It’s September, which means Scott free August is officially over. While I was away, the Prof G Media team put out an excellent storytelling series. Storytelling is the leadership superpower I’d grant to my boys (if it were possible to do so), as the arc of history bends toward great storytellers.
The Storyteller’s Toolkit
To help you level-up, we cracked open the Prof G Media playbook.
Start with our head of research Mia Silverio’s talk on The Science of Storytelling.
Next, learn why design is a storyteller’s competitive advantage from Katherine Dillon, my business partner of 16+ years and Yoda on all things design. Watch her talk on Design as Differentiator.
Then, Mia and Prof G Media senior producer Jennifer Sanchez share what they’ve learned researching, producing, and packaging podcasts — from finding the hook and holding attention to building the trust that keeps an audience coming back. Watch Why Storytelling Matters More than Ever.
Finally, Prof G Media senior producer and creative director for video Billy Bennett pulls back the curtain on how we integrate AI into the storytelling process. Billy does a great job explaining what works, what doesn’t, and how AI technologies enable greater efficiency and productivity. Watch Using AI in Video and Audio Production.
The Storyteller’s Toolkit is available exclusively to Prof G+ paid subscribers.
Life is so rich,
P.S.
I’m speaking live with economist Noah Smith exclusively on Substack next Tuesday September 8 at 2pm ET. Paid subscribers only. RSVP here.
Oh no - say it ain’t so! More summer please
Do we really need greater efficiency and productivity? At the expense of what?