything resembling this valuation.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>This company bundles SpaceX, Starlink, xAI, and X. It&#8217;s very hard to understand what the <strong>right valuation </strong>is<strong> </strong>because there&#8217;s<strong> a lot of bullsh*t</strong> &#8212; but also <strong>a lot of substance.</strong></p><p>That complexity is by <strong>design.</strong> Musk bundles enough <strong>ambitious far-horizon narratives</strong> such that investors cannot build a clean model and they just have to <strong>trust him.</strong> This valuation requires you to believe his whole pitch perfectly, across the longest possible timeline.</p><p>When <strong>Google</strong> went public, it was trading at <strong>10x trailing revenue</strong> with revenue growth of <strong>240%.</strong> SpaceX is going public at <strong>125x trailing revenue,</strong> with revenue growth of <strong>25%.</strong> So SpaceX&#8217;s revenue growth is almost 10 times lower than Google&#8217;s was, and yet its valuation is more than 10 times higher.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7fxy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" width="1456" height="79" 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srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Nike Lost Hundreds of Billions. Allbirds Lost Everything</strong></h3><p>Two sneaker brands at opposite ends of the market are both running into trouble.</p><p>Nike stock <strong>tumbled 16%</strong> last week after reporting earnings. Net income fell <strong>35%,</strong> gross margins compressed on the back of tariff pressure in North America, and management warned that <strong>revenue will decline</strong> for the rest of the year. Sales in China, one of its most critical markets accounting for 15% of global revenue, <strong>will fall 20%</strong> next quarter alone.</p><p>Investors are disappointed, and so is Nike&#8217;s CEO, Elliott Hill. Brought back 18 months ago to turn Nike around, Hill told employees in an all-hands meeting he is &#8220;so tired of talking about fixing this business.&#8221;</p><p>He still has a long way to go. Nike is valued at 1.4x sales &#8212; roughly the multiple it was trading at in 2009. Its market cap has fallen from almost<strong> $300 billion</strong> in 2021 to <strong>$65 billion</strong> today; Nike is now worth a third of what discount retailer TJ Maxx is.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!rFYn!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faeedde79-16bf-48df-a7e4-4299420c43eb_2501x1732.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!rFYn!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faeedde79-16bf-48df-a7e4-4299420c43eb_2501x1732.png 424w, https://substackcdn.com/image/fetch/$s_!rFYn!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faeedde79-16bf-48df-a7e4-4299420c43eb_2501x1732.png 848w, https://substackcdn.com/image/fetch/$s_!rFYn!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faeedde79-16bf-48df-a7e4-4299420c43eb_2501x1732.png 1272w, https://substackcdn.com/image/fetch/$s_!rFYn!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faeedde79-16bf-48df-a7e4-4299420c43eb_2501x1732.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!rFYn!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faeedde79-16bf-48df-a7e4-4299420c43eb_2501x1732.png" width="1456" height="1008" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/aeedde79-16bf-48df-a7e4-4299420c43eb_2501x1732.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1008,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:148501,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/193276921?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faeedde79-16bf-48df-a7e4-4299420c43eb_2501x1732.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!rFYn!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faeedde79-16bf-48df-a7e4-4299420c43eb_2501x1732.png 424w, https://substackcdn.com/image/fetch/$s_!rFYn!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faeedde79-16bf-48df-a7e4-4299420c43eb_2501x1732.png 848w, https://substackcdn.com/image/fetch/$s_!rFYn!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faeedde79-16bf-48df-a7e4-4299420c43eb_2501x1732.png 1272w, https://substackcdn.com/image/fetch/$s_!rFYn!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faeedde79-16bf-48df-a7e4-4299420c43eb_2501x1732.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Meanwhile, <strong>Allbirds,</strong> the wool sneaker brand that went public in 2021 at a <strong>$4 billion</strong> valuation, sold off its remaining intellectual property last week for <strong>$39 million </strong>to a brand management firm. The buzzy company, whose shoes were once deemed part of the Silicon Valley uniform, never turned a profit.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!C8o7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Allbirds was always a bad business. The<strong> VC community</strong> embraced it, which <strong>should have been the tell.</strong> It had a fashionable product, expensive retail leases it could never sustain on unit economics, no wholesale infrastructure, and no brand loyalty. When the hype faded, there was nothing underneath it.</p><p>Nike is a completely different conversation. This is still one of the <strong>greatest consumer brands</strong> in the world. Whether you are watching football in Ghana or badminton in the U.K., that Swoosh means something.</p><p>Elliott Hill has only been back 18 months, and he should be given three years. But I think he&#8217;s got the <strong>wrong strategy.</strong> Something that Aswath Damodaran told me that always struck me is that <strong>we&#8217;re obsessed with youth,</strong> and growth companies never want to accept that they&#8217;re <strong>aging</strong> into mature companies.</p><p>Nike has not recognized that it&#8217;s a <strong>mature, low-growth company.</strong> It&#8217;s time to cut costs. For every dollar in expenses you cut, it has the same impact on the bottom line as $5 to $6 in incremental revenue.</p><p>Which do you think is easier right now? What investors need to hear is a <strong>margin story:</strong> flat revenues, costs cut 4% to 6% a year for three years, low-double-digit EBITDA growth. That almost certainly means 10,000 to 20,000 layoffs are coming, and an activist will show up and force this if leadership will not. This is a <strong>$70 to $80 stock</strong> &#8212; if there is an adult in the room<strong>.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>One thing that has always struck me on Nike&#8217;s<strong> investor relations homepage</strong> is that the first thing you see is &#8220;Nike is a growth company&#8221; in huge letters. It&#8217;s been that way for years. That&#8217;s like their main pitch to investors: <em>We&#8217;re a growth company</em>. And, well, definitionally, you&#8217;re not because your revenue has <strong>fallen every quarter</strong> for more than a year.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7Cle!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F322932c7-c9ef-4bfd-b0dc-9bf3db9340aa_1248x580.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7Cle!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F322932c7-c9ef-4bfd-b0dc-9bf3db9340aa_1248x580.png 424w, 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srcset="https://substackcdn.com/image/fetch/$s_!7Cle!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F322932c7-c9ef-4bfd-b0dc-9bf3db9340aa_1248x580.png 424w, https://substackcdn.com/image/fetch/$s_!7Cle!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F322932c7-c9ef-4bfd-b0dc-9bf3db9340aa_1248x580.png 848w, https://substackcdn.com/image/fetch/$s_!7Cle!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F322932c7-c9ef-4bfd-b0dc-9bf3db9340aa_1248x580.png 1272w, https://substackcdn.com/image/fetch/$s_!7Cle!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F322932c7-c9ef-4bfd-b0dc-9bf3db9340aa_1248x580.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" 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https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/bbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw" 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class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!fL5g!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 424w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 848w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1272w, https://substackcdn.com/image/fetch/$s_!fL5g!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F02c46e2d-90a8-4926-b088-729dc506d928_4500x907.png 1456w" sizes="100vw" 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class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!czmf!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, 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data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Can </strong><em><strong>TBPN</strong></em><strong> Make OpenAI Cool?</strong></h3><p>In its buzziest acquisition to date, OpenAI acquired tech-industry talk show <em>TBPN</em> last week. According to a source familiar with the transaction, the acquisition was valued at approximately <strong>$200 million.</strong></p><p>Founded just <strong>18 months ago</strong> by entrepreneurs John Coogan and Jordi Hays, <em>TBPN</em> has become a media staple for fans of the tech industry, and a platform for CEOs like Mark Zuckerberg, Satya Nadella, and Alex Karp.</p><p>The <strong>caliber</strong> of <em>TBPN&#8217;s</em> guests creates a <strong>flywheel effect:</strong> High-profile guests attract other high-profile guests, which attracts high-profile viewership.</p><p>This in turn attracts<strong> premium advertising dollars.</strong> With only 11 employees, <em>TBPN</em> generated <strong>$5 million </strong>in ad revenue in 2025 and was on track to exceed <strong>$30 million</strong> in 2026. They will no longer run ads, but as a house publication for OpenAI, they effectively become a marketing platform.</p><ul><li><p><em>TBPN&#8217;s</em> revenue per employee, assuming $30 million in sales, is greater than Apple&#8217;s.</p></li></ul><p><em>TBPN</em> <strong>livestreams</strong> from YouTube and X for three hours a day, five days a week. Most episodes get between 4,000 and 10,000 live viewers. Most of its influence stems from<strong> clips on X.</strong> It&#8217;s both a reinforcement of X&#8217;s continued cultural gravitas and a reminder that clips are no longer just a marketing requirement. The clips are the <strong>content.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!AjKA!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eebe92f-770e-4fb6-b3a5-0159fb1ad1d9_2500x1696.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!AjKA!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eebe92f-770e-4fb6-b3a5-0159fb1ad1d9_2500x1696.png 424w, https://substackcdn.com/image/fetch/$s_!AjKA!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eebe92f-770e-4fb6-b3a5-0159fb1ad1d9_2500x1696.png 848w, https://substackcdn.com/image/fetch/$s_!AjKA!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eebe92f-770e-4fb6-b3a5-0159fb1ad1d9_2500x1696.png 1272w, https://substackcdn.com/image/fetch/$s_!AjKA!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eebe92f-770e-4fb6-b3a5-0159fb1ad1d9_2500x1696.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!AjKA!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eebe92f-770e-4fb6-b3a5-0159fb1ad1d9_2500x1696.png" width="1456" height="988" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/9eebe92f-770e-4fb6-b3a5-0159fb1ad1d9_2500x1696.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:988,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:74981,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/193276921?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eebe92f-770e-4fb6-b3a5-0159fb1ad1d9_2500x1696.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!AjKA!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eebe92f-770e-4fb6-b3a5-0159fb1ad1d9_2500x1696.png 424w, https://substackcdn.com/image/fetch/$s_!AjKA!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eebe92f-770e-4fb6-b3a5-0159fb1ad1d9_2500x1696.png 848w, https://substackcdn.com/image/fetch/$s_!AjKA!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eebe92f-770e-4fb6-b3a5-0159fb1ad1d9_2500x1696.png 1272w, https://substackcdn.com/image/fetch/$s_!AjKA!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9eebe92f-770e-4fb6-b3a5-0159fb1ad1d9_2500x1696.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>OpenAI&#8217;s decision to purchase a media company isn&#8217;t entirely surprising. There is a <strong>long history </strong>of tech companies buying or starting media firms as a marketing and customer acquisition strategy. Microsoft and NBC started MSNBC in 1996 to drive traffic to Microsoft&#8217;s internet portal, MSN. Bloomberg launched Bloomberg News to sell its terminals, and retail trading platform Robinhood acquired MarketSnacks and launched Sherwood News, a tech-focused media outlet.</p><p>OpenAI&#8217;s move follows an old strategy, but there is a <strong>new lesson</strong> we can learn from this deal.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://open.substack.com/pub/miasilverio/p/the-most-underrated-lesson-from-the?r=kaf1y&amp;utm_campaign=post&amp;utm_medium=web&amp;showWelcomeOnShare=true&quot;,&quot;text&quot;:&quot;Read the rest on Mia's Substack&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://open.substack.com/pub/miasilverio/p/the-most-underrated-lesson-from-the?r=kaf1y&amp;utm_campaign=post&amp;utm_medium=web&amp;showWelcomeOnShare=true"><span>Read the rest on Mia's Substack</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!0FtA!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!0FtA!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!0FtA!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/d4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3478,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!0FtA!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!yEu1!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F24f7bd80-7ec5-42ba-a63f-756a9ae242a1_2500x288.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!yEu1!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F24f7bd80-7ec5-42ba-a63f-756a9ae242a1_2500x288.png 424w, https://substackcdn.com/image/fetch/$s_!yEu1!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F24f7bd80-7ec5-42ba-a63f-756a9ae242a1_2500x288.png 848w, https://substackcdn.com/image/fetch/$s_!yEu1!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F24f7bd80-7ec5-42ba-a63f-756a9ae242a1_2500x288.png 1272w, https://substackcdn.com/image/fetch/$s_!yEu1!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F24f7bd80-7ec5-42ba-a63f-756a9ae242a1_2500x288.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!yEu1!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F24f7bd80-7ec5-42ba-a63f-756a9ae242a1_2500x288.png" width="1456" height="168" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/24f7bd80-7ec5-42ba-a63f-756a9ae242a1_2500x288.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:168,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:169257,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/193276921?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F24f7bd80-7ec5-42ba-a63f-756a9ae242a1_2500x288.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!yEu1!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F24f7bd80-7ec5-42ba-a63f-756a9ae242a1_2500x288.png 424w, https://substackcdn.com/image/fetch/$s_!yEu1!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F24f7bd80-7ec5-42ba-a63f-756a9ae242a1_2500x288.png 848w, https://substackcdn.com/image/fetch/$s_!yEu1!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F24f7bd80-7ec5-42ba-a63f-756a9ae242a1_2500x288.png 1272w, https://substackcdn.com/image/fetch/$s_!yEu1!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F24f7bd80-7ec5-42ba-a63f-756a9ae242a1_2500x288.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>America Is Running Out of Doctors. It&#8217;s Also Turning Them Away</strong></h3><p>The richest country on the planet has a problem: It&#8217;s running out of doctors.</p><p>More than<strong> 80%</strong> of U.S. counties are <strong>medical deserts,</strong> meaning areas with too few physicians to meet demand. By 2037, the U.S. will have a shortfall of <strong>87,000</strong> primary care providers. In other words, between 130 and 175 million Americans &#8212; almost half the country &#8212; could lack a primary care doctor.</p><p>But here&#8217;s the confusing part: We have <strong>no shortage of people</strong> who want to <em>become</em> doctors. Every year, medical schools turn away roughly <strong>30,000 applicants,</strong> some exceptionally qualified.</p><ul><li><p>Last year, American medical schools rejected about 25% of applicants who scored in the top-10th percentile.</p></li></ul><p>Today, the chance of a premed freshman becoming a doctor is just 6%.</p><p><strong>First, Medical School</strong></p><p>Before a medical student spends a dollar on tuition, they&#8217;ve already spent <strong>$7,400 on preparation </strong>and admission expenses. Most apply to 16 to 18 schools; some apply to as many as 30. Ambitious students have to, because the most competitive programs&#8217; acceptance rates range from 2% to 10%. Some are even lower. Stanford admitted 1.0% of applicants. NYU? 0.5%.</p><p>After four grueling years of medical school, graduates have to apply for <strong>residency.</strong> Residency is a mandatory, post-graduate training period that lasts between three and seven years. During this period, they work <strong>80-hour weeks</strong> and make, on average, $62,200.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!TWZ3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3e1dcf0-9c6b-45c8-8cce-06a0ef4fbf34_2501x2374.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!TWZ3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3e1dcf0-9c6b-45c8-8cce-06a0ef4fbf34_2501x2374.png 424w, https://substackcdn.com/image/fetch/$s_!TWZ3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3e1dcf0-9c6b-45c8-8cce-06a0ef4fbf34_2501x2374.png 848w, https://substackcdn.com/image/fetch/$s_!TWZ3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3e1dcf0-9c6b-45c8-8cce-06a0ef4fbf34_2501x2374.png 1272w, https://substackcdn.com/image/fetch/$s_!TWZ3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3e1dcf0-9c6b-45c8-8cce-06a0ef4fbf34_2501x2374.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!TWZ3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3e1dcf0-9c6b-45c8-8cce-06a0ef4fbf34_2501x2374.png" width="1456" height="1382" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/b3e1dcf0-9c6b-45c8-8cce-06a0ef4fbf34_2501x2374.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1382,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:111946,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/193276921?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3e1dcf0-9c6b-45c8-8cce-06a0ef4fbf34_2501x2374.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!TWZ3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3e1dcf0-9c6b-45c8-8cce-06a0ef4fbf34_2501x2374.png 424w, https://substackcdn.com/image/fetch/$s_!TWZ3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3e1dcf0-9c6b-45c8-8cce-06a0ef4fbf34_2501x2374.png 848w, https://substackcdn.com/image/fetch/$s_!TWZ3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3e1dcf0-9c6b-45c8-8cce-06a0ef4fbf34_2501x2374.png 1272w, https://substackcdn.com/image/fetch/$s_!TWZ3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb3e1dcf0-9c6b-45c8-8cce-06a0ef4fbf34_2501x2374.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><strong>The Residency Bottleneck</strong></p><p>Over the past three decades, the federal government has increased the number of<strong> residency spots</strong> by only roughly<strong> 1%,</strong> while the U.S. population has increased nearly<strong> 30%.</strong></p><p>Seventy percent of teaching hospitals fund their own residency slots, but they<strong> can&#8217;t keep up with demand</strong> &#8212; and disproportionately fund spots for lucrative specialities where they can recoup the cost through billing, not where the shortage is worst (primary care and rural medicine).</p><p>This has created a <strong>bottleneck</strong> where medical schools are <strong>reluctant to increase enrollment </strong>because there aren&#8217;t enough residency slots. It&#8217;s not a good look for very expensive schools to be graduating lots of unemployed MDs. The consequence is that they reject thousands of qualified applicants.</p><p>Shaheen Lakhan, M.D., Ph.D., explained that this residency gridlock is a<strong> policy choice,</strong> not an inevitability. &#8220;We have, in effect, added more cars to the on-ramp without building new lanes on the highway.&#8221;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jF0c!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcc5beae4-1910-45f3-b659-87be92b47023_2501x2196.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jF0c!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcc5beae4-1910-45f3-b659-87be92b47023_2501x2196.png 424w, https://substackcdn.com/image/fetch/$s_!jF0c!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcc5beae4-1910-45f3-b659-87be92b47023_2501x2196.png 848w, https://substackcdn.com/image/fetch/$s_!jF0c!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcc5beae4-1910-45f3-b659-87be92b47023_2501x2196.png 1272w, https://substackcdn.com/image/fetch/$s_!jF0c!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcc5beae4-1910-45f3-b659-87be92b47023_2501x2196.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jF0c!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcc5beae4-1910-45f3-b659-87be92b47023_2501x2196.png" width="1456" height="1278" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/cc5beae4-1910-45f3-b659-87be92b47023_2501x2196.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1278,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:145210,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/193276921?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcc5beae4-1910-45f3-b659-87be92b47023_2501x2196.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!jF0c!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcc5beae4-1910-45f3-b659-87be92b47023_2501x2196.png 424w, https://substackcdn.com/image/fetch/$s_!jF0c!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcc5beae4-1910-45f3-b659-87be92b47023_2501x2196.png 848w, https://substackcdn.com/image/fetch/$s_!jF0c!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcc5beae4-1910-45f3-b659-87be92b47023_2501x2196.png 1272w, https://substackcdn.com/image/fetch/$s_!jF0c!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcc5beae4-1910-45f3-b659-87be92b47023_2501x2196.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><strong>It&#8217;s Expensive to Save Lives</strong></p><p>The average medical school graduate has paid more than <strong>$370,000</strong> for their undergraduate and doctoral degrees. More than <strong>70% </strong>of graduates carry debt; the average owes <strong>$223,130.</strong> It takes most of them <strong>two decades </strong>to be debt-free.</p><p>On July 4, 2025, President Trump signed the &#8220;One, Big, Beautiful Bill Act&#8221; into law, enacting sweeping changes to federal loan programs that will impact who can afford to pursue medicine.</p><p>Starting July 1, 2026, professional degree students (including medical, dental, and law students) will be limited to borrowing $50,000 per year and $200,000 over a lifetime. Grad PLUS loans &#8212; which allow grad students to borrow up to the entire cost of attendance minus federal aid &#8212; will be eliminated entirely.</p><p>As a result, many students will be forced to bridge the gap with private loans, or not finish at all.</p><p><strong>The Surplus That Never Materialized</strong></p><p>How did we get here? It all started back in the 1980s, when people weren&#8217;t concerned about a shortage of doctors. In fact, they were concerned about a <em>surplus</em>. The Graduate Medical Education National Advisory Committee report projected in 1980 that the U.S. would have 70,000 more physicians than it needed by 1990.</p><p>Policymakers responded accordingly: Scholarships were <strong>scaled back,</strong> residency training requirements were tightened, and medical schools agreed to a<strong> voluntary moratorium</strong> on new institutions that lasted from 1980 to 2005.</p><p>The most consequential legislation came in 1997: Congress passed the Balanced Budget Act, which <strong>capped the number of residency slots</strong> that Medicare would fund, freezing support at 1996 levels.</p><p>The <strong>surplus never materialized.</strong> The models failed to account for demand driven by population growth, aging, and expanded insurance coverage. By 2005, the Association of American Medical Colleges had reversed course entirely, acknowledging that the U.S. was now in <strong>shortage territory.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Vtqk!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6c87fde3-83c2-41ee-b5ac-963cfaababf6_2501x2780.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Vtqk!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6c87fde3-83c2-41ee-b5ac-963cfaababf6_2501x2780.png 424w, https://substackcdn.com/image/fetch/$s_!Vtqk!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6c87fde3-83c2-41ee-b5ac-963cfaababf6_2501x2780.png 848w, https://substackcdn.com/image/fetch/$s_!Vtqk!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6c87fde3-83c2-41ee-b5ac-963cfaababf6_2501x2780.png 1272w, https://substackcdn.com/image/fetch/$s_!Vtqk!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6c87fde3-83c2-41ee-b5ac-963cfaababf6_2501x2780.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Vtqk!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6c87fde3-83c2-41ee-b5ac-963cfaababf6_2501x2780.png" width="1456" height="1618" 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srcset="https://substackcdn.com/image/fetch/$s_!Vtqk!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6c87fde3-83c2-41ee-b5ac-963cfaababf6_2501x2780.png 424w, https://substackcdn.com/image/fetch/$s_!Vtqk!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6c87fde3-83c2-41ee-b5ac-963cfaababf6_2501x2780.png 848w, https://substackcdn.com/image/fetch/$s_!Vtqk!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6c87fde3-83c2-41ee-b5ac-963cfaababf6_2501x2780.png 1272w, https://substackcdn.com/image/fetch/$s_!Vtqk!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6c87fde3-83c2-41ee-b5ac-963cfaababf6_2501x2780.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>America&#8217;s <strong>rapidly aging population </strong>only intensifies this crisis. The number of Americans 65-plus is expected to <strong>double</strong> by 2060. The 85-and-older population, which requires the most intensive care, is expected to <strong>triple</strong> by 2060.</p><p>We are woefully unprepared to care for them: Only 44% of geriatric medicine residency spots were filled in 2025. That&#8217;s largely because geriatricians earn half of what cardiologists do. Primary care physicians make even less than geriatric physicians on average.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!4JWT!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F44ed0732-a0e8-481d-b1c0-5b22a89f4579_2501x1989.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!4JWT!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F44ed0732-a0e8-481d-b1c0-5b22a89f4579_2501x1989.png 424w, https://substackcdn.com/image/fetch/$s_!4JWT!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F44ed0732-a0e8-481d-b1c0-5b22a89f4579_2501x1989.png 848w, https://substackcdn.com/image/fetch/$s_!4JWT!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F44ed0732-a0e8-481d-b1c0-5b22a89f4579_2501x1989.png 1272w, https://substackcdn.com/image/fetch/$s_!4JWT!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F44ed0732-a0e8-481d-b1c0-5b22a89f4579_2501x1989.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!4JWT!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F44ed0732-a0e8-481d-b1c0-5b22a89f4579_2501x1989.png" width="1456" height="1158" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/44ed0732-a0e8-481d-b1c0-5b22a89f4579_2501x1989.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1158,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:112976,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/193276921?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F44ed0732-a0e8-481d-b1c0-5b22a89f4579_2501x1989.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!4JWT!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F44ed0732-a0e8-481d-b1c0-5b22a89f4579_2501x1989.png 424w, https://substackcdn.com/image/fetch/$s_!4JWT!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F44ed0732-a0e8-481d-b1c0-5b22a89f4579_2501x1989.png 848w, https://substackcdn.com/image/fetch/$s_!4JWT!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F44ed0732-a0e8-481d-b1c0-5b22a89f4579_2501x1989.png 1272w, https://substackcdn.com/image/fetch/$s_!4JWT!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F44ed0732-a0e8-481d-b1c0-5b22a89f4579_2501x1989.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>At the same time, roughly 20% of practicing physicians are 65 or older, and those between ages 55 and 64 made up another 25% of the active workforce. Realistically, more than <strong>a third</strong> could retire in the next decade.</p><p><strong>Geography as a Preexisting Condition</strong></p><p>The shortage of doctors is already affecting <strong>rural America.</strong> In 2020, only <strong>2%</strong> of Medicare-funded training slots were in rural areas, despite rural communities representing <strong>18% </strong>of the U.S. population.</p><p>Part of the problem is student preference: Only 3% of residents finishing their training say they would prefer to practice in a community of 25,000 or fewer.</p><p>This asymmetry has lethal consequences. Rural residents face<strong> dramatically worse health outcomes</strong> across nearly every major disease category.</p><p>It&#8217;s gotten worse over time: Prime working-age mortality in rural areas was 43% higher than in urban areas by 2019 &#8212; a stark increase from just a 6% difference in 1999.</p><p>Access to care is a major driver of these disparities. A 2025 Brown University study found that in rural counties, adding just one primary care physician is associated with 1.4 fewer deaths per 100,000 older adults, a benefit <strong>37 times larger</strong> than the same addition would yield in urban areas.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!TTGF!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F85ccdfc5-cb01-4d31-91d0-229b1dd457b1_2500x2756.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!TTGF!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F85ccdfc5-cb01-4d31-91d0-229b1dd457b1_2500x2756.png 424w, https://substackcdn.com/image/fetch/$s_!TTGF!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F85ccdfc5-cb01-4d31-91d0-229b1dd457b1_2500x2756.png 848w, https://substackcdn.com/image/fetch/$s_!TTGF!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F85ccdfc5-cb01-4d31-91d0-229b1dd457b1_2500x2756.png 1272w, https://substackcdn.com/image/fetch/$s_!TTGF!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F85ccdfc5-cb01-4d31-91d0-229b1dd457b1_2500x2756.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!TTGF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F85ccdfc5-cb01-4d31-91d0-229b1dd457b1_2500x2756.png" width="1456" height="1605" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/85ccdfc5-cb01-4d31-91d0-229b1dd457b1_2500x2756.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1605,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:153383,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/193276921?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F85ccdfc5-cb01-4d31-91d0-229b1dd457b1_2500x2756.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!TTGF!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F85ccdfc5-cb01-4d31-91d0-229b1dd457b1_2500x2756.png 424w, https://substackcdn.com/image/fetch/$s_!TTGF!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F85ccdfc5-cb01-4d31-91d0-229b1dd457b1_2500x2756.png 848w, https://substackcdn.com/image/fetch/$s_!TTGF!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F85ccdfc5-cb01-4d31-91d0-229b1dd457b1_2500x2756.png 1272w, https://substackcdn.com/image/fetch/$s_!TTGF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F85ccdfc5-cb01-4d31-91d0-229b1dd457b1_2500x2756.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><strong>Solutions</strong></p><p>The physician shortage is <strong>not a mystery,</strong> nor is it a demographic accident. It&#8217;s the downstream consequence of a <strong>policy decision</strong> that has never been meaningfully reversed.</p><p>The political path forward exists. The Resident Physician Shortage Reduction Act of 2025 would add 14,000 new Medicare-supported residency positions over seven years and codify the Rural Residency Planning and Development Program. It has bipartisan support, but it has not passed.</p><p>Without action, the shortage of doctors will only get worse &#8212; and every year that we fail to address this problem, another class of qualified applicants is turned away from medical school.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Stmc!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Stmc!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Stmc!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/bb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:225270,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Stmc!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The SpaceX IPO might get a pop, but it will not stay anywhere near a $2 trillion valuation.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!tvqF!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!tvqF!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:397008,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!tvqF!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Is Partiful fixing the loneliness epidemic? Ed <a href="https://www.profgmedia.com/p/how-partiful-is-fixing-the-loneliness">interviews</a> Shreya Murthy, Partiful&#8217;s CEO and co-founder.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5hQ6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231382,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p>The <a href="https://giftarticle.ft.com/giftarticle/actions/redeem/1bb35588-1183-4d27-bb6d-363c90dadb66">bright</a> side of AI: It&#8217;s not as polarizing as social media</p></li><li><p>Is it dangerous to give AI <a href="https://www.wsj.com/tech/ai/health-data-perplexity-claude-ai-d792a2df?st=qPgVbP&amp;reflink=desktopwebshare_permalink">personal</a> medical information?</p></li><li><p>The astronauts on Artemis II are going <a href="https://www.theguardian.com/science/2026/apr/05/artemis-ii-astronauts-nasa-far-side-of-moon">deeper</a> into space than any humans before</p></li></ol>]]></content:encoded></item><item><title><![CDATA[How Do You Make a Good Prediction?]]></title><description><![CDATA[The Prof G Media Guide]]></description><link>https://www.profgmedia.com/p/how-do-you-make-a-good-prediction</link><guid isPermaLink="false">https://www.profgmedia.com/p/how-do-you-make-a-good-prediction</guid><dc:creator><![CDATA[Mia Silverio]]></dc:creator><pubDate>Mon, 30 Mar 2026 14:11:31 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/70a1a2e1-773b-4efa-8262-074390797de7_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>In the past two weeks, Mark Zuckerberg shut down the virtual reality platform<strong> Horizon Worlds</strong>, the foundation of his metaverse project, and <strong>OpenAI killed Sora,</strong> its video creation engine and social media platform. <strong>Prof G predicted both</strong>. How?</p><p>Some <a href="https://www.reddit.com/r/ScottGalloway/comments/1s2q6qa/sora_is_officially_shutting_down/">Redditors</a> suspected that Scott had insider information. He didn&#8217;t. Scott has been making predictions for years, and while he doesn&#8217;t always get it right, he&#8217;s pretty good at it. Ten out of his 11 predictions for 2025 came true.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><p>I&#8217;ve made Scott&#8217;s annual predictions deck since 2021, so I&#8217;ve had some exposure to how he comes up with these bets. The following is my best estimation of the <strong>Prof G Media predictions framework.</strong></p><p><em>How to make a good prediction:</em></p><ol><li><p>Read constantly and let data guide your hunches.</p></li><li><p>Never underestimate human nature.</p></li><li><p>Be skeptical when the crowd is certain.</p></li><li><p>Remember: Greatness is in the agency of others.</p></li></ol><p><strong>Read Constantly and Let Data Guide Your Hunches</strong></p><p>If you want to make a good prediction, you need a<strong> deep understanding</strong> of the subject matter. If you&#8217;re making a prediction about the markets, for example, you should be reading, watching, and listening to market-related content all the time.</p><p>Continuity is important for <strong>pattern recognition</strong>. You can&#8217;t just be really plugged into financial news for three days. To make a good prediction, you need to treat the markets (or whatever you&#8217;re predicting about) like a best friend. You should be close to them for months &#8212; years even, to understand how they work and how they react to different situations.</p><p>Your reading should be biased toward <strong>data-heavy sources</strong>. Let that data guide you. Words lie easier than numbers.</p><p>We anticipated Sora would fail because we were following the data. The app was released at the end of September, and by December, downloads were decreasing more than <strong>30% </strong>month over month. In January, they declined another <strong>45%.</strong></p><p>Not only was it unpopular, the economics were mind-bogglingly bad. AI video generation is <strong>2,000 times</strong> more energy intensive than text, and more than <strong>150 times</strong> more expensive. <em>Forbes</em> estimates that Sora burned <strong>$15 million per day</strong>. That&#8217;s more than Adam Neumann <a href="https://www.profgalloway.com/mework/">burned</a> every day at WeWork.</p><p>In terms of revenue, Sora generated about $2 million from in-app purchases; in other words, its revenue covered the first three hours of its operation.</p><p>There was just no way that a side bet that disastrous could continue.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!nmOC!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!nmOC!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 424w, https://substackcdn.com/image/fetch/$s_!nmOC!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 848w, https://substackcdn.com/image/fetch/$s_!nmOC!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 1272w, https://substackcdn.com/image/fetch/$s_!nmOC!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!nmOC!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png" width="1456" height="1077" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1077,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:95204,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!nmOC!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 424w, https://substackcdn.com/image/fetch/$s_!nmOC!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 848w, https://substackcdn.com/image/fetch/$s_!nmOC!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 1272w, https://substackcdn.com/image/fetch/$s_!nmOC!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Horizon Worlds was even less popular than Sora. At its peak, it had roughly 300,000 monthly active users. <strong>MySpace,</strong> a social network popular in 2005, has almost 800,000 monthly visitors.</p><p><strong>Never Underestimate Human Nature</strong></p><p>Society and technology move faster than evolution. Ten thousand years ago, the most-exciting technological advancements were stone tools and the domestication of cows. Today, we have artificial intelligence in our pockets, but we&#8217;re navigating the world with the same controls (genes) as paleolithic humans.</p><p>This is all to say: Innate <strong>evolutionary tendencies</strong> are <strong>hardwired</strong> into our brains, and they influence us more than we&#8217;d like to think. We still have a desire for sugary and fatty foods because our bodies are built to avoid starvation. Negative memories are more salient to us because in our cave days, missing danger was costlier than missing an opportunity.</p><p>An <strong>understanding of biology</strong> and <strong>psychology</strong> fueled Scott&#8217;s prediction that the metaverse would fail back in 2021. Prof G explained that headsets obstruct our peripheral vision, exposing us to stalking predators (real quote), so people have a natural revulsion toward putting them on.</p><p>They also look stupid. Everything we put on our bodies is, at some level, about broadcasting attractiveness and value to a potential mate. VR headsets are sex repellant (his words).</p><p><strong>Be Skeptical When the Crowd Is Certain</strong></p><p>Predictions are trends, and as they grow in prominence, they can also appear to grow in prescience. As more people hop on the bandwagon, they bring with them their own justifications for why ___ is going to happen. Then the size and power of the trend starts to influence the media, which converts even more people.</p><p>The problem is that when predictions become trends, it becomes<strong> easier to overlook risks</strong> or ignore the potential for other possibilities. When everyone is already convinced of something, no one has to actually investigate the specifics.</p><p>In his book <em>Mastery</em>, Robert Greene argues that true expertise means developing such a deep understanding of a field that you can <strong>detect anomalies</strong> and <strong>outliers</strong> that others haven&#8217;t processed yet. Sometimes the contrarian call is just stating what&#8217;s plainly in front of you.</p><p>This is what happened with Sora. AI-generated videos from the platform went viral on social media, making everyone think this was the next big thing. Case in point: Disney <strong>bet $1 billion</strong> on this trend. But after the initial hype, no one stopped to consider whether this made it a good business, or if the masses actually wanted to create AI videos of themselves.</p><p>A skeptic might have realized that media consumption has long followed the<strong> &#8220;1% rule,&#8221; </strong>where a small fraction of people create content and the vast majority consume it.</p><ul><li><p><strong>4%</strong> of YouTube videos account for <strong>94%</strong> of views on the platform.</p></li><li><p><strong>3%</strong> of videos on Instagram account for <strong>84%</strong> of all views.</p></li><li><p><strong>5%</strong> of videos on TikTok generate <strong>89%</strong> of the views.</p></li></ul><p>The top <strong>25</strong> podcasts reach nearly <strong>half</strong> of U.S. weekly listeners.</p><p>Consumers don&#8217;t want to produce their own entertainment. They want to be entertained.</p><p><strong>Greatness Is in the Agency of Others</strong></p><p>Scott didn&#8217;t have insider information on Sora. The prediction came from Dan Chiolan, a member of our research team.</p><p>One of Scott&#8217;s superpowers is attracting and retaining <strong>top talent.</strong> He hires smart young people, and then gives them (us) a ridiculous amount of responsibility. Dan is 22. He made a prediction on a major platform that Scott put his name behind. At 24, Ed Elson, a classics major, became the co-host of a prominent finance podcast. At 26, I produced all of Scott&#8217;s slides for his TED Talk, a presentation that has now been viewed more than 17 million times.</p><p>Prof G Media exists and works because Scott is great, but also because Katherine, Drew, Claude, MJ, Mia, Ed, Claire, Jenn, Allison, Dan, Bella, Kristin, Laura, David, Erikk, Billy, Jorge, Gil, Corinne, Michael, Kami, Karen, and Lucy &#8230; are great.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p>]]></content:encoded></item><item><title><![CDATA[Big Tech Just Had Its Big Tobacco Moment]]></title><description><![CDATA[A jury just ruled Meta and Google harmed kids by design. What&#8217;s next?]]></description><link>https://www.profgmedia.com/p/big-tech-just-had-its-big-tobacco</link><guid isPermaLink="false">https://www.profgmedia.com/p/big-tech-just-had-its-big-tobacco</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 30 Mar 2026 11:03:13 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/05132c02-7768-46b4-8ff4-80fb069d2afe_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!T71n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!T71n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!T71n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!T71n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa2ec58af-9ef5-4e6b-8cf5-6bf99c04594c_2500x278.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><h1>$250,000</h1><p>That was the average bonus for Wall Street bankers and traders in 2025.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p>It&#8217;s the economy, stupid</p></li><li><p>Are prediction markets gambling? Congress weighs in</p></li><li><p>Is social media addictive by design? Juries are starting to think so</p></li><li><p>Newsletter Exclusive: How did Prof G predict the demise of Sora and the Metaverse?</p></li></ol><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3137,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong>Prosperity Is Here, It's Just Not Evenly Distributed</strong></h3><p>There are two economies right now. One lives in spreadsheets and press releases: GDP grew<strong> 2.2%</strong> last year, the S&amp;P rose <strong>16%</strong>, and President Trump brags that he&#8217;s secured <strong>$21 trillion</strong> in investments from foreign nations. The other economy is the one people feel every day, and it tells a <strong>very different story.</strong></p><p>Nearly <strong>two-thirds</strong> of Americans are living <strong>paycheck to paycheck</strong>. In the past month, <strong>28 million</strong> Americans skipped a meal to afford medication. Thanks to the Iran war, these struggling families now have to pay<strong> 30% more</strong> for gas and will have to contend again with rising inflation.</p><p>Young people have largely been shut out of the housing market, with first-time buyers now making up just <strong>21%</strong> of all home purchases, down from roughly 40% throughout the 1990s.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7GHH!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e112b56-f989-46ba-82a0-c6d2713c66ff_2501x1762.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7GHH!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e112b56-f989-46ba-82a0-c6d2713c66ff_2501x1762.png 424w, https://substackcdn.com/image/fetch/$s_!7GHH!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e112b56-f989-46ba-82a0-c6d2713c66ff_2501x1762.png 848w, https://substackcdn.com/image/fetch/$s_!7GHH!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e112b56-f989-46ba-82a0-c6d2713c66ff_2501x1762.png 1272w, https://substackcdn.com/image/fetch/$s_!7GHH!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e112b56-f989-46ba-82a0-c6d2713c66ff_2501x1762.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!7GHH!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e112b56-f989-46ba-82a0-c6d2713c66ff_2501x1762.png" width="1456" height="1026" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/5e112b56-f989-46ba-82a0-c6d2713c66ff_2501x1762.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1026,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:97568,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e112b56-f989-46ba-82a0-c6d2713c66ff_2501x1762.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!7GHH!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e112b56-f989-46ba-82a0-c6d2713c66ff_2501x1762.png 424w, https://substackcdn.com/image/fetch/$s_!7GHH!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e112b56-f989-46ba-82a0-c6d2713c66ff_2501x1762.png 848w, https://substackcdn.com/image/fetch/$s_!7GHH!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e112b56-f989-46ba-82a0-c6d2713c66ff_2501x1762.png 1272w, https://substackcdn.com/image/fetch/$s_!7GHH!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5e112b56-f989-46ba-82a0-c6d2713c66ff_2501x1762.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>It&#8217;s also a brutal time to find a new job: Fed Chair Jerome Powell said that after adjusting for statistical overcounting, <strong>net job creation</strong> is &#8220;pretty close to zero.&#8221;</p><p>Consumer sentiment has only been worse <strong>1% of the time</strong> in the series&#8217; entire history. This is bad news for Trump, whose 29% approval rate on the economy is now <strong>lower than Biden&#8217;s</strong> worst scores during the post-COVID inflation spike.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!9x0A!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74aa300b-2c97-4aa3-a650-ad701cf4f934_2501x1885.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!9x0A!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74aa300b-2c97-4aa3-a650-ad701cf4f934_2501x1885.png 424w, https://substackcdn.com/image/fetch/$s_!9x0A!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74aa300b-2c97-4aa3-a650-ad701cf4f934_2501x1885.png 848w, https://substackcdn.com/image/fetch/$s_!9x0A!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74aa300b-2c97-4aa3-a650-ad701cf4f934_2501x1885.png 1272w, https://substackcdn.com/image/fetch/$s_!9x0A!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74aa300b-2c97-4aa3-a650-ad701cf4f934_2501x1885.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!9x0A!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74aa300b-2c97-4aa3-a650-ad701cf4f934_2501x1885.png" width="1456" height="1097" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/74aa300b-2c97-4aa3-a650-ad701cf4f934_2501x1885.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1097,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:140194,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74aa300b-2c97-4aa3-a650-ad701cf4f934_2501x1885.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!9x0A!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74aa300b-2c97-4aa3-a650-ad701cf4f934_2501x1885.png 424w, https://substackcdn.com/image/fetch/$s_!9x0A!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74aa300b-2c97-4aa3-a650-ad701cf4f934_2501x1885.png 848w, https://substackcdn.com/image/fetch/$s_!9x0A!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74aa300b-2c97-4aa3-a650-ad701cf4f934_2501x1885.png 1272w, https://substackcdn.com/image/fetch/$s_!9x0A!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F74aa300b-2c97-4aa3-a650-ad701cf4f934_2501x1885.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Instead of addressing the growing economic crisis, Trump and his cabinet have maintained a <strong>faux optimism</strong> &#8212; not unlike the Biden administration&#8217;s decision to tout <a href="https://www.axios.com/2023/10/01/bidenomics-economy-democrats-polls">&#8220;Bidenomics.&#8221;</a> However, in Trump&#8217;s case, the ignorance looks less like a result of political pressure, and more a reflection of their priorities.</p><p>When Kevin Hassett, the director of the National Economic Council, was asked how the Iran war might affect regular Americans, he <a href="https://www.youtube.com/watch?v=-NKeVIgIMKE">responded</a> that &#8220;it would hurt consumers &#8230; but that&#8217;s really<strong> the last of our concerns</strong> right now.&#8221; That&#8217;s it. That&#8217;s the quote.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!X1_X!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcfa581a3-fa3d-47df-890e-0239306ef3a2_2501x1925.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!X1_X!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcfa581a3-fa3d-47df-890e-0239306ef3a2_2501x1925.png 424w, https://substackcdn.com/image/fetch/$s_!X1_X!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcfa581a3-fa3d-47df-890e-0239306ef3a2_2501x1925.png 848w, https://substackcdn.com/image/fetch/$s_!X1_X!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcfa581a3-fa3d-47df-890e-0239306ef3a2_2501x1925.png 1272w, https://substackcdn.com/image/fetch/$s_!X1_X!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcfa581a3-fa3d-47df-890e-0239306ef3a2_2501x1925.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!X1_X!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcfa581a3-fa3d-47df-890e-0239306ef3a2_2501x1925.png" width="1456" height="1121" 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srcset="https://substackcdn.com/image/fetch/$s_!X1_X!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcfa581a3-fa3d-47df-890e-0239306ef3a2_2501x1925.png 424w, https://substackcdn.com/image/fetch/$s_!X1_X!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcfa581a3-fa3d-47df-890e-0239306ef3a2_2501x1925.png 848w, https://substackcdn.com/image/fetch/$s_!X1_X!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcfa581a3-fa3d-47df-890e-0239306ef3a2_2501x1925.png 1272w, https://substackcdn.com/image/fetch/$s_!X1_X!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcfa581a3-fa3d-47df-890e-0239306ef3a2_2501x1925.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!C8o7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The way I would describe America right now is how William Gibson described the future, and that is: <strong>Prosperity is here</strong>, it&#8217;s just <strong>not evenly distributed.</strong></p><p>One of my favorite stats is the Gini coefficient. Zero means everyone has the same amount, 1 means one person owns everything. When France hit .83 in 1789, they started cutting people&#8217;s heads off. We&#8217;re at .85.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!dzRq!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb75717c5-8a66-4839-ad21-4b9c68d24a56_2501x1885.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!dzRq!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb75717c5-8a66-4839-ad21-4b9c68d24a56_2501x1885.png 424w, https://substackcdn.com/image/fetch/$s_!dzRq!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb75717c5-8a66-4839-ad21-4b9c68d24a56_2501x1885.png 848w, https://substackcdn.com/image/fetch/$s_!dzRq!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb75717c5-8a66-4839-ad21-4b9c68d24a56_2501x1885.png 1272w, https://substackcdn.com/image/fetch/$s_!dzRq!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb75717c5-8a66-4839-ad21-4b9c68d24a56_2501x1885.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!dzRq!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb75717c5-8a66-4839-ad21-4b9c68d24a56_2501x1885.png" width="1456" height="1097" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/b75717c5-8a66-4839-ad21-4b9c68d24a56_2501x1885.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1097,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:131201,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb75717c5-8a66-4839-ad21-4b9c68d24a56_2501x1885.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!dzRq!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb75717c5-8a66-4839-ad21-4b9c68d24a56_2501x1885.png 424w, https://substackcdn.com/image/fetch/$s_!dzRq!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb75717c5-8a66-4839-ad21-4b9c68d24a56_2501x1885.png 848w, https://substackcdn.com/image/fetch/$s_!dzRq!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb75717c5-8a66-4839-ad21-4b9c68d24a56_2501x1885.png 1272w, https://substackcdn.com/image/fetch/$s_!dzRq!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb75717c5-8a66-4839-ad21-4b9c68d24a56_2501x1885.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>There are wealth gaps, and then there are <strong>lived experience gaps.</strong> When I was a kid, my dad&#8217;s boss drove a Cadillac and we had a Gran Torino. We went to the same country club. That&#8217;s gone.</p><p>If you&#8217;re in the 0.1% today, you fly private, skip the TSA, have private health care, private security, and your kids are in schools that bear no resemblance to the rest of America.</p><p>People don&#8217;t evaluate their lives in a vacuum. They evaluate<strong> relative to others.</strong> And when you&#8217;re reminded 210 times a day via phone notifications that you&#8217;re not in the 0.1%, it attacks your emotional well-being. Young people are told constantly that they&#8217;re not wealthy enough. The vibecession critique is valid in theory. But you can&#8217;t wag your finger at people and say &#8220;trust the GDP chart&#8221; when they&#8217;re telling you, clearly, that this isn&#8217;t working for them.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7fxy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" width="1456" height="79" 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srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Bipartisan Bill Takes Aim at Prediction Markets</strong></h3><p>Prediction markets just got their first serious bipartisan pushback in the Senate. The <strong>Prediction Markets Are Gambling Act </strong>would ban sports-related betting on CFTC-regulated platforms like Kalshi and Polymarket and block them from expanding into casino-style games.</p><p>The legislation cuts to the heart of how these platforms make money: Sports events contracts represent between<strong> 75% and 90%</strong> of Kalshi&#8217;s $1.5 billion in annual recurring revenue. If sports contracts are banned, the company&#8217;s valuation could fall from<strong> $22 billion to $5 billion.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!8XKU!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcb467b8e-4db1-4cc3-8ab0-9b1a11d5eb33_2501x2195.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!8XKU!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcb467b8e-4db1-4cc3-8ab0-9b1a11d5eb33_2501x2195.png 424w, https://substackcdn.com/image/fetch/$s_!8XKU!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcb467b8e-4db1-4cc3-8ab0-9b1a11d5eb33_2501x2195.png 848w, https://substackcdn.com/image/fetch/$s_!8XKU!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcb467b8e-4db1-4cc3-8ab0-9b1a11d5eb33_2501x2195.png 1272w, https://substackcdn.com/image/fetch/$s_!8XKU!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcb467b8e-4db1-4cc3-8ab0-9b1a11d5eb33_2501x2195.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!8XKU!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcb467b8e-4db1-4cc3-8ab0-9b1a11d5eb33_2501x2195.png" width="1456" height="1278" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/cb467b8e-4db1-4cc3-8ab0-9b1a11d5eb33_2501x2195.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1278,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:115865,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcb467b8e-4db1-4cc3-8ab0-9b1a11d5eb33_2501x2195.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!8XKU!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcb467b8e-4db1-4cc3-8ab0-9b1a11d5eb33_2501x2195.png 424w, https://substackcdn.com/image/fetch/$s_!8XKU!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcb467b8e-4db1-4cc3-8ab0-9b1a11d5eb33_2501x2195.png 848w, https://substackcdn.com/image/fetch/$s_!8XKU!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcb467b8e-4db1-4cc3-8ab0-9b1a11d5eb33_2501x2195.png 1272w, https://substackcdn.com/image/fetch/$s_!8XKU!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fcb467b8e-4db1-4cc3-8ab0-9b1a11d5eb33_2501x2195.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>The bill reflects a tension that has been building for a while. Prediction markets have long argued they are sophisticated financial instruments,<strong> more similar to futures contracts </strong>than DraftKings. That framing made them subject to <strong>CFTC oversight</strong> instead of<strong> state gambling regulation,</strong> allowing them to operate in states where sports betting is technically illegal. This bill is the first real congressional attempt to dispute that classification.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!d6Ww!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F55e536e5-e6f9-437c-a296-7bee60f9ecc6_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!d6Ww!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F55e536e5-e6f9-437c-a296-7bee60f9ecc6_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!d6Ww!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F55e536e5-e6f9-437c-a296-7bee60f9ecc6_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!d6Ww!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F55e536e5-e6f9-437c-a296-7bee60f9ecc6_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!d6Ww!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F55e536e5-e6f9-437c-a296-7bee60f9ecc6_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!d6Ww!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F55e536e5-e6f9-437c-a296-7bee60f9ecc6_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/55e536e5-e6f9-437c-a296-7bee60f9ecc6_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:51435,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F55e536e5-e6f9-437c-a296-7bee60f9ecc6_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!d6Ww!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F55e536e5-e6f9-437c-a296-7bee60f9ecc6_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!d6Ww!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F55e536e5-e6f9-437c-a296-7bee60f9ecc6_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!d6Ww!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F55e536e5-e6f9-437c-a296-7bee60f9ecc6_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!d6Ww!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F55e536e5-e6f9-437c-a296-7bee60f9ecc6_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>The CFTC</strong></p><p>The CFTC is the <strong>Commodity Futures Trading Commission</strong>. It&#8217;s the federal regulator that oversees derivatives markets such as futures, contracts, options, and swaps. It&#8217;s like the SEC, but for commodities and financial contracts rather than stocks.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Polymarket and Kalshi both have a <strong>not-so-secret advantage</strong>. Donald Trump Jr.&#8217;s venture capital fund, 1789 Capital, has invested in Polymarket, and Trump Jr. himself serves as a strategic advisor to both Polymarket and Kalshi.</p><p>Outside of sports contracts, Kalshi has become an important source of economic and political data. Federal Reserve economists determined that Kalshi is better than professional forecasters at predicting inflation, and the platform maintains a <strong>perfect forecast record</strong> on Fed rate decisions.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!C8o7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>There are three categories here: <strong>traditional gambling, prediction markets, and options contracts.</strong> The prediction markets are offering what looks, smells, and feels like an options contract. You&#8217;re paying for an outcome against someone who believes in the opposite outcome. The distinction between betting on the Green Bay Packers and buying a zero-day option on Apple stock is thinner than people think, and I&#8217;d argue <strong>zero-day options are functionally gambling.</strong> Eighty to ninety percent of stock market purchases are effectively speculation, not long-term investing.</p><p>What I&#8217;d love to see is consistent regulation <strong>across all three. </strong>They should all be age-gated at 21. These products can be really damaging, especially for young people. Researchers at USC found that three to four years after states legalize online sports gambling, there is a <strong>28% increase</strong> in bankruptcies.</p><p>The people who should be most nervous about this legislation aren&#8217;t the prediction markets, it&#8217;s the <strong>options exchanges</strong>. They are going to have a hard time arguing that their zero-day options products belong in a different regulatory category.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Where do you draw the line? As the great John Oliver said, <em>you draw it somewhere</em>. Sports betting is gambling, and it<strong> should be regulated like gambling</strong>. That means it shouldn&#8217;t operate in states where sports gambling is illegal. It doesn&#8217;t mean you ban it everywhere; if you want to set up shop in Nevada, go for it. But stop pretending you&#8217;re an options exchange when you&#8217;re taking bets on March Madness.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-miQ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, 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data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/bbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!-miQ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!-miQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbbcbaa64-d4fb-4c7f-8b2e-a3941e34c90b_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!czmf!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>A Jury Just Ruled Meta and Google Harmed Kids. Now What?</strong></h3><p>Last week, for the first time ever, a jury found Meta and Google negligent for <strong>designing addictive social media features</strong> that are harmful to young people&#8217;s mental health. The rulings could mark a turning point for Big Tech.</p><p>Meta was ordered to pay $4.2 million in damages, and YouTube $1.8 million. Snap and TikTok settled out of court prior to the start of the trial.</p><ul><li><p>Alphabet and Meta stocks fell 2% and 8%, respectively, on the news.</p></li></ul><p>Earlier in the week, a New Mexico jury found that Meta violated state law by failing to protect its users from child predators and ordered the company to pay $375 million in damages.</p><p>Financial penalties at this scale are meaningless for companies worth trillions, but if these cases establish a precedent, the damages could add up. Social media companies face more than 1,600 plaintiffs with similar accusations.</p><p>Social media companies have thus far avoided liability by citing Section 230 of the Communications Decency Act of 1996, which protects them from liability for what their users post.</p><p>Last week&#8217;s case was different. The plaintiff focused on the <strong>design</strong> of Meta and YouTube&#8217;s apps, and how they are engineered to be addictive &#8212; <strong>not the content</strong> posted.</p><p>Research supports the argument that features like infinite scroll, constant notifications, and autoplaying videos make social media apps psychologically similar to gambling. Millions of young Americans agree, too.<strong> Forty percent</strong> of Americans 18 to 22 say they feel addicted to social media.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!C8o7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Tobacco took 30 years to get its reckoning. Opioids took 20. Social media went mobile in 2013, which means we&#8217;re right on schedule.</p><p>Why is this happening now? <strong>Juries</strong>.</p><p>Judges are trained to strip emotion out of the analysis. Juries are not, and these juries are <strong>made up of parents </strong>whose kids have struggled with self-harm, addiction, and predatory contact online. They feel lied to. And they rendered their verdict accordingly.</p><p>I want to be clear: I think these companies are a net good for society, except for Meta. I think Meta has jumped the shark and is now a net negative.</p><p>But Big Tech on the whole is a net positive for society. The problem is with the word <strong>net</strong>. We&#8217;re net beneficiaries from pesticides and fossil fuels, but we still have an EPA and emission standards. We have no regulation around these tech companies.</p><p>The people who&#8217;ve really paid the price here are<strong> low-income households.</strong> I have the resources to pay for after-school stuff, to keep my kids off screens. I have the time and attention to be at home to ensure they can&#8217;t go into the room alone with a screen. Parents working two jobs can&#8217;t do that.</p><p>The last interesting feature that my former colleague Maria Petrova highlighted is that the insurance companies are saying that they&#8217;re <strong>not going to protect</strong> against this type of liability, because if they had known Big Tech was intentionally breaking the law, they couldn&#8217;t have insured them.</p><p>I think this is a <strong>big moment.</strong> I&#8217;ve said that before, and I&#8217;ve been disappointed. But I think this is different this time.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!0FtA!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!0FtA!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!0FtA!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png" width="1456" height="79" 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class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!xeV7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc78a011e-f43d-4aef-b03c-9c2018382772_2500x288.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!xeV7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc78a011e-f43d-4aef-b03c-9c2018382772_2500x288.png 424w, https://substackcdn.com/image/fetch/$s_!xeV7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc78a011e-f43d-4aef-b03c-9c2018382772_2500x288.png 848w, https://substackcdn.com/image/fetch/$s_!xeV7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc78a011e-f43d-4aef-b03c-9c2018382772_2500x288.png 1272w, https://substackcdn.com/image/fetch/$s_!xeV7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc78a011e-f43d-4aef-b03c-9c2018382772_2500x288.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!xeV7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc78a011e-f43d-4aef-b03c-9c2018382772_2500x288.png" width="1456" height="168" 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srcset="https://substackcdn.com/image/fetch/$s_!xeV7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc78a011e-f43d-4aef-b03c-9c2018382772_2500x288.png 424w, https://substackcdn.com/image/fetch/$s_!xeV7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc78a011e-f43d-4aef-b03c-9c2018382772_2500x288.png 848w, https://substackcdn.com/image/fetch/$s_!xeV7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc78a011e-f43d-4aef-b03c-9c2018382772_2500x288.png 1272w, https://substackcdn.com/image/fetch/$s_!xeV7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc78a011e-f43d-4aef-b03c-9c2018382772_2500x288.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>The Prof G Media Predictions Framework</strong></h3><p>In the past two weeks, Mark Zuckerberg shut down the virtual reality platform<strong> Horizon Worlds</strong>, the foundation of his metaverse project, and <strong>OpenAI killed Sora,</strong> its video creation engine and social media platform. <strong>Scott predicted both</strong>. How?</p><p>Some Redditors suspected that Prof G had insider information. He didn&#8217;t. Scott has been making predictions for years, and while he doesn&#8217;t always get it right, he&#8217;s pretty good at it. Ten out of his 11 predictions for 2025 came true.</p><p>I&#8217;ve made Scott&#8217;s annual predictions deck since 2021, so I&#8217;ve had some exposure to how he comes up with these bets. The following is my best estimation of the <strong>Prof G Media predictions framework.</strong></p><p><em>How to make a good prediction:</em></p><ol><li><p>Read constantly and let data guide your hunches.</p></li><li><p>Never underestimate human nature.</p></li><li><p>Be skeptical when the crowd is certain.</p></li><li><p>Remember: Greatness is in the agency of others.</p></li></ol><p><strong>Read Constantly and Let Data Guide Your Hunches</strong></p><p>If you want to make a good prediction, you need a<strong> deep understanding</strong> of the subject matter. If you&#8217;re making a prediction about the markets, for example, you should be reading, watching, and listening to market-related content all the time.</p><p>Continuity is important for <strong>pattern recognition</strong>. You can&#8217;t just be really plugged into financial news for three days. To make a good prediction, you need to treat the markets (or whatever you&#8217;re predicting about) like a best friend. You should be close to them for months &#8212; years even, to understand how they work and how they react to different situations.</p><p>Your reading should be biased toward <strong>data-heavy sources</strong>. Let that data guide you. Words lie easier than numbers.</p><p>We anticipated Sora would fail because we were following the data. The app was released at the end of September, and by December, downloads were decreasing more than <strong>30% </strong>month over month. In January, they declined another <strong>45%.</strong></p><p>Not only was it unpopular, the economics were mind-bogglingly bad. AI video generation is <strong>2,000 times</strong> more energy intensive than text, and more than <strong>150 times</strong> more expensive. <em>Forbes</em> estimates that Sora burned <strong>$15 million per day</strong>. That&#8217;s more than Adam Neumann <a href="https://www.profgalloway.com/mework/">burned</a> every day at WeWork.</p><p>In terms of revenue, Sora generated about $2 million from in-app purchases; in other words, its revenue covered the first three hours of its operation.</p><p>There was just no way that a side bet that disastrous could continue.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!nmOC!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!nmOC!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 424w, https://substackcdn.com/image/fetch/$s_!nmOC!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 848w, https://substackcdn.com/image/fetch/$s_!nmOC!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 1272w, https://substackcdn.com/image/fetch/$s_!nmOC!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!nmOC!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png" width="1456" height="1077" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1077,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:95204,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/192522771?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!nmOC!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 424w, https://substackcdn.com/image/fetch/$s_!nmOC!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 848w, https://substackcdn.com/image/fetch/$s_!nmOC!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 1272w, https://substackcdn.com/image/fetch/$s_!nmOC!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0996c364-0c97-492a-b534-79fabf18b30c_2501x1850.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Horizon Worlds was even less popular than Sora. At its peak, it had roughly 300,000 monthly active users. <strong>MySpace,</strong> a social network popular in 2005, has almost 800,000 monthly visitors.</p><p><strong>Never Underestimate Human Nature</strong></p><p>Society and technology move faster than evolution. Ten thousand years ago, the most-exciting technological advancements were stone tools and the domestication of cows. Today, we have artificial intelligence in our pockets, but we&#8217;re navigating the world with the same controls (genes) as paleolithic humans.</p><p>This is all to say: Innate <strong>evolutionary tendencies</strong> are <strong>hardwired</strong> into our brains, and they influence us more than we&#8217;d like to think. We still have a desire for sugary and fatty foods because our bodies are built to avoid starvation. Negative memories are more salient to us because in our cave days, missing danger was costlier than missing an opportunity.</p><p>An <strong>understanding of biology</strong> and <strong>psychology</strong> fueled Scott&#8217;s prediction that the metaverse would fail back in 2021. Prof G explained that headsets obstruct our peripheral vision, exposing us to stalking predators (real quote), so people have a natural revulsion toward putting them on.</p><p>They also look stupid. Everything we put on our bodies is, at some level, about broadcasting attractiveness and value to a potential mate. VR headsets are sex repellant (his words).</p><p><strong>Be Skeptical When the Crowd Is Certain</strong></p><p>Predictions are trends, and as they grow in prominence, they can also appear to grow in prescience. As more people hop on the bandwagon, they bring with them their own justifications for why ___ is going to happen. Then the size and power of the trend starts to influence the media, which converts even more people.</p><p>The problem is that when predictions become trends, it becomes<strong> easier to overlook risks</strong> or ignore the potential for other possibilities. When everyone is already convinced of something, no one has to actually investigate the specifics.</p><p>In his book <em>Mastery</em>, Robert Greene argues that true expertise means developing such a deep understanding of a field that you can <strong>detect anomalies</strong> and <strong>outliers</strong> that others haven&#8217;t processed yet. Sometimes the contrarian call is just stating what&#8217;s plainly in front of you.</p><p>This is what happened with Sora. AI-generated videos from the platform went viral on social media, making everyone think this was the next big thing. Case in point: Disney <strong>bet $1 billion</strong> on this trend. But after the initial hype, no one stopped to consider whether this made it a good business, or if the masses actually wanted to create AI videos of themselves.</p><p>A skeptic might have realized that media consumption has long followed the<strong> &#8220;1% rule,&#8221; </strong>where a small fraction of people create content and the vast majority consume it.</p><ul><li><p><strong>4%</strong> of YouTube videos account for <strong>94%</strong> of views on the platform.</p></li><li><p><strong>3%</strong> of videos on Instagram account for <strong>84%</strong> of all views.</p></li><li><p><strong>5%</strong> of videos on TikTok generate <strong>89%</strong> of the views.</p></li></ul><p>The top <strong>25</strong> podcasts reach nearly <strong>half</strong> of U.S. weekly listeners.</p><p>Consumers don&#8217;t want to produce their own entertainment. They want to be entertained.</p><p><strong>Greatness Is in the Agency of Others</strong></p><p>Scott didn&#8217;t have insider information on Sora. The prediction came from Dan Chiolan, a member of our research team.</p><p>One of Scott&#8217;s superpowers is attracting and retaining <strong>top talent.</strong> He hires smart young people, and then gives them (us) a ridiculous amount of responsibility. Dan is 22. He made a prediction on a major platform that Scott put his name behind. At 24, Ed Elson, a classics major, became the co-host of a prominent finance podcast. At 26, I produced all of Scott&#8217;s slides for his TED Talk, a presentation that has now been viewed more than 17 million times.</p><p>Prof G Media exists and works because Scott is great, but also because Katherine, Drew, Claude, MJ, Mia, Ed, Claire, Jenn, Allison, Dan, Bella, Kristin, Laura, David, Erikk, Billy, Jorge, Gil, Corinne, Michael, Kami, Karen, and Lucy &#8230; are great.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Stmc!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Stmc!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Stmc!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/bb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:225270,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Stmc!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>An activist will take a stake in Nike and force job cuts. Revenue has grown 50% over the past decade, from $30 billion to $46 billion, but the stock is trading at a 10-year low. Head count has grown just 3% since 2020. Expect 10,000 to 20,000 layoffs in the next two to three years.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!tvqF!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!tvqF!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:397008,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!tvqF!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Prof G+ subscribers: join me (Mia) tomorrow for a <a href="https://substack.com/@miasilverio/note/p-189390816?r=kaf1y&amp;utm_source=notes-share-action&amp;utm_medium=web">live session </a>on the science of better business storytelling.</p><p>P.S. Next week, April 6, all<em> Prof G Markets</em> content will live on its own YouTube channel. If you like our video content, head to the<em> Prof G Markets</em> channel and hit subscribe.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5hQ6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231382,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p>Macy&#8217;s says users of new AI chatbot <a href="https://www.bloomberg.com/news/articles/2026-03-26/macy-s-says-users-of-new-gemini-ai-chatbot-spend-about-400-more-online?accessToken=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJzb3VyY2UiOiJTdWJzY3JpYmVyR2lmdGVkQXJ0aWNsZSIsImlhdCI6MTc3NDc5NzYzNCwiZXhwIjoxNzc1NDAyNDM0LCJhcnRpY2xlSWQiOiJUQ0dQTkZLSkg2VjQwMCIsImJjb25uZWN0SWQiOiI1MkVEOUZCQThDQkM0RTAzQUU5NzQ3M0Q4RkUxOTVFNCJ9.i5A6p3oliG_U3NZvscrOzHLZ7fFIzDue0y3ugUmyusI">spend</a> about 400% more online</p></li><li><p>Was he <a href="https://isabelunhinged.substack.com/p/was-he-special-or-are-you-just-good?r=kaf1y&amp;utm_medium=ios&amp;triedRedirect=true">special</a>, or are you just good at making things feel special?</p></li><li><p>AI has the worst <a href="https://substack.com/home/post/p-192159227?source=queue">sales</a> pitch ever</p></li></ol>]]></content:encoded></item><item><title><![CDATA[So What Is Private Credit, Exactly?]]></title><description><![CDATA[A straightforward guide]]></description><link>https://www.profgmedia.com/p/so-what-is-private-credit-exactly</link><guid isPermaLink="false">https://www.profgmedia.com/p/so-what-is-private-credit-exactly</guid><dc:creator><![CDATA[Kristin O'Donoghue]]></dc:creator><pubDate>Tue, 24 Mar 2026 13:47:20 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/057af8c2-71bd-44a5-a51f-e59de0cd2f32_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>You&#8217;ve probably seen some alarming headlines about a <strong>crisis brewing in private credit</strong>. In recent weeks, investors have tried to pull their money out of private credit funds including Blue Owl and Blackstone, raising questions about how these vehicles work, and what happens when people head for the exits all at once.</p><p>It also raises a more basic question: What exactly <em>is</em> private credit anyway? <em>Prof G Markets</em> exists to inform, entertain, and educate &#8212; so in that spirit, this week&#8217;s exclusive is a simple guide: private credit for <s>dummies</s> nonfinance bros.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><p><em>What is private credit?</em></p><p>When you think of a company taking out a <strong>loan</strong>, you probably picture the loan (credit) coming from a bank like JP Morgan, Bank of America, Wells Fargo, etc. That&#8217;s what happens most of the time.</p><p>But in some cases, if companies want faster, more customized loans, they can turn to private credit. Private credit refers to tailored, often higher&#8209;interest loans that specialist investment firms &#8212; like Ares Management, Blackstone, Apollo Global Management, and Blue Owl Capital &#8212; make directly to companies, instead of those companies borrowing from a traditional bank. It&#8217;s a fast&#8209;growing but still relatively small segment of the corporate debt market.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7F1B!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F61604f86-3ed7-4826-abf6-497574352615_2501x2044.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7F1B!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F61604f86-3ed7-4826-abf6-497574352615_2501x2044.png 424w, https://substackcdn.com/image/fetch/$s_!7F1B!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F61604f86-3ed7-4826-abf6-497574352615_2501x2044.png 848w, https://substackcdn.com/image/fetch/$s_!7F1B!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F61604f86-3ed7-4826-abf6-497574352615_2501x2044.png 1272w, https://substackcdn.com/image/fetch/$s_!7F1B!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F61604f86-3ed7-4826-abf6-497574352615_2501x2044.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!7F1B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F61604f86-3ed7-4826-abf6-497574352615_2501x2044.png" width="1456" height="1190" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/61604f86-3ed7-4826-abf6-497574352615_2501x2044.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1190,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:88761,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F61604f86-3ed7-4826-abf6-497574352615_2501x2044.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!7F1B!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F61604f86-3ed7-4826-abf6-497574352615_2501x2044.png 424w, https://substackcdn.com/image/fetch/$s_!7F1B!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F61604f86-3ed7-4826-abf6-497574352615_2501x2044.png 848w, https://substackcdn.com/image/fetch/$s_!7F1B!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F61604f86-3ed7-4826-abf6-497574352615_2501x2044.png 1272w, https://substackcdn.com/image/fetch/$s_!7F1B!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F61604f86-3ed7-4826-abf6-497574352615_2501x2044.png 1456w" sizes="100vw" loading="lazy" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em>When did this party start?</em></p><p>The modern private credit market expanded in the wake of the Great Recession of 2008. In response to the crisis, regulators raised capital and risk management requirements on big banks, making it harder for them to lend money to less-established borrowers. This created an <strong>opportunity</strong> in the market for less-regulated lenders.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!CE5y!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5bbdc239-a5fc-4e96-85e7-524cf07b002f_2501x1878.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!CE5y!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5bbdc239-a5fc-4e96-85e7-524cf07b002f_2501x1878.png 424w, https://substackcdn.com/image/fetch/$s_!CE5y!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5bbdc239-a5fc-4e96-85e7-524cf07b002f_2501x1878.png 848w, https://substackcdn.com/image/fetch/$s_!CE5y!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5bbdc239-a5fc-4e96-85e7-524cf07b002f_2501x1878.png 1272w, https://substackcdn.com/image/fetch/$s_!CE5y!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5bbdc239-a5fc-4e96-85e7-524cf07b002f_2501x1878.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!CE5y!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5bbdc239-a5fc-4e96-85e7-524cf07b002f_2501x1878.png" width="1456" height="1093" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/5bbdc239-a5fc-4e96-85e7-524cf07b002f_2501x1878.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1093,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:128023,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5bbdc239-a5fc-4e96-85e7-524cf07b002f_2501x1878.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!CE5y!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5bbdc239-a5fc-4e96-85e7-524cf07b002f_2501x1878.png 424w, https://substackcdn.com/image/fetch/$s_!CE5y!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5bbdc239-a5fc-4e96-85e7-524cf07b002f_2501x1878.png 848w, https://substackcdn.com/image/fetch/$s_!CE5y!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5bbdc239-a5fc-4e96-85e7-524cf07b002f_2501x1878.png 1272w, https://substackcdn.com/image/fetch/$s_!CE5y!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5bbdc239-a5fc-4e96-85e7-524cf07b002f_2501x1878.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>In 2007, private credit funds had <strong>$108 billion</strong> in assets under management (AUM) globally. This year, AUM is expected to exceed <strong>$2 trillion.</strong></p><blockquote><blockquote><p><strong>A Quick Guide to Credit Lingo</strong></p></blockquote><blockquote><p><strong>Direct lending:</strong> a loan made directly to a company by a private fund</p></blockquote><blockquote><p><strong>Floating-rate loan</strong>: a loan where the interest rate changes over time (usually every month or quarter) based on a benchmark rate. Payments go up when rates rise and down when they fall. Most private credit loans have floating rates.</p></blockquote><blockquote><p><strong>Covenant:</strong> rule in the loan agreement that the borrower has to follow &#8212; like limits on taking on more debt or requirements to keep certain financial metrics in a healthy range.</p></blockquote><blockquote><p><strong>Business development company (BDC):</strong> private credit fund for retail investors: They operate like closed-end mutual funds (meaning that unlike mutual funds, they don&#8217;t accept new capital after they&#8217;re formed) and are often publicly traded.</p></blockquote><blockquote><p><strong>Dry powder:</strong> uninvested capital committed by investors to private credit funds</p></blockquote><blockquote><p><strong>Principal: </strong>the original sum of money borrowed by a company or investor, excluding interest and fees</p></blockquote><blockquote><p><strong>Yield to maturity (YTM): </strong>the annualized rate of return an investor is expected to earn if a bond is bought at its current price and held until its final due date.</p></blockquote></blockquote><p><em>The ecosystem</em></p><p>The private credit ecosystem has three main players: the private credit funds (like Carlyle, KKR, Apollo, etc.), the limited partners (those who invest in the private credit funds), and the businesses (who take out the private credit loans).</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!ttav!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd71f94b3-4c03-4e62-bc15-c8511885efbb_2501x1908.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!ttav!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd71f94b3-4c03-4e62-bc15-c8511885efbb_2501x1908.png 424w, https://substackcdn.com/image/fetch/$s_!ttav!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd71f94b3-4c03-4e62-bc15-c8511885efbb_2501x1908.png 848w, https://substackcdn.com/image/fetch/$s_!ttav!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd71f94b3-4c03-4e62-bc15-c8511885efbb_2501x1908.png 1272w, https://substackcdn.com/image/fetch/$s_!ttav!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd71f94b3-4c03-4e62-bc15-c8511885efbb_2501x1908.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!ttav!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd71f94b3-4c03-4e62-bc15-c8511885efbb_2501x1908.png" width="1456" height="1111" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/d71f94b3-4c03-4e62-bc15-c8511885efbb_2501x1908.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1111,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:170421,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd71f94b3-4c03-4e62-bc15-c8511885efbb_2501x1908.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!ttav!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd71f94b3-4c03-4e62-bc15-c8511885efbb_2501x1908.png 424w, https://substackcdn.com/image/fetch/$s_!ttav!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd71f94b3-4c03-4e62-bc15-c8511885efbb_2501x1908.png 848w, https://substackcdn.com/image/fetch/$s_!ttav!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd71f94b3-4c03-4e62-bc15-c8511885efbb_2501x1908.png 1272w, https://substackcdn.com/image/fetch/$s_!ttav!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd71f94b3-4c03-4e62-bc15-c8511885efbb_2501x1908.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em>Private credit funds</em></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6OGC!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fab5ea87f-3af0-47cc-93d0-16fc54bbb7f5_2501x2993.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6OGC!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fab5ea87f-3af0-47cc-93d0-16fc54bbb7f5_2501x2993.png 424w, https://substackcdn.com/image/fetch/$s_!6OGC!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fab5ea87f-3af0-47cc-93d0-16fc54bbb7f5_2501x2993.png 848w, https://substackcdn.com/image/fetch/$s_!6OGC!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fab5ea87f-3af0-47cc-93d0-16fc54bbb7f5_2501x2993.png 1272w, https://substackcdn.com/image/fetch/$s_!6OGC!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fab5ea87f-3af0-47cc-93d0-16fc54bbb7f5_2501x2993.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6OGC!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fab5ea87f-3af0-47cc-93d0-16fc54bbb7f5_2501x2993.png" width="1456" height="1742" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/ab5ea87f-3af0-47cc-93d0-16fc54bbb7f5_2501x2993.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1742,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:167690,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fab5ea87f-3af0-47cc-93d0-16fc54bbb7f5_2501x2993.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!6OGC!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fab5ea87f-3af0-47cc-93d0-16fc54bbb7f5_2501x2993.png 424w, https://substackcdn.com/image/fetch/$s_!6OGC!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fab5ea87f-3af0-47cc-93d0-16fc54bbb7f5_2501x2993.png 848w, https://substackcdn.com/image/fetch/$s_!6OGC!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fab5ea87f-3af0-47cc-93d0-16fc54bbb7f5_2501x2993.png 1272w, https://substackcdn.com/image/fetch/$s_!6OGC!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fab5ea87f-3af0-47cc-93d0-16fc54bbb7f5_2501x2993.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Historically, most <strong>private credit borrowers </strong>have been small to mid-sized companies, ranging from $3 million to $100 million in EBITDA. But as private credit funds have attracted more capital from institutional and high-net-worth investors, they&#8217;ve started to underwrite <strong>bigger and bigger loans.</strong> This increased lending capacity has helped fuel the growth of private companies; before, if a large firm needed to raise a ton of money, it would go public. Now, it can turn to the private credit markets.</p><p>Private credit has also become a popular source of funding for <strong>big public companies</strong> that want flexible terms and to diversify their sources of financing.</p><p>This is increasingly applicable for Big Tech. Though the biggest tech companies can generally borrow cheaply in public bond markets, there are certain benefits to private credit financing, namely, flexible terms. Instead of traditional corporate debt that would show up on companies&#8217; balance sheets, arrangements with private credit funds can be structured such that most of the debt sits in <strong>separate legal entities</strong> called special purpose vehicles (SPV).</p><p>For instance, Meta announced a<strong> $27 billion </strong>financing deal with Blue Owl in which most of the debt sits in an SPV.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!qjwI!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87988910-7933-4bd4-8f7c-1492fcc995b4_2501x1904.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!qjwI!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87988910-7933-4bd4-8f7c-1492fcc995b4_2501x1904.png 424w, https://substackcdn.com/image/fetch/$s_!qjwI!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87988910-7933-4bd4-8f7c-1492fcc995b4_2501x1904.png 848w, https://substackcdn.com/image/fetch/$s_!qjwI!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87988910-7933-4bd4-8f7c-1492fcc995b4_2501x1904.png 1272w, https://substackcdn.com/image/fetch/$s_!qjwI!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87988910-7933-4bd4-8f7c-1492fcc995b4_2501x1904.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!qjwI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87988910-7933-4bd4-8f7c-1492fcc995b4_2501x1904.png" width="1456" height="1108" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/87988910-7933-4bd4-8f7c-1492fcc995b4_2501x1904.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1108,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:84482,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87988910-7933-4bd4-8f7c-1492fcc995b4_2501x1904.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!qjwI!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87988910-7933-4bd4-8f7c-1492fcc995b4_2501x1904.png 424w, https://substackcdn.com/image/fetch/$s_!qjwI!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87988910-7933-4bd4-8f7c-1492fcc995b4_2501x1904.png 848w, https://substackcdn.com/image/fetch/$s_!qjwI!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87988910-7933-4bd4-8f7c-1492fcc995b4_2501x1904.png 1272w, https://substackcdn.com/image/fetch/$s_!qjwI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F87988910-7933-4bd4-8f7c-1492fcc995b4_2501x1904.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>The <strong>largest investors</strong> in private credit funds are institutional and wealthy investors, including pension funds, family offices, and sovereign wealth funds.</p><p>Investors are drawn to private credit because it has historically offered a <strong>higher return</strong> than traditional fixed-income strategies like Treasurys or traditional corporate bonds. It can also improve portfolio diversification, giving investors exposure beyond the public markets.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!U4w1!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbfdd986-3f1f-4294-b39f-ce88877f57e0_2501x1753.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!U4w1!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbfdd986-3f1f-4294-b39f-ce88877f57e0_2501x1753.png 424w, https://substackcdn.com/image/fetch/$s_!U4w1!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbfdd986-3f1f-4294-b39f-ce88877f57e0_2501x1753.png 848w, https://substackcdn.com/image/fetch/$s_!U4w1!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbfdd986-3f1f-4294-b39f-ce88877f57e0_2501x1753.png 1272w, https://substackcdn.com/image/fetch/$s_!U4w1!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbfdd986-3f1f-4294-b39f-ce88877f57e0_2501x1753.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!U4w1!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbfdd986-3f1f-4294-b39f-ce88877f57e0_2501x1753.png" width="1456" height="1021" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/dbfdd986-3f1f-4294-b39f-ce88877f57e0_2501x1753.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1021,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:77472,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbfdd986-3f1f-4294-b39f-ce88877f57e0_2501x1753.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!U4w1!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbfdd986-3f1f-4294-b39f-ce88877f57e0_2501x1753.png 424w, https://substackcdn.com/image/fetch/$s_!U4w1!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbfdd986-3f1f-4294-b39f-ce88877f57e0_2501x1753.png 848w, https://substackcdn.com/image/fetch/$s_!U4w1!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbfdd986-3f1f-4294-b39f-ce88877f57e0_2501x1753.png 1272w, https://substackcdn.com/image/fetch/$s_!U4w1!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdbfdd986-3f1f-4294-b39f-ce88877f57e0_2501x1753.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Retail investors are increasingly participating in private credit through business development companies. BDCs represent about <strong>14% </strong>of the private credit market.</p><p><em>Private credit firms have gotten crushed recently. Why?</em></p><p>Private credit firms have had a rough 2026.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!JMV1!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41892a52-61f3-446c-a50c-b02ffe844aaf_2500x2220.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!JMV1!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41892a52-61f3-446c-a50c-b02ffe844aaf_2500x2220.png 424w, https://substackcdn.com/image/fetch/$s_!JMV1!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41892a52-61f3-446c-a50c-b02ffe844aaf_2500x2220.png 848w, https://substackcdn.com/image/fetch/$s_!JMV1!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41892a52-61f3-446c-a50c-b02ffe844aaf_2500x2220.png 1272w, https://substackcdn.com/image/fetch/$s_!JMV1!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41892a52-61f3-446c-a50c-b02ffe844aaf_2500x2220.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!JMV1!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41892a52-61f3-446c-a50c-b02ffe844aaf_2500x2220.png" width="1456" height="1293" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/41892a52-61f3-446c-a50c-b02ffe844aaf_2500x2220.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1293,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:299277,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41892a52-61f3-446c-a50c-b02ffe844aaf_2500x2220.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!JMV1!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41892a52-61f3-446c-a50c-b02ffe844aaf_2500x2220.png 424w, https://substackcdn.com/image/fetch/$s_!JMV1!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41892a52-61f3-446c-a50c-b02ffe844aaf_2500x2220.png 848w, https://substackcdn.com/image/fetch/$s_!JMV1!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41892a52-61f3-446c-a50c-b02ffe844aaf_2500x2220.png 1272w, https://substackcdn.com/image/fetch/$s_!JMV1!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F41892a52-61f3-446c-a50c-b02ffe844aaf_2500x2220.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Over the past few years, <strong>lending to software companies</strong> has become a significant part of private credit portfolios. Now, investors fear that if AI weakens software firms&#8217; businesses, they could default on their private credit loans. Earlier this month, UBS researchers estimated up to <strong>35%</strong> of private credit portfolios faced <strong>elevated risk of AI disruption.</strong> This could hit retail investors, too: Technology firms account for approximately 24% of holdings at BDCs.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!eYKo!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffc430cc0-b698-4986-80b8-77fa5abb164d_2500x1932.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!eYKo!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffc430cc0-b698-4986-80b8-77fa5abb164d_2500x1932.png 424w, https://substackcdn.com/image/fetch/$s_!eYKo!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffc430cc0-b698-4986-80b8-77fa5abb164d_2500x1932.png 848w, https://substackcdn.com/image/fetch/$s_!eYKo!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffc430cc0-b698-4986-80b8-77fa5abb164d_2500x1932.png 1272w, https://substackcdn.com/image/fetch/$s_!eYKo!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffc430cc0-b698-4986-80b8-77fa5abb164d_2500x1932.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!eYKo!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffc430cc0-b698-4986-80b8-77fa5abb164d_2500x1932.png" width="1456" height="1125" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/fc430cc0-b698-4986-80b8-77fa5abb164d_2500x1932.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1125,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:144550,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffc430cc0-b698-4986-80b8-77fa5abb164d_2500x1932.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!eYKo!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffc430cc0-b698-4986-80b8-77fa5abb164d_2500x1932.png 424w, https://substackcdn.com/image/fetch/$s_!eYKo!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffc430cc0-b698-4986-80b8-77fa5abb164d_2500x1932.png 848w, https://substackcdn.com/image/fetch/$s_!eYKo!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffc430cc0-b698-4986-80b8-77fa5abb164d_2500x1932.png 1272w, https://substackcdn.com/image/fetch/$s_!eYKo!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffc430cc0-b698-4986-80b8-77fa5abb164d_2500x1932.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>This <strong>risk</strong> is making investors nervous, and they&#8217;re starting to <strong>ask for their money back.</strong> This creates a whole separate problem. Redemptions are typically allowed on a schedule, but when requests surge all at once, private credit firms aren&#8217;t typically liquid enough to return all of their capital (investor money is tied up in long-term loans). If funds <strong>refuse withdrawals,</strong> that makes investors even <em>more</em> nervous.</p><p>That&#8217;s what happened late last month at<strong> Blue Owl Capital&#8217;s BDC</strong>: After redemptions spiked, the firm decided to &#8220;shut the gates&#8221; on the fund, preventing investors from pulling their cash.</p><p>Executives claim that these current challenges are merely &#8220;hiccups,&#8221; not a signal of crisis.</p><p>Others warn that investors have <strong>good reason to be concerned.</strong> &#8220;People made choices: If you wanted a higher dividend, you could take more risk,&#8221; Mark Rowan, CEO of Apollo, said recently. &#8220;That felt really good on the way up. That&#8217;s not going to feel so good on the way down.&#8221;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!QOzJ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff046e4d0-f4dd-4486-918f-df253b40907e_2501x1904.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!QOzJ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff046e4d0-f4dd-4486-918f-df253b40907e_2501x1904.png 424w, https://substackcdn.com/image/fetch/$s_!QOzJ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff046e4d0-f4dd-4486-918f-df253b40907e_2501x1904.png 848w, https://substackcdn.com/image/fetch/$s_!QOzJ!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff046e4d0-f4dd-4486-918f-df253b40907e_2501x1904.png 1272w, https://substackcdn.com/image/fetch/$s_!QOzJ!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff046e4d0-f4dd-4486-918f-df253b40907e_2501x1904.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!QOzJ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff046e4d0-f4dd-4486-918f-df253b40907e_2501x1904.png" width="1456" height="1108" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/f046e4d0-f4dd-4486-918f-df253b40907e_2501x1904.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1108,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:75944,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff046e4d0-f4dd-4486-918f-df253b40907e_2501x1904.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!QOzJ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff046e4d0-f4dd-4486-918f-df253b40907e_2501x1904.png 424w, https://substackcdn.com/image/fetch/$s_!QOzJ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff046e4d0-f4dd-4486-918f-df253b40907e_2501x1904.png 848w, https://substackcdn.com/image/fetch/$s_!QOzJ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff046e4d0-f4dd-4486-918f-df253b40907e_2501x1904.png 1272w, https://substackcdn.com/image/fetch/$s_!QOzJ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff046e4d0-f4dd-4486-918f-df253b40907e_2501x1904.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Rowan&#8217;s quote highlights a <strong>vulnerability</strong> that isn&#8217;t unique to private credit. After almost two decades of most assets going up and to the right, many investors &#8212; consciously or not &#8212; have come to expect that&#8217;s how things will continue. When they&#8217;re reminded that <strong>risky assets</strong> can also go down, the first crack spurs a race to exit doors that nobody thought they&#8217;d ever have to use.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/p/so-what-is-private-credit-exactly?utm_source=substack&utm_medium=email&utm_content=share&action=share&quot;,&quot;text&quot;:&quot;Share&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.profgmedia.com/p/so-what-is-private-credit-exactly?utm_source=substack&utm_medium=email&utm_content=share&action=share"><span>Share</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[READ: Why Is OpenAI Launching a Super App?]]></title><description><![CDATA[Plus: what Disney's new CEO needs to know, and the business of spirituality]]></description><link>https://www.profgmedia.com/p/read-why-is-openai-launching-a-super</link><guid isPermaLink="false">https://www.profgmedia.com/p/read-why-is-openai-launching-a-super</guid><dc:creator><![CDATA[Prof G Markets]]></dc:creator><pubDate>Mon, 23 Mar 2026 11:03:44 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/68ceecd8-972c-43d9-a78b-9bf732582978_1572x1048.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!o8RA!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1a359a7c-43d0-425a-a10c-2ebfc723c883_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!o8RA!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1a359a7c-43d0-425a-a10c-2ebfc723c883_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!o8RA!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1a359a7c-43d0-425a-a10c-2ebfc723c883_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!o8RA!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1a359a7c-43d0-425a-a10c-2ebfc723c883_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!o8RA!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1a359a7c-43d0-425a-a10c-2ebfc723c883_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!o8RA!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1a359a7c-43d0-425a-a10c-2ebfc723c883_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1a359a7c-43d0-425a-a10c-2ebfc723c883_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:35908,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1a359a7c-43d0-425a-a10c-2ebfc723c883_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!o8RA!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1a359a7c-43d0-425a-a10c-2ebfc723c883_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!o8RA!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1a359a7c-43d0-425a-a10c-2ebfc723c883_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!o8RA!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1a359a7c-43d0-425a-a10c-2ebfc723c883_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!o8RA!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1a359a7c-43d0-425a-a10c-2ebfc723c883_2500x278.png 1456w" sizes="100vw" fetchpriority="high"></picture><div></div></div></a></figure></div><h1><strong>10</strong></h1><p>That&#8217;s how many grams of protein are in Buffalo Wild Wings&#8217; Espresso Proteini, a cocktail infused with Buffalo Dry Rub.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Ictg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:326348,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Ictg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Ictg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F81dc096f-11ea-4e29-acd0-054faf3901ad_2500x278.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><ol><li><p>OpenAI launches super app in bid to reverse Anthropic&#8217;s gains</p></li><li><p>A briefing for Disney&#8217;s new CEO: The clip economy is here</p></li><li><p>The Iran War could cost you $1,400</p></li><li><p>Newsletter Exclusive: The business of spirituality is booming</p></li></ol><div><hr></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6Np3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, 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srcset="https://substackcdn.com/image/fetch/$s_!6Np3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!6Np3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe7fb301f-3e6d-4399-8456-881b05913f7e_2500x135.png 1456w" sizes="100vw"></picture><div></div></div></a></figure></div><h3><strong>OpenAI Narrows Its Focus Amid Rising Competition</strong></h3><p>OpenAI is undergoing a major strategy shift. Last week, the company announced plans to merge ChatGPT, its web browser Atlas, and its coding platform Codex into <strong>one desktop &#8220;super app.&#8221; </strong>In a post on X, OpenAI CEO of Applications Fidji Simo wrote that the company was <strong>refocusing,</strong> doubling down on successful products and avoiding distractions.</p><p>Over the past year, OpenAI has announced a range of new products, including Atlas, Codex, and video generator and social media app Sora. According to <em>The Wall Street Journal</em>, employees say that this &#8220;do everything&#8221; approach has created a lack of focus and made it harder to understand the company&#8217;s strategy.</p><p>Once the clear front-runner in the AI race, OpenAI may be at a <strong>vulnerable</strong> crossroads. Despite an impressive suite of products, rival Anthropic&#8217;s public feud with the Pentagon and deft marketing have made it a more trusted brand. OpenAI has morphed into the<strong> kind of AI brand people fear</strong> &#8212; antihuman and disingenuous.</p><p>Anthropic&#8217;s lead in the B2B market has soared. It now captures<strong> over 70%</strong> of all spending among companies buying AI tools for the first time. As recently as December, OpenAI was capturing <strong>60%</strong> of that spend.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!nUeQ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1c84e04-5f91-41d7-b719-1f4367b6cb43_2501x2021.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!nUeQ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1c84e04-5f91-41d7-b719-1f4367b6cb43_2501x2021.png 424w, https://substackcdn.com/image/fetch/$s_!nUeQ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1c84e04-5f91-41d7-b719-1f4367b6cb43_2501x2021.png 848w, 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srcset="https://substackcdn.com/image/fetch/$s_!nUeQ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1c84e04-5f91-41d7-b719-1f4367b6cb43_2501x2021.png 424w, https://substackcdn.com/image/fetch/$s_!nUeQ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1c84e04-5f91-41d7-b719-1f4367b6cb43_2501x2021.png 848w, https://substackcdn.com/image/fetch/$s_!nUeQ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1c84e04-5f91-41d7-b719-1f4367b6cb43_2501x2021.png 1272w, https://substackcdn.com/image/fetch/$s_!nUeQ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc1c84e04-5f91-41d7-b719-1f4367b6cb43_2501x2021.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div 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https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" width="1456" height="162" 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srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>This is a <strong>really good move</strong> on the part of Sam Altman and OpenAI. When you become a CEO, the question isn&#8217;t what to do &#8212; <strong>it&#8217;s what not to do</strong>. Every day you&#8217;re going to be pitched great ideas from vendors, investment bankers, employees. Everyone wants to be generous and visionary with your capital.</p><p>Whether a side bet works comes down to <strong>management</strong>. What often happens is a senior person has a vision, and the people who work below them know the way to get promoted is to tell them how amazing their side project is and what a visionary they are. Then the senior person starts ignoring the data.</p><p>A CEO&#8217;s job is to have the stones to try new things and the backbone to stop when they&#8217;re not working.</p><p>You need to <strong>define success</strong> before you start. Put hard metrics around success and failure and keep coming back to them.</p><p>You also have to understand <strong>sunk costs</strong>. The money you&#8217;ve spent is gone, the effort is gone. The only question that matters is: From a standing start, right now, <strong>would we continue to fund this side venture</strong> if we were outside investors with no legacy investment, no affection for it, no skin in the game?</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>What makes a good side project? When does it work? When does it not work? We discussed this as a team and we came up with <strong>three questions</strong> leaders should be asking.</p><p><strong>Do you have the money for a side project? </strong>Amazon was generating hundreds of millions in annual free cash flow from retail before AWS launched in 2006. Meta&#8217;s metaverse bet failed, but its $80 billion in losses didn&#8217;t tank the company because the core business was strong.</p><p><strong>Does it leverage existing infrastructure? </strong>In other words, are you the right person/company to be doing this? If you&#8217;re a clothing brand, you shouldn&#8217;t launch a candy company.</p><ul><li><p>Instagram plugged directly into Facebook&#8217;s existing ad infrastructure.</p></li><li><p>Apple launched the App Store on top of iTunes&#8217; existing billing relationships with tens of millions of paying customers.</p></li><li><p>Uber Eats plugged into the driver network and dispatch technology already built for rides.</p></li></ul><p><strong>Is it actually a good idea? </strong>No amount of capital or infrastructure will save a bad idea.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" width="1456" height="15" 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srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.profgmedia.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:&quot;button-wrapper&quot;}" data-component-name="ButtonCreateButton"><a class="button primary button-wrapper" href="https://www.profgmedia.com/subscribe?"><span>Subscribe now</span></a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!7fxy!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png" width="1456" height="79" 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srcset="https://substackcdn.com/image/fetch/$s_!7fxy!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!7fxy!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1128dd75-71a0-46f3-b94f-5dfc06fadfcf_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>Disney&#8217;s New CEO Inherits a Company At a Crossroads</strong></h3><p>Disney has a new CEO. Josh D&#8217;Amaro officially took the helm last Wednesday, stepping in at a difficult time for the company. D&#8217;Amaro most recently served as chairman of Disney Experiences, which includes theme parks, cruise lines, and merchandising and accounted for <strong>57%</strong> of the company&#8217;s total profits last year.</p><p>D&#8217;Amaro&#8217;s appointment suggests the company is refocusing on <strong>Experiences.</strong> Disney has already pledged a $60 billion expansion of the division through 2033, including <strong>doubling</strong> its cruise ship fleet and building its <strong>first Middle East theme park</strong> in Abu Dhabi.</p><p>But despite Disney&#8217;s unbelievable IP and must-visit parks, the stock has struggled. A <strong>$10,000 investment </strong>in Disney stock 10 years ago would now be worth <strong>$8,000,</strong> after adjusting for inflation. A similar bet in the S&amp;P 500 would be worth about $20,000.</p><p>Part of the challenge is that live events like the Oscars, once advertiser magnets, are in decline. Oscars viewership last weekend fell <strong>9% </strong>from a year earlier, and in the 18-to-49 key demographic, viewership fell <strong>14%.</strong></p><p>Young people are still watching these events, but they&#8217;re not watching on TV, or even on streaming services &#8212; they&#8217;re watching <strong>clips</strong> on their phones. Almost 70%<strong> of Americans ages 16 to 24</strong> watch clips from shows instead of the full versions.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!dKV9!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fffbe7a64-2b6d-45d6-ab86-0f11150b7907_2501x2053.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!dKV9!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fffbe7a64-2b6d-45d6-ab86-0f11150b7907_2501x2053.png 424w, https://substackcdn.com/image/fetch/$s_!dKV9!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fffbe7a64-2b6d-45d6-ab86-0f11150b7907_2501x2053.png 848w, 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srcset="https://substackcdn.com/image/fetch/$s_!dKV9!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fffbe7a64-2b6d-45d6-ab86-0f11150b7907_2501x2053.png 424w, https://substackcdn.com/image/fetch/$s_!dKV9!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fffbe7a64-2b6d-45d6-ab86-0f11150b7907_2501x2053.png 848w, https://substackcdn.com/image/fetch/$s_!dKV9!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fffbe7a64-2b6d-45d6-ab86-0f11150b7907_2501x2053.png 1272w, https://substackcdn.com/image/fetch/$s_!dKV9!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fffbe7a64-2b6d-45d6-ab86-0f11150b7907_2501x2053.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div 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stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Even in <strong>live sports,</strong> roughly half of NFL, NBA, and MLB fans between 18 and 34 say they prefer watching <strong>highlights</strong> of their favorite sports over full games.</p><ul><li><p>Now just<strong> 31%</strong> of sports fans ages 18 to 24 watch live full-length matches, compared with three-quarters of fans ages 55 and older.</p></li></ul><p>This trend has given rise to <strong>&#8220;clippers,&#8221;</strong> people who break long-form content down into catchy bite-sized clips. They&#8217;re typically paid between $1 and $5 per thousand views, so they&#8217;re motivated to find the most viral moments. Some are making as much as <strong>$30,000 per month,</strong> proving that the demise of one industry is an opportunity for another.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!H1h8!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c6c0036-2315-4a4c-b735-2a6e662a58cb_2501x2051.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!H1h8!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c6c0036-2315-4a4c-b735-2a6e662a58cb_2501x2051.png 424w, https://substackcdn.com/image/fetch/$s_!H1h8!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c6c0036-2315-4a4c-b735-2a6e662a58cb_2501x2051.png 848w, https://substackcdn.com/image/fetch/$s_!H1h8!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c6c0036-2315-4a4c-b735-2a6e662a58cb_2501x2051.png 1272w, https://substackcdn.com/image/fetch/$s_!H1h8!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c6c0036-2315-4a4c-b735-2a6e662a58cb_2501x2051.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!H1h8!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c6c0036-2315-4a4c-b735-2a6e662a58cb_2501x2051.png" width="1456" height="1194" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/9c6c0036-2315-4a4c-b735-2a6e662a58cb_2501x2051.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1194,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:94595,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c6c0036-2315-4a4c-b735-2a6e662a58cb_2501x2051.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!H1h8!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c6c0036-2315-4a4c-b735-2a6e662a58cb_2501x2051.png 424w, https://substackcdn.com/image/fetch/$s_!H1h8!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c6c0036-2315-4a4c-b735-2a6e662a58cb_2501x2051.png 848w, https://substackcdn.com/image/fetch/$s_!H1h8!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c6c0036-2315-4a4c-b735-2a6e662a58cb_2501x2051.png 1272w, https://substackcdn.com/image/fetch/$s_!H1h8!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9c6c0036-2315-4a4c-b735-2a6e662a58cb_2501x2051.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>The live Oscars on ABC are a <strong>Trojan horse</strong>. The live event is really just a vehicle for the clips that get put out on social media the day after &#8212; that&#8217;s where people are consuming all of this content.</p><p>If I had to give advice to Disney, they should <strong>start investing in the clip economy.</strong></p><p>The problem right now is <strong>monetization</strong>. If you just post clips on Instagram and collect whatever Instagram pays you, Instagram owns the advertiser relationship &#8212; not you. You have to get aggressive about owning that relationship &#8212; working with advertisers directly and negotiating deals before anything goes live.</p><p>You shouldn&#8217;t post a clip on social media unless an advertiser is <strong>directly paying you</strong> for it. The current system is that media companies just do it for free, thinking that it&#8217;s marketing. But it&#8217;s not. <strong>The clips are the content</strong>. That&#8217;s where all the money is being made.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!C8o7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>If you&#8217;re watching the Oscars on ABC, it means you&#8217;re also at that point where you need an opioid-induced constipation medication. Conan O&#8217;Brien, one of the most talented people in the world, summarized it perfectly when he said that the next host is gonna be Mr. Beast. He was joking, but it&#8217;s kinda true.</p><p>The future for awards ceremonies is bleak. The future is <strong>experiential events.</strong></p><p>I met with the Board of Governors for the Academy, and they asked for advice. I told them: What you should be doing is running live <strong>Oscars-viewing parties</strong> all over the world with an aspirational guest list &#8212; influencers, actors, etc. Charge brands a sh*t ton of money to sponsor them.</p><p>People would pay a lot of money to go to a great viewing party, get dressed up, feel fabulous, and meet interesting people.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!czmf!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4508,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!czmf!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!czmf!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!czmf!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F15a04ef1-809a-4b59-bd4b-a87882a39a7e_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>The Iran War Is Coming For Your Wallet</strong></h3><p>Last week, the Trump administration requested up to<strong> $200 billion </strong>in additional military funding for the war in Iran, a conflict the president promised at the outset would be finished &#8220;pretty quickly.&#8221; The same day, news broke that the national debt hit a record $39 trillion.</p><p>Operation Epic Fury has <strong>already cost $23 billion</strong>. That&#8217;s more than <strong>triple</strong> the National Cancer Institute&#8217;s funding. It&#8217;s enough to build more than 72,000 units of affordable housing, provide SNAP benefits to 2.5 million households, or offer free preschool to 1.5 million kids.</p><p>On an individual taxpayer basis, the war has already cost you nearly $140. If the additional $200 billion in funding goes through, the cost per taxpayer would be about <strong>$1,400</strong>. Do you have anything you&#8217;d rather spend $1,400 on?</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!XkrN!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0d403200-99d9-428b-8532-e215cf175fe8_2501x2417.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!XkrN!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0d403200-99d9-428b-8532-e215cf175fe8_2501x2417.png 424w, https://substackcdn.com/image/fetch/$s_!XkrN!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0d403200-99d9-428b-8532-e215cf175fe8_2501x2417.png 848w, https://substackcdn.com/image/fetch/$s_!XkrN!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0d403200-99d9-428b-8532-e215cf175fe8_2501x2417.png 1272w, https://substackcdn.com/image/fetch/$s_!XkrN!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0d403200-99d9-428b-8532-e215cf175fe8_2501x2417.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!XkrN!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0d403200-99d9-428b-8532-e215cf175fe8_2501x2417.png" width="1456" height="1407" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/0d403200-99d9-428b-8532-e215cf175fe8_2501x2417.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1407,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:132206,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0d403200-99d9-428b-8532-e215cf175fe8_2501x2417.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!XkrN!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0d403200-99d9-428b-8532-e215cf175fe8_2501x2417.png 424w, https://substackcdn.com/image/fetch/$s_!XkrN!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0d403200-99d9-428b-8532-e215cf175fe8_2501x2417.png 848w, https://substackcdn.com/image/fetch/$s_!XkrN!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0d403200-99d9-428b-8532-e215cf175fe8_2501x2417.png 1272w, https://substackcdn.com/image/fetch/$s_!XkrN!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0d403200-99d9-428b-8532-e215cf175fe8_2501x2417.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>A less obvious, but consequential impact of the war is its effect on <strong>interest rates</strong>. The Iran shock has pushed inflation expectations high enough that the Fed, which was expected to cut rates twice this year, might not be able to cut at all. This means that<strong> borrowing costs </strong>across the economy, from mortgages to car loans and credit card debt, <strong>will stay elevated.</strong></p><p>This increases the risk of <a href="https://www.empower.com/the-currency/money/stagflation#:~:text=Stagflation%20describes%20the%20rare%20combination%20of%20high,strengthening%20job%20security%20can%20help%20weather%20effects.">stagflation</a>, a dangerous economic condition where <strong>slow growth </strong>is accompanied by<strong> high inflation and unemployment</strong>. Inflation already increased 3.4% last month, before the war pushed gas prices higher, and GDP growth for Q4 2025 was revised down to 0.7% from 1.4%.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!C8o7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:155573,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!C8o7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!C8o7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F07806f96-88d5-4bd4-bf72-3b73ce1ed5ac_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>I was more open to military action than most people. But there&#8217;s no denying it: The administration<strong> did not do any real scenario planning</strong> around what happens when the Strait of Hormuz closes, and Americans, along with the rest of the <a href="https://www.profgmedia.com/p/patients-zero">world</a>, are paying for it across the board.</p><p>Contrast that with <strong>previous conflicts</strong>. The first Gulf War: George Herbert Walker Bush, 35 nations, $70 billion total cost, $62 billion reimbursed by allies, a UN resolution behind it. The second Gulf War at least had a symbolic coalition. This one is officially us and Israel.</p><p>This goes to what I think is the <strong>fundamental mistake</strong> of this administration: the belief that cooperation is not the key to Western prosperity. The American consumer is now absorbing the cost of that miscalculation at the pump, at the grocery store, and on their mortgage statement.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!03hs!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:116643,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/190328520?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!03hs!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!03hs!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!03hs!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3f5d4826-42f8-4b90-956a-bd93f63f00c8_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>We&#8217;re 25 days into a war with Iran, and it&#8217;s making everything more expensive. Oil prices are surging because 20% of the world&#8217;s supply passes through the Strait of Hormuz. Prices at the pump are up over 30%.</p><p>For every dollar increase in gas prices, the average household has to spend an <strong>extra $530 per year</strong>. For low-income families this is extremely painful, as they already spend roughly<strong> a fifth of their income </strong>on energy costs.</p><p>What are the implications of this, and what should we do about it?</p><p>You can read more of my thoughts on the economic impact of the war in tomorrow&#8217;s edition of <em>Simply Put</em>. <a href="https://simplyput.profgmedia.com/">Subscribe here.</a></p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!0FtA!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!0FtA!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!0FtA!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png" width="1456" height="79" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/d4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:79,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:3478,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!0FtA!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 424w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 848w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 1272w, https://substackcdn.com/image/fetch/$s_!0FtA!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4b3e09f-1d54-4981-88ae-52fd3c54ff3f_2500x135.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!IaCG!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F362c212c-967c-4798-87d6-bf6f4e20c59b_2500x288.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!IaCG!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F362c212c-967c-4798-87d6-bf6f4e20c59b_2500x288.png 424w, https://substackcdn.com/image/fetch/$s_!IaCG!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F362c212c-967c-4798-87d6-bf6f4e20c59b_2500x288.png 848w, https://substackcdn.com/image/fetch/$s_!IaCG!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F362c212c-967c-4798-87d6-bf6f4e20c59b_2500x288.png 1272w, https://substackcdn.com/image/fetch/$s_!IaCG!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F362c212c-967c-4798-87d6-bf6f4e20c59b_2500x288.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!IaCG!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F362c212c-967c-4798-87d6-bf6f4e20c59b_2500x288.png" width="1456" height="168" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/362c212c-967c-4798-87d6-bf6f4e20c59b_2500x288.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:168,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:171486,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F362c212c-967c-4798-87d6-bf6f4e20c59b_2500x288.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!IaCG!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F362c212c-967c-4798-87d6-bf6f4e20c59b_2500x288.png 424w, https://substackcdn.com/image/fetch/$s_!IaCG!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F362c212c-967c-4798-87d6-bf6f4e20c59b_2500x288.png 848w, https://substackcdn.com/image/fetch/$s_!IaCG!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F362c212c-967c-4798-87d6-bf6f4e20c59b_2500x288.png 1272w, https://substackcdn.com/image/fetch/$s_!IaCG!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F362c212c-967c-4798-87d6-bf6f4e20c59b_2500x288.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><h3><strong>For Gen Z, the Horoscope Is Replacing the Hymnal</strong></h3><p>Gen Z is the least religious generation in American history &#8212; yet, they&#8217;re the biggest consumers of spiritual services.</p><p>Religion used to do three things: give people <strong>community</strong>, <strong>identity</strong>, and a framework for navigating <strong>uncertainty</strong>. Ironically, Gen Z needs all three more than any other generation. They&#8217;ve entered a job market<strong> </strong>that<strong> </strong>doesn&#8217;t want them<strong>:</strong> Entry-level hiring has dropped <strong>35%</strong>. Eighty percent report feeling <strong>lonely</strong>, compared with 45% of baby boomers. And, they&#8217;ve gotten <strong>priced out </strong>of the lives their parents had<strong>:</strong> The average down payment on a home is <strong>70% </strong>of household income, up from 45% in 2000.</p><p>This is a cultural shift, but it&#8217;s also an economic one. Organized <strong>religion</strong> contributes an <strong>estimated $1 <a href="https://sites.lsa.umich.edu/mje/2025/05/16/faith-based-fortune-the-1-2-trillion-impact-of-religion-on-the-u-s-economy/">trillion</a> </strong>to the U.S. economy annually &#8212; as much as the entire sports industry. As Gen Z moves away from churches, temples, and mosques, their money will flow elsewhere. So far, it&#8217;s going to <strong>astrological apps </strong>and<strong> psychic content creators</strong> online.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!NrfI!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9f77a79d-73c5-4813-97ab-4070b25aa787_2501x1932.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!NrfI!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9f77a79d-73c5-4813-97ab-4070b25aa787_2501x1932.png 424w, https://substackcdn.com/image/fetch/$s_!NrfI!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9f77a79d-73c5-4813-97ab-4070b25aa787_2501x1932.png 848w, https://substackcdn.com/image/fetch/$s_!NrfI!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9f77a79d-73c5-4813-97ab-4070b25aa787_2501x1932.png 1272w, https://substackcdn.com/image/fetch/$s_!NrfI!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9f77a79d-73c5-4813-97ab-4070b25aa787_2501x1932.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!NrfI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9f77a79d-73c5-4813-97ab-4070b25aa787_2501x1932.png" width="1456" height="1125" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/9f77a79d-73c5-4813-97ab-4070b25aa787_2501x1932.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1125,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:121691,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9f77a79d-73c5-4813-97ab-4070b25aa787_2501x1932.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!NrfI!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9f77a79d-73c5-4813-97ab-4070b25aa787_2501x1932.png 424w, https://substackcdn.com/image/fetch/$s_!NrfI!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9f77a79d-73c5-4813-97ab-4070b25aa787_2501x1932.png 848w, https://substackcdn.com/image/fetch/$s_!NrfI!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9f77a79d-73c5-4813-97ab-4070b25aa787_2501x1932.png 1272w, https://substackcdn.com/image/fetch/$s_!NrfI!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9f77a79d-73c5-4813-97ab-4070b25aa787_2501x1932.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><strong>Answers in the Stars</strong></p><p>More than <strong>30%</strong> of Americans under 50 believe in astrology &#8212; that the position of the stars and planets can affect people&#8217;s lives. Women are more than twice as likely to believe as men.</p><p>Astrophiles take their readings seriously: More than 70% of Gen Z and millennial believers use astrology to make<strong> major life decisions</strong>, and almost a third wouldn&#8217;t date someone with an incompatible horoscope.</p><p>Mainstream apps are catching on: Last week, Tinder <a href="https://www.findarticles.com/tinder-unveils-ai-matchmaker-astrology-mode-and-events/">unveiled</a> a new &#8220;Astrology Mode,&#8221; which drove a 23% increase in likes.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!j9JH!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4bd062de-46b5-4286-b19e-d3b7a4b65255_2501x2671.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!j9JH!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4bd062de-46b5-4286-b19e-d3b7a4b65255_2501x2671.png 424w, https://substackcdn.com/image/fetch/$s_!j9JH!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4bd062de-46b5-4286-b19e-d3b7a4b65255_2501x2671.png 848w, https://substackcdn.com/image/fetch/$s_!j9JH!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4bd062de-46b5-4286-b19e-d3b7a4b65255_2501x2671.png 1272w, https://substackcdn.com/image/fetch/$s_!j9JH!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4bd062de-46b5-4286-b19e-d3b7a4b65255_2501x2671.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!j9JH!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4bd062de-46b5-4286-b19e-d3b7a4b65255_2501x2671.png" width="1456" height="1555" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/4bd062de-46b5-4286-b19e-d3b7a4b65255_2501x2671.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1555,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:134320,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4bd062de-46b5-4286-b19e-d3b7a4b65255_2501x2671.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!j9JH!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4bd062de-46b5-4286-b19e-d3b7a4b65255_2501x2671.png 424w, https://substackcdn.com/image/fetch/$s_!j9JH!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4bd062de-46b5-4286-b19e-d3b7a4b65255_2501x2671.png 848w, https://substackcdn.com/image/fetch/$s_!j9JH!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4bd062de-46b5-4286-b19e-d3b7a4b65255_2501x2671.png 1272w, https://substackcdn.com/image/fetch/$s_!j9JH!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4bd062de-46b5-4286-b19e-d3b7a4b65255_2501x2671.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>These services don&#8217;t come cheap: Birth chart readings and psychic consultations can cost up to $350. If you want to become a practitioner, the highest-rated astrology certification courses cost $2,000 to <a href="https://thalira.com/blogs/quantum-codex/best-astrology-courses-online-certification">$8,000</a>.</p><p>The uninformed may also be surprised to learn that there is a thriving market for <strong>spells and curses</strong> on<strong> Etsy. </strong>Despite officially <a href="https://www.vice.com/en/article/etsy-explains-why-it-banned-magic-spells/">banning</a> magical products more than a decade ago, the site has become home to  thousands of listings, most under $20 and promising results within 24 hours.</p><p>Desperate job hunters buy <strong>employment spells,</strong> lovebirds buy <strong>spells for good weather </strong>on their wedding day, and disgruntled shoppers can buy revenge or <strong>karma curses</strong>. The top five spirituality sellers on Etsy have made nearly <strong>$40 <a href="https://www.alura.io/top-etsy-sellers/spirituality-religion">million</a>.</strong></p><p>A new ecosystem of<strong> astrology apps </strong>have emerged with relative success. Ukrainian startup <strong>Nebula</strong> has 30 million global users and <strong>$50 million</strong> in annual recurring revenue. <strong>Starcrossed,</strong> which promises to help users find their astrological soulmates, hit<strong> $70,000 in monthly revenue</strong> within 90 days of launching. <strong>Co-Star,</strong> billed as an app that &#8220;deciphers the mystery of human relations through NASA data and biting truth,&#8221; has more than <strong>30 million registered users.</strong></p><p><strong>AI Is the New Priest</strong></p><p>The psychic industry then figured out what every other content business learned over the past four years: Mediocre content has <strong>no moat in the age of AI.</strong> Birth charts, horoscopes, tarot readings, and compatibility reports can now be produced algorithmically and delivered in seconds.</p><p>Earlier this month, Astro-Seek, one of the most popular free astrology platforms on the internet, went down after being <strong>overwhelmed by AI.</strong></p><p>The cause: Astro-Seek added a ChatGPT data export tool that allowed users to feed their birth chart directly into AI. The feature became too popular, and the site crashed.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jJlM!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8cec63e5-ab06-4ab3-9afd-3ed9eb11ed30_1176x474.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jJlM!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8cec63e5-ab06-4ab3-9afd-3ed9eb11ed30_1176x474.png 424w, https://substackcdn.com/image/fetch/$s_!jJlM!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8cec63e5-ab06-4ab3-9afd-3ed9eb11ed30_1176x474.png 848w, https://substackcdn.com/image/fetch/$s_!jJlM!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8cec63e5-ab06-4ab3-9afd-3ed9eb11ed30_1176x474.png 1272w, https://substackcdn.com/image/fetch/$s_!jJlM!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8cec63e5-ab06-4ab3-9afd-3ed9eb11ed30_1176x474.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jJlM!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8cec63e5-ab06-4ab3-9afd-3ed9eb11ed30_1176x474.png" width="1176" height="474" 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srcset="https://substackcdn.com/image/fetch/$s_!jJlM!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8cec63e5-ab06-4ab3-9afd-3ed9eb11ed30_1176x474.png 424w, https://substackcdn.com/image/fetch/$s_!jJlM!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8cec63e5-ab06-4ab3-9afd-3ed9eb11ed30_1176x474.png 848w, https://substackcdn.com/image/fetch/$s_!jJlM!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8cec63e5-ab06-4ab3-9afd-3ed9eb11ed30_1176x474.png 1272w, https://substackcdn.com/image/fetch/$s_!jJlM!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8cec63e5-ab06-4ab3-9afd-3ed9eb11ed30_1176x474.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Naturally, Mercury was in retrograde.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!BIH3!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F16396fb5-37d4-45e5-82e2-f199801a260f_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!BIH3!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F16396fb5-37d4-45e5-82e2-f199801a260f_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!BIH3!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F16396fb5-37d4-45e5-82e2-f199801a260f_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!BIH3!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F16396fb5-37d4-45e5-82e2-f199801a260f_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!BIH3!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F16396fb5-37d4-45e5-82e2-f199801a260f_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!BIH3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F16396fb5-37d4-45e5-82e2-f199801a260f_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/16396fb5-37d4-45e5-82e2-f199801a260f_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:51435,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F16396fb5-37d4-45e5-82e2-f199801a260f_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!BIH3!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F16396fb5-37d4-45e5-82e2-f199801a260f_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!BIH3!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F16396fb5-37d4-45e5-82e2-f199801a260f_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!BIH3!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F16396fb5-37d4-45e5-82e2-f199801a260f_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!BIH3!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F16396fb5-37d4-45e5-82e2-f199801a260f_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Mercury in Retrograde</strong></p><p>Three to four times a year, <strong>Mercury appears to move backward </strong>in the sky due to an optical illusion. In astrology, Mercury governs communication, technology, and travel, so when it goes into retrograde, believers say those systems go haywire: emails get lost, flights get delayed, exes return. Astrology believers attempt to avoid making major life decisions during this period.</p><p>There is no scientific evidence that it affects any of this.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wLt5!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png" width="1456" height="15" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:15,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:491,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!wLt5!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 424w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 848w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1272w, https://substackcdn.com/image/fetch/$s_!wLt5!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3e278359-9965-4bee-8c14-47f8e131d323_2500x25.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p><strong>Seeing the Future</strong></p><p>We make a lot of predictions at Prof G Media, but we have never gotten one from a professional. This week, we asked Carol &#8212; @astrostarr4 on TikTok &#8212; for her best markets prediction and<strong> birth chart reading for Prof G</strong> himself. If she&#8217;s right, we might just have to bring her in-house.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!qwvu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc96bcddd-f378-4176-b117-b851eae9e64d_2501x279.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!qwvu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc96bcddd-f378-4176-b117-b851eae9e64d_2501x279.png 424w, https://substackcdn.com/image/fetch/$s_!qwvu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc96bcddd-f378-4176-b117-b851eae9e64d_2501x279.png 848w, https://substackcdn.com/image/fetch/$s_!qwvu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc96bcddd-f378-4176-b117-b851eae9e64d_2501x279.png 1272w, https://substackcdn.com/image/fetch/$s_!qwvu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc96bcddd-f378-4176-b117-b851eae9e64d_2501x279.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!qwvu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc96bcddd-f378-4176-b117-b851eae9e64d_2501x279.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/c96bcddd-f378-4176-b117-b851eae9e64d_2501x279.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:243740,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://www.profgmedia.com/i/191784841?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc96bcddd-f378-4176-b117-b851eae9e64d_2501x279.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!qwvu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc96bcddd-f378-4176-b117-b851eae9e64d_2501x279.png 424w, https://substackcdn.com/image/fetch/$s_!qwvu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc96bcddd-f378-4176-b117-b851eae9e64d_2501x279.png 848w, https://substackcdn.com/image/fetch/$s_!qwvu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc96bcddd-f378-4176-b117-b851eae9e64d_2501x279.png 1272w, https://substackcdn.com/image/fetch/$s_!qwvu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc96bcddd-f378-4176-b117-b851eae9e64d_2501x279.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Saturn and Neptune just moved into Aries. Aries is the first sign of the zodiac &#8212; energy, action, beginnings. This is a really good time to make money. That said, Saturn is also telling you to <strong>slow down</strong> and check every detail before you sign anything. This is not a time to be careless.</p><p>On the world stage: The planets are pointing to a period of serious global conflict. A lot of skirmishing and instability. Pluto is in Aquarius for the <strong>next 20 years.</strong> A smarter, more connected world is coming. We are just in the messy middle of getting there.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!tejv!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fad58da73-282f-468f-b4d4-289bc7f73322_1506x1300.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!tejv!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fad58da73-282f-468f-b4d4-289bc7f73322_1506x1300.png 424w, https://substackcdn.com/image/fetch/$s_!tejv!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fad58da73-282f-468f-b4d4-289bc7f73322_1506x1300.png 848w, 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class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Stmc!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Stmc!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Stmc!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/bb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:225270,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Stmc!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!Stmc!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fbb272501-9b70-49a1-86a6-ae4aad24adb9_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>OpenAI&#8217;s <strong>Sora social media app is going to be shut down</strong>. Sora is OpenAI&#8217;s version of TikTok, but it&#8217;s all AI-generated content. Downloads are collapsing &#8212; they fell 32% month over month in December and another 45% in January.</p><p>This app is not central to OpenAI&#8217;s core competencies, it&#8217;s not attracting users or revenue, and it&#8217;s going to be the first victim of the company&#8217;s renewed focus.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!tvqF!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!tvqF!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:397008,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!tvqF!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!tvqF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F26877fe9-3cb0-49c2-b13c-f74f7a95b21e_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><p>Join Scott <strong>live on Substack</strong> on Wednesday, March 25 at 1 p.m. EDT for a discussion of his latest book, <em>Notes on Being a Man</em>. Bring your questions. Prof G+ subscribers can sign up <a href="https://open.substack.com/live-stream/140192?r=604frn&amp;utm_medium=ios">here</a>.</p><p>Not a subscriber? Prof G+ includes ad-free podcasts, unlimited newsletters, and exclusive livestreams. Sign up <a href="https://www.profgmedia.com/about">here</a>.</p><div class="captioned-image-container"><figure><a class="image-link image2" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5hQ6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png" width="1456" height="162" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:162,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:231382,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:&quot;&quot;,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://profgmarkets.substack.com/i/189560490?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!5hQ6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 424w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 848w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1272w, https://substackcdn.com/image/fetch/$s_!5hQ6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F80680f46-fe90-47c5-964b-edfcb88fed40_2500x278.png 1456w" sizes="100vw" loading="lazy"></picture><div></div></div></a></figure></div><ol><li><p>AI chatbots often validate <a href="https://giftarticle.ft.com/giftarticle/actions/redeem/90423098-17dc-4356-ad08-165c1466e302">delusions</a> and suicidal thoughts</p></li><li><p>New data on where <a href="https://www.nytimes.com/2026/03/20/us/ice-arrests-immigration-enforcement.html">ICE</a> has been most active this year</p></li><li><p>The tooth <a href="https://www.nytimes.com/2025/07/14/parenting/tooth-fairy-dentist-letters.html?unlocked_article_code=1.VFA.hZYt.NGygIBVD1ldL&amp;smid=url-share">fairy</a> lives in Seattle</p></li></ol>]]></content:encoded></item></channel></rss>